---
title: "AuthorityLabs Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about AuthorityLabs Software - reviews, pricing plans, popular comparisons to other SEO products and more."
source_url: "https://www.capterra.com/p/225421/AuthorityLabs/"
page_type: "product"
language: "en"
publication_date: "2026-11-03"
---

# 

 AuthorityLabs Software Review 2026: Features, Integrations, Pros & Cons

Last updated on November 3, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

AuthorityLabs

## What is AuthorityLabs?

Prove whether your SEO efforts are working by monitoring rank trends over time. Gain insight on how you stack up against the competition. You can White Label any Pro Plan or higher to add your company logo to reports and you can even create a custom URL to allow your clients to access your own custom rank tracking site with the data we provide. We provide volume data so you can see which keywords are gathering more searches each month and you can also integrate with Google Analytics.

## What is AuthorityLabs used for?

[SEO](https://www.capterra.com/seo-software/)[Location Intelligence](https://www.capterra.com/location-intelligence-software/)[Local SEO Tools](https://www.capterra.com/local-seo-tools-software/)

Top alternative

Featured

Overall rating

Based on 12 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$49

Per Feature, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for AuthorityLabs?[Manage this product listing](https://www.g2.com/products/authoritylabs/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### AuthorityLabs

4.8 (12)

VS.

[4.6 (37)](https://www.capterra.com/p/171738/uberall/reviews/)

Starting Price

$49

Per Feature, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (12)

Ease Of Use

4.5 (1,100)

Value For Money

4.6 (9)

Value For Money

4.4 (823)

Customer Service

4.8 (8)

Customer Service

4.8 (884)

## AuthorityLabs alternatives

[Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

[4.2 (1,151)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

81%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/)

[Moz Pro](https://www.capterra.com/p/152215/Moz-Pro/)

[4.5 (350)](https://www.capterra.com/p/152215/Moz-Pro/reviews/)

Starting price

$99.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/152215/Moz-Pro/)

Highest Rated

[Semrush](https://www.capterra.com/p/151962/SEMrush/)

[4.6 (2,330)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/151962/SEMrush/)

[Marketing 360](https://www.capterra.com/p/148516/Marketing-360/)

[4.5 (1,160)](https://www.capterra.com/p/148516/Marketing-360/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/148516/Marketing-360/)

## FAQs about AuthorityLabs

Overview

### Which roles and teams benefit most from AuthorityLabs?

AuthorityLabs is most used by SEO directors, junior SEO specialists, and digital marketing teams that track keyword rankings, monitor search visibility, and report campaign progress. Marketing directors and business owners use it to assess SEO performance across sites, while CEOs and partner account managers review ranking data to guide client and growth decisions.

Answer based on 12 reviews

Overview

### What company size and specific industries is AuthorityLabs built for?

AuthorityLabs is designed for small to mid-sized businesses, website owners, and SEO specialists that need automated daily search engine ranking tracking. It suits companies in digital marketing, e-commerce, and other online-focused industries where monitoring keyword positions is part of regular search optimization work.

Features and Usability

### What are the key features of AuthorityLabs?

AuthorityLabs offers keyword rank tracking, keyword tracking, and keyword research tools for SEO management, along with competitive analysis and monitoring. It also includes geotargeting, mobile keywords, multi-site management, Google Analytics integration, an API, and scheduled or automated reports with reporting and statistics.

Integrations

### Which third-party tools and platforms does AuthorityLabs integrate with?

AuthorityLabs integrates with 2 third-party tools: Google Analytics 360 and Google Data Studio. These analytics and reporting integrations help connect rank tracking data with broader performance measurement and dashboarding workflows.

Getting Started and Support

### What training and onboarding options does AuthorityLabs offer?

AuthorityLabs provides documentation and videos to help teams get started. Documentation offers written reference material for setup and feature review, while videos support visual walkthroughs of key tasks and product functions for self-paced learning.

Getting Started and Support

### What customer support options does AuthorityLabs offer?

AuthorityLabs provides email/help desk support, a FAQ/forum, a knowledge base, and phone support. No reviewer feedback is available here to describe response times or service quality, so the support experience cannot be assessed from user comments in this data.

## Features

AI summary

Based on 5,024 SEO reviews

Capterra data shows that buyers of SEO software rank the following features as their top priorities:

-   **SEO Management** (**52%** of reviewers rated this feature as critical)
-   **Website Management** (**56%**)
-   **Keyword Tracking** (**47%**)

AuthorityLabs supports **SEO Management** and **Keyword Tracking**, helping teams monitor search performance and manage optimization work more effectively. However, it does not include **Website Management**. Instead, it offers other highly rated capabilities, including **Keyword Rank Tracking** (**49%**), **Keyword Research Tools** (**45%**), and **Customizable Branding** (**53%**). These features help businesses track ranking changes, find search opportunities, and present reports in a branded format, allowing teams to make better SEO decisions and communicate results more clearly.

API

Application programming interface that allows for integration with other systems/databases

Competitive Analysis

Evaluating strengths and weaknesses of companies with the same target audience

Customizable Branding

Add customized logos and colors to align with company branding

Dashboard

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Geotargeting

Geographic location of visitors determines behavior of the software

Google Analytics Integration

Integration with Google Analytics to track and report website traffic

AuthorityLabs 16 features

### All Features
- API: Application programming interface that allows for integration with other systems/databases
- Competitive Analysis: Evaluating strengths and weaknesses of companies with the same target audience
- Customizable Branding: Add customized logos and colors to align with company branding
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Geotargeting: Geographic location of visitors determines behavior of the software
- Google Analytics Integration: Integration with Google Analytics to track and report website traffic
- Keyword Rank Tracking: Track positioning in search engines over time
- Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns
- Keyword Tracking: Track and monitor a specific set of keywords
- Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user
- Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc.
- Real-Time Data: Receive data and information in real time
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Scheduled/Automated Reports: Set a time to generate routine reports automatically
- SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content
- Visitor Tracking: Track visitors and purpose of visits

---

Get Advice

We can help you find the software with the features you need.

Features

4.5 (12)

4.5

Based on 12 reviews

## Pricing

Value for money

4.6 (9)

Free Trial

Basic

$49.00

Per Feature,Per Month

Value for money

4.6 (9)

4.6

Based on 9 reviews

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Google Data Studio](https://www.capterra.com/p/190616/Data-Studio/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (8)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (8)

4.8

Based on 8 reviews

## User reviews

Overall rating

4.8

Based on 12 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(9)

4(3)

3(0)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

PA

Partner Account Manager

Partner Account Manager

Used the software for: 1-3 years

### "Reliable Rank Tracking"

4.0

February 5, 2019

Pros

It's easy to set up campaigns and get daily tracking numbers. Support does a good job of getting back with you.

Cons

Rank tracking is about all you're going to get with this and it comes at a pretty high cost compared to some other solutions.

Calin H.

SEO Director

Used the software for: 1-3 years

### "Our primary rank tracking solution we used every day to track thousands of rankings."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 4, 2018

Pros

This is one of the simplest rank tracking solutions out there. The interface and UI are fantastic and very easy to read. Pretty much the only reason they have been our rank tracking solution is how user-friendly and easy to understand the dashboard is. We can send the individualized dashboards to clients via simple URL so they can check their rankings each day which is fantastic for those high maintenance clients. You can see which way rankings are trending at a glance which is a great way to spot problems in campaigns and address them proactively. The daily rank tracking was super important and they do a very good job at it. The ability to go back 30 days, 90 days, or all time gives you some very good options for comparing rankings. You can also pick specific date ranges which gives you even more flexibility to show clients what is happening in their campaign. Customer service is prompt and very helpful via the chat feature. We track tens of thousands of keywords daily and AuthorityLabs was really the best solution for what we were looking for. Really, if you are looking for a rank tracking service that is easy to understand and looks good you can't do any better.

Cons

Once you start tracking a lot of keywords this becomes pretty expensive compared to other services that will do bulk tracking. If you need to get a hold of someone you're pretty much limited to chat, which is okay but not as good as having someone available on the phone. Reps were reactive rather than proactive in most cases. We also ran into some strange issues with keywords not being tracked correctly or needing to refresh URLs often because tracking would break when you would switch to a different time frame. These were fairly infrequent though and relatively minor.

CE

Ceo

Ceo

Used the software for: Less than 1 year

### "What i think of Keyword Rank Checker"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

September 8, 2020

Keyword Rank Checker helps me check my rankings for multiple keywords, and that has been a good experience for me.

Pros

Keyword Rank Checker has a free version which is a good thing for those who can't afford the full software. The data Keyword Rank Checker provides is accurate

Cons

Keyword Rank Checker is expensive. This is actually a big turn off to most people because there are other cheaper ones in the internet

David (dk) K.

CEO

Used the software for: 3-5 years

### "AuthorityLabs review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 27, 2019

I love the business and the product. They have helped us manage SEO for some of the largest companies in the world.

Pros

I have used Authority labs for about 15 years. It is a simple software that does what it is supposed to do. It accurately tracks the google search rankings of keywords from different domains. We have used it for the biggest companies in the world. They have a stronger technical backend than any other company doing rankings. As a result it is more accurate. The team is available and friendly and will walk you through anything you need.

Cons

I don't have a least. Over the years they made everything so good that it is perfect. Not joking.

SJ

Seo Junior

Seo Junior

Used the software for: 3-5 years

### "Product to search for keywords"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 25, 2019

I use it every time I need to find a keyword

Pros

Incredible as this complex product will help you find keywords suitable for your project

Cons

Sometimes he can not find international but local words

DM

Digital Marketing Specialist

Digital Marketing Specialist

Used the software for: 1-3 years

### "It is surprisingly good!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 24, 2019

It works great and it is an accurate keyword rank tracker.

Pros

The Keyword Rank Checker tool by SERPs is an accurate tool to track keywords. The layout is neat and it is easy to use as well. Inside their dashboard, I can easily view a lot of data about my keywords like my ranking data, top pages and backlinks data. They can track Google and Yahoo results as well as mobile and desktop results.

Cons

Their pricing is a little bit higher than the competition.

B/

Blogger / Online Business Owner

Blogger / Online Business Owner

Used the software for: 1-3 years

### "Simple but great rank tracking software"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 25, 2019

Pros

SERPs is a simple rank tracking software that helps me to monitor my website's rankings. They also offer a free 30 day trial to test them out. Currently, I am subscribed to their Small Business plan. The plan allows me to monitor up to 300 keywords and five websites. The rank tracker is simple to use and it is accurate. It also updates the rankings of my keywords every 24 hours.

Cons

Their pricing is higher than their competitors.

SD

SEO Director

SEO Director

Used the software for: 1-3 years

### "A Good Tool!"

4.0

January 25, 2019

We liked the data we get through Authority Labs and especially the data through the API, that was probably the most benefit to us.

Pros

The dashboard was simple and intuitive, allowing you to easily see the data you want quickly.

Cons

The keyword limits, as always, were limiting, especially if you were tracing a large enterprise site.

OW

Owner

Owner

Used the software for: 1-3 years

### "Accurate rank checker tool!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 26, 2019

Pros

Keyword Rank Checker is a nice program for checking your site's rankings. They offer a free trial for you to test out their software. It also has a free version, although you need to type your keyword manually and it only allows you to check one keyword at a time. The rank tracker is pretty accurate and it also shows the top 250 websites who ranks for that keyword, the CPC data and search volume.

Cons

It is a little bit expensive but the rank tracker is powerful and accurate.

CE

CEO

CEO

Used the software for: I used a free trial

### "EXCELLENT TOOL TO TRACK THE RANKING OF KEYWORDS"

5.0

May 24, 2019

Pros

Exactly what i expected to track our keywords. It helped me to discover interesting discrepancies between Google and Yahoo or Bing rankings. Easy to use, reliable and fast to implement. Lot of choice in the options

Cons

Nothing for the time being ! I recommend this tool !

[View all Reviews](https://www.capterra.com/p/225421/AuthorityLabs/reviews/)

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