--- title: "WooCommerce Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is WooCommerce the right eCommerce solution for you? Explore 1047 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/225601/WooCommerce/reviews/" page_type: "reviews" language: "en" --- WooCommerce 4.5 (1047) [View alternatives](https://www.capterra.com/p/225601/WooCommerce/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated July 21st, 2026 # Reviews of WooCommerce Ease of use 4.3 Customer Service 4.0 ## Pros and Cons in Reviews Aisling O Web DesignerMarketing and Advertising, 2 - 10 employeesUsed the software for: 6-12 months. “I've used WooCommerce along with a visual builder for WordPress to create a simple ecommerce website that does exactly what I need it to.“ March 6, 2026 JS Joseph S ProprietorConsumer Goods, 2 - 10 employeesUsed the software for: 6-12 months. “Also, you have to buy your own hosting and handle security, which is a giant headache if you don't know tech stuff.“ July 14, 2026 Scott C Director of Ecommerce and MarketingBuilding Materials, 11 - 50 employeesUsed the software for: More than 2 years. “We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows.“ January 26, 2026 AP Angela P DirectorMental Health Care, 11 - 50 employeesUsed the software for: More than 2 years. “It works to support our storefront on the website, but it is a bit tedious and has so many settings that you can really get bogged down in checking them all.“ October 20, 2025 Patrick S Managing PartnerConsumer Goods, 2 - 10 employeesUsed the software for: More than 2 years. “The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly.“ April 3, 2026 AL Alexandra L Customer success managerMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “You need to understand how to set it up correctly as there is room to a lot of confusion, specially when it comes to shipping, product variables, payment methods.“ August 30, 2025 AL Alexandra L Customer success managerMarketing and Advertising, 2 - 10 employeesUsed the software for: More than 2 years. “When working with woocommerce, there is a lot of flexibility on what you what t your website to be. Whether you are selling virtual or physical products, it’s the best solution for building eCommerce with Wordpress.“ August 30, 2025 Patrick S Managing PartnerConsumer Goods, 2 - 10 employeesUsed the software for: More than 2 years. “Seems I am always updating the plug-in, and I worry about security. Although it hasn't been an issue). If I was not super savvy on web design/Wordpress, I might have found it difficult to set up.“ April 3, 2026 ## Showing most helpful reviews Showing 1-25 of 1047 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Austin M. CTO Marketing and Advertising Used the software for: 2+ years ### "The best (and only) truly free ecommerce plugin" June 30, 2026 5.0 Whether you have a web development background or not, WooCommerce can be a great place to start selling if you have an existing WordPress website. Pros It's overall the best bang for the buck ecommerce Software available. It allows more technical users to be able to customize it using code, as well as less technical users to add on features through the WordPress plugin repository. Cons Websites with a lot of products can experience site speed issues, however, this sometimes can be dependent on the hosting environment. Integration with 3rd party shipping platforms can sometimes be difficult. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce Ongoing cost was a factor for our client we selected it for Review Source Patrick S. Managing Partner Consumer Goods Used the software for: 2+ years ### "Plug and Play and Get Paid" April 3, 2026 5.0 I am please with being able to have an ecommerce store that works so I can concentrate on marketing and new product development. Pros Not only is it free to set up, but the fact that I was able to easlity create an ecommerce site to sell my products in literally in hours was great. The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly. Adding products and chaging pricing - also easy to use. Cons Seems I am always updating the plug-in, and I worry about security. (Although it hasn't been an issue). If I was not super savvy on web design/Wordpress, I might have found it difficult to set up. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify is impossible to use, and is not user friendly. Review Source RR Rhonda R. Teacher E-Learning Used the software for: Less than 6 months ### "Ehh, looking for better" June 23, 2026 3.0 Ehhhh… it’s not special. It’s fairly simple to use, and there are plenty of upgrades that make it more usable - and costly. Pros It’s a basic plugin that allows simple commerce via transactions in limited platforms, doing what it claims to do. Cons Limited options for connecting platforms for payment methods, and missing some that are important for many clients. Switched from [Square Point of Sale](https://www.capterra.com/p/275802/Square-Point-of-Sale/) We really hate square for its cost and their business model. Review Source Keith T. Managing Partner Retail Used the software for: 2+ years ### "WOO WHO WOo" March 18, 2026 5.0 We might have preferred a nicer look to the product listing but this works. We have never had a glitch and enjoy the simplicity of the program Pros They do a great job of keeping the software updated and installed properly. Fee structure is in line with other software and often less in that there is no per transaction fee. Setup was easy, making new products or variants is also really easy. Cons Freight setup is complicated but this isn’t really a problem of WOO, freight is complicated. We use a third party for freight pricing. The store adds the freight but we don’t actually use WOO for freight. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Pricing was the basis but once we changed we discovered ease of use was significantly better Review Source Scott C. Director of Ecommerce and Marketing Building Materials Used the software for: 2+ years ### "A Highly Customizable Ecommerce Solution for WordPress" January 26, 2026 5.0 Overall, WooCommerce has been an excellent ecommerce platform for our business. We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows. We primarily use WooCommerce-developed extensions when possible, but we’ve also had strong results with reputable third-party plugins. If you want a flexible platform that can scale with your needs, WooCommerce has been a great fit. Pros We love how easy WooCommerce is to set up and manage, while still offering a high level of flexibility and customization. It integrates well with WordPress, and the plugin ecosystem is huge and there’s a solution for almost every use case. We’ve been able to tailor several WooCommerce plugins to match our exact business needs, and overall the platform has been very reliable. WooCommerce support has also been great whenever we’ve needed help. Cons The biggest downside is plugin management, especially when you run a larger store with a lot of extensions. Keeping track of plugin subscriptions, renewals, and which account they’re tied to can get confusing over time. We’ve occasionally had to reach out to support to merge or clean up subscriptions, but support has always been responsive and helpful. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) We switched from Shopify because we needed more flexibility to support complex product configurations and workflows. At the time, Shopify couldn’t accommodate several of our requirements without heavy workarounds, and it became a bottleneck as we scaled. WooCommerce gave us the customization and control we needed. Review Source Francesco P. CEO Arts and Crafts Used the software for: 1-2 years ### "If you are just starting out or need Wordpress, woo commerce is your main option, otherwise if you can move to something better" February 4, 2026 3.0 I needed to use woo commerce but it's an old platform that even if has been made "modern looking" it is still too clunky. Pros It is free, easy to setup (at least at the beginning) and you can start getting payment right away with a plethora of payment gateways Cons It is very hard to customize or adapt to your own business model. A simple thing like removing some fields from the checkout can be a painful process even with plugins Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify's recurring costs that at the start where a little bit too much for us Review Source Ilysse R. Project Manager Marketing and Advertising Used the software for: 2+ years ### "Great For ECommerce" January 12, 2026 5.0 WooCommerce is our go-to platform for ecommerce. It's compatible with a ton of plugins and there are always addons that we incorporate. Pros WooCommerce is an easy to use platform for ecommerce. It has a lot of plugin options and is user friendly. Cons While it's easy to use for a website agency, it's not as easy for clients who want to manage their own websites. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce Shopify has limited templates and most features are extra charges Review Source KG Khaled G. Software Engineer Information Technology and Services Used the software for: 2+ years ### "Very adaptable, especially for small business requirements." July 31, 2026 5.0 WooCommerce is a fantastic value for money and is particularly beneficial for a small business to establish an ecommerce platform without incurring large amounts at the outset. It's not flawless there's certainly a learning curve when it comes to more advanced things, but it's scalable and flexible to make up for it. When we have needed it, customer support has been responsive, which is reassuring when there are tight deadlines. Pros WooCommerce customization is incredibly flexibly to customize the mode to the particular enterprise needs. As a Software Engineer, I've enjoyed the ease of integration of plugins, or the ability to alter existing plugins to meet client requirements. The variety of payment gateway plugins we've experienced includes virtually every payment gateway we've encountered, and being WordPress enabled, it was very easy for us to create a website despite being a small team. Cons It can sometimes be a process of trial and error to set up advanced features. Sometimes, more technical details are not documented clearly, thus taking additional time to troubleshoot or look up forums. I also want, the email notification system for order updates to be more flexible to customize, it requires more code than the advanced platform should require. Review Source JS Joseph S. Proprietor Consumer Goods Used the software for: 6-12 months ### "WordPress: Cool But Why So Hard?" July 14, 2026 4.0 It's basically the LEGO of the internet. It is awesome if you want to build a giant castle from scratch, but it really hurts when you step on a piece. Use it if you want total control; skip it if you cry easily when looking at computer screens. Pros You can build literally anything. Want a store that only sells left-handed socks? Easy. There are a billion free plugins to do whatever you want, and you actually own your website instead of renting it from a robot landlord. Cons It’s super easy to break. If you click "update" on the wrong day, your whole website might just explode into error codes. Also, you have to buy your own hosting and handle security, which is a giant headache if you don't know tech stuff. Review Source WT Wasif T. Founder Marketing and Advertising Used the software for: 2+ years ### "Customization makes perfect. But templates are also great." June 16, 2026 4.0 Pros Very decent starting off point and the customizability is the best in class. Payment systems from around the world can be integrated. Cons Using templates as is and customizing heavily is sound, but anything in the middle -- not so much. So you have to decide if you want to customize at all because customization breaks templates and needs a lot of attention to fix. Review Source PR Paula R. Teacher Health, Wellness and Fitness Used the software for: 6-12 months ### "Using WooCommerce to sell courses" December 27, 2024 5.0 I used WooCommerce to sell in-person courses and tickets to events. I also had a small selection of merchandise on the platform. It served a purpose and my clients found it simple to use. Pros I simple, clean interface and a variety of display options for my shop. Cons You can't link to calendars in the same way you can a booking system. Alternatives considered [Mindbody](https://www.capterra.com/p/40229/MINDBODY/)[Eventbrite](https://www.capterra.com/p/114949/Eventbrite/)[Bookwhen](https://www.capterra.com/p/157881/Bookwhen/) Reason for choosing WooCommerce It was included in my WordPress package so I didn't have to pay anything extra for it. The fees were also low. Review Source Harry S. Digital Marketing Administrator Arts and Crafts Used the software for: 2+ years ### "Good product but more free features needed" January 18, 2024 3.0 It's done the job but hopefully a better competitor arrives on the scene which will include more features for a fraction of the price (price includes for features not included for free). Pros The integration with Wordpress which is what we use for CMS. It's quite simple once setup, and allows a smooth customer journey from entering the store to purchasing. Cons The issues from updates; always have to backup (good procedure anyway) as well as the security bloatware required in order to setup/use WooCommerce. Switched from [Big Cartel](https://www.capterra.com/p/230161/Big-Cartel/) Fees and monthly premium, it was more profitable to host a store. Also more control of the process. Review Source IP Imanol P. CTO Entertainment Used the software for: 2+ years ### "Cheap, reliable but quite slow. " July 8, 2025 5.0 More than 50 ecommerces created with this platform about different topics. It's a very reliable platform and easy to maintain Pros Very easy to create plugins and customize themes. And the price of this platform is the most competitive. Cons It's easy to break the platform and when you install multiples plugins, sometimes them slow a lot the system. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Because the fees and the payment methods. Review Source VR Verified Reviewer Senior Web Developer Defense & Space Used the software for: 2+ years ### "Woocommerce gives you seamless integration with Wordpress and an excellent ecom experience" April 22, 2025 5.0 Overall Woocommerce is a very robust versatile ecommerce addon to Wordpress that can transform your site while giving you full control over the ecom experience. If you want to host and do your own sales without 3rd party shop sites then this is the way to go. Pros If you are on the Wordpress platform then Woocommerce is the best, most polished ecommerce addon you can use for your website. Woocommerce works well within Wordpress integrating seamlessly and has great ongoing development and community support. Cons Depending on which payment merchants you may use you may occasionally get glitches and issues with Order statuses. This isn't anything major but does introduce more manual adjustments required. Review Source FC Fergus C. Marketing Executive Building Materials Used the software for: 2+ years ### "Effective and customisable but sometimes volatile" July 18, 2025 4.0 Pros Effective E-commerce platform with a broad range of customisable options for users, pricings and products. Cons Frequent plugin compatibility errors occur with no changes, analytic bugs, some methods of creating custom products can be longwinded. Review Source Vincenzo Bernardino R. Freelance Marketing and Advertising Used the software for: 2+ years ### "A solution that works for multiple scenarios" February 4, 2025 5.0 I've used WooCommerce on most eCommerces I've worked with, recently on a client website we also got in contact in the support team that was amazing. They helped us with optimizing the website, chosing the right plugins and extensions, chosing the right hosting plan... Pros It's flexible and fits multiple needs and top customer care Cons It can get overwhelming due to the vast amount of extensions so without expertise or support it can be difficult to deploy in non-standard scenarios Review Source KR Kalvin R. Vehicle Hire Manager Automotive Used the software for: 2+ years ### "WooCommerce" April 17, 2025 5.0 I really like WooCommerce because it offers me a complete solution for eCommerce. Also, Woo helps a lot in managing the orders and stocks. Pros Importing products is easy and the options are limitless. Even if it was the first time using it it was easy to install and setup. An important feature is the compatibility with the SEO plugins for WordPress, as is important to optimize for search engine each product. Cons There are no things I can say I like WooCommerce less. I think is the best solution for a ecommerce website. Review Source CP Carly P. Accounts Administrator Automotive Used the software for: 2+ years ### "WooCommerce" April 9, 2025 5.0 WooCommerce has every tool for building an ecommerce website, setting up and use it is easy. As is has an integrated stock and orders management is ease my work a lot giving me more time to focus on other things. Pros I really like WooCommerce because is a complete solution for setting up an ecommerce website. Is integrating flawless with WordPress and other plugins like website builder and SEO plugins. Is easy to setup, there are no complicated options or coding skills required. Cons There are no things to like less for WooCommerce Review Source Samuel A. Digital marketing manager Logistics and Supply Chain Used the software for: 2+ years ### "Great plugin, easy integration" February 3, 2025 5.0 Woocommerce easy integration to wordpress themes make it possible to create an ecommerce website and manage orders even with little technical knowledge at the start, I strongly recommend Pros Easy integration and ability to turn any website to an ecommerce website so seamlessly, uploading products and managing orders efficiently Cons Hard to customize the features in the ecommerce website, so most times, your website look similar to everyone else. Review Source AB Anwar B. Senior Tech Specialist Marketing and Advertising Used the software for: 1-2 years ### "WooCommerce Review" December 3, 2024 5.0 Great overall experience using Woocommerce, the choice of integration plugin is impressive and the SEO features were easy to implement. there are various ways to set up tracking and Shopping feed for our products etc Pros Very easy setup and management, very customiseable and has a lot of integration features and plugins. we love the full control of the data Cons the only con i can think of was the support available Review Source SG Sylvanus G. Chairman Publishing Used the software for: 6-12 months ### "Good for selling digital products " January 14, 2025 5.0 Pros It helps us in selling our digital products. Cons Everything is perfect. I have not encounter any challenges yet. Review Source NH Nicky H. E-Commerce Account Manager Management Consulting Used the software for: 1-2 years ### "Really Good, Would Recommend " October 25, 2024 4.0 Overall really good it surprised by the impressive variety of extensions and plugins. Pros Like how you can see where the source of the conversion came from, and how easy it is to see the analytics, and to understand what is selling the best. Cons User experience could be improved, as I feel like it is not as user friendly compared to other platforms Review Source AA Adam A. CEO Information Technology and Services Used the software for: 2+ years ### "Quite good software for basic shops" October 15, 2024 4.0 As a developer, I created many shops for my clients. It is a good software for basic ecommerce needs. There are many free plugins for it, but often there is a need to buy additional subscription plugins. So it appears that it is free, but in reality it is not. So you are left with writing extensions by yourself or keep paying for extentions. Pros \- Basic functionality is free - Enough for most ecommerce needs - Easy to set up - Quite good documentation Cons \- For more advanced functions you need a lot of paid plugins - Seems a litle bit bloated Review Source VR Verified Reviewer CEO E-Learning Used the software for: 6-12 months ### "Good price, but only if you’re willing to spend a while to learn it" September 26, 2024 3.0 Pros I like the most it’s price range and affordability Cons It wasn’t easy to set up a lot of things. Got a comment from a customer: the worst checkout process she’s ever been through. Review Source Dayley S. Web Developer Wholesale Used the software for: 2+ years ### "Highly recommended!" July 20, 2023 5.0 The customer service and helps boards WooCommerce offers to customers are excellent! There has been quite a few times I’ve needed assistance due to unique setups and every time they have provided a solution and a speedy response. Pros From start to finish, WooCommerce really does have it all. Right from the moment you install. And no matter how awkward your own business setup may be, WooCommerce always has a way to accompany it. Cons To be honest other than the app, it’s hard to fault WooCommerce. If you are building a Wordpress website, WooCommerce is definitely the choice to go with. But again, the mobile app needs work. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.