# influData Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about influData Software - reviews, pricing plans, popular comparisons to other Influencer Marketing products and more. Source: https://www.capterra.com/p/231815/Infludata --- # influData Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. 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[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) influData ## What is influData? Finding Influencers, analyzing their performances as well as tracking and reporting social media campaigns has never been easier. influData is a GDPR-compliant, all-in-one AI platform that enables the in-depth search & analysis of over 20 million influencers and their audiences on Instagram, TikTok, YouTube, Twitch, Faebook, and Snapchat. All of this is coupled with a comprehensive and customizable campaign management with tracking, reporting and social listening features. The AI-powered prompt search delivers relevant creators within seconds. In addition, influData offers more than 50 search and filter criteria for creators, audiences, and content. influData's analyses provide detailed insights into followers and clearly distinguishes real followers from fake ones. This allows tofind and analyze creators not only faster, but also with more precision. The tool has already proven its value in over 5,000 campaigns and is suitable for agencies, brands, and companies of all sizes. ## What is influData used for? [Influencer Marketing](https://www.capterra.com/influencer-marketing-software/)[Social Media Marketing](https://www.capterra.com/social-media-marketing-software/) Top alternative Featured Overall rating Based on 27 user reviews Reviews sentiment Positive 100% Neutral 0% Negative 0% Starting price €599 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for influData?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.infludata.com/en&name=influData) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### influData 4.6 (27) VS. [4.2 (235)](https://www.capterra.com/p/277011/Brandwatch/reviews/) Starting Price €599 Flat Rate, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (27) Ease Of Use 4.2 (41) Value For Money 4.1 (23) Value For Money 3.8 (40) Customer Service 4.7 (26) Customer Service 4.4 (40) ## influData alternatives [#paid](https://www.capterra.com/p/232104/Hashtag-Paid/) [4.7 (41)](https://www.capterra.com/p/232104/Hashtag-Paid/reviews/) Starting price $449.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/232104/Hashtag-Paid/) [Later Influence](https://www.capterra.com/p/186912/Mavrck/) [4.6 (135)](https://www.capterra.com/p/186912/Mavrck/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/186912/Mavrck/) Highest Rated [Brinfer](https://www.capterra.com/p/10022531/Brinfer/) [4.9 (20)](https://www.capterra.com/p/10022531/Brinfer/reviews/) Starting price $87.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10022531/Brinfer/) [Grin](https://www.capterra.com/p/173654/GRIN/) [4.7 (147)](https://www.capterra.com/p/173654/GRIN/reviews/) Starting price $999.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/173654/GRIN/) [View all alternatives](https://www.capterra.com/p/231815/Infludata/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Influencer Discovery 4.3 (11) 100.00% of 11 reviewers that rated this feature as important or highly important Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks Campaign Management 4.2 (10) 60.00% of 10 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Influencer Relationship Management 3.6 (8) 25.00% of 8 reviewers that rated this feature as important or highly important Manage contact details and relationships with influencer CRMs and communication tools such as in-app messaging and chat Campaign Analytics 4.3 (7) 57.14% of 7 reviewers that rated this feature as important or highly important Track and interpret campaign performance metrics Faceted Search/Filter 4.4 (7) 71.43% of 7 reviewers that rated this feature as important or highly important Allows users to narrow down search results by applying multiple filters that specify different aspects/qualities of the search query Influencer Tracking 4.4 (7) 100.00% of 7 reviewers that rated this feature as important or highly important Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion influData 52 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Manage the process of evaluating documents or requests submitted for approval Automatically create schedules based on business needs or employee availability and qualifications Track and manage schedules and meetings via an integrated calendar Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Set campaign schedules by selecting start, pause, and end dates Organize and group data or items based on various criteria Leave comments and notes on documents for others to view Centralized database of stakeholders and their contact information such as names, address, phone number etc. Manage, organize, and store contact information Centralized repository to store content and assets Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Alter the layout and content of reports Import and export data to and from software applications Graphical representation of data Tracks metrics that provide insight into how a user interacts with any interface or product Allows users to narrow down search results by applying multiple filters that specify different aspects/qualities of the search query Find & retrieve relevant data or documents Store and manage images Provide tools to search for and vet influencers within an influencer network, search engine, database, or across social networks Manage contact details and relationships with influencer CRMs and communication tools such as in-app messaging and chat Identify and track activity, including generated revenue, of prominent social media personalities that have sway over public opinion Monitor and collect information from social media based on specific keywords Track and monitor a specific set of keywords Observe and track the demand, usage, progress or quality of a system, product, or user Manage multiple campaigns in one system Manage inventory, communication, marketing, orders & more across warehouses, stores and online channels A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Schedules specific times for content to appear on social media platforms, blogs, websites etc. Analyze and gain insights into data in real-time Receive data and information in real time Active reporting of data and metrics Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Search and filter data across systems to locate required information by entering keywords or certain criteria Create and manage advertising campaigns on social media networks Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Track activity on sites such as Facebook, Twitter, Instagram, etc. Market event via social media tools Attach digital tags to documents and assets for identification, search, or monitoring purposes Set up connections to third-party platforms to improve business processes Review data from past periods to reveal recurring tendencies and predict future performance Create, design and manage workflows for repetitive tasks Get Advice We can help you find the software with the features you need. Features 4.3 (27) 4.3 Based on 27 reviews ## Pricing Value for money 4.1 (23) Free Trial [View pricing plan details](https://www.capterra.com/p/231815/Infludata/pricing/) Pro €599.00 Flat Rate,Per Month All-In €1,199 Flat Rate,Per Month Value for money 4.1 (23) 4.1 Based on 23 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (26) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (26) 4.7 Based on 26 reviews ## User reviews Overall rating 4.6 Based on 27 reviews Filter by rating 5(15) 4(12) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent NS Nadine S. Outreach Manager Marketing and Advertising ### "Good tool, but not exactly what we were looking for" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 5/10 November 21, 2023 Pros We liked the customer service and the tool was also helpful Cons There were some specific information they could not provide Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor November 28, 2023 Dear Nadine, thank you very much for your review and feedback! ☺️ It is great to hear that you liked our Tool and Service. After we are always looking to improve our tool, we would of course be interested in what kind of information you were missing. Please do not hesitate to contact us via Mail or Chat!☺️ Best regards, Timo CM Christin M. Manager Education Management ### "Effective and practical" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 8/10 September 7, 2023 I was surprised at what content was accessed and what information it ultimately provided for one's own work. Pros A useful and clear tool that really makes work easier and brings new insights. Cons I really like the clear structure and the many insights you get. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor September 18, 2023 Dear Christine, thank you so much for your amazing review and inspiring feedback! ☺️ We are delighted that working with our tool is making your life a tad easier ☺️ That is exactly why we are doing this, and it is amazing to see that it gives you so much value. We would love to have you on board for a long time! Best regards, Timo AP Anne P. Influencer Marketing Manager Apparel & Fashion ### "Why we use Infludata" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 September 6, 2023 Pros Most impactful is the Creator Rating for us. The detailed statistics from the audience, f.e. origin, language, female split etc. is great. Cons The duration of the activation of some Audience Reports, especially of Swiss influencers, could be improved as well as the Influencer Recommendations/ Search functions. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor September 18, 2023 Dear Anne, thank you a million times for your awesome review and amazing feedback! ☺️ We are happy that you get great value insights into the Creators you want to potentially work with☺️ We are currently working on speeding up the availability of the Audience Data as well as general improvements of our software. I will forward your feedback to our Development Crew and urge to improve the tool's perfromance. Best regards, Timo JL Jaisha L. Head of Influencer Marketing und Social Media Marketing and Advertising ### "Mehrmals pro Woche bei uns im Einsatz" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 August 31, 2023 Wir sind zufrieden und nutzen die Audience-Analyse für unsere Kunden mehrmals pro Woche. Pros Die Audience-Analyse gefällt uns sehr gut, ebenso der Export der Influencer-Steckbriefe als PDF-Dokumente. Cons Die Influencer-Discovery könnte noch besser sein und auch das eine oder andere spannende Feature on top fänden wir cool. Alternatives considered [Storyclash](https://www.capterra.com/p/186388/Storyclash/) [Brandwatch](https://www.capterra.com/p/277011/Brandwatch/) [IROIN Influencer Marketing Suite](https://www.capterra.com/p/246417/IROIN-Influencer-Marketing-Suite/) Reasons for choosing influData Wir nutzen InfluData und Storyclash parallel/integriert. Bei InfluData haben wir eine user-freundliche Oberfläche und ein gutes Preis-Leistungs-Verhältnis - also win-win. :) Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor September 1, 2023 Liebe Jaisha, vielen lieben Dank für dein tolles Review und ausführliches Feedback! ☺️ Wir fühlen uns sehr geehrt, dass wir uns mit unserem Tool gegen die Konkurrenz durchsetzen konnten, und hoffen euch auch in Zukunft ein starker Partner mit tollen Features und gutem Service sein zu dürfen. Weitere tolle Funktionen und Verbesserungen haben wir schon in der Pipeline. So zum Beispiel unser Campaign Management, Optimierungen bei der Geschwindigkeit des Tools oder noch mehr Auswahl bei der Creator Search ☺️ Liebe Grüße, Timo AU Anonymous User Senior Digital Consultant Public Relations and Communications ### "Gutes Analyse Tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 6/10 August 17, 2023 Mein Gesamteindruck ist positiv vom Tool und wir arbeiten viel damit. Pros Die einfache Handhabung des Tools ohne große Einarbeitung ist der größte Pluspunkt. Cons Nicht immer werden alle Influencer nach Stadt richtig gefiltert und angezeigt. Die Filteroption kann noch weiter uasgebaut werden und ist sehr generisch. Switched from [HypeAuditor](https://www.capterra.com/p/178954/HypeAuditor/) Preis Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 23, 2023 Vielen Dank für dein tolles Feedback und dein ausführliches Review! ☺️ Es freut uns extrem, dass dir unser Tool so gut gefällt und dir in deiner täglichen Arbeit eine große Hilfe ist☺️ Wir arbeiten gerade eben mit Hilfe von AI daran die Zuordnung der Influencer:innen zu Ländern und Städten noch einmal zu verbessern. Manchmal ist das nicht so einfach, wenn Creator in Land X geboren wurden, in Land Y leben und gerade einen längeren geschäflichen oder privaten Aufenthalt in Land Z machen. Wir arbeiten aber an einer Optimierung! 🙂  Liebe Grüße, Timo IP Ivana P. PR Consultant & Influencer Relations Public Relations and Communications ### "Helpful tool with optimization possibilities." 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 July 24, 2023 Pros I think overall it is a really good searching tool, easy to handle and whenever we have a problem, the customer service is always there to help. Cons As mentioned before, the reports are often not up to date and the influencer research can be though sometimes, especially when searching with a lot of criteria. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 23, 2023 Dear Ivana, thank you so much for your awesome review and great feedback! ☺️ We love to see that influData is such a great added value for you in your daily work and is still easy to use. I will forward your praise for our Customer Success Managers. They will be thrilled 😉  We will for sure work on improving our tool! Whenever you need help or hints how to set up a search, please do not hesitate to contact us! Also if you want to update the data of an influencer, you can always do that on your own, by clicking onto the "Update Profile Manually" button on the very right of each influencer's profile. Love to have you with us! ☺️ Best regards, Timo JN Julia N. Design- & Onlinemanagement Leisure, Travel & Tourism ### "Bewertung Obertauern" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 July 19, 2023 Sehr gut. Pros Die genaue Auswertung und Analyse der Daten. Cons Ab und an dauert es lange bis die Daten erneuert worden sind bzw. die Daten überhaupt ersichtlich sind. Reasons for choosing influData Das gesamt Konzept passt hier einfach. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 23, 2023 Liebe Julia, vielen, vielen Dank für dein super Feedback und dein fantastisches Review! ☺️ Es freut uns extrem, dass dir unser Tool so gut gefällt und dir in deiner täglichen Arbeit eine große Hilfe ist☺️ An der Verbesserung der Daten und der Update-Geschwindigkeit arbeiten wir kontinuierlich. Falls du die Daten einer/s Influencer:in selbst schnell updaten magst, dann kannst du das auf der Profil-Seite bei uns ganz rechts mit einem Klick auf den Button "Profil Manuell Aktualisieren" erledigen. Liebe Grüße, Timo MW Miriam W. PR manager Leisure, Travel & Tourism ### "Entscheidend für unsere Arbeit" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 July 18, 2023 Pros Wir arbeiten täglich mit influData und nutzen die Funktionen für die Bewertung vor Kooperationen und das Tracken unserer Kampagnen. Diese Funktion und die ständige Aktualisierung der Daten gefallen mir besonders. Cons Influencer Tracking könnte noch etwas "nutzerfreundlicher" sein, erfasst leider keine Inhalte, die schon online sind Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 23, 2023 Liebe Miriam, vielen, vielen Dank für dein tolles Feedback und dein fantastisches Review! ☺️ Es freut uns extrem, dass dir unser Tool so gut gefällt und dir in deiner täglichen Arbeit eine große Hilfe ist☺️ Wie du vielleicht schon mitbekommen hast, stellen wir zurzeit unser Influencer Tracking auf ein brandneues und extrem umfassendes Kampagnen-Management um. Unter anderem mit individualisierbaren Dashboards, ausführlichen Tracking-Möglichkeiten, Semantik- und Community Analysen, Shitstorm-Warnings und vielem mehr. Da darfst du dich schon einmal drauf freuen! 🎉  Release Date ist bereits in Kürze! Falls du genau Infos dazu haben magst, kontaktiere uns doch bitte ganz einfach via Mail oder Chat. Liebe Grüße, Timo RH Ricarda H. Senior Social Media Manager Consumer Goods ### "Gutes, intuitiv nutzbares Tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 18, 2023 Pros Übersichtliches Dashboard, nutzerfreundliche Oberfläche, leicht zu verstehende Grafiken, intuitiver Gebracuh Cons manchmal buggt das hinzufügen neuer accounts, dauert länger als 30 min, aber irgendwann funktioniert es wieder Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 23, 2023 Liebe Ricarda, tausend Dank für dein tolles Review und fantastisches Feedback! ☺️ Es freut uns extrem, dass dir unser Tool so gut gefällt und dir in deiner täglichen Arbeit eine große Hilfe ist. Das zeigt, dass wir auf dem richtigen Weg sind mit unserem Produkt. Und weitere tolle Features und Verbesserungen haben wir schon in der Pipeline ☺️ Das betrifft auch das schnellere Hinzufügen neuer Accounts. Hier arbeiten wir gerade mit Hochdruck dran. Liebe Grüße, Timo DR Diana R. Jr. Influencer Relations Manager Marketing and Advertising ### "We like influData as our business partner" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 18, 2023 Its a joy working with influData but I think they still have space to improve their work to get even better Pros The easy way to use it and the amount of Influencer that they have Cons Sometimes there are some bugs and the service got slower. Audience data takes way longer then before to unlock Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor August 23, 2023 Dear Diana, thanks a lot for your awesome review and great feedback! ☺️ We are thrilled that you love working with influData and that you believe that it is an easy to work with tool ☺️ We are currently working on speeding up the availability of the Audience Data as well as general improvements of our software. We are looking forward to have you on board! Best regards, Timo [View all Reviews](https://www.capterra.com/p/231815/Infludata/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)