---
title: "Pictory Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Pictory Software - reviews, pricing plans, popular comparisons to other Video Making products and more."
source_url: "https://www.capterra.com/p/229347/Pictory/"
page_type: "product"
language: "en"
---

# 

 Pictory Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 9, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Pictory

## What is Pictory?

Pictory is an AI-powered video creation platform that transforms text, URLs, scripts, images, and presentations into professional-quality videos in minutes, no video editing experience required. Ideal for marketers, educators, content creators, and enterprise teams, Pictory offers powerful features like: text to video, avatars, URL to video, image to video, PPT to video, screen recording, and edit video using text. Create branded videos with customizable templates, 18M+ stock assets, automatic captions, and realistic AI voiceovers in over 20 languages. Pictory’s Team Plans support real-time collaboration and role-based access for efficient teamwork. For enterprises, Pictory’s API enables scalable video creation across workflows. Save up to 80% on production costs while producing engaging, consistent, and accessible video content. Benefits: • Licensed Stock & Music: Royalty-free video clips, images, and Melodie tracks cleared for commercial use and monetisation.

## What is Pictory used for?

[Video Making](https://www.capterra.com/video-making-software/)[Video Marketing](https://www.capterra.com/video-marketing-software/)[Generative AI](https://www.capterra.com/generative-ai-software/)

Recognitions

Shortlist

Best ease of use

Best value for money

Overall rating

Based on 163 user reviews

Reviews sentiment

Positive

97%

Neutral

1%

Negative

2%

Starting price

$25

Per User, Per Year

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

-   Generative AI / 2025
-   Video Editing / 2025
-   Video Making / 2025

Our "Best of" badge program showcases products with the highest ratings...

-   Generative AI / 2026
-   Video Editing / 2026
-   Video Making / 2026
-   Video Management / 2026
-   Video Marketing / 2026

Our "Best of" badge program showcases products with the highest ratings...

-   Generative AI / 2025
-   Video Editing / 2025
-   Video Making / 2025

Do you work for Pictory?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://pictory.ai/&name=Pictory)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Pictory

4.8 (163)

VS.

[### TalkingPhotos](https://www.capterra.com/p/10025052/TalkingPhotos/)

[4.8 (2,220)](https://www.capterra.com/p/10025052/TalkingPhotos/reviews/)

Starting Price

$25

Per User, Per Year

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (163)

Ease Of Use

4.8 (2,220)

Value For Money

4.7 (149)

Value For Money

4.8 (2,199)

Customer Service

4.7 (142)

Customer Service

4.7 (2,172)

## Pictory alternatives

[HumanPal](https://www.capterra.com/p/275427/HumanPal/)

[4.7 (3,472)](https://www.capterra.com/p/275427/HumanPal/reviews/)

Starting price

$199.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/275427/HumanPal/)

[invideo](https://www.capterra.com/p/180680/InVideo/)

[4.5 (414)](https://www.capterra.com/p/180680/InVideo/reviews/)

Starting price

$100.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/180680/InVideo/)

[Synthesia](https://www.capterra.com/p/198045/Enact/)

[4.6 (314)](https://www.capterra.com/p/198045/Enact/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/198045/Enact/)

[Fliki](https://www.capterra.com/p/246351/Fliki/)

[4.7 (345)](https://www.capterra.com/p/246351/Fliki/reviews/)

Starting price

$8.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/246351/Fliki/)

[View all alternatives](https://www.capterra.com/p/229347/Pictory/alternatives/)

## FAQs about Pictory

Overview

### What problems does Pictory solve?

Pictory solves slow, skill-heavy video production by turning scripts, articles, blog posts, and long-form recordings into polished videos with captions, voiceovers, b-roll, and branding. It reduces manual clip sourcing, filler-word cleanup, and repetitive editing. Marketers, YouTubers, educators, small businesses, and agencies benefit most from faster content repurposing and bulk video creation.

Answer based on 131 reviews

Overview

### Which roles and teams benefit most from Pictory?

Pictory is most used by business owners, founders, and executives who need fast video creation for brand promotion, internal communication, and audience growth. Marketing teams, content creators, editors, and consultants rely on it to turn scripts, blogs, and recordings into polished videos for campaigns, social media, and client content delivery.

Answer based on 163 reviews

Overview

### What company size and industries is Pictory built for?

Pictory is built mainly for small businesses, which make up 94% of reviewers, especially in E-Learning and Marketing and Advertising at 15% each. It serves B2B teams, agencies, educators, creators, instructional designers, and L&D groups, with lighter adoption among midsize businesses at 4% and enterprises at 2%.

Answer based on 163 reviews

Features and Usability

### What are the key features of Pictory?

Pictory includes core video creation and video editing tools, with text-to-video, article-to-video, and script-to-video features discussed most often. It also offers AI voices and voice-over syncing, automatic subtitles, text-based transcript editing for trimming filler words, plus templates, branding, and a stock media library for scene selection.

Answer based on 80 reviews

Pricing

### How much does it cost and what fees or limitations are included?

Pictory starts at $25 per year per user for the Starter plan, with 200 video minutes; Professional costs 35 and Teams 119 yearly for three users. A free trial is available. Reviewers call pricing reasonable, but some say higher tiers are needed for all features and caps can feel limiting.

Answer based on 25 reviews

Integrations

### Which third-party tools and platforms does Pictory integrate with?

Pictory integrates with Canva, ChatGPT, Adobe Premiere Pro, Adilo, Envato, Murf Studio, and VERBATIK. It also connects through automation platforms such as Zapier and Make, with official catalog support for Claude as well. These integrations span design, scripting, video editing, hosting, voice generation, and workflow automation.

Answer based on 12 reviews

Getting Started and Support

### How easy is it to onboard and train a team on Pictory?

Pictory is quick to onboard for most teams, with live online sessions, webinars, documentation, and video tutorials available. Reviewers say beginners, educators, and marketers often start creating videos with little or no learning curve, while users exploring advanced editing and customization features usually need more time and practice.

Answer based on 21 reviews

Getting Started and Support

### What customer support options does Pictory offer, and how do users rate the experience?

Pictory offers email/help desk, FAQ/forum, a knowledge base, phone support, and chat. Users often describe support as helpful, friendly, and receptive to feedback, with some saying issues were resolved quickly. Others report slow email replies, limited technical fixes, weak outage communication, and difficulty getting timely answers on billing or account problems.

Answer based on 25 reviews

Video editing

### How good is Pictory for video editing?

Pictory makes video editing fast and approachable for beginners, marketers, educators, and small business teams. It handles text-to-video, captions, voiceovers, and clip selection with little training, but some users want better resizing, more precise timeline controls, stronger scene matching, faster processing, and fewer download or editing glitches.

Answer based on 80 reviews

## Who uses Pictory?

Based on Capterra reviews from the past 4 years

## Features

AI summary

Based on 9,265 Video Making reviews

Capterra data shows that buyers of video making software rank the following features as their top priorities:

-   **Video Creation** (**44%** of reviewers rated this feature as critical)
-   **Text to Video** (**37%**)
-   **Voice-Over/Audio** (**35%**)

Pictory supports all three features that reviewers rate most highly: **Video Creation**, **Text to Video**, and **Voice-Over/Audio**. With these capabilities in place, teams can turn written content into videos, add narration or sound to improve clarity, and produce finished visual content more efficiently, helping businesses create videos faster and communicate ideas more clearly.

Video Creation

4.8 (103)

67.96% of 103 reviewers that rated this feature as important or highly important

Pictory offers a streamlined way to turn scripts or blog content into videos with automated scene and voiceover generation. Users think it saves significant time, is user-friendly, and produces professional-looking results, though minor editing is sometimes needed for the best outcome.

Text to Video

4.7 (81)

59.26% of 81 reviewers that rated this feature as important or highly important

With this capability, you can quickly turn scripts into videos by pasting your text, letting the AI select scenes and visuals. Reviewers appreciate the time savings, ease of use, and generally accurate scene selection, though some mention the need for manual adjustments.

Voice-Over/Audio

4.6 (90)

60.00% of 90 reviewers that rated this feature as important or highly important

It gives you flexible options for adding audio, including realistic AI voices, uploading your own, and syncing voiceovers to scenes. Some reviewers find the voice variety and quality helpful, but mention occasional mispronunciations and limited editing for uploaded audio.

Animation

4.3 (25)

28.00% of 25 reviewers that rated this feature as important or highly important

Ability to insert animations/transitions

Customizable Branding

4.6 (75)

44.00% of 75 reviewers that rated this feature as important or highly important

You can easily add logos, colors, and branding elements to maintain a consistent look across videos. Reviewers appreciate how this helps personalize and professionalize content, though a few mention the branding tools could be more intuitive or offer more flexibility.

Video Editing

4.5 (99)

63.64% of 99 reviewers that rated this feature as important or highly important

This aspect helps you make quick edits, trim, and customize videos with an intuitive interface. Reviewers indicate editing is simple and user-friendly, though some wish for more advanced options and note occasional minor bugs or limitations in editing capabilities.

Pictory 49 features

### All Features
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- AI Voices: Generates AI-based speech for natural sounding voices.
- Animation: Ability to insert animations/transitions
- Animations & Transitions: Ability to insert animations/transitions
- API: Application programming interface that allows for integration with other systems/databases
- Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together
- Content Creation: The ability to create unique content
- Content Generation: Generative AI can be employed to generate content in different forms, such as text, images, music, and videos
- Content Library: Centralized repository to store content and assets
- Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving
- Custom Voices: Allows users to build custom voices for TTS applications.
- Customer Support: Provide online support for your customers through live chat or help desk functionality
- Customizable Branding: You can easily add logos, colors, and branding elements to maintain a consistent look across videos. Reviewers appreciate how this helps personalize and professionalize content, though a few mention the branding tools could be more intuitive or offer more flexibility.
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- For Marketers: For the intention to be used by marketing teams
- For Online Learning: Designed for usage in creative content.
- For Sales Teams/Organizations: Caters to sales teams
- Image Library: Store and manage images
- Media Library: Collection of images, videos and other digital content that can be used
- Multi-Language: Manage and support multiple languages
- Multimedia Support: Supports various file formats
- Multiple Format Support: Includes a variety of messaging formats including industry-specific (EDIFACT, HL7, X12)
- Natural Language Processing: Process and analyze human language in text or audio form
- Personalization and Recommendation: Generative AI models can create personalized recommendations for users based on their preferences and behavior.
- Preview Functionality: Preview materials before finalizing projects
- Prompt Engineering: Process of carefully designing and constructing prompts or input instructions to achieve desired behaviors or outputs from AI models
- Publishing/Sharing: Share pre-configured sets of data organized and presented in a specific manner with the organization
- Recording: Record live video calls to play later
- Screen Recording: Record and save a video file of what is happening on a computer screen
- Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria
- Single Sign On: Allow users to access multiple services after entering their login credentials once
- Social Sharing: Allows businesses to share their videos on social media.
- Speech Recognition: Train your system to interpret and transcribe voice messages
- Subtitles/Closed Captions: Automatically create subtitles/closed captions
- Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes
- Templates: Sample files or documents that could be customized as needed or used as is
- Text Analysis: Process of extracting and classifying information from text, such as tweets, emails, product reviews, etc
- Text Editing: Edit text as needed
- Text Overlay: Create text to match video content
- Text to Video: With this capability, you can quickly turn scripts into videos by pasting your text, letting the AI select scenes and visuals. Reviewers appreciate the time savings, ease of use, and generally accurate scene selection, though some mention the need for manual adjustments.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Transcription: Creates and delivers closed captions, subtitles, and transcripts for audio and video content.
- Video Archiving: Allows the upload and storage of videos within the system
- Video Creation: Pictory offers a streamlined way to turn scripts or blog content into videos with automated scene and voiceover generation. Users think it saves significant time, is user-friendly, and produces professional-looking results, though minor editing is sometimes needed for the best outcome.
- Video Editing: This aspect helps you make quick edits, trim, and customize videos with an intuitive interface. Reviewers indicate editing is simple and user-friendly, though some wish for more advanced options and note occasional minor bugs or limitations in editing capabilities.
- Voice Generator: Generates computer-based voices from text or scripts.
- Voice-Over/Audio: It gives you flexible options for adding audio, including realistic AI voices, uploading your own, and syncing voiceovers to scenes. Some reviewers find the voice variety and quality helpful, but mention occasional mispronunciations and limited editing for uploaded audio.
- Watermarking: Add a digital mark to show ownership of an image, video, document, etc.

---

Features

4.6 (163)

4.6

Based on 163 reviews

## Pricing

Value for money

4.7 (149)

Free Trial

[View pricing plan details](https://www.capterra.com/p/229347/Pictory/pricing/)

Starter

$25.00

Per User,Per Year

It includes:

-   text to video
-   url to video
-   ai video editor
-   images to video
-   ppt to video
-   record

Professional

$35.00

Per User,Per Year

It includes:

-   text to video
-   url to video
-   ai video editor
-   ppt to video
-   image to video
-   recording

Teams

$119.00

Other,Per Year

It includes:

-   text to video
-   ai video generator
-   ai avatars
-   url to video
-   ai video editor
-   recording

Value for money

4.7 (149)

4.7

Based on 149 reviews

## Integrations

[

Zapier](https://www.capterra.com/p/130182/Zapier/)[

Make](https://www.capterra.com/p/154278/Integromat/)[

ChatGPT](https://www.capterra.com/p/10009334/ChatGPT/)[

Claude](https://www.capterra.com/p/10011218/Claude/)

## Support, customer service and training options

Customer Service

4.7 (142)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (142)

4.7

Based on 142 reviews

## User reviews

Overall rating

4.8

Based on 163 reviews

Filter by rating

5(136)

4(22)

3(1)

2(1)

1(3)

Mentioned topic

Sorted by most recent

Svetla M.

Marketing manager

Information Technology and Services

### "AI video editor that is easy to use, saves time and comes at a very good price"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 14, 2026

User-friendly AI video generator, saves huge time getting a video done based on other text and image content and having that video easily adjusted afterwards

Pros

Very easy interface, automatically turned blog posts into nice videos that you can easily adjust, tons of free videos and templates, free trial and then a rather cost-effective version, automatically adds captions, great time saver as a whole, especially for marketers with no video editing experience

Cons

I wish there was some option to create videos on a mobile, but so far is it fine to use desktop as well.

Alternatives considered

[Canva](https://www.capterra.com/p/168956/Canva/)

Reasons for choosing Pictory

ease of use, availability of videos, was recommended by colleague

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

April 15, 2026

Hello Svetla! Lis here. Thank you so much for the thoughtful review, this is great to hear. It’s great to know Pictory is helping you save time and turn blog posts into videos so easily. Glad you’re enjoying the templates, captions, and media library too. And great news on your suggestion about mobile use. We’ve launched our V1 mobile experience. You can use Pictory directly from your phone browser, like Safari. It’s not a native app yet, but it does let you create and edit videos on the go. We’re still improving the mobile experience, so if you have ideas, feel free to share them here: https://feedback.pictory.ai/roadmap Also, since you’re already creating with Pictory, you might enjoy joining our creator community: https://www.reddit.com/r/Pictory\_Community/ Thanks again for your support and recommendation. Lis

CA

Carlos A.

Not giving my job

Alternative Dispute Resolution

### "Picture review "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 13, 2025

I loved it, I haven't wrote a review in my whole life but decided too today. You also get a free try to do the work it is amazing.

Pros

Was very easy to use. I had to use for a college assignment and was able too.

Cons

Honestly it was a bit laggy but in the end the video quality was amazing.

Switched from

[Adobe Acrobat Reader](https://www.capterra.com/p/170833/Acrobat-Reader-DC/)

This one is just better, quicker, and does not charge a lot.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

April 19, 2025

Thanks so much for taking the time to share your experience — especially if it’s your first review ever! 🙌 We're glad Pictory helped with your college assignment and that you enjoyed the video quality. Noted on the lag—our team is always working to improve speed and performance. Appreciate you choosing us over the alternatives! 💜🎬 #PictoryAI #UserLove #VideoMadeEasy

GE

Gilberto E.

Sócio

Online Media

### "Excelente, o melhor que encontrei."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

March 16, 2025

Muito boa. Excelente sistema, a plataforma é muito legal.

Pros

Gostei de tudo. A plataforma é muito boa.

Cons

Falta algumas opções de para produzir os vídeos.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

April 1, 2025

Hi Gilberto! Lisa here 😊 Thank you so much for your kind words—it means a lot to us! If you haven’t already, we’d love to have you join our Facebook community to connect with other creators and stay in the loop on updates: https://www.facebook.com/groups/863439644603943 💜

CE

Christian E.

Pastor

Non-Profit Organization Management

### "Not pleased so far."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

2.0

2.0

Likelihood to Recommend

4/10

February 27, 2025

Not being able to download my videos when I want it is actually too bad. It has made my experience very awful. Having to make a video and not sure if it will download immediately is traumatising

Pros

Video generation is top-notch and clear. Loads of visuals

Cons

I’m actually unhappy due to the error message I get when downloading videos sometimes. Currently I’ve not been able to download a video I spent hours working on for the past 48 hours.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

March 7, 2025

Hello! Lisa here. 😊 Thank you for your review! The issue should now be resolved! If you experience this problem again, please reach out to support@pictory.ai with your project name, and they’ll assist you as soon as possible. Also, we’d love to have you in our Creators Facebook Group! It’s a great place to connect with other users, share insights, and get the most out of Pictory. Join us here 👉 https://www.facebook.com/groups/863439644603943/

FB

Fernando B.

Sales and Marketing Director

Hospitality

### "Super Happy with this tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 22, 2025

It helps us to create videos in many languages , quick and cheap but with very good quality

Pros

Pictory is incredibly easy to use and very user-friendly. The intuitive interface makes video creation smooth and efficient, even for beginners. It simplifies the entire process and saves a lot of time!

Cons

One small downside is that sometimes finding specific features requires some searching, as they are not always immediately visible. More portugues from portugal (not brazilian) voices will be a plus

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

February 25, 2025

Glad to hear Pictory is saving you time while keeping quality high! We’re working on making features easier to find and appreciate the feedback. We’ve also noted your request for more European Portuguese voices. You can suggest it directly on our feedback portal: https://feedback.pictory.ai/roadmap, which helps the team prioritize updates. If you’d like to connect with other creators, check out our Facebook group: https://www.facebook.com/groups/863439644603943/. We’d love to have you there! Sam

DM

Dr. Michael F.

Founder

Non-Profit Organization Management

### "A very good program for exactly what I want to do."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 18, 2025

Very good! I have suggested Pictory to family and friends.

Pros

It's easy to use, and the outcome is very nice many people have complimented me on my videos.

Cons

I still want to be able to easily in Pictory, add my voice as one of your Ai voices choices.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

February 18, 2025

Hi Dr. Michael, Glad Pictory is working well for you and that your videos are getting positive feedback. Thanks for recommending us! Your idea about using your own voice as an AI option is interesting. It could improve customization. If you haven’t already, you can share it on our feedback page: https://feedback.pictory.ai/roadmap. We’re always looking to improve. Let us know if we can do anything else to enhance your experience. Happy creating! Kate

MK

Mike K.

Retired

Marketing and Advertising

### "Awesome product."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 13, 2025

The product is a great product. I work with many other content creation programs, and the is the best

Pros

It is very easy to use.The so is excellent to create great content

Cons

Nothing...so far, I am very happy with the product.

Switched from

[invideo](https://www.capterra.com/p/180680/InVideo/)

Ai features make the product very efficiennn

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

February 17, 2025

Hey Mike Awesome to hear that you're loving Pictory and finding it easy to use! Sounds like the AI features are really making a difference in your content creation workflow. Appreciate you sharing that you switched from InVideo, it's great to know that Pictory stands out for you. If you ever have any feedback or ideas to make it even better, feel free to drop them at https://feedback.pictory.ai/roadmap. Also, since you’re really enjoying Pictory, you might want to check out our Facebook community, it's a great place to connect with other creators and share tips. Thanks again for your review. Kate

ZR

Zara R.

Trainer and Assessor

Education Management

### "Pictory in class"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

February 12, 2025

As a teacher at the International College of Business, I use Pictory to explain course content and assessment tasks to my students. I’ve also introduced Pictory to them, and they find it to be an enjoyable and engaging tool for both their class presentations and personal projects.

Pros

Pictory has a simple and easy-to-use design. The dashboard is clear, and the tools are easy to find. Even though I’m not a video editing expert, I was able to start making videos quickly without much trouble.

Cons

Passwords, my fault I always forget them.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

February 17, 2025

Hey Zara! Great to hear that Pictory is helping you and your students at the International College of Business. Love that it's making course content and assessments more engaging, it sounds like a solid way to keep students interested! If you or your students have any suggestions for making Pictory even better, feel free to share them at https://feedback.pictory.ai/roadmap. And if you ever need help, our support team is available at support@pictory.ai. Thanks for bringing Pictory into the classroom. Have a great day! Kate

PD

Pastor Deidre J.

Co-Owner

Hospitality

### "Pictory Perfect... duh."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

January 24, 2025

Excellent for the most part. Be sure and double check the sound levels before publishing though!

Pros

The ease of use and the simple ways to put together a great video.

Cons

Some limitations in the story add feature and not being able to go back to the story builder portion of the platform.

Switched from

[Clipchamp](https://www.capterra.com/p/202357/Clipchamp/)

There is much more versatility and control in Pictory

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

February 4, 2025

Hi Pastor Deidre, Glad to hear you’re finding Pictory easy to use. Noted on the story add feature and the ability to go back to the story builder—those are solid points. If you have specific improvements in mind, feel free to drop them at https://feedback.pictory.ai/roadmap. Great tip on checking sound levels before publishing! If you ever run into issues or need help tweaking things, our support team is always here at support@pictory.ai. Also, since you’re enjoying Pictory, you might like connecting with other creators in our Facebook group: https://www.facebook.com/groups/863439644603943/. Appreciate you sharing your experience! Let us know if there’s anything else we can do to improve. Happy creating!

PH

Paul H.

Owner

Marketing and Advertising

### "Pictory rapidly becoming a very comprehensive system"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 23, 2025

Overall its an astounding programme and replaces 95% of the work needed to build videos in Premier Pro ect Currently the only limitations are lack of stills and text animation which I hope you will add at some point - the ability to have text appear during the slide, at key moments would elevate the to a truly professional system. Also the option to add a blur filter between the stock video and the text would again lift this.

Pros

Script building and the accuracy of the auto video selection - for the videos I have produce on average 7/10 of the video selected is good.

Cons

I don't think there are enough British voiced ai voices - I also have struggles with the speed of speech and a general feeling that most lack a sales type presence. Lastly, please make the outline/shadow an option and not the default for headings I also think that it would be more useful if the on screen script and script that the Ai uses could be separate to allow for adding characters to overcome pronunciation

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

Response from Vendor

January 24, 2025

Thanks for your feedback! It’s great to know Pictory is working well for you, especially with script-building and the accuracy of auto video selection. A 7/10 is a solid result. You mentioned British AI voices and wanting more variety, particularly with a more engaging, sales-focused tone. Speed adjustments and pronunciation fixes (like adding characters) would also make the voiceovers feel more polished. I’ll pass this along to the team, but you can also share your suggestions directly at https://feedback.pictory.ai/roadmap. Thanks again for the feedback.

[View all Reviews](https://www.capterra.com/p/229347/Pictory/reviews/)

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