--- title: "Adriel Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Adriel Software - reviews, pricing plans, popular comparisons to other Marketing Analytics products and more." source_url: "https://www.capterra.com/p/218851/Adriel/" page_type: "product" language: "en" publication_date: "2026-10-19" --- # Adriel Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 19, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Adriel ## What is Adriel? Adriel is the chosen Ad Operations (AdOps) platform for top brands and agencies globally, offering a robust solution for marketing analytics. With Adriel, businesses can eliminate manual data collection and processing, allowing them to make data-driven decisions faster. Adriel empowers companies to focus on the strategic aspects of their marketing efforts, rather than being bogged down by data management. Invest in Adriel for a streamlined marketing analytics solution that delivers results. ## What is Adriel used for? [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[PPC](https://www.capterra.com/ppc-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/) Top alternative Featured Overall rating Based on 25 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price $299 Usage Based, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Adriel?[Manage this product listing](https://www.g2.com/products/adriel/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Adriel 4.8 (25) VS. [4.5 (26)](https://www.capterra.com/p/162524/DataTap/reviews/) Starting Price $299 Usage Based, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (25) Ease Of Use 4.0 (44) Value For Money 4.8 (24) Value For Money 4.2 (39) Customer Service 4.7 (22) Customer Service 4.5 (40) ## Adriel alternatives [4.5 (287)](https://www.capterra.com/p/169053/Looker/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars Highest Rated [Lebesgue](https://www.capterra.com/p/238852/Lebesgue/) [4.9 (44)](https://www.capterra.com/p/238852/Lebesgue/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/238852/Lebesgue/) [Improvado](https://www.capterra.com/p/163884/Improvado/) [4.5 (22)](https://www.capterra.com/p/163884/Improvado/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/163884/Improvado/) [Google Marketing Platform](https://www.capterra.com/p/213341/Google-Marketing-Platform/) [4.5 (34)](https://www.capterra.com/p/213341/Google-Marketing-Platform/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/213341/Google-Marketing-Platform/) ## FAQs about Adriel Overview ### Which roles and teams benefit most from Adriel? Adriel is most used by digital marketing teams, paid media specialists, and agency leaders who monitor campaign performance across advertising channels. Marketing directors and managers use it to consolidate reporting, evaluate acquisition results, and guide budget decisions. CEOs, founders, and operations leaders rely on dashboards for visibility into marketing spend, performance trends, and client or business outcomes. Answer based on 25 reviews Overview ### What company size and industries is Adriel built for? Adriel is for CEOs, CMOs, digital marketing managers, and marketing agencies, primarily at small businesses (84%) in Marketing and Advertising (36%). It also serves midsize businesses (12%) and enterprises (4%), with reviewer representation in Information Technology and Services (8%) and Apparel & Fashion (4%). Answer based on 25 reviews Features and Usability ### What are the key features of Adriel? Adriel offers marketing analytics, campaign management, and campaign tracking, plus real-time reporting, KPI monitoring, and ROI tracking. It also includes data connectors, data blending, and data transformation for multi-channel data collection, along with dashboard creation, custom reports, audience targeting, and access controls/permissions. Getting Started and Support ### What training and onboarding options does Adriel offer? Adriel provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos give users written and visual reference material for self-paced learning and setup review. Getting Started and Support ### What customer support options does Adriel offer? Adriel provides email/help desk, FAQ/forum, knowledge base, phone support, 24/7 live rep, and chat. Support feedback is positive overall, with users describing the team as fast, helpful, and able to resolve API-related issues within hours, though some note occasional data accuracy problems tied to those issues. Answer based on 2 reviews ## Features AI summary Based on 2,771 Marketing Analytics reviews Capterra data shows that buyers of Marketing Analytics software rank the following features as their top priorities: - **Contact Management** (**59%** of reviewers rated this feature as critical) - **Real-Time Data** (**54%**) - **Email Marketing** (**58%**) Adriel supports **Real-Time Data**, which gives teams current performance visibility as campaigns run. However, it does not include **Contact Management** or **Email Marketing**. Instead, it offers **Campaign Management** (**52%**), a feature that still covers an important part of marketing execution by helping businesses organize, track, and adjust campaigns in one place, providing teams with clearer oversight and faster decision-making. Campaign Management 4.7 (6) 66.67% of 6 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Performance Metrics 4.8 (17) 64.71% of 17 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Dashboard 4.7 (14) 71.43% of 14 reviewers that rated this feature as important or highly important Assembly of graphs and charts for visualizing and tracking statistics/metrics ROI Tracking 4.6 (10) 40.00% of 10 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Campaign Tracking 4.7 (9) 55.56% of 9 reviewers that rated this feature as important or highly important Track the performance of marketing campaigns across multiple channels. Ad hoc Reporting 4.0 (8) 62.50% of 8 reviewers that rated this feature as important or highly important Generate one-off reports that meet information requirements Adriel 118 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Account Alerts: Informs of any account changes and notifications - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Ad hoc Query: One-off queries made on an as-needed basis - Ad hoc Reporting: Generate one-off reports that meet information requirements - Advertising Management: Manage advertising space and its sales within your network or publication - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Audit Management: Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Benchmarking: Compare key metrics for the business against prominent players in the industry - Bid Management: Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison - Budget Management: Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc. - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Cohort Analysis: Analytics that breaks the data in a data set into related groups/categories. - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) - Customizable Dashboard: Alter the layout and content of dashboards - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Customization: Create labels for products that contain required information such as colors, sizes, dates, etc. - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dashboard Creation: Creation and customization of dashboards - Data Aggregation: Collect, process and structure data from multiple sources for further analysis - Data Blending: Merge data from multiple sources to a single data set - Data Connectors: Connect to big data sources - Data Extraction: Automatically retrieve and pull information from documents, websites, images, data sets, and other sources - Data Import/Export: Import and export data to and from software applications - Data Mapping: Track the management and flow of data throughout the organization - Data Mining: AI method of discovering or extracting data patterns from larger volumes of data - Data Source Connectors: Connect to big data sources - Data Synchronization: Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency - Data Transformation: Translate EDI formats into data suitable for use with company applications. - Data Visualization: Graphical representation of data - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Financial Reporting: Generate reports to assess the financial performance of an organization - For PPC Campaigns: To be used for PPC specific marketing campaigns - Forecasting: Form predictions based on past and present data/trends - Functions/Calculations: Perform various mathematical calculations using the data - Geotargeting: Geographic location of visitors determines behavior of the software - Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time - Interactive Reports: Edit and personalize data view as needed - Key Performance Indicators: Quantifiable metrics to track objectives, gauge milestones, and evaluate the success of a particular activity - Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns - Keyword Tracking: Track and monitor a specific set of keywords - KPI Monitoring: Tracking the status of previously identified performance measurements - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Marketing Calendar: See past and upcoming campaigns and communications in a calendar view - Marketing Reports: Reports specific to marketing and associated campaigns - Metadata Management: Collect and maintain structured information that describes data or content - Mobile Access: Access software remotely via mobile devices - Mobile Dashboards: View and present dashboard on mobile devices - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Data Collection: Collect information from multiple sources - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multiple Data Sources: Allows users to manage data from a number of sources - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Natural Language Processing: Process and analyze human language in text or audio form - OLAP: Online Analytical Processing technology for performing high-speed complex queries or multidimensional analysis on large volumes of data - Performance Management: Organize and manage the accomplishments and development of employees or performance of applications or systems - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Predictive Analytics: Predict future data based on historical data sets - Private Dashboards: Share dashboard screen within private user groups - Profitability Analysis: Evaluate the degree to which business operations bring monetary gains - Public Dashboards: Publish dashboard publicly on various platforms - Publishing/Sharing: Share pre-configured sets of data organized and presented in a specific manner with the organization - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Monitoring: Active monitoring of systems, applications, or networks - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Real-Time Reporting: Active reporting of data and metrics - Real-Time Updates: Receive system updates as soon as any changes are made - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Sales Analytics: Track in detail how users interact with your campaigns and pages (scrolling, button interactions, etc.) - Sales Reports: Reports specific to sales analysis for trends and strategies - Scheduled/Automated Reports: Set a time to generate routine reports automatically - Scorecards: Visual representation of performance data, enabling users to monitor progress, identify trends, and make data-driven decisions - Search Marketing: Track visibility and traffic from search engines - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Self Service Data Preparation: Access, combine, transform, and store data without the help of an IT department - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - Single Page View: Display aggregated data points on one page for a bird's eye view assessment - Single Sign On: Allow users to access multiple services after entering their login credentials once - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc. - Strategic Planning: At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them - Tag Management: Generate or append custom campaign parameters to URLs - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Text Analysis: Process of extracting and classifying information from text, such as tweets, emails, product reviews, etc - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - Trend/Problem Indicators: Visually identify direction of development and areas that require attention - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Web Traffic Monitoring: Monitor the IP addresses of the incoming traffic - Web Traffic Reporting: Collect and analyze traffic data about website visitors - Website Analytics: Track and analyze information regarding website visitors - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies - Widgets: An extended application or connector that enables users to perform additional services with their current set of tools - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 4.6 (25) 4.6 Based on 25 reviews ## Pricing Value for money 4.8 (24) Free Trial Pro $299.00 Usage Based,Per Month Value for money 4.8 (24) 4.8 Based on 24 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (22) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (22) 4.7 Based on 22 reviews ## User reviews Overall rating 4.8 Based on 25 reviews Filter by rating Counts reflect reviews available in this feed. 5(19) 4(6) 3(0) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Daniel V. Agency Owner Used the software for: Less than 1 year ### "Save time and money on all of your ad ops" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 September 7, 2022 Overall very happy with the data and workflow that Adriel enables. Allows me to focus more on other aspect of business instead of treasure hunting for the data I need to maintain and scale ad campaigns. Pros Completely streamlined the process of setting up multi channel ad campaigns. With the ability to get data from all sources and create actionable dashboards, you can save a ton of time, and make better decisions about your ad campaigns. Cons Would like to see more features and automation for campaign suggestions. Something like an automated rule engine to optimize your budgets in the background. Something like wordstream. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Jeremy N. President Used the software for: Less than 1 year ### "Adriel Makes Our Business Lives Easier" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 8, 2023 Adriel has helped us take our business data analysis process and streamline it to maximize the speed, efficiency, and effectiveness of the entire process. We have all our data at our fingertips. Business is good. Pros The ability to integrate Adriel into our existing business intelligence workflow was a real game changer. Cons I can't think of a con at the moment, it's just that helpful. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer YouTuber Used the software for: 3-5 years ### "Adriel is great " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 5/10 February 8, 2023 They are the best I ever used Pros Everything about it I like it helps with a lot of my wirk Cons Nonething at all I dislike about it it helps with my work Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Derek P. Author and Founder Used the software for: Less than 1 year ### "Adriel is Useful for Data Analysts and Advertisers" 4.0 June 23, 2022 Overall, I'm happy enough with Adriel to continue using it, and I feel like in the hands of a data analyst or experienced marketer who specializes in this field it can be a handy tool that more than pays for itself. But in my current position and level of expertise, it's a bit of wasted potential. So I'd recommend buying it if you are a data analyst, marketer, or advertising specialist. Or if nothing else, you are running ads in multiple places and want to know exactly how much you're spending across all the platforms without having to do the math yourself every billing cycle. Pros Adriel enables you to collect all of your advertising expenditures into a single platform. You no longer have to look at Amazon Ads, Facebook Ads, Instagram Ads, Snapchat Ads, Twitter Ads, and other platforms individually. You can easily integrate your ads platforms into this single platform. Then you can analyze the data and generate reports based on your ad expenses and ROIs. You can also turn ads on and off in Adriel. It makes things more convenient. Cons I don't like that there isn't a Dark Theme. I do most of my work at night, and the bright white and fully-saturated colors are a bit irritating when I'm trying to analyze small numbers in overwhelming amounts. I'm also not a data analyst or fulltime marketer. I'm an author and publisher. So I feel that the amount of data and numbers is still too much for me to understand and grasp what it is I'm actually supposed to do with these numbers. I'd like Adriel to find ways to make things easier for people that don't specialize in these fields. It's good software, but it could be better if they made it more accessible. Perhaps an automated insights tool that takes the data I give it and then tells me what's going wrong and how to fix it, or what's going well, so that I feel reassured about my ad spend. In addition, the advertisement Creatives dashboard doesn't allow me to see what the ad creative consists of. I can see how that ad is doing, but not what it actually is, nor the ability to edit it. So while I can see that a particular ad is costing me more money than other ads, I don't know which particular ad that expensive one is. When I have a hundred ads running with generic numbers for names, I can't see what that ad is within Adriel. So I'd like more info in that case. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Chris S. Digital Marketing Analyst Used the software for: Less than 1 year ### "Adriel is a really good tool for data aggregation and visualization" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 23, 2022 As a Digital Marketer and Data Analyst I rely upon the ability to process, analyze and report data findings to clients and shareholders. The hardest thing for me has not been analyzing or processing the data, it's actually getting the data out of the dozens of tools that are commonly part of the modern company's marketing, Social, and website stacks so that we can even start data processing. We've used other tools in the past with varied success but we often found that the the data was incomplete. Many platforms have multiple API's with each offering different quantities and types of data. Adriel returns significantly more data than the other tools that we have used which seems to suggest that they are tapping into the API's with the higher data output. This is important to us because every company is different and we want all of the data so that we can make the decisions on which data to include or exclude and not have our options limited. Adriel also shines once we have the data out of the tools and can start to work with it. Not only are we able to visualize the data quickly, the visualizations themselves are beautiful to see. You can create pivots and charts using any metric that is available through the API. And one of the main benefits of Adriel is the ability to set up a unified view of all platform data which allows for the non technical to be able to share in the insights as live data is streaming in. Pros The benefits of Adriel are: • Integrates with a large amount of platforms • Beautiful Visualizations • Data Exports are detailed, formatted beautifully, and nearly report quality. • If multiple API's are available from the same source, many times Adriel connects to the API that gives the most data. • Experienced team dedicated to keeping Adriel in the top tier of tools in the space Cons I would like to see enhanced sharing functionality. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Avi D. Marketing director Used the software for: 1-3 years ### "The easy solution my clients were looking for" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 8, 2023 Very positive, although I have a couple issues like previewing some of the copy and I think some of the logic of the chart breakdowns could be a little stronger, for the most part it works really well with some minor inconveniences Pros It's relatively easy to set up, just connect your data sources and set what type of graph you want them to be. It is reasonably flexible, and the ability to export the reports are nice. The software is responsive and the limits are generous Cons I feel like it could be stronger in the areas of automation, it would be nice to automatically export the report every month and have it send to your clients, also the dashboard is a little janky when you're trying to redesign it Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. VR Verified Reviewer Marketing Manager Used the software for: I used a free trial ### "\[sensitive content hidden\], Adriel's experience " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 February 10, 2023 Professionnel idea to optimize and englobing many supports of social media and website, and making a good supply chain to track the product into the payement. Pros The dashboard englobing many social medias so we can save time to do other activities and making journey optimized. Cons absence direct agent In North of Africa how know business in this area and it can be a solution to develop commercial issues quickly. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Antonio C. Senior Manager of Paid Acquisition Used the software for: Less than 1 year ### "Comprehensive dashboard for paid ads" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 June 22, 2022 Before using Adriel, it took me several hours to run our monthly report. Also having an 'instant situation' report was difficult, as it required going through multiple dashboards for each network. Now I can have this information available at any time with just a click of a button. Pros The interface is really easy to use and intuitive, allowing you to compare campaigns from multiple channels and networks in a single dashboard. This is way more efficient than going back and forth between all those networks and exporting data into a spreadsheet. Cons At times (but not too often) the information displayed is not accurate. This is because likely due to API problems with some of the multiple networks. However the customer support team is super-hepful and in those cases they find a fix usually within a few hours. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Founder CEO Used the software for: Less than 1 year ### "Adriel helps our business be most efficient with our digital marketing budget" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 25, 2022 Adriel has helped our team save time in organizing data, and producing reports. We are excited to use some of the advanced features to help us maximize ROAS. With the economy changing, its very important for us to make sure we are not wasting time and money.... Pros It was easy to get started, the client support is hands on and they are available to answer questions Cons It would be ideal to be able to measure/track attribution, last touch, into the data and dashboards within. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer SEA Team Leader Used the software for: Less than 1 year ### "A valuable and useful tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 July 4, 2022 Pros This tool allows us to take profitable decisions regarding our budgets, since we can easily see which levers have the best ROI. Cons We observed at some times API problems but the customer support team was super fast and helpful to resolve them. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/218851/Adriel/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.