---
title: "Iterate Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Iterate Software - reviews, pricing plans, popular comparisons to other Survey products and more."
source_url: "https://www.capterra.com/p/230136/Iterate/"
page_type: "product"
language: "en"
---

# 

 Iterate Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 4, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)

Iterate

## What is Iterate?

Iterate is an enterprise survey platform for product, research, and lifecycle marketing teams. Trusted by 10,000+ leading companies including The New York Times, Match Group, Estée Lauder, and Anheuser-Busch. Run surveys across every channel: link, email, on-site web, popup, and native in-app on iOS and Android. Response rates can be 3x higher than tools that redirect to a browser. Built around the marketing automation tools lifecycle teams already use, with first-party integrations for Braze, Iterable, Klaviyo, Segment, and more. The Braze and Iterable integrations are the deepest. Customers can build a survey, target a segment, and send it through a Braze Canvas or Iterable Journey, on Braze with no SDK install or engineering work. Responses sync back as user attributes and custom events, so an NPS detractor triggers a retention canvas and a satisfaction response updates personalization.

## What is Iterate used for?

[Survey](https://www.capterra.com/survey-software/)

Top alternative

Featured

Overall rating

Based on 0 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$25

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Iterate?[Manage this product listing](https://www.g2.com/products/iterate/claim_requests/new?auto=true)

## Iterate Overview

Updated September 2026

AI summary

Iterate is a cloud-based survey solution designed for organizations of all sizes, offering tools to create, distribute, and analyze surveys across multiple channels. It features customizable templates, question branching, sentiment analysis, and a range of distribution options. With advanced capabilities like generative AI, multi-language support, and integration APIs, it supports flexible feedback collection and detailed reporting.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Iterate

0.0

VS.

[4.6 (10,512)](https://www.capterra.com/p/253516/SurveyMonkey/reviews/)

Starting Price

$25

Flat Rate, Per Month

Starting Price

$30

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

0.0 (0)

Ease Of Use

4.6 (1,781)

Value For Money

0.0 (0)

Value For Money

4.4 (1,409)

Customer Service

0.0 (0)

Customer Service

4.3 (1,340)

## Iterate alternatives

[4.6 (5,315)](https://www.capterra.com/p/153140/Connecteam/reviews/)

Starting price

$29.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[UmfrageOnline](https://www.capterra.com/p/201674/Enquetes-Maken/)

[4.6 (1,781)](https://www.capterra.com/p/201674/Enquetes-Maken/reviews/)

Starting price

$35.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/201674/Enquetes-Maken/)

Highest Rated

[Google Forms](https://www.capterra.com/p/176571/Google-Forms/)

[4.7 (11,577)](https://www.capterra.com/p/176571/Google-Forms/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/176571/Google-Forms/)

[SurveyHero](https://www.capterra.com/p/191055/SurveyHero/)

[4.7 (230)](https://www.capterra.com/p/191055/SurveyHero/reviews/)

Starting price

$35.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/191055/SurveyHero/)

## FAQs about Iterate

Overview

### What company size and specific industries is Iterate built for?

Iterate is designed for small to large companies that need survey programs for product management, user research, and lifecycle marketing. It suits teams running in-app, email, and web surveys across software, digital products, and customer experience-focused businesses.

Features and Usability

### What are the key features of Iterate?

Iterate offers survey builder tools with customizable questions, templates, and branding, plus NPS surveys, pulse surveys, and question branching. It also includes anonymous feedback, multi-channel distribution, mobile survey support, reporting and analytics, visual analytics, and access controls for managing feedback data.

Integrations

### Which third-party tools and platforms does Iterate integrate with?

Iterate integrates with 10+ third-party tools across marketing, CRM, analytics, messaging, and commerce, including ActiveCampaign, Braze, CleverTap, HubSpot CRM, Mailchimp, Salesforce Platform, Segment, Shopify, Slack, Twilio, Fullstory, Klaviyo, Drip, Constant Contact, Campaign Monitor by Marigold, Iterable, Airship, and MoEngage.

Getting Started and Support

### What training and onboarding options does Iterate offer?

Iterate provides live online training and documentation to help teams get started. Live online sessions support guided setup and direct instruction, while documentation offers written reference material for self-paced learning and feature lookup.

Getting Started and Support

### What customer support options does Iterate offer?

Iterate provides email/help desk support, a FAQ/forum, a knowledge base, and chat. These channels give users several ways to find answers or contact support, but no reviewer feedback about response speed, helpfulness, or common support issues is available in the catalog data.

## Features

AI summary

Based on 10,704 Survey reviews

Capterra reviewers highlight these as the features buyers value most when choosing survey software:

-   **Customizable Questions** (**55%** of reviewers rated this feature as critical)
-   **Surveys & Feedback** (**56%**)
-   **Survey Builder** (**53%**)

Iterate supports **Customizable Questions** and **Survey Builder**, so teams can tailor surveys to specific goals and create forms without unnecessary complexity. However, it does not offer **Surveys & Feedback**. Instead, it provides other relevant features that reviewers also consider important, including **Customizable Fields** (**49%**), **Reporting/Analytics** (**45%**), and **Data Import/Export** (**42%**). These features help businesses organize response data, review results more clearly, and move information between systems, allowing teams to make better decisions from the feedback they collect.

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Anonymous Feedback

Allow reviewers to provide anonymous feedback to encourage honest conversations

API

Application programming interface that allows for integration with other systems/databases

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Iterate 42 features

### All Features
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- Anonymous Feedback: Allow reviewers to provide anonymous feedback to encourage honest conversations
- API: Application programming interface that allows for integration with other systems/databases
- Customer Segmentation: Process of dividing customers into groups based on common characteristics
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software
- Data Cleansing: Removes data that is incomplete, inaccurate, or irrelevant from a dataset
- Data Import/Export: Import and export data to and from software applications
- Data Security: Protect sensitive data for digital privacy
- Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components
- Dynamic Content: Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience
- Email Marketing: Create and send email blasts/campaigns
- Email Reminders: Reminders sent via email
- Feedback Management: Collecting, analyzing, and utilizing feedback from users or customers to improve a product or service
- Generative AI: Use AI to generate content in the form of text, images, videos, etc.
- Mobile Survey: Distribute a survey via mobile devices
- Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers
- Multi-Language: Manage and support multiple languages
- Multiple Question Types: Supports different types of question formats, including multiple-choice, checkbox, open-answer, Likert scale, and essay
- NPS Survey Structure: Measuring and analyzing Net Promoter Scores to evaluate customer loyalty and satisfaction levels
- Pulse Surveys: Short, frequent surveys designed to quickly gauge the ongoing attitudes or feelings of a specific group
- Question Branching: Survey design technique that directs respondents to different questions based on their previous answers
- Question Library: Pre-written repository of questions that can be reused within a course or for assessment or interviews
- Question Piping: Integration of respondents' answers from previous survey questions into subsequent questions or text
- Randomization: Randomize the displayed order of questions and answer options
- Real-Time Data: Receive data and information in real time
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Response Quotas: Limit the number of participants with certain characteristics you want to complete the survey
- Response Validation: Ensure the answer provided fits set parameters (numerical, positive number, etc.)
- Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral
- Site Intercept Survey: Survey popup over a webpage to specific users based on their behavior
- Skip Logic: Skip over or route respondents to different questions based on their previous answers
- Support Audio/Images/Video: Allow media to be embedded in the question or answer options
- Survey Builder: Create and manage surveys
- Template Management: Create, save, and re-purpose templates for emails, forms, etc.
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- URL Customization: Modifying a website's URL to enhance readability, branding, or campaign alignment
- Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data

---

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## Pricing

Free Trial

Basic

$25.00

Flat Rate,Per Month

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## Support, customer service and training options

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

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