# WooCommerce Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is WooCommerce the right eCommerce solution for you? Explore 1042 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/225601/WooCommerce/reviews --- WooCommerce 4.5 (1042) [View alternatives](https://www.capterra.com/p/225601/WooCommerce/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of WooCommerce Ease of use 4.3 Customer Service 4.0 ## Pros and Cons in Reviews Scott C Director of Ecommerce and MarketingBuilding Materials, 11 - 50 employeesUsed the software for: More than 2 years. “We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows.“ January 26, 2026 JA Jess A DesignerDesign, Self-employedUsed the software for: 6-12 months. “it took a while to get around the shipping details. and then, Its a bit difficult to input the tax percentage of the various States in the system“ December 4, 2025 Aisling O Web DesignerMarketing and Advertising, 2 - 10 employeesUsed the software for: 6-12 months. “I've used WooCommerce along with a visual builder for WordPress to create a simple ecommerce website that does exactly what I need it to.“ March 6, 2026 Francesco P CEOArts and Crafts, 2 - 10 employeesUsed the software for: 1-2 years. “A simple thing like removing some fields from the checkout can be a painful process even with plugins“ February 4, 2026 AR Anthony R Web DeveloperDesign, Self-employedUsed the software for: More than 2 years. “The only ecommerce platform I use anymore coupled with the Konio WordPress theme, especially when building stores that need custom functionality.“ December 17, 2025 AP Angela P DirectorMental Health Care, 11 - 50 employeesUsed the software for: More than 2 years. “It works to support our storefront on the website, but it is a bit tedious and has so many settings that you can really get bogged down in checking them all.“ October 20, 2025 Patrick S Managing PartnerConsumer Goods, 2 - 10 employeesUsed the software for: More than 2 years. “The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly.“ April 3, 2026 FC Fergus C Marketing ExecutiveBuilding Materials, 11 - 50 employeesUsed the software for: More than 2 years. “Frequent plugin compatibility errors occur with no changes, analytic bugs, some methods of creating custom products can be longwinded.“ July 18, 2025 ## Showing most helpful reviews Showing 1-25 of 1042 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Keith T. Managing Partner Retail Used the software for: 2+ years ### "WOO WHO WOo" March 18, 2026 5.0 We might have preferred a nicer look to the product listing but this works. We have never had a glitch and enjoy the simplicity of the program Pros They do a great job of keeping the software updated and installed properly. Fee structure is in line with other software and often less in that there is no per transaction fee. Setup was easy, making new products or variants is also really easy. Cons Freight setup is complicated but this isn’t really a problem of WOO, freight is complicated. We use a third party for freight pricing. The store adds the freight but we don’t actually use WOO for freight. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Pricing was the basis but once we changed we discovered ease of use was significantly better Review Source AA Athena A. Administrative Assistant to Technology and Technical Affairs Information Technology and Services Used the software for: 2+ years ### "Great free plugin and easy to use once set up." February 2, 2026 5.0 I enjoy working with it. While it takes a bit to learn, at times it's absolutely worth the time to learn once you have the hang of it. Pros WooCommerce made it easy to set up our online store, update products, offer different versions of products, and accept different payment types. Any issues we encountered have always been swiftly corrected. The core plugin is free, so the value is in it from the start. Cons Learning to set up products isn't entirely user-friendly, and takes a bit of effort to understand all the different components to it. Switched from [Alfresco Digital Business Platform](https://www.capterra.com/p/52548/Alfresco-One/) We were rebuilding our website and online presence from the ground up, and WooCommerce was the better option for the direction we were going. Review Source Francesco P. CEO Arts and Crafts Used the software for: 1-2 years ### "If you are just starting out or need Wordpress, woo commerce is your main option, otherwise if you can move to something better" February 4, 2026 3.0 I needed to use woo commerce but it's an old platform that even if has been made "modern looking" it is still too clunky. Pros It is free, easy to setup (at least at the beginning) and you can start getting payment right away with a plethora of payment gateways Cons It is very hard to customize or adapt to your own business model. A simple thing like removing some fields from the checkout can be a painful process even with plugins Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify's recurring costs that at the start where a little bit too much for us Review Source Scott C. Director of Ecommerce and Marketing Building Materials Used the software for: 2+ years ### "A Highly Customizable Ecommerce Solution for WordPress" January 26, 2026 5.0 Overall, WooCommerce has been an excellent ecommerce platform for our business. We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows. We primarily use WooCommerce-developed extensions when possible, but we’ve also had strong results with reputable third-party plugins. If you want a flexible platform that can scale with your needs, WooCommerce has been a great fit. Pros We love how easy WooCommerce is to set up and manage, while still offering a high level of flexibility and customization. It integrates well with WordPress, and the plugin ecosystem is huge and there’s a solution for almost every use case. We’ve been able to tailor several WooCommerce plugins to match our exact business needs, and overall the platform has been very reliable. WooCommerce support has also been great whenever we’ve needed help. Cons The biggest downside is plugin management, especially when you run a larger store with a lot of extensions. Keeping track of plugin subscriptions, renewals, and which account they’re tied to can get confusing over time. We’ve occasionally had to reach out to support to merge or clean up subscriptions, but support has always been responsive and helpful. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) We switched from Shopify because we needed more flexibility to support complex product configurations and workflows. At the time, Shopify couldn’t accommodate several of our requirements without heavy workarounds, and it became a bottleneck as we scaled. WooCommerce gave us the customization and control we needed. Review Source Patrick S. Managing Partner Consumer Goods Used the software for: 2+ years ### "Plug and Play and Get Paid" April 3, 2026 5.0 I am please with being able to have an ecommerce store that works so I can concentrate on marketing and new product development. Pros Not only is it free to set up, but the fact that I was able to easlity create an ecommerce site to sell my products in literally in hours was great. The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly. Adding products and chaging pricing - also easy to use. Cons Seems I am always updating the plug-in, and I worry about security. (Although it hasn't been an issue). If I was not super savvy on web design/Wordpress, I might have found it difficult to set up. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify is impossible to use, and is not user friendly. Review Source Ilysse R. Project Manager Marketing and Advertising Used the software for: 2+ years ### "Great For ECommerce" January 12, 2026 5.0 WooCommerce is our go-to platform for ecommerce. It's compatible with a ton of plugins and there are always addons that we incorporate. Pros WooCommerce is an easy to use platform for ecommerce. It has a lot of plugin options and is user friendly. Cons While it's easy to use for a website agency, it's not as easy for clients who want to manage their own websites. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce Shopify has limited templates and most features are extra charges Review Source Ricardo C. Owner Information Technology and Services Used the software for: 6-12 months ### "Great for ecommerce" February 3, 2026 5.0 Pros I am a word press user and it is nice to have woo commerce available to use for listing my products for sell on my website. It integrates really well with the major payment processors. The fees are typical for any processor. 2.9%+.30 cents per transaction. Cons WooCommerce is able to be a little complexed to figure out and understand, but it is loaded with tons of features that makes it worth it. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce I choose WooCommerce because it doesn't have a monthly fee like shopify Review Source VR Verified Reviewer Owner Marketing and Advertising Used the software for: 2+ years ### "Full control over your online store" March 29, 2026 5.0 Overall, WooCommerce has been a powerful option for us to get good control and flexibility in our ecommerce. It’s a great tool since we wanted to build something customized, but not necessarily the easiest path for businesses that are just getting started. Pros What I like the most about WooCommerce is that you can customize almost anything, like for example the design and the functionality, which is amazing if you want full control over your online store. Cons We had a refund issues one time and WooCommerce penalized us with a fee that felt pricy and the worst part is that we had to talk to the technical team to get it back up and running. Review Source SG Swagat G. IT Support Technician Mental Health Care Used the software for: 1-2 years ### "Fantastic app to take your business to another heights" April 10, 2026 5.0 Pros What I like most about WooCommerce is how it makes it easy for non-tech people to use it and to actually take their business online. I personally used WooCommerce with my WordPress website and it was flawless. Happy to recommend using WooCommerce to run their business online. Cons Honestly, there's nothing I like least about Woocommerce. The purpose of their app was met. They made it very easy for taking anyone's business online, no matter if they're a tech-nerd or not. Review Source VR Verified Reviewer Web Designer Marketing and Advertising Used the software for: 6-12 months ### "Create exactly the kind of ecommerce experience you want for your customers" March 6, 2026 4.0 I've used WooCommerce along with a visual builder for WordPress to create a simple ecommerce website that does exactly what I need it to. Pros WooCommerce is very versatile and will integrate with so many different software. You have a lot of control over the type of ecommerce experience you create. Cons It's not the easiest to setup well if you're new to it. You also need to set it up properly to avoid security concerns. Review Source JH Janusz H. Owner Internet Used the software for: 2+ years ### "Not bad but can be better" December 8, 2024 4.0 Noce e-commerce software but need some customization to use on EU markets Pros Easy of setup, free to use, lot of plugins Cons A lot of addons is not secure. Don't have a EAN field. Alternatives considered [PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce IT is much cheaper. I preffer IT when customers want a cheaper version of the store Review Source JM Javier M. PROJECT MANAGER Marketing and Advertising Used the software for: 2+ years ### "An "easy and free" ecommerce solution" August 7, 2024 4.0 Generally positive, except in complex projects which require an ecommerce CMS instead of just a plug-in Pros Its a fast and free solution to launch an ecommerce, it has a great community and a lot of 3rd party integrations. It is based on Wordpress so should not have a great learning phase. Cons Like any module based system, some basic functionalities require a 3rd party module, and it can be expensive if the project has several requirements. Also, if you need to fully customize your store, this might not be your best option. Alternatives considered [PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce In this project it was a budget-oriented choice Review Source VR Verified Reviewer Senior Web Developer Defense & Space Used the software for: 2+ years ### "Woocommerce gives you seamless integration with Wordpress and an excellent ecom experience" April 22, 2025 5.0 Overall Woocommerce is a very robust versatile ecommerce addon to Wordpress that can transform your site while giving you full control over the ecom experience. If you want to host and do your own sales without 3rd party shop sites then this is the way to go. Pros If you are on the Wordpress platform then Woocommerce is the best, most polished ecommerce addon you can use for your website. Woocommerce works well within Wordpress integrating seamlessly and has great ongoing development and community support. Cons Depending on which payment merchants you may use you may occasionally get glitches and issues with Order statuses. This isn't anything major but does introduce more manual adjustments required. Review Source TC Theekapat C. ICT Support and Project Coordinator Food & Beverages Used the software for: 1-2 years ### "WooCommerce is fabulous for both technical and non-technical user!" July 19, 2025 5.0 I was running an e-commerce store on WooCommerce for around 2 years. I'm delighted with WooCommerce, as a technical user. Pros It's user-friendly for non-technical users! Anyone can run their e-commerce store using WooCommerce. Although there's certainly learning to do, the information is free and easily accessible. Cons I've spent a few minutes thinking of what I dislike, and can't think of one. WooCommerce is all good, at least from my perspective. Review Source HV Haseeb V. Director Internet Used the software for: 2+ years ### "Mainstay for my Online Store" October 24, 2025 5.0 It has been important for my business. I was told by my devs to use Woocommerce from the start, and I have trusted them to do so. For 8 years, it has been the backbone of our online operations. Pros The fact that it allowed me to sell online at (www.planhoot.com), seamlessly. The ease with which I can offer multi-currency options - deep integrations with other tools is something that was super beneficial and critical. Moreover, the payment processing is something that made life easier for customers. Cons There could be more customizations available for people such as me. I am not a super techy guy, and I am not saying that it was hard to use - but, there could be a little but of easy in use. Review Source FC Fergus C. Marketing Executive Building Materials Used the software for: 2+ years ### "Effective and customisable but sometimes volatile" July 18, 2025 4.0 Pros Effective E-commerce platform with a broad range of customisable options for users, pricings and products. Cons Frequent plugin compatibility errors occur with no changes, analytic bugs, some methods of creating custom products can be longwinded. Review Source MS Michelle S. Owner Music Used the software for: 2+ years ### "Flexible Program to Run a Business" March 4, 2025 5.0 I have been using WooCommerce for 15 years or more and have been happy with it. Pros The flexibility to add plugins and features. Cons When plug ins are updated others can break and support is hard to find and can be expensive. Review Source Samuel A. Digital marketing manager Logistics and Supply Chain Used the software for: 2+ years ### "Great plugin, easy integration" February 3, 2025 5.0 Woocommerce easy integration to wordpress themes make it possible to create an ecommerce website and manage orders even with little technical knowledge at the start, I strongly recommend Pros Easy integration and ability to turn any website to an ecommerce website so seamlessly, uploading products and managing orders efficiently Cons Hard to customize the features in the ecommerce website, so most times, your website look similar to everyone else. Review Source SG Sylvanus G. Chairman Publishing Used the software for: 6-12 months ### "Good for selling digital products " January 14, 2025 5.0 Pros It helps us in selling our digital products. Cons Everything is perfect. I have not encounter any challenges yet. Review Source GP Giulio P. Founder and Dev Team Leader Internet Used the software for: 2+ years ### "A good platform but I would pick a cloud solution." October 10, 2024 4.0 I've been managing a WooCommerce store for a major outdoors venue in Italy handling subscriptions and event bookings for the last 5 years. During the load-heavy season a one-server LEMP stack is not enough and I highly recommend to switch to a separate database server. For smaller projects and on a tight budget I would recommend WooCommerce. Pros Very good for starters. On a more advanced level it offers you great flexibility and customization options but you need development skills. Cons If you do not perform proper server optimization it could be very heavy to handle. Review Source AA Adam A. CEO Information Technology and Services Used the software for: 2+ years ### "Quite good software for basic shops" October 15, 2024 4.0 As a developer, I created many shops for my clients. It is a good software for basic ecommerce needs. There are many free plugins for it, but often there is a need to buy additional subscription plugins. So it appears that it is free, but in reality it is not. So you are left with writing extensions by yourself or keep paying for extentions. Pros \- Basic functionality is free - Enough for most ecommerce needs - Easy to set up - Quite good documentation Cons \- For more advanced functions you need a lot of paid plugins - Seems a litle bit bloated Review Source eV erfan V. civil engineering Building Materials Used the software for: I used a free trial ### "the user friendly ecommerce tool" June 25, 2025 5.0 totally it was easy to use. you can have any thing that you need and you can find items easily. yes . Pros i like the style of that . the graphical items and icons and all of the things that you can see is nice Cons algorithm of ecommerce . you need to see all of the things that you need after one search. but it didnt work well Review Source Angela V. Owner Retail Used the software for: 2+ years ### "Woo Is E-commerce At Its Finest" June 21, 2024 5.0 My overall experience was wonderful, except for the price changes. If it wasn't for the price changes I would still be with them today. I'm actually considering going back because it's such a good platform I'd recommend it to everybody. Pros It's amazing how it's an all in one app. There is nothing u can't find on Woo! It was my initial platform, and I am considering going back Cons Price changed too many times and made it hard to keep up with. Alternatives considered [Squarespace](https://www.capterra.com/p/143461/Squarespace/) Review Source AM Aries M. Sales and Customer Service Retail Used the software for: 1-2 years ### "WooCommerce User review" June 11, 2024 4.0 Overall, Woo Commerce is an amazing platform and a very reliable choice in the e-commerce space. One of it's advantage as a popular system is that it has a large and active community of users and developers that can easily provide knowledge and support. Pros I would say that Woo Commerce is very cost effective which is ideal for small and medium business like our company. The order and customer accounts management system is efficient and runs very smoothly. Cons At first glance, the user interface a looks a bit archaic and complicated at the same time. I supposed the design of the UI can still be improved. The required regular updates to maintain security and compatibility is helpful but at the same time affects our productivity negatively. Review Source VR Verified Reviewer Copywriter Marketing and Advertising Used the software for: 6-12 months ### "Go-to site for ecommerce business" June 18, 2024 4.0 This platform is a great start for e-commerce business owners. It does a good job selling products and is easy to integrate with other software. Pros If this is your first time doing e-commerce or handling a client's business, you will not have difficulty understanding WooCommerce's features and functionalities. Cons Sometimes, the website speed is slow, so it takes a while for the pages and product images to load. Review Source Similar Products Featured ## Related categories [eCommerce](https://www.capterra.com/ecommerce-software/)[Shopping Cart](https://www.capterra.com/shopping-cart-software/)[Inventory Management](https://www.capterra.com/inventory-management-software/)