# Alida Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Alida Software - reviews, pricing plans, popular comparisons to other Survey products and more.

Source: https://www.capterra.com/p/217258/Alida

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# 

 Alida Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Alida

## What is Alida?

Alida helps innovative companies build better products, refine user experiences and test marketing campaigns by listening to the voices of their customers. Alida customers depend on its community research platform to deliver fast and reliable customer feedback at scale, providing better access to audiences, higher engagement and the ability to test and validate without constraints.

## What is Alida used for?

[Market Research](https://www.capterra.com/market-research-software/)[Community](https://www.capterra.com/community-software/)[Survey](https://www.capterra.com/survey-software/)

Top alternative

Featured

Overall rating

Based on 7 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
not available

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## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Alida

5.0 (7)

VS.

[4.6 (99)](https://www.capterra.com/p/132914/Survicate/reviews/)

Starting Price

Contact vendor

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.9 (7)

Ease Of Use

4.7 (175)

Value For Money

4.8 (4)

Value For Money

4.3 (119)

Customer Service

4.7 (7)

Customer Service

4.8 (157)

## Alida alternatives

Highest Rated

[4.7 (944)](https://www.capterra.com/p/137289/Typeform/reviews/)

Starting price

$39.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[4.6 (82)](https://www.capterra.com/p/173343/Giftbit/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.5 (318)](https://www.capterra.com/p/72549/Alchemer/reviews/)

Starting price

$55.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[4.4 (121)](https://www.capterra.com/p/168823/SurveySparrow/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Survey Builder

4.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Create and manage surveys

Multi-Channel Distribution

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers

Survey/Poll Management

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Create and administer polls and surveys

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alida 73 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Application programming interface that allows for integration with other systems/databases

Capability of a software or system to make decisions and perform actions based on specified conditions

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

The ability to create unique content

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

A collection of customer information such as contact details, demographics, previous interactions, etc.

Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.

Access previous interactions or concerns to maintain customer relationships

A website or login for customers to access information

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Tailored or customizable questions for more targeted and relevant data collection

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Import and export data to and from software applications

Graphical representation of data

Online forums/groups where users can ask questions, share ideas, best practices, etc.

Assemble applications and processes by dragging over and arranging pre-built components

Manage, store and organize emails within the system or via third-party apps

Reminders sent via email

Tracks metrics that provide insight into how a user interacts with any interface or product

Schedule and manage the logistics of activities and other gatherings

Market research conducted via in-person interviews

Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service

Find & retrieve relevant data or documents

A visual display that uses a color spectrum to show how visitors interact with areas of a web page

The creation, development, and sharing of potentially innovative new ideas

Comprehensive list that contains information and details of all the members associated with a particular organization or group

Database of members to track personal information of individuals and families

Distribute a survey via mobile devices

Controls/tools to moderate the session

Observe and track the demand, usage, progress or quality of a system, product, or user

Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers

Manage and support multiple languages

Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service

Conduct and manage panel discussions for the purpose of market research

Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group

Survey design technique that directs respondents to different questions based on their previous answers

Pre-written repository of questions that can be reused within a course or for assessment or interviews

Integration of respondents' answers from previous survey questions into subsequent questions or text

Randomize the displayed order of questions and answer options

Analyze and gain insights into data in real-time

Receive data and information in real time

Active reporting of data and metrics

Timed notification for any upcoming task, deadline, appointment, or activity

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Limit the number of participants with certain characteristics you want to complete the survey

Ensure the answer provided fits set parameters (numerical, positive number, etc.)

Search and filter data across systems to locate required information by entering keywords or certain criteria

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Allow users to access multiple services after entering their login credentials once

Survey popup over a webpage to specific users based on their behavior

Skip over or route respondents to different questions based on their previous answers

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

Apply statistical/mathematical models to sets of data

Allow media to be embedded in the question or answer options

Create and manage surveys

Manage sample of audience for conducting market research surveys

Create and administer polls and surveys

Gauge satisfaction and receive information for improvement and success

Create, save, and re-purpose templates for emails, forms, etc.

Process of extracting and classifying information from text, such as tweets, emails, product reviews, etc

Set up connections to third-party platforms to improve business processes

Review data from past periods to reveal recurring tendencies and predict future performance

Modifying a website's URL to enhance readability, branding, or campaign alignment

Analyze and gain insights into user experience

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

4.1 (7)

4.1

Based on 7 reviews

## Pricing

Value for money

4.8 (4)

### Starting price

Contact vendor  
for pricing

Free trial  
not available

Value for money

4.8 (4)

4.8

Based on 4 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[

Jira](https://www.capterra.com/p/19319/JIRA/)[

Google Forms](https://www.capterra.com/p/176571/Google-Forms/)[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

monday.com](https://www.capterra.com/p/147657/monday-com/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (7)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (7)

4.7

Based on 7 reviews

## User reviews

Overall rating

5.0

Based on 7 reviews

Filter by rating

5(7)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

JW

Jessica W.

Primary Research Specialist

Retail

### "A good tool for more than basic needs"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

December 14, 2021

Pros

It's extremely powerful to have a community of members who can be reached with just a few clicks of a button. This allows the voice of the customer to be an easy inclusion in our business strategy.

Cons

I struggle to find a more generic way the software could be updated, or something I strongly dislike.

Alternatives considered

[Fuel Cycle](https://www.capterra.com/p/173743/FUEL-CYCLE/)

Reasons for choosing Alida

When comparing a top tier tool to other top tier tools, it's admittedly difficult to find differentiators enough to select one over the other. A main deciding factor in continuing with Alida is the one stop shop offering - everything research, distribution related that we wanted to use was offered by one company (rather than a combination of partnerships).

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MG

Michelle G.

Senior Analyst, Customer Insights

Retail

### "User friendly, effective way to gather insights!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

December 13, 2021

Pros

Alida's Sparq software is very easy to use and a great way to engage with a community of consumers. Programming and sending surveys is a quick and straightforward process and consistently provides rich insights.

Cons

The options for programming survey logic could be a bit more sophisticated. The basics are all there and very straightforward to program, but it would be nice to see some additional capabilities going forward.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Marketing Director

Consumer Goods

### "Easy to use for this non-research expert"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

December 10, 2021

Pros

The survey tools are easy to use. I like the drag and drop features, plus being able to save questions I use often as templates. We moved from Spark 1 to Spark 3 and I very much appreciate the ease of programming survey logic as well as adding images to questions within the newer system.

Cons

There are a few survey types I still need to go back to use the old Spark 1 system for, but I know these functions are on the road map in the future for Spark 3.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JH

Jake H.

Consumer Research Specialist

Retail

### "Macy's User Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

December 10, 2021

Pros

Ease of use with survey creation; very intuitive for someone who has not used it before. I started with Alida about six months ago and I feel proficient

Cons

The logic feature can feel weak at times in terms of its capabilities

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CP

Christina P.

Insights Director

Online Media

### "Highly recommend "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 28, 2021

Pros

User-friendliness - the functionality of Alida makes it simple to design surveys, use the data, onboard new team members, etc.

Cons

There could be a few more programming features, like enabling respondents to upload images/videos

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

VB

Vanessa B.

Consumer Insight Manager

Gambling & Casinos

### "Alida's software has been a great help internally to understand our players better"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 23, 2021

Pros

The product is very easy to use. It provides us with an efficient and easy way to answer critical business problems and bring everyone in the business closer to players

Cons

There isn't really anything we dislike with Alida

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

JR

Jennifer R.

Portfolio Manager

Insurance

### "Alida is an innovative company with top notch customer service."

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

April 22, 2021

We are gaining valuable insights from healthcare consumers, employees, brokers, and provider partners though use of Alida SPARQ and Power Surveys.

Pros

The experience with Alida's customer success team has been excellent. They are very responsive and knowledgeable. We’ve worked with a couple over the 6 years of our partnership and have been pleased with all.

Cons

Navigating between two survey platforms is challenging for our programmers.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/217258/Alida/reviews/)

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