# Page 6 | Surfer Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 6 - Is Surfer the right SEO solution for you? Explore 421 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/218703/Surfer/reviews

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Surfer

4.9 (421)

[View alternatives](https://www.capterra.com/p/218703/Surfer/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Page 6 - Reviews of Surfer

## Showing most helpful reviews

Showing 126-150 of 421 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

IH

Idalmis H.  
Owner  
Food & Beverages  
Used the software for: 6-12 months

### "Coffee Break Lover's Review of Surfer"

June 7, 2021

5.0

I'm overall experience with Surfer has been great. Since using it, my SEO rankings have noticeably improved. I also don't have to guess which phrases to include and how often they should appear.

Pros

There are two main things I love about this software. (1) The ability to analyze competitor's content and (2) the editor that lets me know which words and headers to include in my content.

Cons

The thing I like least about this software is some of the functionality of the content editor. Sometimes unrelated words and phrases are included as terms to include. But to be fair, I can choose to excluded these words. It also seems that when Surfer analyzes the length of competitor content, the comments are included. So, it sometimes recommends that my content length is longer than it really needs to be.

Review Source

Stefan F.  
Freelance Content Manager  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "I don't publish any post before optimizing with Surfer"

November 5, 2022

5.0

Pros

Everything - the keyword research tool, the suggest terms, the higher rankings since I use the tool, and everything else.

Cons

There's nothing I don't like. Everything is fabulous.

Review Source

Den K L.  
Director  
Retail  
Used the software for: Less than 6 months

### "One of the best SEO tools available today."

December 15, 2022

5.0

I feel like, before Surfer, I am usually in the dark fumbling regarding on-page SEO. Now, I have a clear direction on where to go.

Pros

The content editor is where you can craft your article to reach the best-recommended keyword density and get ranked on Google.

Cons

The major thing that I did not like is that you are limited to the number of articles you can create monthly (or yearly). You should be able to purchase additional article credits up to the next tier level.

Reason for choosing Surfer

It is integrated with Jasper.ai, which is a huge selling point for me.

Review Source

AS

Ankit S.  
Owner  
Education Management  
Used the software for: 2+ years

### "Great Content Management Tool"

June 25, 2022

5.0

Pros

The software takes out the guesswork from content writing and gives data that helps us know what Google wants. It also has features like domain comparison, where we can compare our domain with the domain that ranks in the first position of google.

Cons

The limited number of credits. For $59, there should be 30-40 credits to use.

Review Source

Steve T.  
Owner  
Information Technology and Services  
Used the software for: Less than 6 months

### "Search engine optimization made easy"

December 3, 2021

5.0

Working with Surfer has been rewarding. The tech support and customer service is friendly and makes sure they help you. They've quickly added new cities when desired for audits, as well as helped me make sure I'm on the right account type.

Pros

Surfer makes it super easy to audit my site's current performance. The audit also gives me important tips to increase the likelihood that our site will be #1 in the search results for that specific keyword.

Cons

The number of content editors and audits is kind of low. I have friends who are on an unlimited plan, which would make it much easier to bang out a ton of work fast. Now I'm forced to pace myself.

Review Source

VR

Verified Reviewer  
Marketing Coordinator & Project Manager  
Management Consulting  
Used the software for: Less than 6 months

### "Easy to Use & Integrates with Jarvis"

November 5, 2021

5.0

Love it - super easy to use and has really sped up our ability to produce and optimize content. When we were optimizing/producing a couple of pages a week, I can now work on several pages in the same day.

Pros

Love the Content Editor and Content Planner the most. This is where I do most of my work in Surfer. I also really like the Chrome extension that can be used with Google Docs.

Cons

I want the content to transfer with the creation of a Google Doc from Surfer, or when creating content in Jarvis and then it transfers to Surfer if it has been connected to the Content Editor. Just saves time from copying and pasting.

Review Source

WB

William B.  
Director of Everything  
Information Technology and Services  
Used the software for: Less than 6 months

### "Repairing Damage to old Articles for Better SEO"

August 11, 2021

5.0

I started off a little confused, but the customer support was excellent. They cleared up some confusion I had and everything is working well. I also like the Surfer Academy that teaches how to use the tool and some good concepts that you can apply with it.

Pros

I love the audit feature. I have a lot of articles on a site that are full of good information, but they aren't presented in an optimal fashion for search results. Surfer allows me to audit my pages and it makes recommendations I can easily implement to improve my rankings.

Cons

I'm not in love with the credit system. It reduces my ability to work in a bulk mode, doing one stage at a time for multiple articles. When you pay a thousand dollars for a service, you don't want to mess around with credits that limit your options.

Alternatives considered

[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)

Reason for choosing Surfer

Along with Ahrefs being more expensive, I found that the audit feature and the content editor with Jarvis AI were more valuable to me.

Review Source

Kenneth F.  
Marketer  
Marketing and Advertising  
Used the software for: 6-12 months

### "Excellent SEO on-page optimization tool"

January 7, 2022

5.0

I absolutely love using Surfer. If you are a blogger like me, then you need an on page SEO optimization tool. I would recommend us to any marketing writer out there that wants to increase their keyword rankings in google.

Pros

I really like how this tool is one of the most powerful tools to help you optimize your own page contacts using their AI algorithm to determine what kind of keywords you need to add to your page to help it rank higher in google.

Cons

The tool can sometimes be slow. The UI / UX can be improved especially when you are trying to navigate and understand the different tools within the software.

Review Source

NM

Nikola M.  
SEO  
Marketing and Advertising  
Used the software for: 1-2 years

### "Surfer is the best tool for on-page analysis"

July 14, 2021

5.0

Pros

1\. Extremely Easy To Use. The user interface is as simple as it can be. Even a beginner will learn how to use all functionalities in no time. 2. Full on-page analysis with all the information you need to make properly informed decisions.

Cons

Honestly, I can't think of any cons. As far as on-page optimizing is concerned there is nothing else I can ask from a tool.

Review Source

VR

Verified Reviewer  
SEO specialist  
Marketing and Advertising  
Used the software for: Less than 6 months

### "Decent tool for semantic SEO"

January 4, 2023

5.0

Pros

Suggesting content cluster. Easy to use. Connection to Jasper

Cons

I hope the price is lower than now. Also hope that the monthly credit for the content editor is more than 12

Review Source

BJ

Brad J.  
Songwriting & Founder  
Music  
Used the software for: 6-12 months

### "SurferSEO is Indispensable For SEO Workflow"

September 10, 2021

5.0

I think this product is great. It gives guidance on what to write, what keywords you should focus on, and even comes with great competitive analysis tools that save a ton of time. Super recommended!

Pros

I love that this tool gives me the insights and guidance to know I'm writing a high-quality article that Google is looking for. The competitor analysis also saves me a ton of time.

Cons

Sometimes the keywords suggested are a little strange and difficult to make sound natural in sentences. This doesn't happen often and is a minor grievance.

Reason for choosing Surfer

Price and what others in the industry said about it. Also, it integrates with Jarvis.AI

Review Source

MR

Micky R.  
Website Owner  
Food & Beverages  
Used the software for: 6-12 months

### "Powerful, Easy To Use Tool"

November 4, 2021

5.0

I use Surfer every day. I can't believe I used to write my articles without it. When writing new content, I use Surfer for my research. I then use it to optimize articles while I'm writing. And I use it again when I audit my content and look for improvements. It helps me in so many aspects of my work, saves me a ton of time and gives me confidence that I'm producing high quality content that Google will like.

Pros

I love using the content planner to find ideas for articles and unique angles I didn't think of before.

Cons

Currently, the keyword difficulty function is still listed as 'coming soon'. So I need to use a separate tool for this. Would love to have that feature activated.

Review Source

NP

Nan P.  
Sales & Marketing Analyst  
Information Technology and Services  
Used the software for: Less than 6 months

### "Surfer makes content creation so much simpler!"

September 19, 2022

5.0

My overall experience with Surfer has been very positive and very productive. It helps us focus our content a little more and get the most bang for our buck (metaphorically) when optimizing old articles or creating new content for our website. We love Surfer!

Pros

Surfer is so user-friendly and easy to understand. The real-time content insights and score updates help ensure the content you're creating is the highest quality possible, which saves you time in the long run! The keyword and article formatting suggestions are super helpful, and they definitely make a difference where SEO is concerned.

Cons

Although the keyword suggestions are relevant and helpful the majority of the time, they do seem a bit irrelevant sometimes. It also seems like once you've reached a certain score, the score doesn't increase by as much, even if you use a lot of different suggested terms or change the header/paragraph formatting.

Review Source

Eric A.  
Owner, Head Planner  
Financial Services  
Used the software for: Less than 6 months

### ""Love the experience - surfer helps me stay organized.""

November 15, 2022

5.0

Pros

I love the audit and content editor features. They help me keep track of topics that I plan to attack and then help me figure out what improvements I'll need to make in order to hit my ranking target.

Cons

Surfer helps me stay organized and help me understand how i actually need to format my content in order to get ranked on google. I no longer waste time writing things that don't produce any SEO value. I can also quantify via the surfer score how my article will rank

Review Source

VR

Verified Reviewer  
market researcher  
Banking  
Used the software for: Less than 6 months

### "One of the best AI SEO Tools"

June 14, 2021

5.0

Surfer is the ULTIMATE king for SEO. Take that to the bank. Ths is the ultmate tool. In a few months I will double or triple my departments income, because of this tool.

Pros

I like the way this tool helped me rank to the top of Google rankings for about 10 keywords in literary the first 3 weeks.

Cons

Its a bit expensive for beginners. I would prefer lower ricing for aspects like the content editor alone.

Alternatives considered

[Ahrefs](https://www.capterra.com/p/176340/Ahrefs/)[Frase](https://www.capterra.com/p/197955/Frase/)

Reason for choosing Surfer

I saw the reviews from other SEO guys. And i love the Artificial intelligence edge it gives

Review Source

Yassine K.  
Consultant SEO  
Computer & Network Security  
Used the software for: 6-12 months

### "Au top, outil très complet "

November 10, 2021

5.0

Pros

J'aime la fonction rédaction et la possibilité de structurer un article, de mettre un brief pour ensuite partager le lien avec mes rédacteurs;

Cons

Le logiciel n'est pas très bien traduit en francais

Review Source

TH

Tyler H.  
SEO  
Sporting Goods  
Used the software for: Less than 6 months

### "Easy to use!"

October 18, 2022

5.0

Pros

I love the content editor feature. As I write articles, it gives me ideas on specific terms to use throughout my post. It allows me to make slight modifications to maximize keywords I am trying to rank for. Even keywords I didn't even think about trying to rank for.

Cons

Keyword research is not as full-formed as some of the other tools available. You get some great ideas with the browser extension and content planner for sure. But those seem to be slightly limited compared to others. Biggest value is in the content editor IMO.

Switched from

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

I needed a more comprehensive solution for actually writing articles. Identifying the right level of keyword use without stuffing etc.

Review Source

JO

Jianquan O.  
SEO Specialist  
Marketing and Advertising  
Used the software for: 6-12 months

### "Amazing Tool"

October 5, 2021

5.0

Amazing. SurferSEO saves me a lot of time to ensure that my articles are SEO optimised.

Pros

I like the fact that this tool guides my writers to write SEO optimised articles and don't need to worry about keyword density or semantic keywords.

Cons

Nothing much, the content planner is still in beta mode. The categorisation and topic finder feature can be better.

Alternatives considered

[Frase](https://www.capterra.com/p/197955/Frase/)

Reason for choosing Surfer

It is well developed for SEO purposes.

Review Source

VR

Verified Reviewer  
Marketing specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "Gets job done"

May 25, 2021

5.0

Pros

Ability to make topic clusters via content planner. Speeds up process of planning by a lot.

Cons

Information what could be improved exacly in article.

Review Source

MA

Mallory A.  
Director of Operations  
Marketing and Advertising  
Used the software for: 1-2 years

### "Very Helpful"

April 20, 2023

5.0

Very good experience

Pros

My content team uses it everyday and it is easy to use and effective.

Cons

We run out of credits and the credits can be expensive

Review Source

John R.  
President  
Insurance  
Used the software for: Less than 6 months

### "Get SEO done with no content team"

June 6, 2021

5.0

I was struggling with writing content for many of the projects I have on my plate. With a hectic work schedule, this has been costly in terms of time and money! Surfer SEO has made everything much easier and faster. I would recommend it to anyone looking for a great SEO content tool!

Pros

Surfer SEO is a true lifesaver with its SEO tool. Not only does it help me optimize my website content but the SEO for my website has never been better thanks to Surfer SEO! I've never used a more useful and easy-to-use product that's been such an essential part of my day-to-day routine ever come along in all the time I've spent online.

Cons

I can't stand it when I run out of NLP credits before using all my content editor ones.

Review Source

Nguyen P.  
Content Manager  
Computer Software  
Used the software for: 6-12 months

### "Great SEO tool to optimize your TF IDF SEO "

June 21, 2021

5.0

Pros

For a long time, we optimized our SEO blog posts following Keyword Density metric - but the thing is this is an outdated metric, so we look into TF IDF and learn how to optimize it. Surfer SEO's Content Editor helped us fast-track and automate the optimization process. Before publishing each article, we run the draft through Content editor to optimize TF IDF and most of our articles, I would say around 70-80%, are able to rank in top 10 within 2 weeks.

Cons

Surfer's SEO keyword research was a bit hard to use with a lot of metrics and it's not really intuitive.

Reason for choosing Surfer

The best tool for NLP and TF IDF optimization at the moment.

Review Source

Gabriela P.  
Director  
Translation and Localization  
Used the software for: Less than 6 months

### "Excellent SEO products from Surfer"

February 22, 2023

5.0

I am sorry I didn't try early the product- very pleased with the product

Pros

The great audit report, and excellent content editor

Cons

all good, but the number of credits is small for the basic contract and price

Review Source

VR

Verified Reviewer  
SEO executive  
Venture Capital & Private Equity  
Used the software for: 6-12 months

### "I Liked this a lot"

February 20, 2023

5.0

Pros

The best feature is the competitor analysis

Cons

it shows direct content, which has plagerism

Review Source

Jared L.  
Eating Coach and Blogger  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Great for bloggers"

December 28, 2021

5.0

Amazing. Love it.

Pros

It's user interface is intuitive and easy

Cons

Their payment plans are ok. Sometimes I don't use all the keywords per month, while other times I need more. They do not offer pay as you go.

Review Source

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