# WooCommerce Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is WooCommerce the right eCommerce solution for you? Explore 1042 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/225601/WooCommerce/reviews --- WooCommerce 4.5 (1042) [View alternatives](https://www.capterra.com/p/225601/WooCommerce/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated June 3rd, 2026 # Reviews of WooCommerce Ease of use 4.3 Customer Service 4.0 ## Pros and Cons in Reviews Scott C Director of Ecommerce and MarketingBuilding Materials, 11 - 50 employeesUsed the software for: More than 2 years. “We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows.“ January 26, 2026 JA Jess A DesignerDesign, Self-employedUsed the software for: 6-12 months. “it took a while to get around the shipping details. and then, Its a bit difficult to input the tax percentage of the various States in the system“ December 4, 2025 Aisling O Web DesignerMarketing and Advertising, 2 - 10 employeesUsed the software for: 6-12 months. “I've used WooCommerce along with a visual builder for WordPress to create a simple ecommerce website that does exactly what I need it to.“ March 6, 2026 Francesco P CEOArts and Crafts, 2 - 10 employeesUsed the software for: 1-2 years. “A simple thing like removing some fields from the checkout can be a painful process even with plugins“ February 4, 2026 AR Anthony R Web DeveloperDesign, Self-employedUsed the software for: More than 2 years. “The only ecommerce platform I use anymore coupled with the Konio WordPress theme, especially when building stores that need custom functionality.“ December 17, 2025 AP Angela P DirectorMental Health Care, 11 - 50 employeesUsed the software for: More than 2 years. “It works to support our storefront on the website, but it is a bit tedious and has so many settings that you can really get bogged down in checking them all.“ October 20, 2025 Patrick S Managing PartnerConsumer Goods, 2 - 10 employeesUsed the software for: More than 2 years. “The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly.“ April 3, 2026 FC Fergus C Marketing ExecutiveBuilding Materials, 11 - 50 employeesUsed the software for: More than 2 years. “Frequent plugin compatibility errors occur with no changes, analytic bugs, some methods of creating custom products can be longwinded.“ July 18, 2025 ## Showing most helpful reviews Showing 1-25 of 1042 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Patrick S. Managing Partner Consumer Goods Used the software for: 2+ years ### "Plug and Play and Get Paid" April 3, 2026 5.0 I am please with being able to have an ecommerce store that works so I can concentrate on marketing and new product development. Pros Not only is it free to set up, but the fact that I was able to easlity create an ecommerce site to sell my products in literally in hours was great. The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly. Adding products and chaging pricing - also easy to use. Cons Seems I am always updating the plug-in, and I worry about security. (Although it hasn't been an issue). If I was not super savvy on web design/Wordpress, I might have found it difficult to set up. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify is impossible to use, and is not user friendly. Review Source Scott C. Director of Ecommerce and Marketing Building Materials Used the software for: 2+ years ### "A Highly Customizable Ecommerce Solution for WordPress" January 26, 2026 5.0 Overall, WooCommerce has been an excellent ecommerce platform for our business. We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows. We primarily use WooCommerce-developed extensions when possible, but we’ve also had strong results with reputable third-party plugins. If you want a flexible platform that can scale with your needs, WooCommerce has been a great fit. Pros We love how easy WooCommerce is to set up and manage, while still offering a high level of flexibility and customization. It integrates well with WordPress, and the plugin ecosystem is huge and there’s a solution for almost every use case. We’ve been able to tailor several WooCommerce plugins to match our exact business needs, and overall the platform has been very reliable. WooCommerce support has also been great whenever we’ve needed help. Cons The biggest downside is plugin management, especially when you run a larger store with a lot of extensions. Keeping track of plugin subscriptions, renewals, and which account they’re tied to can get confusing over time. We’ve occasionally had to reach out to support to merge or clean up subscriptions, but support has always been responsive and helpful. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) We switched from Shopify because we needed more flexibility to support complex product configurations and workflows. At the time, Shopify couldn’t accommodate several of our requirements without heavy workarounds, and it became a bottleneck as we scaled. WooCommerce gave us the customization and control we needed. Review Source Francesco P. CEO Arts and Crafts Used the software for: 1-2 years ### "If you are just starting out or need Wordpress, woo commerce is your main option, otherwise if you can move to something better" February 4, 2026 3.0 I needed to use woo commerce but it's an old platform that even if has been made "modern looking" it is still too clunky. Pros It is free, easy to setup (at least at the beginning) and you can start getting payment right away with a plethora of payment gateways Cons It is very hard to customize or adapt to your own business model. A simple thing like removing some fields from the checkout can be a painful process even with plugins Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify's recurring costs that at the start where a little bit too much for us Review Source Keith T. Managing Partner Retail Used the software for: 2+ years ### "WOO WHO WOo" March 18, 2026 5.0 We might have preferred a nicer look to the product listing but this works. We have never had a glitch and enjoy the simplicity of the program Pros They do a great job of keeping the software updated and installed properly. Fee structure is in line with other software and often less in that there is no per transaction fee. Setup was easy, making new products or variants is also really easy. Cons Freight setup is complicated but this isn’t really a problem of WOO, freight is complicated. We use a third party for freight pricing. The store adds the freight but we don’t actually use WOO for freight. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Pricing was the basis but once we changed we discovered ease of use was significantly better Review Source AA Athena A. Administrative Assistant to Technology and Technical Affairs Information Technology and Services Used the software for: 2+ years ### "Great free plugin and easy to use once set up." February 2, 2026 5.0 I enjoy working with it. While it takes a bit to learn, at times it's absolutely worth the time to learn once you have the hang of it. Pros WooCommerce made it easy to set up our online store, update products, offer different versions of products, and accept different payment types. Any issues we encountered have always been swiftly corrected. The core plugin is free, so the value is in it from the start. Cons Learning to set up products isn't entirely user-friendly, and takes a bit of effort to understand all the different components to it. Switched from [Alfresco Digital Business Platform](https://www.capterra.com/p/52548/Alfresco-One/) We were rebuilding our website and online presence from the ground up, and WooCommerce was the better option for the direction we were going. Review Source Ilysse R. Project Manager Marketing and Advertising Used the software for: 2+ years ### "Great For ECommerce" January 12, 2026 5.0 WooCommerce is our go-to platform for ecommerce. It's compatible with a ton of plugins and there are always addons that we incorporate. Pros WooCommerce is an easy to use platform for ecommerce. It has a lot of plugin options and is user friendly. Cons While it's easy to use for a website agency, it's not as easy for clients who want to manage their own websites. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce Shopify has limited templates and most features are extra charges Review Source Ricardo C. Owner Information Technology and Services Used the software for: 6-12 months ### "Great for ecommerce" February 3, 2026 5.0 Pros I am a word press user and it is nice to have woo commerce available to use for listing my products for sell on my website. It integrates really well with the major payment processors. The fees are typical for any processor. 2.9%+.30 cents per transaction. Cons WooCommerce is able to be a little complexed to figure out and understand, but it is loaded with tons of features that makes it worth it. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce I choose WooCommerce because it doesn't have a monthly fee like shopify Review Source David V. Lead Developer Marketing and Advertising Used the software for: 2+ years ### "Good but Easy to get in over your head Quickly. " August 22, 2025 3.0 I have set up dozen's of business's WooCommerce sites, from very basic items, to complicated setups and subscription based sites. Pros WooCommerce opens up the options for selling items on your WordPress website. It's a great free platform for starting a new online shop, and their payment options allow you accept the most popular payment methods online. The one aspect that WooCommerce outshines Shopify on is SEO and that's primarily because of WordPress. Cons WooCommerce can get complicated really fast. From variable product types, to subscriptions, every layer of customization beyond the basic shop settings will lead you to having to purchase a WooCommerce add-on. By the time you purchase the add-ons you need, you're looking at the same cost as running a shopify shop. Alternatives considered [MemberPress](https://www.capterra.com/p/134534/MemberPress/) Reason for choosing WooCommerce Client's choice based on their internal team. Review Source SG Swagat G. IT Support Technician Mental Health Care Used the software for: 1-2 years ### "Fantastic app to take your business to another heights" April 10, 2026 5.0 Pros What I like most about WooCommerce is how it makes it easy for non-tech people to use it and to actually take their business online. I personally used WooCommerce with my WordPress website and it was flawless. Happy to recommend using WooCommerce to run their business online. Cons Honestly, there's nothing I like least about Woocommerce. The purpose of their app was met. They made it very easy for taking anyone's business online, no matter if they're a tech-nerd or not. Review Source JP Jamie P. Designer Design Used the software for: 1-2 years ### "The best platform for shop development" April 21, 2026 5.0 Brilliant. Woocommerce would always be the platform I use to develop only stores, customer support is next to none and you have everything you need! Pros The all in one easy to use and build platform, easily integrated into any website and great value for money! Cant go wrong Cons Nothing, woo commerce is miles above the rest, and ensures everything you need is a click away, adaptable and easy to use. Review Source AC April C. CEO E-Learning Used the software for: 1-2 years ### "Don't. Just turn around and run away. Very, Very Fast." January 28, 2025 1.0 I wish I had never been introduced to WooCommerce. I wish I had listened to my mentor and spent the money on a better product rather than be cheap like I was. I lost so many hours of my life using WooCommerce. Pros Logging in is pretty simple. Other than that, I absolutely despise WooCommerce Cons Everything. Literally, everything. The fact that I can't get ANY support is most frustrating. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce because it was free and i was cheap and thought I was making a wise decision. Review Source JH Janusz H. Owner Internet Used the software for: 2+ years ### "Not bad but can be better" December 8, 2024 4.0 Noce e-commerce software but need some customization to use on EU markets Pros Easy of setup, free to use, lot of plugins Cons A lot of addons is not secure. Don't have a EAN field. Alternatives considered [PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce IT is much cheaper. I preffer IT when customers want a cheaper version of the store Review Source CD Cassandra D. Publisher Publishing Used the software for: 6-12 months ### "I love WooCommerce!" August 5, 2024 5.0 I love using WooCommerce. It's the best store platform I've used for a long time. It's easy to customise it for what I need and integrates with a lot of other platforms and payment providers to make selling easy. There's a lot of plugin options that range from free to paid to cover what you want to offer all in one place. The app also makes it easy to track sales and update customers on dispatch and posting details etc. Overall I'd 100% recommend WooCommerce. Pros Love how easy it is to set up and how many different plugins you can get to customise it exactly how you need it. Cons There is a bit of a learning curve but there are also plenty of how to walkthroughs online to make using it easier. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce I decided not to go with Shopify because, while it was easier to set up and use straight away, there was a monthly fee to pay from the beginning and I wasn't sure how much I'd use it. I also needed to move my main website and wordpress with WooCommerce allowed me the flexibility to set up my site and have different plugins depending on what I needed from my site. I also wasn't sure how popular my online store would be and not having to pay a monthly fee with WooCommerce was a more attractive option. Switched from [Squarespace](https://www.capterra.com/p/143461/Squarespace/) The pricing for Squarespace kept going up while the features stayed largely the same. I made the decision to switch to wordpress for my site and so installing WooCommerce was a no brainer. The functionality and customisation options are fantastic, especially for the price when most of the things you need to get started are free. Review Source Sola M. CMO Marketing and Advertising Used the software for: 2+ years ### "Great Ecommerce Tool" August 5, 2024 5.0 I love WooCommerce. I use it to build my Ecommerce website and those of my clients. Processing sales, marketing using coupons and it’s integration to many email marketing software makes it even amazing. Pros I love how seemless it is to use WooCommerce with WordPress. It’s easier to use it to collect payment and easy to use. Cons The only cons I have is that you need to buy some more tools if you need to use some advance features but most of those features are just addons. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce I choose Woocommerce because of flexibility and price Review Source JM Javier M. PROJECT MANAGER Marketing and Advertising Used the software for: 2+ years ### "An "easy and free" ecommerce solution" August 7, 2024 4.0 Generally positive, except in complex projects which require an ecommerce CMS instead of just a plug-in Pros Its a fast and free solution to launch an ecommerce, it has a great community and a lot of 3rd party integrations. It is based on Wordpress so should not have a great learning phase. Cons Like any module based system, some basic functionalities require a 3rd party module, and it can be expensive if the project has several requirements. Also, if you need to fully customize your store, this might not be your best option. Alternatives considered [PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce In this project it was a budget-oriented choice Review Source BAF Bogdan Alexandu F. Stock Manager Automotive Used the software for: 2+ years ### "WooCommerce to sell" June 28, 2024 5.0 Pros WooCommerce is the best way to transform your WordPress website into a powerful online shop. Setting up the plugin is easy and straightforward. Items management is easy and intuitive. The most important thing at WooCommerce is the compatibility with all wordpress plugins. Increase security, increase website loading speed and the most important SEO. Cons A good webhosting (usually more expensive) is needed for a fluid experience. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Somebody advised me that WooCommerce is easier to use. Review Source IP Imanol P. CTO Entertainment Used the software for: 2+ years ### "Cheap, reliable but quite slow. " July 8, 2025 5.0 More than 50 ecommerces created with this platform about different topics. It's a very reliable platform and easy to maintain Pros Very easy to create plugins and customize themes. And the price of this platform is the most competitive. Cons It's easy to break the platform and when you install multiples plugins, sometimes them slow a lot the system. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Because the fees and the payment methods. Review Source LB Lauren B. Lead Content Creator Information Technology and Services Used the software for: 2+ years ### "Easy to deploy, update-proof and rich communit" October 16, 2025 5.0 It's been great for stores when people purchased on computer but not now. My experience has been disappointing when facing account and email template purchase issues. Pros An important point is that it is so easy to use and that anyone can use it and integrate it on their site to manage orders. WooCommerce is the best WordPress plugin for getting transactions. Cons I don't think WordPress and WooCommerce are suitable for mobile, because today's generation does everything on mobile devices. Review Source FC Fergus C. Marketing Executive Building Materials Used the software for: 2+ years ### "Effective and customisable but sometimes volatile" July 18, 2025 4.0 Pros Effective E-commerce platform with a broad range of customisable options for users, pricings and products. Cons Frequent plugin compatibility errors occur with no changes, analytic bugs, some methods of creating custom products can be longwinded. Review Source SP Sebastiaan P. Marketing Sports Used the software for: 6-12 months ### "Great product" December 4, 2025 5.0 Pros The easy and clear possibilitys in wordpress. Its really nice that you can use very much tools of wordpress in Woocommerxe Cons The long loading time when you are importing a long list of products via a CSV or excel file. This can sometimes take hourd Review Source Jeremiah L. Ecommerce Expert Marketing and Advertising Used the software for: 6-12 months ### "Great eCommerce Platform" July 11, 2025 4.0 Overall it is a cost effective approach to hosting your eCommerce site and is a worthy option for those looking to build an ecommerce site. Pros Robustness of features available at your disposal is pretty extensive and is great if you have a technical background. Cons Compared to other competitors on the market, some of the technology seems a little dated and old, UI could use some sprucing up. Review Source OH Olivia H. Owner Publishing Used the software for: 2+ years ### "A good option for those looking to sell direct from their site" April 23, 2025 4.0 The system works great for selling directly to customers. Pros It is a good platform for those selling a lot of product that need to keep track of inventory. Cons It was a little more complex than what I needed. It required a lot of detailed set up that was more than I wanted to deal with Review Source RR Roby R. Director Media Production Used the software for: 1-2 years ### "Go for it the best store u can make than other custom build ones" December 24, 2024 5.0 Exceptional is the word that I like to use Pros The best thing we liked about its sleek design and custom functions Cons Nothing, we liked everything about Woocommerce Review Source GP Giulio P. Founder and Dev Team Leader Internet Used the software for: 2+ years ### "A good platform but I would pick a cloud solution." October 10, 2024 4.0 I've been managing a WooCommerce store for a major outdoors venue in Italy handling subscriptions and event bookings for the last 5 years. During the load-heavy season a one-server LEMP stack is not enough and I highly recommend to switch to a separate database server. For smaller projects and on a tight budget I would recommend WooCommerce. Pros Very good for starters. On a more advanced level it offers you great flexibility and customization options but you need development skills. Cons If you do not perform proper server optimization it could be very heavy to handle. Review Source AM Aries M. Sales and Customer Service Retail Used the software for: 1-2 years ### "WooCommerce User review" June 11, 2024 4.0 Overall, Woo Commerce is an amazing platform and a very reliable choice in the e-commerce space. One of it's advantage as a popular system is that it has a large and active community of users and developers that can easily provide knowledge and support. Pros I would say that Woo Commerce is very cost effective which is ideal for small and medium business like our company. The order and customer accounts management system is efficient and runs very smoothly. Cons At first glance, the user interface a looks a bit archaic and complicated at the same time. I supposed the design of the UI can still be improved. The required regular updates to maintain security and compatibility is helpful but at the same time affects our productivity negatively. Review Source Similar Products Featured ## Related categories [eCommerce](https://www.capterra.com/ecommerce-software/)[Shopping Cart](https://www.capterra.com/shopping-cart-software/)[Inventory Management](https://www.capterra.com/inventory-management-software/) ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.