# Page 5 | iContact Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 5 - Is iContact the right Email Marketing solution for you? Explore 604 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/221118/iContact/reviews --- iContact 4.5 (604) [View alternatives](https://www.capterra.com/p/221118/iContact/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Page 5 - Reviews of iContact ## Showing most helpful reviews Showing 101-125 of 604 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use VR Verified Reviewer Marketing Coordinator Used the software for: 2+ years ### "Pretty sacrificed with the email service" March 29, 2018 4.0 Pros Easy to use for the most part. Makes my emails look clean and precise. I like that it shows the amount of recipients in each listing when I am about to send an email. Cons I wish I could upload multiple lists at one time. Sometimes when I edit the email the html gets confused and moves my text to the very top of the screen. The only way I have found to fix this is hitting enter multiple times. Review Source Response from iContact April 16, 2018 Thanks so much for taking the time to share your feedback! We appreciate that you took notice of how clean and precise you are able to make your emails using iContact. It is unfortunate to hear that you are having some difficulty editing messages. We would love to take a closer look into this to make sure we are clearing out any obstacles that may be in your way. Feel free to reach out with any questions through our Help Portal: https://app.icontact.com/icp/core/help/en-us SA Sandra A. Executive Director Non-Profit Organization Management Used the software for: 6-12 months ### "NonProfit Membership Organization Loves iContact!" April 18, 2023 4.0 I have better track-ability then ever before and I can tell sponsors exactly how many our our members are opening and clicking on our email messaging. Pros I need to engage my members - particularly young members - in a fast, eye-catching format. iContact allows me to create quality messaging with minimal effort. I love the ability to track clicks and see what members are gravitating too. Cons There is a bit of a learning curve when it comes to designing email messages. I have design background but it took a bit of practice to get the look I wanted. Reason for choosing iContact Recommended by a colleague Review Source Response from iContact April 19, 2023 Sandra, Thank you for taking the time to provide such a great review! AM Alison M. Field Agent Information Services Used the software for: 1-2 years ### "i Contact review" July 10, 2023 5.0 Pros Overall i Contact is a good email contact software to have. It can save you money and bring more customers. Cons Its a good software product to have. Letting the right tools do their can make a big different in a small business. Review Source Response from iContact July 11, 2023 Thank you for your awesome review! Jill W. Executive Assistant Real Estate Used the software for: 1-2 years ### "Efficient and Excellent Price Point" September 5, 2018 5.0 It's been good and I have been going back and forth between MailChimp. I do prefer iContact for the pricing but the template creation could bump up it's game a little bit. Pros I think adding in contacts, whether it be one or several, is very easy. I love that it weeds out the duplicates for me, especially with the system I have to copy and paste the contact info from. Cons The software doesn't work right in Google Chrome which is slightly inconvenient since I work out of Chrome 99% of the day. I have to use Microsoft Edge to use the software correctly. And the templates, while nice they can be strict and unforgiving. The spacing in between Enter's is a little large and out of control too. And the issue with not posting a picture to the Facebook anymore is beyond annoying. I have to take the archived URL and then put that into Facebook and then I can input a picture. It was better when they made it look like an article on Facebook. Review Source Matt R. Manager of Marketing and Technology Used the software for: 1-2 years ### "Solid Email Marketing Platform With Great Support" December 15, 2017 5.0 Its the functionality and the ease of using the application. A lot of email applications are tough to use and templates are not easily changed, but iContact makes navigation and use of templates super easy. Pros The templates are easy to use and manipulate. The other great thing about iContact is how easy it is to navigate the different sections of the application, as well as quickly view the statistics for your emails. Cons I wish they had more in depth reporting that could be done on the user level. Also, I wish their was a quick way to delete old lists that still linger in the application Review Source Sharon B. Independent Business Owner Writing and Editing Used the software for: 2+ years ### "Great for Email Marketing" December 28, 2018 5.0 Pros I really like the templates and how easy it is to use this platform. The cost is minimal and you can integrate with so many other platforms. Even with the new laws and restrictions with sending email, etc. this platform is ideal for bulk email usage. Cons I honestly cannot think of any cons. I have enjoyed using this product and will continue to do so as it meets my marketing needs. Review Source VR Verified Reviewer Digital Marketing Specialist Consumer Goods Used the software for: 1-2 years ### "Great Email Marketing Tool" July 10, 2018 4.0 A great customer service team and a simple way to reach our audience via email! Pros Honestly, the customer service is what makes this software one of my favorite email marketing tools. Being able to strategize and focus in on the health of our subscriber lists is something that we would never have considered or addressed without the iContact support team. The software itself is great and has definitely improved over the last few years and we expect for it to only continuing improving. Offering multiple modern layouts that are simple to pull together makes making emails a breeze. Would recommend iContact over and over again. Cons Some of the functionalities are a little off and can be frustrating trying to get unique layouts to line up just how you want them to - I recommend sticking to the intended layouts and don't try to overdo your email as you may run into technical difficulties. Review Source Shane B. Marketing Communications Rep Utilities Used the software for: 2+ years ### "Marketing communications to external customers" December 19, 2017 5.0 Pros The ease of use, improvements made over the last year to make building campaigns more effective. Also the access to support if I need it is great. The cost is perfect for what we need it to do. Cons When building large workflows and automation, the system tends to bog down and respond slowly, causing the total work time to increase. Support offered to help build the specific automation in question, which was very nice, but not needed. Review Source Response from iContact March 20, 2018 Hi Shane! Thank you for the review. We¿re thrilled that iContact offers you an easy, cost effective way to handle your email campaigns. Regarding your larger workflows, we¿re working to improve upon our automation services. We apologize that you¿ve had deal with slowness in the system and appreciate your patience! Thanks again, and have a wonderful day. PL Perez L. Sales Manager Automotive Used the software for: 1-2 years ### "iContact Is a Powerful Email Marketing Tool" May 9, 2024 5.0 Pros This email marketing system is so reliable. I like the efficient features of iContact. Cons iContact does not have downsides. iContact is amazing. Review Source VR Verified Reviewer Owner Publishing Used the software for: 2+ years ### "icontact" September 7, 2018 4.0 Pros iContact is one of the less expensive professional email/contact management tools. It still has a substantial expense, but it does have greater functionality. Merging lists is easy as is sending out emails. Cons I don't like that they count a contact as part of your contact list for as many lists as they are on - so it is the same email address on 3 lists (say they subscribe to more than 1 product or attend more than 1 event, they are counted towards 3 of your contacts and that can add up quickly). It makes it very hard to segment your lists or if you do you have to increase your plan and there fore pay more. As a small business fees are very important and keeping costs low if necessary. Review Source BR Brent R. Digital Marketing Specialist Hospital & Health Care Used the software for: 2+ years ### "Could use some more features but it's a Good product for the Price" May 18, 2022 4.0 Pros Great for email marketing for small businesses. Good email management with some integration with wordpress which is great. Cons Lacking some better social media integration and customizable features Review Source Response from iContact May 20, 2022 Brent, thank you for your review. Message received and stay tuned for some new announcements down the road! VR Verified Reviewer Realtor Real Estate Used the software for: 2+ years ### "Icontact recently updated their system. " September 7, 2018 3.0 Use to be WONDERFUL but now not very satisfied Pros You can make professional looking flyers with lots of flexibility on what you want on the flyer Cons It use to be very user friendly with lots of great templates and customer service was exceptional but now we can never get anyone on the phone to help and it is quite difficult to use. I ended up hiring a graphic artist Review Source Cheryl Anne T. Senior Graphic Designer Hospitality Used the software for: 6-12 months ### "Getting easier to use with great customised plans for our needs!" April 11, 2018 4.0 Learned how to use the system efficiently. Pros For someone who is not trained in CRM / email marketing, I enjoy using the new visualiser. We are currently in the process of revamping our templates (since I've joined our company, we have only used the old template which wasn't very user-friendly). So using both old and new templates, it has improved a lot and has been such a breeze! Also, great customer service recovery even though we are on different time zones. Cons 24-hour service will be great for companies who are in different parts of the world, but not complaining. There are a few glitches in the application but maybe that is because of the old version. Review Source VR Verified Reviewer Team Lead Marketing and Advertising Used the software for: Less than 6 months ### "Good Email Marketing Tool" August 10, 2022 5.0 Pros Good email marketing tool. Multiple options within the platform and great capacity for audience segmentation. Cons The Marketing automation part is fine, but I found another much more complete tool. That's why I changed. Review Source Response from iContact August 18, 2022 Thank you for your review! If you can, please let us know what we could do to offer a more complete tool. JM Jeff M. CEO Used the software for: 2+ years ### "I have used Icontact for over 7 years and Love It." April 10, 2018 4.0 Pros Ease of use and up time. Emails get delivered and social media integration is Great. The tracking tools give great feedback. Contact management is easy to use when adding and deleting contacts and creating groups. Cons Needs more created templates for quick editing and use. When it comes to contacts and subscriber counts, subscribers who have opted out is counted in total number of subscribers in the pricing of various plans. I understand that those subscribers have to be stored to block unwanted email but you shouldn't be penalized by counting them as part of the number of subscribers in your plan. Only active subscribers should be counted in that number. Review Source Response from iContact May 4, 2018 Hi Jeff. We appreciate you being a loyal customer for over 7 years! It is excellent to hear that you are getting such great feedback from our tracking tool. It is so important not only to communicate with your contacts, but to actually see how effective that communication was. Thank you for the feedback about how subscribers are counted. Hopefully we can clear up any confusion related to this number. Our standard iContact plans charge based on the number of subscribers in your account. Contacts who have opted out of your messages are still listed on your Contacts page, and even counted in your total number of contacts. However, only the contacts who can actually receive emails (subscribers) are counted for pricing purposes. Thank you so much for choosing iContact! VR Verified Reviewer Cultural Story Speaking Coach Used the software for: 2+ years ### "Old and reliable, more expensive than newer software" May 14, 2018 4.0 Pros This software has been around for so long that it is like the grandmother of email and crv systems. I see it less and less, though. They are generous to non-profits, too. Cons It is so much more expensive than other management systems nowadays, but if you're a bigger operation, that may still be worth it. Review Source Response from iContact May 24, 2018 We appreciate you taking the time to write this review! Thank you for your feedback about iContact being generous to non-profits. We care a great deal about the community around us, and want to ensure we are doing our part to help. Thank you as well for your evaluation of our pricing. We certainly want to ensure that we are offering fair pricing to all of our customers. We are in the process of making some changes to our pricing and packaging of features. Hopefully this will allow you more of the plan options that you are looking for. dD dan D. Managing Broker Banking Used the software for: 2+ years ### "I've used the Service for 12 years " January 25, 2023 5.0 I can get my message out in time timely manner Pros CS picks up the phone great traing video Cons no complaints at all - great staff is always there for me Review Source Response from iContact January 27, 2023 Thank you for such and awesome review and for being a customer for so long! VR Verified Reviewer Chief Administrative Officer Financial Services Used the software for: 2+ years ### "Great Support Team, Love the new Interface" December 19, 2017 4.0 Pros Their staff are very helpful and readily available for assistance. The most recent update to the interface was great and made the system a bit more user-friendly. Cons When you navigate to Sent emails it defaults to the Drafts view which seems impractical. If I'm looking for sent messages, I want to go to the actually sent messages. Review Source MK Maura K. Communications Cordinator Religious Institutions Used the software for: 2+ years ### "Ease of learning & time to create is minimal" August 17, 2022 5.0 we are keeping our church members informed. many are elderly and find our e-mails informative and easy to read. Pros I inherited this task from a retiring volunteer. The ease of passing the job from one to another was great. I copy reuse & recreate and get my weekly information to members without spending a lot of time. I can set up , go on vacation and have another person update and add any information needed while I am gone. The spam check results in minimum recipients that have our email in the spam box. Cons Having difficulty managing old e-mails that are in the data base. Not sure what happens when some one un-subscribes but wanted to get e-mails. (confirmations on unsubscribing?) Review Source Response from iContact August 18, 2022 Maura, thank you for your review. It means a lot to us! KE Karen E. Director, Operations & Communications Non-Profit Organization Management Used the software for: 2+ years ### "iContact allows me to engage members and others to get information out fast!" April 4, 2018 5.0 Lots of functionality in communicating with our member base as well as our broader base of contacts. Keeps us in front of those we are targeting with our information. Pros I like the ease of selecting all or just some contact lists for individualized messages. Formatting is easy, and you can switch seamlessly between HTML and Design mode while working on your message. Customer service has always been very responsive anytime I have had a problem or question. Cons The one thing I wish I could do is edit images within the document if the sizing is not quite right. If they can ever get this functionality going, it will be perfect! Review Source Response from iContact April 20, 2018 Hi Karen. Thank you for your review. We're so happy that we're meeting business needs, whether it's with our email editor, list management or even customer support. Providing an exceptional customer experience is our team's primary goal. We also appreciate the feedback around image resizing. We're constantly evolving the platform, so we will keep this feedback top of mind. Thanks for being such a loyal customer! SG Sara G. Marketing Director Marketing and Advertising Used the software for: 6-12 months ### "Left ASAP, Didn't Look Back" April 10, 2018 2.0 It was my first email marketing software, so I learned about it. Now that I have my own marketing company, I know not to use it. Pros Our emails were professional-looking. I liked being able to do the email marketing for more than one company, and everything was kept separately. Cons Their customer service was nonexistent. It was faster for me to either ignore the issue or find my own solution before they would respond, sometimes days later. The number of templates are few. You can only schedule to a couple of social media platforms, you have to schedule them separately, and they still adhere to the old Twitter character limit. We paid more to get more, and our "dedicated account rep" would only speak to us once a month for exactly 30 minutes. Not worth the money. We switched companies and paid less, and their customer service department contacts me once a week, just to check in. Our deliverability is higher, too. Customers that had a "bad mailbox" according to iContact are calling us, delighted to get our emails again. Review Source Response from iContact May 23, 2018 Hi Sara. Thank you so much for your honest review! We are glad that you were able to create professional looking emails using our service. We also appreciate your feedback regarding the aspects of iContact that you were not happy with. We pride ourselves on fast and comprehensive support, and it is truly regrettable that you had a different experience. We will definitely take this feedback into account as we work towards ensuring no customers have the kind of experience that you described. Chris W. Owner Used the software for: 2+ years ### "I have been happily using iContact for a number of clients for many years now. " April 10, 2018 5.0 Excellent analytics suite enables me to fine tune campaigns. Pros Ease of interface. The recently introduced dashboard feature is great for obtaining vital information at a glance. Cons I'd like to see an easier to use, more modular editor with the templates. Some other services I also use have automated this process more. Review Source VR Verified Reviewer Independent Serum Consultant Used the software for: 6-12 months ### "Great for the small customer " December 19, 2017 5.0 Being a small company that does business all over the world. I can only be in so many places at once. This product allows me to easily stay in touch with my customers and colleagues Pros Without a doubt the customer support and strategic advisory team is the best attribute. Along with the simple to read and understand analytics. Cons The technology of the product s great but it does have its limitations, sometimes mislabeling a mistake in action by a no email marketing savvy person as an intentional malicious error. That is the price to pay for automation as it errs on the side of safety. Fortunately the support staff is always willing to help Review Source BS Brynn S. Marketing Associate Marketing and Advertising Used the software for: 2+ years ### "Great for Email Marketing" September 23, 2020 4.0 Overall, iContact is great for sending our mass emails to our guests and we will continue to use for years to come. Pros iContact is great for companies who need to send out mass emails to their guests and customers. It's fairly easy to learn and has a variety of different features to use. Cons The one main con for this software is that it loads very slow. If you are looking to draft and email, it takes about 3 minutes for the landing page to load. 3 minutes might not seem that long, but when you have to draft numerous emails, it adds up. Review Source Response from iContact November 19, 2020 Hello Brynn, Thank you for taking the time to leave some feedback for us, we greatly appreciate it. We will most definitely go over the items that you raised here. All the best, Carlos, Customer Marketing Manager VR Verified Reviewer Office Manager Design Used the software for: 6-12 months ### "We use icontact for our monthly newsletters to clients" April 5, 2018 5.0 Pros It is rather quick and easy to use once you get the hang of things. The inter phase is very clean and organized. Cons You can't always adjust formatting easily if it is just little spacing issues it isn't as easy as dragging a line up a few pixels, but it is much more complicated and much more of a headache. Review Source Response from iContact May 14, 2018 Thank you for taking the time to write this review! We are so happy to hear that you find our service to be very clean and organized. It is important to be able to quickly learn and navigate the system. Thank you as well for your feedback regarding formatting difficulties. This will be passed on to our Product Management team for further review and possible updates in a future release. Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.