# WooCommerce Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is WooCommerce the right eCommerce solution for you? Explore 1042 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/225601/WooCommerce/reviews --- WooCommerce 4.5 (1042) [View alternatives](https://www.capterra.com/p/225601/WooCommerce/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of WooCommerce Ease of use 4.3 Customer Service 4.0 ## Pros and Cons in Reviews Scott C Director of Ecommerce and MarketingBuilding Materials, 11 - 50 employeesUsed the software for: More than 2 years. “We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows.“ January 26, 2026 JA Jess A DesignerDesign, Self-employedUsed the software for: 6-12 months. “it took a while to get around the shipping details. and then, Its a bit difficult to input the tax percentage of the various States in the system“ December 4, 2025 Aisling O Web DesignerMarketing and Advertising, 2 - 10 employeesUsed the software for: 6-12 months. “I've used WooCommerce along with a visual builder for WordPress to create a simple ecommerce website that does exactly what I need it to.“ March 6, 2026 Francesco P CEOArts and Crafts, 2 - 10 employeesUsed the software for: 1-2 years. “A simple thing like removing some fields from the checkout can be a painful process even with plugins“ February 4, 2026 AR Anthony R Web DeveloperDesign, Self-employedUsed the software for: More than 2 years. “The only ecommerce platform I use anymore coupled with the Konio WordPress theme, especially when building stores that need custom functionality.“ December 17, 2025 AP Angela P DirectorMental Health Care, 11 - 50 employeesUsed the software for: More than 2 years. “It works to support our storefront on the website, but it is a bit tedious and has so many settings that you can really get bogged down in checking them all.“ October 20, 2025 Patrick S Managing PartnerConsumer Goods, 2 - 10 employeesUsed the software for: More than 2 years. “The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly.“ April 3, 2026 FC Fergus C Marketing ExecutiveBuilding Materials, 11 - 50 employeesUsed the software for: More than 2 years. “Frequent plugin compatibility errors occur with no changes, analytic bugs, some methods of creating custom products can be longwinded.“ July 18, 2025 ## Showing most helpful reviews Showing 1-25 of 1042 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Keith T. Managing Partner Retail Used the software for: 2+ years ### "WOO WHO WOo" March 18, 2026 5.0 We might have preferred a nicer look to the product listing but this works. We have never had a glitch and enjoy the simplicity of the program Pros They do a great job of keeping the software updated and installed properly. Fee structure is in line with other software and often less in that there is no per transaction fee. Setup was easy, making new products or variants is also really easy. Cons Freight setup is complicated but this isn’t really a problem of WOO, freight is complicated. We use a third party for freight pricing. The store adds the freight but we don’t actually use WOO for freight. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Pricing was the basis but once we changed we discovered ease of use was significantly better Review Source Scott C. Director of Ecommerce and Marketing Building Materials Used the software for: 2+ years ### "A Highly Customizable Ecommerce Solution for WordPress" January 26, 2026 5.0 Overall, WooCommerce has been an excellent ecommerce platform for our business. We use it as the core ecommerce engine for two websites and it has allowed us to customize nearly every part of the store experience, from checkout and shipping rules to product logic and customer flows. We primarily use WooCommerce-developed extensions when possible, but we’ve also had strong results with reputable third-party plugins. If you want a flexible platform that can scale with your needs, WooCommerce has been a great fit. Pros We love how easy WooCommerce is to set up and manage, while still offering a high level of flexibility and customization. It integrates well with WordPress, and the plugin ecosystem is huge and there’s a solution for almost every use case. We’ve been able to tailor several WooCommerce plugins to match our exact business needs, and overall the platform has been very reliable. WooCommerce support has also been great whenever we’ve needed help. Cons The biggest downside is plugin management, especially when you run a larger store with a lot of extensions. Keeping track of plugin subscriptions, renewals, and which account they’re tied to can get confusing over time. We’ve occasionally had to reach out to support to merge or clean up subscriptions, but support has always been responsive and helpful. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) We switched from Shopify because we needed more flexibility to support complex product configurations and workflows. At the time, Shopify couldn’t accommodate several of our requirements without heavy workarounds, and it became a bottleneck as we scaled. WooCommerce gave us the customization and control we needed. Review Source Francesco P. CEO Arts and Crafts Used the software for: 1-2 years ### "If you are just starting out or need Wordpress, woo commerce is your main option, otherwise if you can move to something better" February 4, 2026 3.0 I needed to use woo commerce but it's an old platform that even if has been made "modern looking" it is still too clunky. Pros It is free, easy to setup (at least at the beginning) and you can start getting payment right away with a plethora of payment gateways Cons It is very hard to customize or adapt to your own business model. A simple thing like removing some fields from the checkout can be a painful process even with plugins Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify's recurring costs that at the start where a little bit too much for us Review Source AA Athena A. Administrative Assistant to Technology and Technical Affairs Information Technology and Services Used the software for: 2+ years ### "Great free plugin and easy to use once set up." February 2, 2026 5.0 I enjoy working with it. While it takes a bit to learn, at times it's absolutely worth the time to learn once you have the hang of it. Pros WooCommerce made it easy to set up our online store, update products, offer different versions of products, and accept different payment types. Any issues we encountered have always been swiftly corrected. The core plugin is free, so the value is in it from the start. Cons Learning to set up products isn't entirely user-friendly, and takes a bit of effort to understand all the different components to it. Switched from [Alfresco Digital Business Platform](https://www.capterra.com/p/52548/Alfresco-One/) We were rebuilding our website and online presence from the ground up, and WooCommerce was the better option for the direction we were going. Review Source Patrick S. Managing Partner Consumer Goods Used the software for: 2+ years ### "Plug and Play and Get Paid" April 3, 2026 5.0 I am please with being able to have an ecommerce store that works so I can concentrate on marketing and new product development. Pros Not only is it free to set up, but the fact that I was able to easlity create an ecommerce site to sell my products in literally in hours was great. The multiple payment options and integration with my bank and paypal allowed me to receive funds quickly. Adding products and chaging pricing - also easy to use. Cons Seems I am always updating the plug-in, and I worry about security. (Although it hasn't been an issue). If I was not super savvy on web design/Wordpress, I might have found it difficult to set up. Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Shopify is impossible to use, and is not user friendly. Review Source Ilysse R. Project Manager Marketing and Advertising Used the software for: 2+ years ### "Great For ECommerce" January 12, 2026 5.0 WooCommerce is our go-to platform for ecommerce. It's compatible with a ton of plugins and there are always addons that we incorporate. Pros WooCommerce is an easy to use platform for ecommerce. It has a lot of plugin options and is user friendly. Cons While it's easy to use for a website agency, it's not as easy for clients who want to manage their own websites. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce Shopify has limited templates and most features are extra charges Review Source VR Verified Reviewer Owner Marketing and Advertising Used the software for: 2+ years ### "Full control over your online store" March 29, 2026 5.0 Overall, WooCommerce has been a powerful option for us to get good control and flexibility in our ecommerce. It’s a great tool since we wanted to build something customized, but not necessarily the easiest path for businesses that are just getting started. Pros What I like the most about WooCommerce is that you can customize almost anything, like for example the design and the functionality, which is amazing if you want full control over your online store. Cons We had a refund issues one time and WooCommerce penalized us with a fee that felt pricy and the worst part is that we had to talk to the technical team to get it back up and running. Review Source SG Swagat G. IT Support Technician Mental Health Care Used the software for: 1-2 years ### "Fantastic app to take your business to another heights" April 10, 2026 5.0 Pros What I like most about WooCommerce is how it makes it easy for non-tech people to use it and to actually take their business online. I personally used WooCommerce with my WordPress website and it was flawless. Happy to recommend using WooCommerce to run their business online. Cons Honestly, there's nothing I like least about Woocommerce. The purpose of their app was met. They made it very easy for taking anyone's business online, no matter if they're a tech-nerd or not. Review Source JP Jamie P. Designer Design Used the software for: 1-2 years ### "The best platform for shop development" April 21, 2026 5.0 Brilliant. Woocommerce would always be the platform I use to develop only stores, customer support is next to none and you have everything you need! Pros The all in one easy to use and build platform, easily integrated into any website and great value for money! Cant go wrong Cons Nothing, woo commerce is miles above the rest, and ensures everything you need is a click away, adaptable and easy to use. Review Source VR Verified Reviewer Web Designer Marketing and Advertising Used the software for: 6-12 months ### "Create exactly the kind of ecommerce experience you want for your customers" March 6, 2026 4.0 I've used WooCommerce along with a visual builder for WordPress to create a simple ecommerce website that does exactly what I need it to. Pros WooCommerce is very versatile and will integrate with so many different software. You have a lot of control over the type of ecommerce experience you create. Cons It's not the easiest to setup well if you're new to it. You also need to set it up properly to avoid security concerns. Review Source JH Janusz H. Owner Internet Used the software for: 2+ years ### "Not bad but can be better" December 8, 2024 4.0 Noce e-commerce software but need some customization to use on EU markets Pros Easy of setup, free to use, lot of plugins Cons A lot of addons is not secure. Don't have a EAN field. Alternatives considered [PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce IT is much cheaper. I preffer IT when customers want a cheaper version of the store Review Source CD Cassandra D. Publisher Publishing Used the software for: 6-12 months ### "I love WooCommerce!" August 5, 2024 5.0 I love using WooCommerce. It's the best store platform I've used for a long time. It's easy to customise it for what I need and integrates with a lot of other platforms and payment providers to make selling easy. There's a lot of plugin options that range from free to paid to cover what you want to offer all in one place. The app also makes it easy to track sales and update customers on dispatch and posting details etc. Overall I'd 100% recommend WooCommerce. Pros Love how easy it is to set up and how many different plugins you can get to customise it exactly how you need it. Cons There is a bit of a learning curve but there are also plenty of how to walkthroughs online to make using it easier. Alternatives considered [Shopify](https://www.capterra.com/p/83891/Shopify/) Reason for choosing WooCommerce I decided not to go with Shopify because, while it was easier to set up and use straight away, there was a monthly fee to pay from the beginning and I wasn't sure how much I'd use it. I also needed to move my main website and wordpress with WooCommerce allowed me the flexibility to set up my site and have different plugins depending on what I needed from my site. I also wasn't sure how popular my online store would be and not having to pay a monthly fee with WooCommerce was a more attractive option. Switched from [Squarespace](https://www.capterra.com/p/143461/Squarespace/) The pricing for Squarespace kept going up while the features stayed largely the same. I made the decision to switch to wordpress for my site and so installing WooCommerce was a no brainer. The functionality and customisation options are fantastic, especially for the price when most of the things you need to get started are free. Review Source EU Eber U. Team lead Information Technology and Services Used the software for: 1-2 years ### "Good if you have wordpress and time to fine tuning " August 4, 2024 4.0 The overall experience is good, we managed to do a really good looking store with top features at a really low cost and full customizable Pros Is really easy to install, integrate really well with wordpress and lot of plugins available Cons It could get slow as wordpress is heavy and this add more load, but if you are smart doing layers of caching you should be ok Switched from [Shopify](https://www.capterra.com/p/83891/Shopify/) Cost and the price of the needed customizations , wordpress has a lot more options Review Source AR Anthony R. Web Developer Design Used the software for: 2+ years ### "Powerful Customization when Coupled with Konio WordPress Theme" December 17, 2025 5.0 The only ecommerce platform I use anymore coupled with the Konio WordPress theme, especially when building stores that need custom functionality. The platform’s flexibility is its biggest strength — you can shape your store exactly how you want it, and the WordPress ecosystem gives you endless options for design and features. It’s powerful, scalable, and ideal for developers or store owners who want full control. Pros The biggest advantage of WooCommerce is its flexibility. Because it runs on WordPress, you can customize nearly every part of your store — from design to functionality — using tightly integrated themes such as KonioWP. Cons WooCommerce can become complex and plugin‑heavy as your store grows unless you're familiar with the ins and outs of WooCommerce. Review Source TC Theekapat C. ICT Support and Project Coordinator Food & Beverages Used the software for: 1-2 years ### "WooCommerce is fabulous for both technical and non-technical user!" July 19, 2025 5.0 I was running an e-commerce store on WooCommerce for around 2 years. I'm delighted with WooCommerce, as a technical user. Pros It's user-friendly for non-technical users! Anyone can run their e-commerce store using WooCommerce. Although there's certainly learning to do, the information is free and easily accessible. Cons I've spent a few minutes thinking of what I dislike, and can't think of one. WooCommerce is all good, at least from my perspective. Review Source Vincenzo Bernardino R. Freelance Marketing and Advertising Used the software for: 2+ years ### "A solution that works for multiple scenarios" February 4, 2025 5.0 I've used WooCommerce on most eCommerces I've worked with, recently on a client website we also got in contact in the support team that was amazing. They helped us with optimizing the website, chosing the right plugins and extensions, chosing the right hosting plan... Pros It's flexible and fits multiple needs and top customer care Cons It can get overwhelming due to the vast amount of extensions so without expertise or support it can be difficult to deploy in non-standard scenarios Review Source FC Fergus C. Marketing Executive Building Materials Used the software for: 2+ years ### "Effective and customisable but sometimes volatile" July 18, 2025 4.0 Pros Effective E-commerce platform with a broad range of customisable options for users, pricings and products. Cons Frequent plugin compatibility errors occur with no changes, analytic bugs, some methods of creating custom products can be longwinded. Review Source MS Michelle S. Owner Music Used the software for: 2+ years ### "Flexible Program to Run a Business" March 4, 2025 5.0 I have been using WooCommerce for 15 years or more and have been happy with it. Pros The flexibility to add plugins and features. Cons When plug ins are updated others can break and support is hard to find and can be expensive. Review Source Samuel A. Digital marketing manager Logistics and Supply Chain Used the software for: 2+ years ### "Great plugin, easy integration" February 3, 2025 5.0 Woocommerce easy integration to wordpress themes make it possible to create an ecommerce website and manage orders even with little technical knowledge at the start, I strongly recommend Pros Easy integration and ability to turn any website to an ecommerce website so seamlessly, uploading products and managing orders efficiently Cons Hard to customize the features in the ecommerce website, so most times, your website look similar to everyone else. Review Source OH Olivia H. Owner Publishing Used the software for: 2+ years ### "A good option for those looking to sell direct from their site" April 23, 2025 4.0 The system works great for selling directly to customers. Pros It is a good platform for those selling a lot of product that need to keep track of inventory. Cons It was a little more complex than what I needed. It required a lot of detailed set up that was more than I wanted to deal with Review Source RR Roby R. Director Media Production Used the software for: 1-2 years ### "Go for it the best store u can make than other custom build ones" December 24, 2024 5.0 Exceptional is the word that I like to use Pros The best thing we liked about its sleek design and custom functions Cons Nothing, we liked everything about Woocommerce Review Source eV erfan V. civil engineering Building Materials Used the software for: I used a free trial ### "the user friendly ecommerce tool" June 25, 2025 5.0 totally it was easy to use. you can have any thing that you need and you can find items easily. yes . Pros i like the style of that . the graphical items and icons and all of the things that you can see is nice Cons algorithm of ecommerce . you need to see all of the things that you need after one search. but it didnt work well Review Source AM Advaldo M. Director Automotive Used the software for: 2+ years ### "WooCommerce" July 31, 2024 5.0 WooCommerce is the perfect tool for every online shop. It is easy to setup and add your products and easy to manage the orders. Pros WooCommerce is the best plugin for everybody who needs an online shop. One of the biggest advantages using WooCommerce is that it uses WordPress platform which is very versatile and customizable. It is compatible with all WordPress plugins that can help you with website speed and search engine optimization. It allows you to easily import and manage the products, check inventory and stocks. Cons There are no cons from my point of view. Review Source Angela V. Owner Retail Used the software for: 2+ years ### "Woo Is E-commerce At Its Finest" June 21, 2024 5.0 My overall experience was wonderful, except for the price changes. If it wasn't for the price changes I would still be with them today. I'm actually considering going back because it's such a good platform I'd recommend it to everybody. Pros It's amazing how it's an all in one app. There is nothing u can't find on Woo! It was my initial platform, and I am considering going back Cons Price changed too many times and made it hard to keep up with. Alternatives considered [Squarespace](https://www.capterra.com/p/143461/Squarespace/) Review Source LW Lee W. Manager Civil Engineering Used the software for: 2+ years ### "WooCommerce" July 4, 2024 5.0 WooCommerce and Wordpress is a perfect mix for a powerful online shop. Because is compatible with WordPress plugins you can easily use SEO plugins, speed optimization plugins and security. With the help of WordPress themes you can customize the design without big costs. Pros Using WooCommerce I converted my Wordpress website into a powerful online store. Setting up the plugin is straightforward and you don't need any special programing skills. Works very good with other WordPress plugins and themes ... and there are a lot of them. Cons I can't say is perfect, but there are no cons worth mentioning here. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.