# Mobile Marketing Cloud Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Mobile Marketing Cloud Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more.

Source: https://www.capterra.com/p/218943/Mobile-Marketing-Cloud-by-CM-com

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# 

 Mobile Marketing Cloud Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)

Mobile Marketing Cloud

## What is Mobile Marketing Cloud?

Mobile Marketing Cloud is an all-in-one software solution that empowers marketers to create superior customer journeys that increase engagement and conversion. Making it easy for marketers to create personalized, relevant, and timely campaigns in your customer's preferred channel. It includes an in-built Customer Data Platform, an easy-to-use Email tool with A/B testing, Marketing Automation capabilities, landing pages, and access to all mobile channels like SMS, WhatsApp, RCS, Viber, and Push.

## What is Mobile Marketing Cloud used for?

[Mobile Marketing](https://www.capterra.com/mobile-marketing-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/)

Top alternative

Featured

Overall rating

Based on 0 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

€31.99

Other, Per Month

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Mobile Marketing Cloud?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.cm.com&name=Mobile Marketing Cloud)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Mobile Marketing Cloud

0.0

VS.

[4.5 (1,133)](https://www.capterra.com/p/134347/Intercom/reviews/)

Starting Price

€31.99

Other, Per Month

Starting Price

$39

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

0.0 (0)

Ease Of Use

4.4 (1,094)

Value For Money

0.0 (0)

Value For Money

4.0 (850)

Customer Service

0.0 (0)

Customer Service

4.3 (880)

## Mobile Marketing Cloud alternatives

[4.5 (55)](https://www.capterra.com/p/151231/Xtremepush/reviews/)

Starting price

$250.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

[4.2 (989)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[4.4 (245)](https://www.capterra.com/p/145848/Ez-Texting/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

2-Way Messaging

Send and receive text messages to communicate with clients or prospects in real-time

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Activity Tracking

Track and document all activities across devices, networks, and other systems

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Mobile Marketing Cloud 110 features

Send and receive text messages to communicate with clients or prospects in real-time

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Define levels of authorization for access to specific files or systems

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Manage various aspects of appointments including booking, rescheduling, canceling

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Automatically create schedules based on business needs or employee availability and qualifications

Create and automatically send premade copy in response to customer messages

Track and analyze user behavior within a system or network

Track visitors'/audience's responses across web pages and other optimized content

Track and analyse user behavior within a system or network

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Plan and strategize marketing campaigns

Set campaign schedules by selecting start, pause, and end dates

Group campaigns by project, client, or campaign for better management.

Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act

Manage various distribution channels, build relations with channel partners, and track their performance

Communicate using direct chat or messages within the system

AI-based platform which conducts a conversation via auditory or textual methods

Identify customers at risk of migration and activate strategies to retain them

Track the amount of clicks on individual products to measure campaign results

Manage and track all internal and external communication conducted via calls, email, text, or chat

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, organize, and store contact information

The ability to create unique content

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

A report showing what actions customers perform

A collection of customer information such as contact details, demographics, previous interactions, etc.

Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.

Access previous interactions or concerns to maintain customer relationships

Visualize and analyze customer experience across all touchpoints and channels

Record customer information, purchase history, and other notes

Process of dividing customers into groups based on common characteristics

Tool to send questionnaires to customers to gauge feedback

Add customized logos and colors to align with company branding

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Customize data fields to support various needs and use cases

Customize contracts and forms to collect specific information

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Create labels for products that contain required information such as colors, sizes, dates, etc.

Import and export data to and from software applications

Combining data from different sources and providing a unified view

Assemble applications and processes by dragging over and arranging pre-built components

Send automated marketing emails based on user actions over a predetermined period

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Plan, execute, and analyze email marketing campaigns

Manage, store and organize emails within the system or via third-party apps

Create and send email blasts/campaigns

Pre-made examples and templates for emails

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service

Ensure compliance with the General Data Protection Regulation protocols

Geographic location of visitors determines behavior of the software

Group messaging lets multiple people carry on a group conversation

Store and manage images

Create landing pages or online forms designed to capture new leads and prospects

Automatically identify and save contact information of potential customers

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Engage with a lead throughout the sales process by actively providing information

Manage contacts across multiple mailing lists

Automate workflows and trigger campaigns based on customer actions

Send messages to multiple subscribers at the same time

Personalize text messages using templates and custom fields

Notifications via mobile devices

Optimize content to ensure it is easily accessible for mobile users

Manage multiple campaigns in one system

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Manage and support multiple languages

Allows users to manage data from a number of sources

Create many versions of emails, forms, or actions and gauge which is most effective

Schedule when notifications are sent

Send personal messages to clients or attendees

Adjust communications based on previous interactions or personal preferences

Trigger clickable pop-up messages

Analyze and gain insights into data in real-time

Send and receive messages in real-time via an online communication channel

Receive data and information in real time

Active monitoring of systems, applications, or networks

Notifications that are delivered to users as soon as an event occurs

Active reporting of data and metrics

Timed notification for any upcoming task, deadline, appointment, or activity

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Send individual or bulk text messages at predetermined times

Group leads or contacts based on their specific characteristics

Short phone numbers that used to opt-in to SMS campaigns

Send promotional campaigns or transactional messages via text messages

Send messages via SMS

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Add or remove subscribers from mailing lists

Gauge satisfaction and receive information for improvement and success

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Create, save, and re-purpose templates for emails, forms, etc.

Messaging system designed for contests and sweepstakes

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Set-up notifications and alerts for web browsers and apps.

Monitor activity of individuals who visit your website using cookies

Create, design and manage workflows for repetitive tasks

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Get Advice

We can help you find the software with the features you need.

## Pricing

Free Trial

Basic

€31.99

Other,Per Month

## Integrations

[

WhatsApp](https://www.capterra.com/p/180345/WhatsApp/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[

Lightspeed](https://www.capterra.com/p/233553/Lightspeed/)[

CM.com Communications Platform](https://www.capterra.com/p/196877/CM-com/)[

CM.com Payments Platform](https://www.capterra.com/p/255353/CMcom-Payments-Platform/)[

Mobile Service Cloud](https://www.capterra.com/p/218944/Mobile-Service-Cloud/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

## Top-rated software of 2026

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)