# Outranking Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Outranking Software - reviews, pricing plans, popular comparisons to other SEO products and more.

Source: https://www.capterra.com/p/231656/Outranking

---

# 

 Outranking Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Outranking

## What is Outranking?

Outranking is SEO content writing software that uses AI to help create optimized, high-quality content. The software analyzes top-ranking web pages and utilizes this data to generate content outlines, first drafts, and suggestions to improve content originality. It personalizes content using the user's brand voice and style guide. Outranking checks content quality with SEO metrics and optimizes content by adding keywords, internal links, and semantic terms. The software aims to streamline and simplify the process of producing authoritative, search-optimized content.

## What is Outranking used for?

[SEO](https://www.capterra.com/seo-software/)[Content Marketing](https://www.capterra.com/content-marketing-software/)[Artificial Intelligence](https://www.capterra.com/artificial-intelligence-software/)

Overall rating

Based on 16 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$29

Flat Rate, Per Month

Free trial  
available

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Do you work for Outranking?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.outranking.io&name=Outranking)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Outranking

4.4 (16)

VS.

[### Frase](https://www.capterra.com/p/197955/Frase/)

[4.8 (335)](https://www.capterra.com/p/197955/Frase/reviews/)

Starting Price

$29

Flat Rate, Per Month

Starting Price

$45

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.4 (16)

Ease Of Use

4.7 (335)

Value For Money

4.5 (15)

Value For Money

4.9 (297)

Customer Service

4.3 (15)

Customer Service

4.8 (258)

## Outranking alternatives

[Wordtune](https://www.capterra.com/p/217137/Wordtune/)

[4.4 (82)](https://www.capterra.com/p/217137/Wordtune/reviews/)

Starting price

$9.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/217137/Wordtune/)

Highest Rated

[Writesonic](https://www.capterra.com/p/219972/Writesonic/)

[4.8 (2,102)](https://www.capterra.com/p/219972/Writesonic/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/219972/Writesonic/)

[Elephas](https://www.capterra.com/p/10005732/Elephas/)

[4.7 (87)](https://www.capterra.com/p/10005732/Elephas/reviews/)

Starting price

$14.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10005732/Elephas/)

[TextCortex AI](https://www.capterra.com/p/236373/TextCortex-AI/)

[4.7 (236)](https://www.capterra.com/p/236373/TextCortex-AI/reviews/)

Starting price

$29.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/236373/TextCortex-AI/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Content Management

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Keyword Rank Tracking

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Track positioning in search engines over time

Keyword Research Tools

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Keyword Tracking

1.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Track and monitor a specific set of keywords

Reporting & Statistics

1.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Outranking 16 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Utilizes artificial intelligence to provide content suggestions to users as they type

Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines

Provides a channel for team members to share media files, communicate, and work together

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Use AI to generate content in the form of text, images, videos, etc.

Track positioning in search engines over time

Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns

Track and monitor a specific set of keywords

Process and analyze human language in text or audio form

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Streamlining repetitive tasks and activities through automated and predefined workflows

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Search and/or filter for items using names, keywords, descriptions, tags, metadata, etc.

Edit text as needed

Set up connections to third-party platforms to improve business processes

Get Advice

We can help you find the software with the features you need.

Features

4.5 (16)

4.5

Based on 16 reviews

## Pricing

Value for money

4.5 (15)

Free Trial

Starter

$29.00

Flat Rate,Per Month

Value for money

4.5 (15)

4.5

Based on 15 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.3 (15)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (15)

4.3

Based on 15 reviews

## User reviews

Overall rating

4.4

Based on 16 reviews

Filter by rating

5(10)

4(3)

3(3)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Robert K.

Marketing Manager

Computer Software

### "A rough introduction into the world of generated SEO articles"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

2.0

2.0

Customer Service

5.0

5.0

Likelihood to Recommend

2/10

March 21, 2024

Love/Hate relationship that did not work out in the end. Time is sadly money in this case.

Pros

That it gave an immense boost at the start to blog post ranking

Cons

The most annoying thing was the constant reinvention of the wheel with what felt like every second update

Switched from

[Perplexity](https://www.capterra.com/p/10014721/Perplexity/)

[Claude](https://www.capterra.com/p/10011218/Claude/)

[GPT-4](https://www.capterra.com/p/10009335/GPT-4/)

A solution tailored to specific needs will always be on top.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

SEO

Marketing and Advertising

### "A tool that does the job quite well."

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

7/10

August 21, 2022

Good , could have been great.

Pros

The Concepts feature is pretty new and unique from the other tools that are out there. When one compares Outranking - this is clearly the feature that stands apart from the rest.

Cons

UI/UX is pretty weak and doesn't appeal to most. Customer Support is a bit off at times, there were contradicting responses from two of their staff support members.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HM

Helen M.

Copywriter

Writing and Editing

### "High hopes, but ultimately disappointed"

3.0

Overall Rating

3.0

3.0

Ease of Use

2.0

2.0

Features

4.0

4.0

Customer Service

2.0

2.0

Likelihood to Recommend

3/10

July 28, 2022

I was hoping this would speed up my blog writing for my own business, rather than for my clients, as I never seem to have enough time to write for my own website. However, I was not convinced it would do that. Therefore, I couldn't justify spending $49 a month on this tool. To make matters worse, the company charged my credit card $49 even though this was meant to be a free trial. I received no refund after cancelling my membership within two weeks. Despite contacting them three times, they have not responded to me. Very disappointed.

Pros

There are some nice features to this tool. It finds SERP ideas almost instantaneously, and you can easily select which ones you want to create your first draft, cutting down your research time. You can quickly drill down and deselect anything that you don't want to use. It also makes ready suggestions for your titles and meta descriptions, which you can easily edit them. Features such as on-page SEO score and section builder are very useful, as is the constantly updated preview of your draft.

Cons

My biggest complaint is that I didn't find this tool intuitive to use. I found myself constantly referring to the help documentation and videos to proceed with the next step. It was very laborious. I appreciate there is a learning curve, but producing my first draft took me longer than if I had written it all manually. In addition, I didn't realize straight away that, every time you click "generate" for more ideas on a particular section, you're using up your allotted number of credits. So, even though you're on a plan for, say, 10 documents a month, you have a limit number of credits to use within those 10 documents.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

SEO Specialist

Online Media

### "Comprehensive for Advanced SEO's"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 29, 2022

Pros

You get a depth of data that will help you to quickly research content as well as build content designed to rank.

Cons

The UI could be improved to be more in line with other SEO tools to make it slightly more user friendly

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

GB

Gaia B.

SEO copywriter

Writing and Editing

### "The best long-form SEO assistant on the market"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

May 6, 2022

Overall I'm really happy with it. It's saving me a lot of time, especially in the research phase and outline building. I don't use it too much for AI writing, but mainly for content optimization, and it's amazing for this!

Pros

Outranking is probably the best long-form assistant on the market for SEO copywriting. It gives you many insights regarding NLP terms, content structure and outline, and tone of voice optimization. It's incredibly feature-rich, and it's guaranteed for you to publish content that ranks if you follow their guidelines.

Cons

The main problems are not related to the software (Outranking) but to the technology (AI) The main con of using AI for content writing is the lack of human expertise required to create high-quality, engaging pieces. This means that if an AI-generated piece falls short, it could be difficult or even impossible to correct. Another potential downside is that as artificial intelligence becomes more sophisticated and capable, it may become increasingly difficult to distinguish between genuine insights from a machine and flattery from a human author. In fact, GPT-3 (the AI used for content generation by Outranking) is not factual, and the platform is missing fact-checking. Relying too much on AI can make you produce wrong content that rank well, creating a negative sentiment from your users. Also, to write proper content, the AI needs a lot of sources, so if you write about a new topic on the internet (meaning there are only a few articles on it, or even 0) it has no reference to produce this content, ending up generating random things about unrelated topics. That is incredibly rare, but not that rare if you are writing in another language (once I was writing about some specific hair shampoo in Italian, and it generated some blockchain and crypto content).

Switched from

[LongShot AI](https://www.capterra.com/p/240382/LongShot-AI/)

Alternatives considered

[Jasper](https://www.capterra.com/p/217242/Jasper/)

Reasons for choosing Outranking

It is an all-in-one platform, with a better workflow

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JG

Jesus G.

SEO Specialist

Marketing and Advertising

### "Using Outranking Helps Me Write SEO-Friendly Articles."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 28, 2022

I've had a great experience with Outranking. They are very professional and always updates the platform. I've been able to see some great results with the help of this content writing tool.

Pros

Outranking offers various tactics - including keyword research and on-page optimisation - and helps me make my website more competitive than my competitors in the search engine results pages (SERPs).

Cons

There are a few cons to outranking: 1. It can be time-consuming. 2. It can be difficult to know where to start. 3. It can be hard to use all features offered. 4. You might need to spend some time watching the provided tutorials if you want to use the full power f the tool.

Switched from

[Simplified](https://www.capterra.com/p/237334/Simplified/)

The simplified text was clearly too mechanical and did not provide a natural reading experience.

Alternatives considered

[Jasper](https://www.capterra.com/p/217242/Jasper/)

Reasons for choosing Outranking

The reason we chose Outranking is that it offers the perfect balance of features and affordability. It’s a powerful tool that is helping us achieve our SEO goals, but it’s also affordable enough that we can continue to invest in our SEO strategy without breaking the bank.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

EN

Elizabeth N.

Owner

Marketing and Advertising

### "Absolute Best Software Available"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 22, 2022

This is my #1 software that I use that has propelled my business. I'm so freakin' happy with it overall!

Pros

It creates great outlines. It works better than Jarvis and Surfer SEO. It writes (somewhat) accurate content unlike other AI.

Cons

It is beta so has some glitches, they've all since been fixed QUICKLY.

Switched from

[Jarvis](https://www.capterra.com/p/146955/Jarvis/)

[Jasper](https://www.capterra.com/p/217242/Jasper/)

Cheaper, BETTER, ranks me higher. Better customer service. It's 1,000x better. I hate even writing this review cause it's my best kept secret lol.

Alternatives considered

[Jarvis](https://www.capterra.com/p/146955/Jarvis/)

[Jasper](https://www.capterra.com/p/217242/Jasper/)

Reasons for choosing Outranking

It's harder to use, but it OUTRANKS all the other. Jarvis sucks at writing.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HH

hm h.

Producer and Marketing Manager

Media Production

### "SEO Content writing is no stress with Outranking"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 31, 2021

As a content marketer and SEO Specialist, Outranking is my first tool to start writing content by outlining and the last tool to optimize the content. My overall experience with Outranking is really fascinating.

Pros

I mostly like the excellent guide for outlining the SEO content strategy and the optimization of the content in every step using AI. The most exciting of Outranking is its SERP Analysis and keyword suggestion.

Cons

Most of the things of Outranking really stunning. But there are some issues which should be taken care of. The first thing is its comparatively difficult learning curve. Another thing is its user interface which seems little bit messy to me.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Marco C.

Strategic Designer

Design

### "Great SEO content optimizer (some bugs and a bit pricey)"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

December 24, 2021

Pros

Optimizing existing content is incredibly easy. You just have to input the URL, and you'll receive an actionable checklist of improvements. The AI writer produces good content in English. The outline builder is easy to use and produces a strong article structure.

Cons

The AI writer doesn't produce usable content in Italian. The AI credits are consumed fast if you use the "concepts" feature. The price is my main concern: if you decide to produce content on a large scale I think other products can be better than Outranking (even if it's one of the best when considering SEO optimization + AI writing)

Alternatives considered

[Surfer](https://www.capterra.com/p/218703/Surfer/)

[Frase](https://www.capterra.com/p/197955/Frase/)

[Scalenut](https://www.capterra.com/p/235306/GenerateAI/)

[Jarvis](https://www.capterra.com/p/146955/Jarvis/)

[MarketMuse](https://www.capterra.com/p/144457/MarketMuse/)

Reasons for choosing Outranking

I found a decent Lifetime Deal that gives me a high number of documents per month, but the credits are not enough, and if I want to use it at its total capacity, I have to spend some money every month, even if I purchased a so-called "lifetime deal"!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RS

Rajratna S.

Digital Marketer

Marketing and Advertising

### "Best AI Content Writing Tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 9, 2021

Pros

Since I have been using this tool for a few months and I'm pretty satisfied with this tool. Especially if you are looking to generate SEO optimized content then you should go for it. From MetaTittle to Meta description and Heading tag everything you can write on this single platform. Not only this, besides this it also shows you your SEO score over your competitor. So you have a clear idea on how your content going to rank on search engine.

Cons

It would be nice if they add more templates to create other kinds of content.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/231656/Outranking/reviews/)

Popular comparisons

[Frase vs Outranking](https://www.capterra.com/compare/197955-231656/Frase-vs-Outranking) 

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