# Page 17 | iContact Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 17 - Is iContact the right Email Marketing solution for you? Explore 603 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/221118/iContact/reviews

---

iContact

4.5 (603)

[View alternatives](https://www.capterra.com/p/221118/iContact/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

* * *

Last updated March 13th, 2026

# Page 17 - Reviews of iContact

## Showing most helpful reviews

Showing 401-425 of 603 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

AS

Adam S.  
Manager  
Computer Software  
Used the software for: 2+ years

### "We have used iContact for about 7 years and it has served us well over that time."

April 10, 2018

4.0

Pros

It just works. Over the time we've used it we've never had a major issue which is very valuable to us.

Cons

Formatting can get a little aggravating at times. You get used to it over time and naturally work around the small issues that can pop up.

Review Source

Response from iContact

May 22, 2018

Hi Adam. We are privileged to have you as a customer for the last 7 years! It's good to hear that you have not encountered any major issues throughout this time. Thank you for your feedback about formatting issues. Our customer feedback is a valuable tool in creating a better product. If you have a moment to offer even more details please reach out to our support team, or fill out the form here: https://www.icontact.com/support

VW

Victoria W.  
Owner  
Music  
Used the software for: 6-12 months

### "Great for a free service"

June 22, 2023

5.0

Pros

Icontact has served us well over the past year for our newsletters and promotions. Take your time learning how to use it and watch the tutorials!

Cons

Took a little while to figure out navigation

Review Source

Response from iContact

June 23, 2023

Thank you for your review. We will pass along your feedback about the product navigation.

RM

Rebekah M.  
Sales Assistant  
  
Used the software for: Less than 6 months

### "I'm new to mass marketing, and this is a user friendly tool that makes it much less intimidating."

April 4, 2018

5.0

Pros

Not software specific, but the iContact Customer Service is excellent. Every time I've had a question, they've responded quickly with not only the answer but with a helpful tip.

Cons

Setting up Landing Pages is not quite as intuitive as everything else. I know that when I ask for assistance on it, I'll get a thorough and helpful response, but I'd like to be able to do it completely on my own.

Review Source

Response from iContact

April 20, 2018

Hi Rebekah. Thank you for your review (and welcome to iContact)! We're thrilled to hear that our customer support has been so helpful. Customer happiness is our team's top priority, so please don't hesitate to reach out anytime you need help. Also, thank you for the feedback around setting up landing pages. We're constantly evolving our platform to meet the needs of customers, so we'll keep your suggestion in mind. Thanks!

VR

Verified Reviewer  
iContact  
Education Management  
Used the software for: 6-12 months

### "iContact Review"

April 6, 2022

5.0

Love it!

Pros

I love that I can set up automated emails that will go out weekly.

Cons

Honestly I can't think of anything that I didn't like. It makes life much easier.

Review Source

Response from iContact

April 6, 2022

Thank you for taking the time to share your positive experience with us and we are glad it makes your life easier!

BW

Brandi W.  
Marketing Assistant  
  
Used the software for: 6-12 months

### "User friendly software and customer service is phenomenal!"

April 6, 2018

4.0

Pros

I really like how user friends and how easy it is to navigate through iContact. I have been extremely impressed on how quick the support staff is on getting back with any issues or questions we have.

Cons

When uploading lists into iContact there have been contacts that are not uploaded because of previous bounces etc. It would be nice to see which contacts did not get uploaded into the created list.

Review Source

Response from iContact

May 9, 2018

Hi Brandi. It is great to hear that you find iContact so easy to navigate! That is a goal we strive for each time we make updates to our product. We also appreciate the feedback about seeing which contacts were not included when uploading. The good news is that we are current in the process of updating the whole contacts page, including adding this feature. So keep an eye out for these changes.

CR

CHeryl R.  
Marketing Director  
Food & Beverages  
Used the software for: 6-12 months

### "I am new to marketing and received excellent support from them."

April 5, 2018

5.0

Business leads, webinar attendees.

Pros

The support help. I was completely frustrated and the support rep helped walk me through the program and sent an e-mail for follow-up.

Cons

Inheriting the program has been tough. Wish there were more templates and sometimes I have trouble copying and pasting from other blasts.

Review Source

Response from iContact

April 20, 2018

Hello Cheryl. It's great to hear that you have enjoyed working with our support team. They are truly dedicated to helping our customers overcome any challenges that they might experience. We also appreciate the feedback about templates. We are continuing to add new templates all the time, and would welcome your feedback on what type of templates you would most like to see added. Feel free to reach out to our support team, or fill out a ticket with more information here: https://app.icontact.com/icp/core/help/en-us

Jessica R.  
Marketing Consultant  
  
Used the software for: 1-2 years

### "IContact has been easy to use a great source for email marketing."

April 10, 2018

4.0

Pros

I like its enhanced features and how easy it has been to adapt to it. I like the customer service representatives and their willingness to help and answer all my questions.

Cons

Sometimes the features lag or take time to function. In particular the gif settings. They do not always work and that is unsettling.

Review Source

CZ

Chuck Z.  
President  
Computer Hardware  
Used the software for: 2+ years

### "Very easy to use even if you're an Old guy like me"

April 10, 2018

5.0

Sell stuff that meets the needs of my customers

Pros

I like the ability to segment lists, and re-use successful campaigns easily. Very detailed on reporting as to the opens and links by open

Cons

I don't have any issues with this platform. Very easy to use, economical, and works like a charm. Reporting could have when email is opened that it would send a notification as to opened for quicker call back.

Review Source

NB

Nancy B.  
Director of Web Content Management  
  
Used the software for: 2+ years

### "Excellent email marketing tool. Easy to use and exceptional customer service"

March 16, 2018

5.0

Pros

Easy to use, exceptional customer service, reporting is easy to understand, design services are excellent and turn around time is quick.

Review Source

Response from iContact

April 6, 2018

Hello Nancy, Thank you so much for your review! We think we have one of the best customer service teams around, and we¿re glad that you agree. It sounds like you also got the chance to work with our talented design services group. They provide customized template designs that our customers, and their customers, love.

SL

Stephanie L.  
Office Administrator  
Religious Institutions  
Used the software for: 2+ years

### "I only have one suggestion!"

October 4, 2016

5.0

This is an easy and flexible program to use. We've been using this as our main newsletter and mass email program. My only request is that they come up with an internal dictionary so it doesn't keep flagging names that it doesn't recognize. But that is really the only issue I have. It's a great program.

Pros

Ease of use. Plenty of styles to suit my needs.

Cons

Would like an internal dictionary to save names and other words the program doesn't recognize.

Review Source

PM

Patrick M.  
Advertising Coordinator  
Publishing  
Used the software for: 2+ years

### "Easy to use and looks professional"

September 4, 2018

5.0

iContact has simplified our email marketing without sacrificing impact and effectiveness.

Pros

The templates are easy to revise and the interface is very user friendly. With iContact I can create emails that are captivating and compact enough to look great on a computer or phone.

Cons

The file size limit for graphics can be a hiccup, but it's easily surmounted by saving graphics as web files in photoshop

Review Source

KH

Kyle H.  
Website System Analyst  
  
Used the software for: Less than 6 months

### "Excellent! There support team is by far the best I have ever been privileged to work with."

February 15, 2018

5.0

Pros

The software itself is a bit confusing if your are new to campaigns, but in retrospect they have a huge knowledge database and great Customer Support.

Cons

Haven't worked with it enough to be able to complain. If I were to say some things it would be it is a bit slow loading from screen to screen.

Review Source

Response from iContact

March 19, 2018

Hello Kyle! We are always happy to hear such a glowing review of our support team. We are incredibly proud of them, and their knowledge and dedication to our customers. There can be a bit of a learning curve when starting out with email marketing. As you mentioned we offer a large knowledgebase, video tutorials, and friendly customer support to help new and experienced customers with any questions they have along the way. Feel free to reach out to them at any time! https://www.icontact.com/support

BC

Brannon C.  
Vice President  
Marketing and Advertising  
Used the software for: 2+ years

### "They've come a LONG WAY!"

September 4, 2018

5.0

We have been able to clean our database, produce effective marketing campaigns, and track the results! What more can you ask for from iContact?

Pros

Their new GUI is super easy to use, and makes it really easy to create click-worthy communication to your customer/prospect! Their reporting and analysis is AMAZING!

Cons

Anything that I may have once not loved about the software has been addressed/added/improved!

Review Source

VR

Verified Reviewer  
Social Media and Events Manager  
Building Materials  
Used the software for: Less than 6 months

### "Very user-friendly. Not much experience needed. "

April 6, 2018

5.0

A simplified way to use an email platform system. It's organized and keeps me on track for goals.

Pros

It's pretty simple and user-friendly to build an email. I also like the analytics feature. It is very useful that I'm able to export lists to my team also. It's a very organized system.

Cons

I have found that my emails are more likely to end up in spam with IContact than when I used MailChimp.

Review Source

Response from iContact

May 10, 2018

Thank you so much for taking the time to write this review! We are delighted to hear that you find iContact to be so well organized. We absolutely want to make learning and continuing to work with our system as straightforward as possible. We also welcome your feedback concerning emails going into spam. We have a Deliverability team that focuses on maintaining the best inbox delivery rates that we can achieve. We are happy to pass this information along to them so it can be taken into account while we consistently work to advance our product.

KS

Kay S.  
CSR  
  
Used the software for: 6-12 months

### "Customer Service is stellar!"

April 9, 2018

4.0

Pros

\-Good email design aspect -Good contact monitoring -Good contact organization abilities -Fantastic Customer Service, regardless of what kind of problem you have

Cons

\-Email designer takes a little getting used to -"segmenting" feature doesn't work with what we'd like to do with our lists

Review Source

Response from iContact

April 24, 2018

Hello Kay. We are always happy to hear such high praise for our customer service team! They are truly committed to helping our customers successfully use iContact. We also appreciate the feedback about segments. Managing contacts and segments is an area that we plan to update in the coming months. We would love to hear more specifics about what type of segments would work best for you. Feel free submit more feedback using a support ticket here: https://app.icontact.com/icp/core/help/en-us/contact

SG

Sharon G.  
Marketing Manager  
Internet  
Used the software for: 1-2 years

### "Review of iContact"

July 24, 2019

5.0

Pros

What I like most is that in iContact there is a huge number of templates available

Cons

There are limited features with the free trial, would be nice to try some more to understand the full potential of the product

Review Source

Response from iContact

November 18, 2020

Hello Sharon, Thank you for leaving this feedback for us, we greatly appreciate it. All the best, Carlos, Customer Marketing Manager

VR

Verified Reviewer  
Project Manager  
  
Used the software for: 1-2 years

### "Great tool for email outreach"

December 19, 2017

5.0

Pros

The new editor is easy to use. It's less likely that a non-techy user will mess up any code (though you still need to be wary of copying and pasting).

Cons

I wish I could preview emails in different email clients. I think the segmentation via custom fields could be easier to implement.

Review Source

SS

Sandi S.  
President  
Insurance  
Used the software for: 2+ years

### "IContact is a reliable and well known email company"

April 10, 2018

5.0

Reminds me to keep in touch with clients and to have a simple system to do this. I do receive positive responses from some of my clients and only a few who opt out.

Pros

I like that client recognize the brand. It is simple to use and add data and content. I like the system to add and delete emails

Cons

I cannot say there is anything I dislike. It would be great to add other features to use and perhaps a bit easier to download groups of emails

Review Source

Response from iContact

May 17, 2018

Hi Sandi! We are so happy to hear that you receive positive responses from clients about your emails. We want to ensure that iContact remains both easy to navigate, and flexible enough to create professional customized messages. Thank you for the feedback about downloading groups of emails. That is a great observation that we will take into account as we continue to improve on the product.

KT

Karie T.  
Marketing Director  
  
Used the software for: 2+ years

### "I use iContact for all of our firm's email invitations. "

April 9, 2018

3.0

Pros

Fairly easy to use. Easy to upload contact lists. Easy to reuse a previous email. Easy to log into and get going.

Cons

I wish they had more templates. I often times struggle to find an appropriate template. It is also difficult for me to find a customizable template that works for what I need it to.

Review Source

Response from iContact

April 24, 2018

Hi Karie. Thank you for taking the time to write this review! It's great to hear that you find so many aspects of iContact easy to use. Ease of use is always a top priority for us as we make updates to the product. We also appreciate your feedback about templates. We have been adding new template options, and would love to hear more about what kind of templates you would like to see included. Feel free to send us any suggestions you have using a support ticket here: https://app.icontact.com/icp/core/help/en-us/contact

Barbara K.  
Marketing Manager  
Marketing and Advertising  
Used the software for: 6-12 months

### "It's not bad"

October 15, 2018

5.0

Pros

Great functionality and ease of use, but customer service needs work.

Cons

Customer service is slow to respond and not helpful

Review Source

ES

Edie S.  
Owner  
  
Used the software for: 2+ years

### "This is a very good product overall..."

April 10, 2018

4.0

It's a great product overall. There were some bugs for me, that never got resolved, but I think it works really well for a lot of people.

Pros

It has really great forms to use to create newsletters, etc. They are very creative, user-friendly, and look very professional!

Cons

It kept saying I had over the amount of contacts for my plan, which wasn't true. I wasn't able to use my plan or account as it was, with this bug.

Review Source

KW

Kaylee W.  
Marketing Coordinator  
  
Used the software for: 6-12 months

### "iContact has done some great updates which make it super easy to use!"

April 4, 2018

5.0

Pros

It is so easy and quick to use with all of the premade email layouts. There are layouts for all occasions and color schemes it is really fun to see what all options there are when you are starting an email!

Cons

Sometimes the fonts don't look the same once you send them so sometimes the font doesn't sit the look you were going for so you have to play with it until it works.

Review Source

Response from iContact

April 20, 2018

Hi Kaylee. We're so happy that you're enjoying the redesigned drag-and-drop editor. Our team takes a lot of pride in providing an easy-to-use solution that truly helps our customers. We also appreciate the feedback around the font appearances. If you continue to experience this, please feel free to reach out to our support team. We're always happy to help! Thanks.

CL

Cecy L.  
Receptionist  
  
Used the software for: 2+ years

### "Simple to use once used to it"

December 20, 2017

5.0

Pros

Really easy to reuse templates Really easy to edit templates Being able to pick and upload your own pictures is great

Cons

Not that easy to learn how to make emails from scratch. Upgrades are big and need to have someone show us where things are Font formatting issues

Review Source

Response from iContact

February 22, 2018

Hi Cecy! Thanks for your review! We're glad to hear you are enjoying the flexibility and customization of our email templates. In the last year we've made some big changes to our platform based on feedback from many of our customers and we understand that sometimes upgrades can require a little time to learn. We hope your account manager was able to help you pick it all up pretty quickly but if there's anything you need help with, please don't hesitate to reach out to our support team! https://www.icontact.com/contact

Ryan S.  
Director of Client Services  
Financial Services  
Used the software for: 1-2 years

### "Great Service for our small business to communicate promotions and updates to clients and prospects "

April 10, 2018

5.0

Pros

I love the tracking function. I can quickly see the results for any of our campaigns, understand the reach and influence along with the messages we send.

Cons

None - there really aren't any complaints I have for the service. It does what we expected it to do.

Review Source

JR

John R.  
Marketing Associate  
  
Used the software for: 1-2 years

### "we use iContact for all our mass emails"

March 30, 2018

4.0

Pros

Easy to use to send both externally and internally. new email editor is also easy to use for emails, invitations, etc.

Cons

I'd like to be able to use an re-use some of the template images. there's this one background image that I'd like to add.

Review Source

Response from iContact

April 19, 2018

Hi John. We're glad that you're enjoying our drag-and-drop email editor. We've tried to make the experience as intuitive and easy-to-use as possible. Also, thank you for the feedback around reusing template images. We'll keep this in mind as we continue to evolve the platform. Thanks for being such a loyal customer!

Similar Products

Featured