# Page 3 | SALESmanago Marketing Automation Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Page 3 - Is SALESmanago Marketing Automation the right Marketing Automation solution for you? Explore 246 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/reviews

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SALESmanago Marketing Automation

4.5 (246)

[View alternatives](https://www.capterra.com/p/223643/SALESmanago-Marketing-Automation/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated February 17th, 2026

# Page 3 - Reviews of SALESmanago Marketing Automation

## Showing most helpful reviews

Showing 51-75 of 246 Reviews

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Rating

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Reviewer's Role

Length of Use

Frequency of Use

CC

Carlos C.  
Gerente de Marketing  
Retail  
Used the software for: 1-2 years

### "Lo mejor en automatización de marketing"

November 12, 2021

5.0

Lo he utilizado desde finales de 2019 para automatizar el marketing y ha sido una buena experiencia en general

Pros

Ya con la experiencia de haber usado está herramienta por casi dos años puedo decir que Sales Manago lo tiene todo, desde reportes fidedignos de resultados hasta la posibilidad de correr un sin fin de estrategias que pueden llevar a tu tienda online a otro nivel.

Cons

Entre tanta información y mejoras constantes es fácil perderte en las actualizaciones sin embargo el equipo de soporte siempre está al pendiente de ti

Reason for choosing SALESmanago Marketing Automation

De momento porque es la solución de este tipo que más se ha adecuado a las necesidad que tenemos

Review Source

VR

Verified Reviewer  
Project Manager  
Apparel & Fashion  
Used the software for: 2+ years

### "Complex and intuitive platform"

December 15, 2021

5.0

SALESmanago is the tool we use to automate our marketing efforts. This tool help us adapt the offer to the preferences and needs of customers and increase the number of returning customers. We use tools such as segmentation matrices and dynamic segments that allow us to better understand our customers and their purchasing practices

Pros

SALESmanago is a very good platform for e-commerce. We found many solutions that helped us recovered abandoned cart, adapt the offer to the preferences and needs of customers and increase online sales and conversion from the generated traffic

Cons

Nothing, everything works as it should and the support is very helpful

Review Source

VR

Verified Reviewer  
CEO  
Information Technology and Services  
Used the software for: 6-12 months

### "Marketing software that works for us"

February 11, 2020

4.0

Finding a marketing automation solution built and hosted in EU, complient with GDPR, was a challenge resolved by SalesManago. We also had the issue of lack of people and lack of knowledge. Salesmanago's people rock! Without them, we'd have never been able to jumpstart and implement. Another issue that probably many existing companies have is that integration with other systems, software, is key. Via the Salesmanago API and existing integrations we overcame this hurdle very well. The major benefit is that we're realising is that we stay competitive with our business, that we keep generating more qualified leads and prospects.

Pros

Their service and support people that really are always doing their best to help us. We're a small team with limited resources and knowledge. Thanks to the knowledge they share with hands-on support as if they're part of our team, we successfully jumpstarted marketing automation in only a few weeks. Also in the months after starting up, we learned how to use more features and we have increased our results. SalesManago as platform/product we like most because it's working good, it's really easy to use after a few months, it allows for fast action, it provides real-time insights and data visibility. The marketing automation: website and e-commerce integration, lead generation via multiple ways and personalised communication flows that can be very well automated and that provide conversion data, are very well developed.

Cons

Their built in CRM still can and should be developed up to par with alternative CRM solutions and should be a lot more functional.

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Reason for choosing SALESmanago Marketing Automation

Made, built, hosted and support inside EU, GDPR. Price for value.

Review Source

AMM

Ana María M.  
Coordinadora Marketing Digital  
Sports  
Used the software for: 6-12 months

### "¡Una gran herramienta! "

November 23, 2022

5.0

Mantenemos contacto con nuestras bases de datos, enfocamos campañas por segmentaciones de público y finalmente, logramos que nuestros productos sean conocidos y visitados por un buen número de compradores.

Pros

Lo sencillo que es crear y activar pop ups, web push, emails, bases de datos, captar leads y finalmente, crear workflows que permiten optimizar procesos y permitir comunicación constante y cercana con el consumidor final.

Cons

Se hace un poco lento el aprendizaje y realización de los workflows, requieres acompañamiento constante, pero con práctica y atención logra ser una herramienta de gran uso.

Alternatives considered

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Reason for choosing SALESmanago Marketing Automation

Porque ya llevábamos un buen proceso de aprendizaje, aún faltaban implementaciones y nos pareció ideal continuar con esto, incluso pensando en que podríamos sacarle mayor provecho.

Review Source

LR

Luigi R.  
Marketing Automation Specialist  
Information Technology and Services  
Used the software for: 1-2 years

### "B2C Best platform"

October 17, 2022

5.0

Pros

This platform give his best when it's on B2C Market, can automate all the functionality, and can manage all the touchpoint in the marketing plan of a company that sell via ecommerce.

Cons

It's a little tricky to set up and have a long learning care, but after the first impact, it will be great.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[GetResponse](https://www.capterra.com/p/153948/GetResponse/)

Reason for choosing SALESmanago Marketing Automation

Best AI and omnichannel cover

Review Source

Chris D.  
Operations & Marketing Manager  
Sports  
Used the software for: 1-2 years

### "Good value for money"

February 21, 2023

5.0

Pros

Constantly developing its features to stay on top of innovative functions of marketing automation. A decent set of features and quite easy and intuitive navigation through the panel.

Cons

Could improve customer success team's support (especially timely delivery). The interface for creating emails still has some bugs.

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Reason for choosing SALESmanago Marketing Automation

better value for money, with almost the same set of features provided

Review Source

IM

Iryna M.  
Marketing Automation Specialist  
Design  
Used the software for: 1-2 years

### "A great tool for marketing automation"

December 30, 2022

5.0

Pros

Salesmanago is a tool that has all the tools necessary to increase conversions in e-commerce, maintain contact with B2C and B2B customers, and manage the database. In addition, with the help of the integrated LiveChat, the customer service office has all the necessary information, thanks to which the quality of service increases. I also consider the ability to create a Landing Pages to be one of the advantages of this tool. Oh and of course service! Salesmanago has a great support department that responds to customer needs in a professional manner.

Cons

We had no major problems. The only thing worth paying attention to is whether additional tools/applications that you want to integrate with your website/ecommerce have the ability to integrate with Salesmanago because it is very useful at later stages of automating the entire marketing

Review Source

VR

Verified Reviewer  
Product R&D  
Insurance  
Used the software for: 6-12 months

### "Rich set of marketing automation features with easy to navigate and use UI"

January 27, 2022

5.0

Building complex user based workflows with reduced time, thanks to their drag and drop workflow creator. Automation of processes around email marketing greatly benefits from the number of options available in the workflow library.

Pros

Sales Manago offers a solid features list around workflow automation. The integration can be as complex or straightforward as needed thanks to their API. Email marketing tools are complex in their use cases but easy to set up and manage as a user. In order to take advantage of the more advanced functions, additional time may be required for non-traditional e-commerce platforms.

Cons

Not all available tools work with or integrate with external platforms right out of the box.

Reason for choosing SALESmanago Marketing Automation

Value for money compared to available features inside Sales Manago is great. Complex enough without being too complex to use.

Review Source

MFV

María Fernanda V.  
CRM Coordinator  
Entertainment  
Used the software for: 2+ years

### "A tool for beginners and experts"

June 16, 2020

5.0

It has helped me personalize communications not only with the user name but with more specific details, manage segmentation, discount code tracking more easily; dynamic templates that are very helpful when sending custom options to users.

Pros

Salesmanago is very easy to use, it is an intuitive tool Lately, I've been using the HTML template and it has saved me time creating campaigns. Segmentation is very easy to manage as is the interpretation of reports. I frequently send gift codes and one of the benefits is that they can be tracked. The customer service is very good, they are always ready to help you achieve your daily goals.

Cons

One of the processes that has been more difficult for me has been the connection between the APIs and the platform. Most of the problems I have had have been because doubts or emergencies have arisen that have taken time to resolve due to remote work, but in terms of use or advice, everything has always gone well.

Review Source

Sara M.  
E-Commerce Manager  
Consumer Goods  
Used the software for: 2+ years

### "Sales Manago è Il Marketing automation"

October 8, 2022

5.0

Pros

Utilizzo questo software da più di 4 anni e ho visto crescere le sue funzionalità. E' anche versatile, ho fatto delle richieste per migliorare il mio lavoro e il team ha cercato sempre di accontentarmi. L'assistenza è notevole, poi da quando mi è stata assegnata la mia consulente \[CONTENUTO SENSIBILE\] che parla italiano è tutto più veloce!

Cons

Migliorare l'integrazione con i canali social (Instagram e Facebook)

Review Source

VR

Verified Reviewer  
Director de proyectos  
Marketing and Advertising  
Used the software for: 1-2 years

### "Software complejo para cosas sencillas"

March 27, 2022

3.0

Pros

Muchas posibilidades de integración con sistemas externos y tratamiento de datos.

Cons

Soporte y acompañamiento ineficiente. Lento.

Alternatives considered

[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Connectif](https://www.capterra.com/p/204598/Connectif/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

Review Source

OY

Olena Y.  
Project Manager  
Pharmaceuticals  
Used the software for: 6-12 months

### "All-in-one tool"

September 9, 2022

5.0

Pros

SalesManago is a great all in one tool. You can have email, sms, wpn, LP, forms and automations in one place, it’s easy to work with and analyse database. It is quite intuitive despite the extensive panel and the multitude of options to choose from. Possibility to integrate with multiple tools

Cons

Could use a more advanced and intuitive mailing editor. Cause advanced version give’s you more or less the same as the express, but with more complications.

Reason for choosing SALESmanago Marketing Automation

Cause you have everything in one panel and it helps to organise your database.

Review Source

Michal L.  
e-commerce expert and co-owner  
Marketing and Advertising  
Used the software for: 2+ years

### "Very advanced and effective tool"

November 23, 2020

5.0

Pros

Salesmanago has a broad spectrum of useful features, very good support and intuitive interface, all features wizards works really easily. And the most important thing it works great and make profits for our customers. They also upgrade the tool very often with useful new features.

Cons

I couldn't make on my own individual dynamic mail template outside the drag&drop wizard. Proper and full integration takes time.

Alternatives considered

[GetResponse](https://www.capterra.com/p/153948/GetResponse/)[edrone](https://www.capterra.com/p/160829/edrone/)

Reason for choosing SALESmanago Marketing Automation

Number of features included in the one price and one integration.

Review Source

Simona A.  
Web Marketing Manager  
Retail  
Used the software for: 6-12 months

### "A very good Product"

December 20, 2021

5.0

Very positive experience. Constant updates. Fast and competent assistance

Pros

Marketing Automation, AI, email campaing, analysis

Cons

The integration was very easy and the SALESMANAGO platform is very usable

Alternatives considered

[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[Customer Data Platform](https://www.capterra.com/p/209603/Commanders-Act-Customer-Data-Platform/)

Switched from

[magnews](https://www.capterra.com/p/193316/MagNews/)

We needed a complete platform

Review Source

VR

Verified Reviewer  
Team Lead  
Marketing and Advertising  
Used the software for: 6-12 months

### "One of the best."

August 10, 2022

5.0

Pros

Salesmanago is the best and most extensive Marketing Automation tool I have ever seen. The depth you can get into it by cataloging the audience, creating workflows and categorizing users is incredible.

Cons

The tool is so complex that it is very difficult to understand everything it offers for your business. The support team is very good, but it takes a lot to get used to daily management.

Review Source

ML

Marek L.  
Managing Director, Board Member  
Market Research  
Used the software for: 6-12 months

### "Amazing platform for online marketing for my company"

December 11, 2018

5.0

Pros

I have been using Sales Manago for 12m now and I am amazed by the overall performance of the product. We use Sales Manago at different stages of building customer value: first, the platform helps managing users that we attracted to our website so that we can properly track their future online behaviour. We also use SM package for preparing and distribution of our mailings. Sales Manago provides also specific solutions for mobile marketing or web push notifications as well as it enables us to build quite complex scenarios to stay in touch with customers who express interest in our product but did not buy them yet. A variety of Sales Manago functionalities is combined with helpful and professional staff that we contact quite frequently. We have regular calls with support team and together we go step by step through the current goals we want to achieve using marketing automation. Another great thing is that we receive help from SM side also when it comes to our integration with other software providers. Consequently, we are sure that we use the platform to the maximum of our capabilities. I am proud of the fact that a few months ago I recommended Sales Manago to be our marketing automation software and went through the implementation of the system to our company - it is one of the best business decisions I have ever made:)

Cons

nothing substantial so far - we simply contact each other when there is anything that we don't know etc and we get quick response from the team

Review Source

RS

Ramona S.  
E-commerce Area Manager  
Apparel & Fashion  
Used the software for: 2+ years

### "Useful and intuitive"

September 29, 2023

4.0

It is helping us create targeted campaigns with the goal of increasing revenue.

Pros

Salesmanago is a very useful platform for customer segmentation and communication. You can create many automations that allow you to do targeted campaigns, and it allows you to communicate with customers not only with newsletters but also with onsite customizations such as popups or banners. Use is quite intuitive. Customer support is immediate in case of problems, and our Customer Success Manager \[sensitive content hidden\] is always available.

Cons

Dashboards are not very customizable in terms of dates.

Review Source

AM

Asia M.  
Project Manager  
Online Media  
Used the software for: 2+ years

### "One tool many possibilities"

September 8, 2021

4.0

Leads generation and databases segmentation - these are the most significant business areas for us, and Salesmanago is excellent support. We can provide our services at an even higher level.

Pros

It's a solution made for e-commerce, but we find many features that offer a wide range of possibilities to use in other businesses. Fast implementation and intuitive operation. We can always rely on the customer service team and get professional and quick support.

Cons

Our services are related and directed to a specific target group. Many websites with one opt-out link for all newsletters - this is our biggest problem.

Review Source

EG

Erika G.  
CEO  
Marketing and Advertising  
Used the software for: 2+ years

### "One of the best marketing automation tools"

August 7, 2020

5.0

My experience has been very good, it is very intuitive and easy to use, its implementation is very fast so the client obtains results quickly and it has all the necessary functionality and is constantly updated with new functionality releases.

Pros

It is a very complete tool that allows to have a single omnichanell point and customer information and has all the necessary functionalities to optimize my marketing actions and resources

Cons

I dislike nothing about salesmanago, I have been working with Salesmanago for more than 3 years and I have obtained the best results in my clients

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)

Reason for choosing SALESmanago Marketing Automation

Because the relationship between benefit and functionalities vs price was the best

Review Source

VR

Verified Reviewer  
Digital Media Manager  
Entertainment  
Used the software for: 6-12 months

### "Very good product and service"

June 14, 2023

4.0

Pros

I´ve been using SalesManago less than a year, but I have to say it is a very powerful, complete and easy to use tool for our data marketing strategies. Above this, I have to highlight their support team, always there for us, with ideas, solutions or alternative paths to achieve our goals.

Cons

It could improve design capabilities for landing pages

Review Source

LA

Laura A.  
Digital Marketing Specialist  
Marketing and Advertising  
Used the software for: 1-2 years

### "SM Review"

October 11, 2022

4.0

Pros

La possibilità di gestire alcune funzionalità come ad esempio il chatbot direttamente dalla piattaforma.

Cons

Il prodotto non è molto intuitivo da usare. A volte pone dei limiti nella scelta del font, delle dimensioni del carattere. Attualmente non si integra con Google Ads, funzione fondamentale per condividere le custom audience e fare retargeting.

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)

Review Source

GS

Giulio S.  
Head of Ecommerce  
Sporting Goods  
Used the software for: 1-2 years

### "The best CDP available in the market"

February 21, 2023

5.0

Overall, SALESmanago is a robust marketing automation software that provides businesses with the tools they need to create highly targeted, personalized campaigns, and optimize their marketing efforts.

Pros

One of the key benefits of SALESmanago is its ability to provide a comprehensive suite of marketing automation features. This software enables businesses to create personalized campaigns, automate workflows, and optimize customer engagement across multiple channels.

Cons

users appreciate the platform's ease of use and intuitive interface, which allows them to quickly and easily set up and manage their campaigns but sometimes it require extensive technical expertise

Review Source

FP

Francesco P.  
Marketing Manager  
Retail  
Used the software for: 2+ years

### "3 anni di Salesmanago, se tornassi indietro non lo sceglierei"

February 1, 2023

2.0

Dopo tre anni di utilizzo del software abbiamo deciso di chiudere il contratto, non mi sento di consigliare questa piattaforma.

Pros

Ho apprezzato la complessità, che per molti invece è un difetto, per me è sinonimo di potenzialità.

Cons

Nella mia esperienza di utilizzo durata 3 anni ho riscontrato diversi bug che l'assistenza non è mai riuscita a risolvere definitivamente. Rimpallavano di mese in mese con il reparto IT e fra diversi project manager senza risolvere a fondo il problema. In fase di contrattazione mi era stato promesso fin da subito un project manager italiano, ARRIVATO DOPO 2 ANNI. I pm in generale si sono rivelati poco competenti, non in grado di cogliere le esigenze della mia azienda. L'implementazione iniziale è stata anch'essa molto difficoltosa.

Review Source

SC

Samuel C.  
Head Of Marketing Automatio Development  
Marketing and Advertising  
Used the software for: 2+ years

### "Best Marketing Automation Software for Ecommerce"

September 17, 2019

4.0

I'm the Head of Marketing Automation Development in a company that implements Marketing Automation Strategies for his customers. I work with SALESmanago daily since 2016 and i0'm happy to use it. I think that if you have a good strategy, SALESmanago is the perfect tool to maximize your marketing efforts.

Pros

SALESmanago is the perfect tool if you want to implement Marketing Automation on Ecommerce. There aren't any other software that can compete with this part of the system. You can send your email at best time according to each user activity

Cons

At start could be difficoult to learn how to use the software. This is because there are a lot of fuctions but maybe this point could be improved

Alternatives considered

[HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)

Reason for choosing SALESmanago Marketing Automation

Because for ecommerce there is not competition. However the SALESmanago is very cheap related to how many features are available.

Review Source

AO

Amadou O.  
Responsable marketing commercial chez Global Nettech  
Internet  
Used the software for: 1-2 years

### "SALESmanago Marketing Automation"

May 24, 2023

3.0

For email marketing I hope this software is well placed for that

Pros

For the marketing of our products we use email marketing to make sales thanks to this charismatic software. We thank the developers of this wonderful software

Cons

Honestly, we are proud of its quality unfortunately that we have not yet noticed a defect

Review Source

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