--- title: "Google Maps Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Google Maps Software - reviews, pricing plans, popular comparisons to other GIS products and more." source_url: "https://www.capterra.com/p/227511/Google-Maps/" page_type: "product" language: "en" --- # Google Maps Software Review 2026: Features, Integrations, Pros & Cons Last updated on July 21, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Google Maps ## What is Google Maps? Google Maps is a mapping software that provides users with an interactive map to view locations and directions. The software utilizes satellite imagery, street maps, and 360° panoramic views of streets to display geographic information for over 220 countries and territories. Google Maps offers features like real-time traffic conditions, transit schedules, and estimated travel times to aid navigation. The platform can be accessed via web browser or mobile application. ## What is Google Maps used for? [GIS](https://www.capterra.com/gis-software/) Recognitions Best ease of use Overall rating Based on 1,844 user reviews Reviews sentiment Positive 96% Neutral 3% Negative 1% Pros & cons Intuitive navigation and search experience Free, accessible mapping service Connectivity and reliability concerns Inconsistent address recognition ### Starting price Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... - GIS / 2026 Our "Best of" badge program showcases products with the highest ratings... - GIS / 2026 Do you work for Google Maps?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.google.com/webhp&name=Google Maps) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Google Maps 4.7 (1,844) VS. [### QGIS](https://www.capterra.com/p/185949/QGIS/) [4.5 (100)](https://www.capterra.com/p/185949/QGIS/reviews/) Starting Price Contact vendor Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (1,764) Ease Of Use 4.2 (100) Value For Money 4.8 (1,201) Value For Money 4.6 (74) Customer Service 4.3 (1,142) Customer Service 4.0 (69) ## Google Maps alternatives [Google Earth Pro](https://www.capterra.com/p/248994/Google-Earth-Pro/) [4.7 (97)](https://www.capterra.com/p/248994/Google-Earth-Pro/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars Highest Rated [PolicyMap](https://www.capterra.com/p/165945/PolicyMap/) [4.8 (53)](https://www.capterra.com/p/165945/PolicyMap/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [ArcGIS](https://www.capterra.com/p/93333/ArcGIS/) [4.6 (505)](https://www.capterra.com/p/93333/ArcGIS/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Municipal511](https://www.capterra.com/p/10018885/Municipal511/) [4.6 (21)](https://www.capterra.com/p/10018885/Municipal511/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/227511/Google-Maps/alternatives/) ## FAQs about Google Maps Overview ### What problems does Google Maps solve? Google Maps solves missed appointments, inefficient routes, and confusion in unfamiliar areas by providing turn-by-turn navigation, real-time traffic and transit updates, route comparisons, offline maps, and nearby business details. Field teams, delivery drivers, commuters, travelers, and small businesses benefit most from faster arrivals, better trip planning, and easier customer discovery. Answer based on 619 reviews Overview ### Which roles and teams benefit most from Google Maps? Google Maps benefits business owners, executives, and managers who need location intelligence for customer visits, route planning, and local discovery. Students, teachers, and freelancers use it for commuting, campus navigation, and meeting coordination, while engineers, developers, and sales teams rely on it to verify locations, plan travel, and support fieldwork. Answer based on 1723 reviews Talk to an expert ### More questions? Ask our experts Overview ### What company size and industries is Google Maps built for? Google Maps is for travelers, commuters, and people seeking directions, with strongest use among small businesses at 70% and in Information Technology and Services and Computer Software at 6% each. It also appears in enterprise teams at 18%, midsize companies at 11%, and Education Management at 4%, primarily for GIS. Answer based on 1843 reviews Features and Usability ### What are the key features of Google Maps? Google Maps includes core features for navigation and mapping such as geolocation, geographic maps, directions, route optimization, and real-time traffic updates. Differentiating features include Street View, 3D imaging, location tracking, map sharing, and geocoding, with reviewers often highlighting location accuracy, alternate route options, and travel planning. Answer based on 679 reviews Integrations ### Which third-party tools and platforms does Google Maps integrate with? Google Maps integrates with WhatsApp, Google Calendar, Gmail, Google Chrome, Google Sheets, YouTube, and Google Meet. These connections support location sharing, calendar-based navigation, email-linked places, browser handoffs, spreadsheet mapping, and media or meeting workflows. Reviewer mentions also point to Google Drive and Google Docs integrations. Answer based on 92 reviews Getting Started and Support ### What training and onboarding options does Google Maps offer? Google Maps provides videos for training and onboarding. These videos can support self-paced learning, show core features, and give teams a reference for basic setup and usage. No other training formats are listed in the catalog data. Answer based on 6 reviews Getting Started and Support ### What customer support options does Google Maps offer, and how do users rate the experience? Google Maps offers FAQ/forum resources and a knowledge base. Users often say the product is easy enough that they rarely need support, and some report quick help for business address updates. Others find the guidance thin for map edits or new addresses, with limited visibility into request progress. Answer based on 21 reviews Security ### How does Google Maps handle data security and access control? Google Maps uses incognito mode, location sharing, and settings to manage location history and privacy. Users can access maps across devices and share locations for safety, but reviewers frequently warn that the app collects extensive location data, may track history by default, and can expose privacy through Street View or shared maps. Answer based on 66 reviews Location accuracy ### How accurate is Google Maps for directions and travel times? Google Maps provides generally accurate directions, ETA estimates, and location details for daily travel and field planning. Drivers, travelers, and small business teams often rely on its real-time traffic updates, route options, and offline maps, though some users note occasional issues in weak-signal areas, dense road networks, or less-mapped regions. Answer based on 679 reviews ## Who uses Google Maps? Based on Capterra reviews from the past 2 years Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Intuitive navigation and search experience 96% positive reviews out of 230 Most reviewers describe ease of use as enabling quick, stress-free navigation and effortless place discovery. Kadisha I. owner, 1 employee. "its helped me get to where im going easier than any other gps app." Connectivity and reliability concerns 65% negative reviews out of 207 Some reviewers report bugs and issues, citing app freezes, slow loading, and dependence on stable internet connections. Subhobrata S. Co Founder and Lead- Client Success, 2 - 10 employees. "Sometimes Maps stops working in weak signal areas, or congested localities." Free, accessible mapping service 95% positive reviews out of 63 Most reviewers appreciate pricing, highlighting that Google Maps is free, widely available, and offers valuable features. Inconsistent address recognition 46% negative reviews out of 71 Some reviewers find address search unreliable, with difficulties locating or updating addresses and occasional misdirections. Samuele G. Comunication, 1 employee. "The fact that sometimes the app get confused and tends to delocate to other positions" Seamless platform and app connections 96% positive reviews out of 45 Most reviewers indicate integrations with Google services, APIs, and third-party apps enhance convenience and flexibility. Delayed and unclear directions 60% negative reviews out of 53 Some reviewers describe turn-by-turn navigation as occasionally slow, late with instructions, or inaccurate on route changes. juciene O. tradutora , 1 employee. "sometimes it gets lost and causes one to make many turns and not be able to get to the chosen address" ## Features AI summary Based on 1,650 GIS reviews Capterra reviewers highlight these as the features buyers value most when choosing GIS software: - **Data Import/Export** (**52%** of reviewers rated this feature as critical) - **Geographic Maps** (**48%**) - **Route Optimization** (**43%**) Google Maps includes **Geographic Maps** and **Route Optimization**, giving teams clear spatial views and more efficient route planning for day-to-day operations. However, it does not offer **Data Import/Export**. Instead, it provides other features that reviewers also consider important, including **Location Tracking** (**44%**), **Map Creation** (**38%**), and **Map Sharing** (**33%**). These features help businesses monitor movement, build custom map views, and distribute location information across teams, allowing teams to improve coordination and make faster location-based decisions. Geographic Maps 4.7 (815) 62.70% of 815 reviewers that rated this feature as important or highly important Google Maps offers detailed, up-to-date maps with satellite imagery, street views, and real-time information. Reviewers appreciate the accuracy, clarity, and global coverage, noting it helps them navigate unfamiliar areas and visualize surroundings, though some mention occasional outdated details or rural inaccuracies. Route Optimization 4.5 (759) 64.03% of 759 reviewers that rated this feature as important or highly important Route optimization helps you find the fastest, most efficient paths by considering real-time traffic and conditions. Some reviewers find it saves time, avoids delays, and offers rerouting, though a few wish for improved stop ordering and better handling of large facilities or security concerns. Location Tracking 4.6 (841) 64.45% of 841 reviewers that rated this feature as important or highly important This aspect helps you see your real-time position, share your whereabouts, and track others for safety or logistics. Reviewers indicate tracking is accurate and reliable, integrates with other Google products, and is valuable for navigation, though a few mention occasional minor inaccuracies. Map Creation 4.5 (556) 55.76% of 556 reviewers that rated this feature as important or highly important With this capability, you can easily customize, label, and save personal maps or routes. Users think map creation is intuitive, helpful for planning, and valuable for adding missing places, though some wish for faster updates on road changes and more frequent use cases. Map Sharing 4.5 (657) 54.95% of 657 reviewers that rated this feature as important or highly important It gives you the ability to share real-time locations, routes, and ETAs with others for safety and coordination. Reviewers appreciate how easy and accurate sharing is, mentioning its usefulness for travel, emergencies, and collaboration, especially across platforms like WhatsApp. Data Visualization 4.5 (558) 50.18% of 558 reviewers that rated this feature as important or highly important Graphical representation of data Google Maps 12 features ### All Features - 3D Imaging: Representation of any object in 3D - API: Application programming interface that allows for integration with other systems/databases - Color Codes/Icons: A way to visually represent data where different categories of items are marked with different colors - Data Visualization: Graphical representation of data - Geocoding: Converting human-readable addresses into geographic coordinates - Geographic Maps: Google Maps offers detailed, up-to-date maps with satellite imagery, street views, and real-time information. Reviewers appreciate the accuracy, clarity, and global coverage, noting it helps them navigate unfamiliar areas and visualize surroundings, though some mention occasional outdated details or rural inaccuracies. - Geolocation: Determines the location of a device using GPS or an IP address - Location Tracking: This aspect helps you see your real-time position, share your whereabouts, and track others for safety or logistics. Reviewers indicate tracking is accurate and reliable, integrates with other Google products, and is valuable for navigation, though a few mention occasional minor inaccuracies. - Map Creation: With this capability, you can easily customize, label, and save personal maps or routes. Users think map creation is intuitive, helpful for planning, and valuable for adding missing places, though some wish for faster updates on road changes and more frequent use cases. - Map Sharing: It gives you the ability to share real-time locations, routes, and ETAs with others for safety and coordination. Reviewers appreciate how easy and accurate sharing is, mentioning its usefulness for travel, emergencies, and collaboration, especially across platforms like WhatsApp. - Route Optimization: Route optimization helps you find the fastest, most efficient paths by considering real-time traffic and conditions. Some reviewers find it saves time, avoids delays, and offers rerouting, though a few wish for improved stop ordering and better handling of large facilities or security concerns. - Spatial Analysis: A study of entities based on topological, geographic and geometric attributes. --- Get Advice We can help you find the software with the features you need. Features 4.7 (1,763) 4.7 Based on 1,763 reviews ## Pricing Value for money 4.8 (1201) ### Starting price Free trial not available Value for money 4.8 (1,201) 4.8 Based on 1,201 reviews ## Integrations [ WhatsApp](https://www.capterra.com/p/180345/WhatsApp/)[ Gmail](https://www.capterra.com/p/202338/Gmail/)[ Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.3 (1142) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (1,142) 4.3 Based on 1,142 reviews ## User reviews Overall rating 4.7 Based on 1,844 reviews Filter by rating 5(1432) 4(345) 3(54) 2(7) 1(6) Mentioned topic Sorted by most recent SR Shawn R. Graphic Design - Art and Creative Direction Marketing and Advertising ### "The navigation guide" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 28, 2026 Pros I can no longer manage my personal travel without this app. Real-time route accuracy, live traffic updates, and alternative route suggestions during congestion save precious time. Cons Battery drain and mobile data consumption are quite high during long GPS navigation sessions. The most comprehensive and reliable mapping application on the market. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JG Jessee G. Director of Media Media Production ### "The indispensable guide to plan" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 14, 2026 Pros Google Maps is an indispensable marketing logistics tool in media production. When preparing a documentary shoot or a report, I use Street View to remotely analyze the lighting Cons in some remote or international locations, offline navigation maps are not always perfectly up to date, which has occasionally caused us logistics scares while traveling to isolated shooting locations. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. MY Mackenzie Y. Siding and Admin Coordinator Construction ### "Effective app" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 July 6, 2026 Pros This application is easy to use and has a clear map that is easy to follow. Always gives me the fastest route. Cons Sometimes when trying to find something it pulls places from way farther than what would be closest. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. BK Brad K. Gigawatt AI - Founder and Executive Chairman Information Services ### "Google Maps" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 5, 2026 Flawless punctuality and zero logistical stress. This tool removes the unknown when traveling for business in unfamiliar cities, allowing total focus on the goals of the upcoming meeting. Pros Even for a digital services company, physical meetings with local partners or traveling for conferences remain crucial. Google Maps is a complete success for optimizing schedules. The precision of real-time route calculations, taking traffic and road incidents into account, ensures arriving at every business meeting exactly on time. I also appreciate searching for nearby services (restaurants for business lunches, parking) and the integration of client reviews to choose the best meeting locations. Cons The application has become particularly power-hungry regarding smartphone resources and battery life, forcing the use of a car charger constantly during long trips. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SE Stephane E. Développeur fullstack Java - Angular Insurance ### "Google Maps" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 24, 2026 Pros Google Maps est très précis pour la navigation et propose plusieurs itinéraires avec des informations en temps réel. Il est très nécessaire pour découvrir des lieux Cons Dépend fortement de la connexion internet. Certaines informations peuvent être incorrectes ou pas à jour selon les zones Non Connu. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AN Anonymous User Doppiatrice Performing Arts ### "Indispensabile " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 May 25, 2026 Pros Posso dire che non posso vivere senza? Io sono Ryoga, mi perdo ovunque, se non avessi Google Maps non uscirei più di casa Cons Se proprio devo trovare un difetto è che non funziona quando non ho la connessione internet, e se finisco in un posto senza connessione che non conosco è un problema Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Augusto C. Professore di Diritto ed Economia Primary/Secondary Education ### "Google Maps guida di ogni gita scolastica" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 22, 2026 Come Docente accompagnatore ha salvato me e i miei studenti evitando che ci perdessimo o che finissimo in quartieri malfamati. Quando si hanno certe responsabilità e si è un punto di riferimento avere un mezzo del genere è fondamentale. Pros Ha dei vantaggi enormi e vi spiego anche il perchè. Sono stato ad Amsterdam e a Torino tra il mese di febbraio e Marzo 2026 con le mie classi e senza di esso mi sarei perso infinite volte. Il mio hotel distava 5km dal centro ed il ristorante convenzionato era a due km da dove eravamo ed è proprio grazie a questo software siamo riusciti a spostarci facilmente non solo a piedi ma anche con i mezzi pubblici. Grazie Google Maps per avermi aiutato. Cons Non ho notato svantaggi essendo un software aggiornato e senza alcun bug. Mi ha sempre aiutato durante le gite e per chi dice il contrario sono certo che non lo sà usare. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Yugma S. Assay development and integration technician Biotechnology ### "Highly preferred navigating system" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 May 21, 2026 Overall, my experience with Google Maps has been very positive. It is an essential tool for both daily commuting and traveling to new places. The app consistently provides dependable navigation and helps save time by avoiding traffic. Its additional features like business insights and route customization make it more than just a navigation tool—it’s a complete tr Pros Google Maps is extremely reliable for navigation and route planning. Real-time traffic updates, accurate ETAs, and multiple route options make commuting and travel much easier. I also find features like location sharing, saved places, and offline maps very usefu. Cons there are instances at which it takes longer than usual to navigate the direction. it can be more detailed and specificin navigation. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Dana P. CVOM Veterinary ### "Google Maps: Reliable, but I have other preferences" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 May 9, 2026 I usually prefer other map products, whether it be to connect our clinic to or for my personal use. I will say that it is generally reliable. In my day to day life, I love the accuracy of accidents, police officers, construction, obstructions, etc on the road. Pros I like being able to search for a specific business/company on the map and it shows me all of their information, besides just directions for how to get there. The applications are very easy to use. Cons I find it harder to view on certain types of devices (CarPlay, etc). But overall, I do think that Google Maps is a fantastic product. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Luis M. Senior Software developer Computer Software ### "Still not getting lost " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 April 28, 2026 I like it, i switch between Apple Maps, Waze and Google Maps, but I prefer Google Maps over the others two Pros Gemini is still very useful and easy to use. With it, you can have a personal assistant that sets your route. In fact, using Apple CarPlay with Gemini makes you hate Apple Maps. I have configured my home, work, and college locations, and I can easily set my route and add stops. Cons Still bugging sometimes. And makes your phone raise temperature very fast, but I still like it more than the others. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/227511/Google-Maps/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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