--- title: "Pulley Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Pulley Software - reviews, pricing plans, popular comparisons to other Equity Management products and more." source_url: "https://www.capterra.com/p/219303/Pulley/" page_type: "product" language: "en" --- # Pulley Software Review 2026: Features, Integrations, Pros & Cons Last updated on August 20, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Pulley ## What is Pulley? Pulley is a cap table platform taking a new approach to equity management. We give founders and employees the tools and insights to make smarter decisions about their equity. Equity is your company’s most important asset. Make smarter decisions about your ownership — before they get recorded on the cap table. Join the 4,700+ companies scaling with Pulley. Onboard in less than 5 days. Get support in minutes. ## What is Pulley used for? [Equity Management](https://www.capterra.com/equity-management-software/)[Compensation Management](https://www.capterra.com/compensation-management-software/) Top alternative Featured Overall rating Based on 16 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $1200 Flat Rate, Per Year Free trial not available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Pulley?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://pulley.com&name=Pulley) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Pulley 5.0 (16) VS. [4.8 (4,306)](https://www.capterra.com/p/205015/Deel/reviews/) Starting Price $1200 Flat Rate, Per Year Starting Price $5 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (16) Ease Of Use 4.8 (85) Value For Money 4.8 (13) Value For Money 4.7 (65) Customer Service 5.0 (16) Customer Service 4.7 (80) ## Pulley alternatives [Certent Equity Management](https://www.capterra.com/p/236476/Certent-Equity-Management/) [4.6 (85)](https://www.capterra.com/p/236476/Certent-Equity-Management/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/236476/Certent-Equity-Management/) Highest Rated [Vestd](https://www.capterra.com/p/207791/Vestd/) [4.9 (105)](https://www.capterra.com/p/207791/Vestd/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/207791/Vestd/) [Eqvista](https://www.capterra.com/p/184325/Eqvista/) [4.9 (31)](https://www.capterra.com/p/184325/Eqvista/reviews/) Starting price $2.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/184325/Eqvista/) [SeedLegals](https://www.capterra.com/p/172337/SeedLegals/) [4.9 (83)](https://www.capterra.com/p/172337/SeedLegals/reviews/) Starting price $49.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/172337/SeedLegals/) [View all alternatives](https://www.capterra.com/p/219303/Pulley/alternatives/) ## FAQs about Pulley Overview ### Which roles and teams benefit most from Pulley? Pulley is most used by founders, CEOs, and other C-suite leaders who need clear oversight of equity, fundraising, and board-related decisions. Finance teams, including accountants, controllers, and senior finance managers, rely on it to manage cap tables, valuations, and compliance workflows with greater accuracy and efficiency. Answer based on 16 reviews Overview ### What company size and industries is Pulley built for? Pulley is built for small businesses and startup founders, with 100% of reviewers coming from small businesses and Computer Software leading at 19%. It also serves Health, Wellness and Fitness and Internet companies, each at 12%, and is most commonly used for equity management. Answer based on 16 reviews Features and Usability ### What are the key features of Pulley? Pulley offers cap table management, options management, vesting management, and valuation management for equity administration. It also includes compensation plan modeling, grant management, and compensation statements, plus participant portal and client portal access. Additional features include workflow management, approval process control, audit trail, reporting and analytics, and role-based permissions. Pricing ### How much does it cost and what fees or limitations are included? Pulley starts at $1,200/year for the Startup plan, which includes up to 25 stakeholders, cap table management, share certificates, templated SAFE/Option/RSA signing, a fundraise modeler, interactive offer letters, Communications Hub, and concierge onboarding. The Growth plan costs $3,500/year and adds up to 40 stakeholders, 409A valuations, board approvals, Form 3921, and HRIS integrations. Integrations ### Which third-party tools and platforms does Pulley integrate with? Pulley integrates with over 40 third-party tools and platforms, including HR and payroll systems like BambooHR, Gusto, HiBob, Humaans, Justworks, Namely, Paychex Flex, Paycom, Paylocity, and Personio, plus finance and operations tools such as Anchorage Digital, Binance, Bitgo, Coinbase, Fireblocks, Front, and GitHub. Getting Started and Support ### What training and onboarding options does Pulley offer? Pulley provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided learning, while documentation offers written reference material and videos provide visual walkthroughs for self-paced review. Getting Started and Support ### What customer support options does Pulley offer? Pulley provides Email/Help Desk, FAQ/Forum, Phone Support, and Chat. Without reviewer feedback on support, no reliable claims can be made about response speed, helpfulness, or common frustrations. Users can still rely on these listed channels for direct assistance and self-service help. ## Features AI summary Based on 289 Equity Management reviews Capterra reviewers point to these as the top features buyers look for in equity management software: - **Vesting Management** (**48%** of reviewers rated this feature as critical) - **Cap Table Management** (**51%**) - **Reporting & Statistics** (**46%**) Pulley supports all three of the features reviewers rate most important: **Vesting Management**, **Cap Table Management**, and **Reporting & Statistics**. Together, these capabilities help businesses track ownership changes accurately, manage equity plans with confidence, and monitor key data through clear reporting, allowing teams to make informed decisions and maintain better control over equity operations. Vesting Management 4.8 (9) 44.44% of 9 reviewers that rated this feature as important or highly important Incentive program that allows employees to earn assets such as equity stocks or retirement plans in return for staying with the company Cap Table Management 4.8 (9) 44.44% of 9 reviewers that rated this feature as important or highly important Breakdown of all equity of the shareholders of a company Document Storage 4.6 (8) 37.50% of 8 reviewers that rated this feature as important or highly important Store and organize documents in a centralized system Valuation Management 4.9 (7) 28.57% of 7 reviewers that rated this feature as important or highly important Assessment technique to estimate the current worth of an asset or company Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking Track and document all activities across devices, networks, and other systems Pulley 45 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - AI Copilot: A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - Approval Process Control: Manage the process of evaluating documents or requests submitted for approval - Audit Management: Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws - Audit Trail: A record of all activities within the system, including user access, changes made, etc. - Cap Table Management: Breakdown of all equity of the shareholders of a company - Client Portal: Private online space that lets businesses securely share documents and provide information access to clients - Compensation Plan Modeling: Performs calculations and analyzes how salary and equity should be awarded to employees across locations, performance levels - Compensation Statements: Create employee benefits statements that include all package details, including base salary, rewards, incentives, and other benefits - Compliance Management: Track and manage adherence to policies for any service, product, process, or supplier - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Document Management: Store, manage, and track all electronic documents in a centralized location - Document Storage: Store and organize documents in a centralized system - Duplicate Detection: Compare new data with existing records to detect duplicate entries - Employee Database: Electronic storage of staff/employee contact information and job status in a centralized repository - Employee Management: Track employee schedules, availability, and performance across projects and tasks - Employee Onboarding: Process of familiarizing new employees with the company, their position, and responsibilities - Employee Portal: Online portal where employees can access and track their own information - Employee Reward Programs: Builds a system of recognition and rewards to encourage employee performance and link outcomes to business needs - Financial Analysis: Evaluate units, projects, budgets, and other finance-related data to gauge their performance and potential risk - Financial Modeling: Decision-making process using businesses past, present and forecasted future operations. - Forecasting: Form predictions based on past and present data/trends - Generative AI: Use AI to generate content in the form of text, images, videos, etc. - Grant Management: Monitor application statuses, proposals and award funds - Incentive Management: Manages incentive programs such as profit sharing, stock awards, and individual bonus plans - Investor Reporting: Compile and report on all investor activities - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Portfolio Management: Overview of all programs that help compare initiatives, align projects with strategic goals and identify risk - Private Equity: Shares and stocks owned by individuals in a company that is not trading publicly in the stock market - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Scenario Planning: Develop potential scenarios to identify risks and opportunities - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Transaction History: Record of all transactions such as purchases, deposits, withdrawals and transfers within a specific period - Valuation Management: Assessment technique to estimate the current worth of an asset or company - Vesting Management: Incentive program that allows employees to earn assets such as equity stocks or retirement plans in return for staying with the company - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 4.6 (16) 4.6 Based on 16 reviews ## Pricing Value for money 4.8 (13) [View pricing plan details](https://www.capterra.com/p/219303/Pulley/pricing/) Startup $1,200 Flat Rate,Per Year It includes: - First 25 Stakeholders included - Cap table management - Share certificates - Send & sign templated SAFE, Option, and RSA agreements - Fundraise modeler - Interactive offer letters - Communications Hub - Concierge onboarding Growth $3,500 Flat Rate,Per Year It includes: - First 40 stakeholders included - 409A valuations - Send and sign custom SAFE, Option, and RSA agreements - Option exercises - Rule 701 - Form 3921 - Board approvals - HRIS integrations - Cap table management - Share certificates - Fundraise modeler - Interactive offer letters - Communications Hub - Concierge onboarding Enterprise Contact Pulley It includes: - First 25 Stakeholders included - Cap table management - Share certificates - Send & sign templated SAFE, Option, and RSA agreements - Fundraise modeler - Interactive offer letters - Communications Hub - Concierge onboarding - First 40 stakeholders included - 409A valuations - Send and sign custom SAFE, Option, and RSA agreements - Option exercises - Rule 701 - Form 3921 - Board approvals - HRIS integrations - Stock-based Compensation Reporting (ASC 718) - Custom reporting - Managed Equity Administration Services - Secondary liquidity solutions Value for money 4.8 (13) 4.8 Based on 13 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ GitHub](https://www.capterra.com/p/129067/GitHub/)[ Rippling](https://www.capterra.com/p/172127/Rippling/)[ Gusto](https://www.capterra.com/p/131882/Gusto/)[ BambooHR](https://www.capterra.com/p/110968/BambooHR/)[ Stripe](https://www.capterra.com/p/123889/Stripe/)[ Xero](https://www.capterra.com/p/120109/Xero/)[ Paylocity](https://www.capterra.com/p/86714/WebPay/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (16) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (16) 5.0 Based on 16 reviews ## User reviews Overall rating 5.0 Based on 16 reviews Filter by rating 5(16) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent Miquel C. CEO Telecommunications ### "Onboarding at Pulley" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 10, 2023 Pros Easy to set up. The team at Pulley is very kind and helpful Cons For now, no cons at all. Let's see in the next months Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Damian W. COO Internet ### "Great cap table & options management software for growing startups" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 23, 2022 Most responsive vendor I have. Really there to make sure I'm successful. Pros Pulley gets the job done. While it started out with just Cap Table management for me, we now run all of our options & valuations through Pulley as well. Fantastic, highly responsive customer support. Cons Menu structure can be a little confusing. Support is always happy to send you a video of where to find things! Alternatives considered [Carta](https://www.capterra.com/p/220278/Carta/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. HV Harsh V. Ceo Computer Software ### "Pulley is apt for our use case of captable management " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 8, 2022 Great Pros Ease of use ; great team providing support and onboarding management Cons Nothing that I could think of. We don't have a complex cap table Alternatives considered [Carta](https://www.capterra.com/p/220278/Carta/) Reasons for choosing Pulley Great team at Pulley who helped us onboard smoothly Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Brittani M. CEO Computer Software ### "Timely, Efficient and backed by a solid team! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 7, 2022 I took my business through a late stage seed round and needed to begin managing my cap table; As CEO of a start up I already cannot seem to find enough hours in the day to accomplish all of the tasks I need to. I connected with Pulley and within 2 hours my profile was set up and the software was breaking down everything I needed for reporting purposes. Pros The ease of use, the almost instant set up and the team running this business. Cons I don't have anything constructive say about this software; I enjoy it all around. Switched from [Carta](https://www.capterra.com/p/220278/Carta/) Carta is a solid product offering, however, the poor communication and the level of difficulty it was to connect with someone on their team was more than enough of an issue to leave the platform; I was even given Carta for 1 year at no-cost---I chose to pay another vendor (pulley); Human connection matters. Reasons for choosing Pulley The response time by the Pulley team was unmatched and has continued to be unmatched to date. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Kaitlin C. CEO & Founder Health, Wellness and Fitness ### "I will use anything Pulley creates!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 5, 2022 Excellent. The customer service has been incredible and very responsive. I will use anything that Pulley creates related to managing my startup's finances. Pros The UX/UI and experience is top notch--It is far superior to Carta. The experience is intuitive and it is incredibly easy to use. I love the ability to project how the cap table will change and use it every time I prepare to fundraise. Because of how well this product has been created, I can't wait to use it for more aspects as Pulley has already won me over and I can only surmise anything they roll out will be superior! Cons I did not know that option management or valuation management was a feature! I would love to be first to know about new features and given tutorials or guidance in starting to use those functions. Switched from [Carta](https://www.capterra.com/p/220278/Carta/) Alternatives considered [Carta](https://www.capterra.com/p/220278/Carta/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MJ Milena J. Director of Strategic Growth Fund-Raising ### "A Must Have Product for Cap Table Management" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 4, 2022 Really good. Pulley has helped us significantly with managing our cap table. Pros The product is very easy to use and helps significantly with cap table management and planning for future funding rounds. Cons I was not able to export the option modeling table which was a tad frustrating. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MK Mark K. CEO Financial Services ### "Best option for startups" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 4, 2022 I contacted Pulley (while considering some of their close competitors) and moved forward with Pulley because the team understood my company's needs and was able to go from contract to integration in a matter of days (vs several weeks for the competition). Pros Team worked incredibly quickly to get this up and running. Cons I haven't yet experienced any issues with the software. Very happy customer. Alternatives considered [Carta](https://www.capterra.com/p/220278/Carta/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. HS Harris S. CEO Events Services ### "I love Pulley! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 3, 2022 Pros It is just so easy to use because it is beautifully designed and just works! Cons Can't think of anything. I am a very happy customer. Switched from [Carta](https://www.capterra.com/p/220278/Carta/) I felt like Carta was a pain to use and the customer service was really bad (may have just been the representative we were assigned to). Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. SK Shruti K. CEO Computer Software ### "Easy to use and great onboarding" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 19, 2021 It has been absolutely great so far. The team is very responsive. Pros Well thought Simple UI Reduces paperwork significanly Cons Would be great if they also had legal advisory built into the platform. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DS Daniel S. CEO Logistics and Supply Chain ### "Much better than a spreadsheet" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 17, 2021 Their onboarding and customer service are outstanding. Very pleased with Pulley so far. Pros Pulley makes it easy to manage multiple share classes, including SAFE's and other investment vessels. The ability to quickly model out future rounds is amazing. Cons There are a few screens that once you enter, you can't go immediately back to the previous screen, forcing you to start that journey over again. Reasons for choosing Pulley Was highly recommended by my peers. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/219303/Pulley/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Popular comparisons [Carta vs Pulley](https://www.capterra.com/compare/219303-220278/Pulley-vs-Carta)