--- title: "Mobile Marketing Cloud Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Mobile Marketing Cloud Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more." source_url: "https://www.capterra.com/p/218943/Mobile-Marketing-Cloud-by-CM-com/" page_type: "product" language: "en" --- # Mobile Marketing Cloud Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 4, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support) Mobile Marketing Cloud ## What is Mobile Marketing Cloud? Mobile Marketing Cloud is an all-in-one software solution that empowers marketers to create superior customer journeys that increase engagement and conversion. Making it easy for marketers to create personalized, relevant, and timely campaigns in your customer's preferred channel. It includes an in-built Customer Data Platform, an easy-to-use Email tool with A/B testing, Marketing Automation capabilities, landing pages, and access to all mobile channels like SMS, WhatsApp, RCS, Viber, and Push. ## What is Mobile Marketing Cloud used for? [Mobile Marketing](https://www.capterra.com/mobile-marketing-software/)[All-in-One Marketing Platform](https://www.capterra.com/all-in-one-marketing-software/)[Customer Engagement](https://www.capterra.com/customer-engagement-software/) Top alternative Featured Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €31.99 Other, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Mobile Marketing Cloud?[Manage this product listing](https://www.g2.com/products/cm-com-mobile-marketing-cloud/claim_requests/new?auto=true) ## Mobile Marketing Cloud Overview Updated September 2026 AI summary Mobile Marketing Cloud is a cloud-based platform for small, midsize, and enterprise organizations seeking to manage multi-channel marketing campaigns across email, SMS, push notifications, and more. With features including campaign scheduling, audience segmentation, A/B testing, and real-time analytics, it supports targeted communication and customer engagement, and integrates with popular CRM, commerce, and messaging tools. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Mobile Marketing Cloud 0.0 VS. [4.3 (716)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting Price €31.99 Other, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 3.8 (32) Value For Money 0.0 (0) Value For Money 3.9 (31) Customer Service 0.0 (0) Customer Service 3.9 (31) ## Mobile Marketing Cloud alternatives [4.5 (55)](https://www.capterra.com/p/151231/Xtremepush/reviews/) Starting price $250.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [WebEngage](https://www.capterra.com/p/143401/WebEngage/) [4.5 (32)](https://www.capterra.com/p/143401/WebEngage/reviews/) Starting price $1000.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/143401/WebEngage/) [Maropost](https://www.capterra.com/p/147905/Maropost-Marketing-Cloud/) [3.9 (15)](https://www.capterra.com/p/147905/Maropost-Marketing-Cloud/reviews/) Starting price $251.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 73% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/147905/Maropost-Marketing-Cloud/) Highest Rated [SAS Customer Intelligence 360](https://www.capterra.com/p/266530/SAS-Customer-Intelligence-360/) [4.8 (9)](https://www.capterra.com/p/266530/SAS-Customer-Intelligence-360/#reviews) Starting price $8000.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/266530/SAS-Customer-Intelligence-360/) ## FAQs about Mobile Marketing Cloud Overview ### What company size and specific industries is Mobile Marketing Cloud built for? Mobile Marketing Cloud is designed for small to medium-sized B2C businesses that want to improve customer experience with data-driven, omnichannel, personalized, and automated marketing. It is aimed at consumer-facing companies rather than B2B organizations, making it a fit for retail, e-commerce, and other B2C sectors. Features and Usability ### What are the key features of Mobile Marketing Cloud? Mobile Marketing Cloud offers 2-Way Messaging, SMS Marketing, MMS, push notifications, and email automation for multi-channel communication. It also includes audience segmentation, audience targeting, dynamic content, campaign scheduling, A/B Testing, real-time analytics, and geotargeting for managing and measuring mobile campaigns. Integrations ### Which third-party tools and platforms does Mobile Marketing Cloud integrate with? Mobile Marketing Cloud integrates with 8 third-party tools and platforms, including CM.com Communications Platform, CM.com Payments Platform, Mobile Service Cloud, Salesforce Starter, Shopify, WhatsApp, Lightspeed, and Zapier. These integrations cover communications, payments, commerce, and CRM connections. Getting Started and Support ### What training and onboarding options does Mobile Marketing Cloud offer? Mobile Marketing Cloud provides in person training, live online sessions, webinars, documentation, and videos. In person and live online options support guided instruction, webinars cover group learning, documentation offers written reference material, and videos provide self-paced visual guidance for teams getting started. Getting Started and Support ### What customer support options does Mobile Marketing Cloud offer? Mobile Marketing Cloud provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, 24/7 Live Rep, and Chat. Support is presented through multiple direct and self-service channels, giving users several ways to get help when needed. ## Features AI summary Based on 20,574 Email Marketing reviews Capterra data shows that buyers of email marketing software rank the following features as their top priorities: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**45%**) - **Contact Management** (**40%**) Mobile Marketing Cloud supports all three features that reviewers identify as most important: **Email Campaign Management**, **Campaign Scheduling**, and **Contact Management**. Together, these capabilities help businesses create and send targeted campaigns, plan outreach at the right time, and keep subscriber data organized, allowing teams to run more consistent and effective email marketing programs. 2-Way Messaging Send and receive text messages to communicate with clients or prospects in real-time A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Access Controls/Permissions Define levels of authorization for access to specific files or systems Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking Track and document all activities across devices, networks, and other systems Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Mobile Marketing Cloud 112 features ### All Features - 2-Way Messaging: Send and receive text messages to communicate with clients or prospects in real-time - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Appointment Management: Manage various aspects of appointments including booking, rescheduling, canceling - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Automated Scheduling: Automatically create schedules based on business needs or employee availability and qualifications - Autoresponders: Create and automatically send premade copy in response to customer messages - Behavior Analytics: Track and analyze user behavior within a system or network - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Behavioral Analytics: Track and analyse user behavior within a system or network - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - CAN-SPAM Compliance: Ensure all emails are compliant with anti-spam guidelines, as required by the CAN-SPAM Act - Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance - Chat/Messaging: Communicate using direct chat or messages within the system - Chatbot: AI-based platform which conducts a conversation via auditory or textual methods - Churn Management: Identify customers at risk of migration and activate strategies to retain them - Click Tracking: Track the amount of clicks on individual products to measure campaign results - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - Content Creation: The ability to create unique content - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customer Activity Tracking: A report showing what actions customers perform - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customer Experience Management: Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. - Customer History: Access previous interactions or concerns to maintain customer relationships - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Profiles: Record customer information, purchase history, and other notes - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customer Surveys: Tool to send questionnaires to customers to gauge feedback - Customizable Branding: Add customized logos and colors to align with company branding - Customizable CTAs: Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.) - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Customization: Create labels for products that contain required information such as colors, sizes, dates, etc. - Data Import/Export: Import and export data to and from software applications - Data Integration: Combining data from different sources and providing a unified view - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience - Email Campaign Management: Plan, execute, and analyze email marketing campaigns - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Templates: Pre-made examples and templates for emails - Email Tracking: Track delivered, received, and opened emails - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service - GDPR Compliance: Ensure compliance with the General Data Protection Regulation protocols - Geotargeting: Geographic location of visitors determines behavior of the software - Group Messaging: Group messaging lets multiple people carry on a group conversation - Image Library: Store and manage images - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Capture: Automatically identify and save contact information of potential customers - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Nurturing: Engage with a lead throughout the sales process by actively providing information - List Management: Manage contacts across multiple mailing lists - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Mass Texting: Send messages to multiple subscribers at the same time - Message Personalization: Personalize text messages using templates and custom fields - MMS: Sending/receiving messages with multimedia content like images, audio, or video over a cellular network - Mobile Alerts: Notifications via mobile devices - Mobile Keywords: Unique word that contains letters or numbers that identifies specific campaigns - Mobile Optimization: Optimize content to ensure it is easily accessible for mobile users - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-Language: Manage and support multiple languages - Multiple Data Sources: Allows users to manage data from a number of sources - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Notification Scheduling: Schedule when notifications are sent - One-to-One Messaging: Send personal messages to clients or attendees - Personalization: Adjust communications based on previous interactions or personal preferences - Push Notifications: Trigger clickable pop-up messages - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-time Conversations: Send and receive messages in real-time via an online communication channel - Real-Time Data: Receive data and information in real time - Real-Time Monitoring: Active monitoring of systems, applications, or networks - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Real-Time Reporting: Active reporting of data and metrics - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Scheduled Messaging: Send individual or bulk text messages at predetermined times - Segmentation: Group leads or contacts based on their specific characteristics - Shortcodes: Short phone numbers that used to opt-in to SMS campaigns - SMS Marketing: Send promotional campaigns or transactional messages via text messages - SMS Messaging: Send messages via SMS - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Subscriber Management: Add or remove subscribers from mailing lists - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Text-to-Win: Messaging system designed for contests and sweepstakes - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Web Notifications: Set-up notifications and alerts for web browsers and apps. - Website Visitor Tracking: Monitor activity of individuals who visit your website using cookies - Workflow Management: Create, design and manage workflows for repetitive tasks - WYSIWYG Editor: What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface --- Get Advice We can help you find the software with the features you need. ## Pricing Free Trial Basic €31.99 Other,Per Month ## Integrations [ WhatsApp](https://www.capterra.com/p/180345/WhatsApp/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Salesforce Starter](https://www.capterra.com/p/227088/Salesforce-Starter/)[ Lightspeed](https://www.capterra.com/p/233553/Lightspeed/)[ CM.com Communications Platform](https://www.capterra.com/p/196877/CM-com/)[ CM.com Payments Platform](https://www.capterra.com/p/255353/CMcom-Payments-Platform/)[ Mobile Service Cloud](https://www.capterra.com/p/218944/Mobile-Service-Cloud/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. 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