---
title: "Mergo Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Mergo Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more."
source_url: "https://www.capterra.com/p/233691/Mergo/"
page_type: "product"
language: "en"
publication_date: "2026-11-10"
---

# 

 Mergo Software Review 2026: Features, Integrations, Pros & Cons

Last updated on November 10, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Mergo

## What is Mergo?

Mergo brings email marketing directly into Google Workspace, allowing you to send highly personalized campaigns at scale from Gmail. Customize each email using merge tags such as name, company, or any custom field, and enrich your messages with links, images, attachments, and dynamic subject lines. Manage your audience from Google Sheets and tailor your outreach to deliver relevant, human-like communication. Track engagement metrics including opens, clicks, and replies to understand performance and optimize future campaigns. Mergo helps you run effective email marketing campaigns without leaving your daily tools, improving both efficiency and engagement.

## What is Mergo used for?

[Email Marketing](https://www.capterra.com/email-marketing-software/)[Email Tracking](https://www.capterra.com/email-tracking-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)

Top alternative

Featured

Overall rating

Based on 46 user reviews

Reviews sentiment

Positive

91%

Neutral

7%

Negative

2%

Starting price

$1.5

Per User, Per Month

Free trial  
not available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

-   Email Marketing / 2025
-   Email Tracking / 2025
-   Marketing Automation / 2025

Do you work for Mergo?[Manage this product listing](https://www.g2.com/products/mergo/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Mergo

4.6 (46)

VS.

[4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

$1.5

Per User, Per Month

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (46)

Ease Of Use

4.6 (3,516)

Value For Money

4.8 (43)

Value For Money

4.5 (3,093)

Customer Service

4.6 (40)

Customer Service

4.5 (3,092)

## Mergo alternatives

[4.5 (6,262)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

Highest Rated

[4.8 (1,424)](https://www.capterra.com/p/168452/GMass/reviews/)

Starting price

$25.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$69.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/233691/Mergo/alternatives/)

## FAQs about Mergo

Overview

### Which roles and teams benefit most from Mergo?

Mergo is most used by conference managers, event teams, and business owners coordinating attendee communications, registrations, and event logistics. Sales, partnership, and marketing professionals use it to manage outreach and relationships, while consultants, trainers, and support managers organize client engagement, learning programs, and follow-up activities.

Answer based on 46 reviews

Overview

### What company size and industries is Mergo built for?

Mergo is built for small businesses using Gmail and Google Workspace, with 96% of reviewers from this segment. Its leading reviewer industries are Education Management and Events Services at 9% each, followed by Sports at 7%. Midsize businesses and enterprises each account for 2% of reviewers.

Answer based on 46 reviews

Features and Usability

### What are the key features of Mergo?

Mergo offers marketing automation features including campaign management, campaign planning, campaign scheduling, and drip campaigns. It also includes email marketing tools such as email templates, email tracking, and email management, plus CRM, lead generation, personalization, list management, and real-time analytics for tracking campaign activity and engagement.

Pricing

### How much does it cost and what fees or limitations are included?

Mergo offers a free version, plus the Basic plan at $1.5 per month per user for up to 500 emails a day. The Workspace licence costs $3 per month per user and increases the cap to 2,000 emails a day. Reviewers often call it good value and attractively priced.

Answer based on 7 reviews

Integrations

### Which third-party tools and platforms does Mergo integrate with?

Mergo integrates with four Google Workspace tools: Gmail, Google Sheets, Google Docs, and Google Forms. Reviewer feedback most often confirms Gmail and Google Sheets, supporting email drafting, mail merge campaigns, recipient lists, form fields, and message tracking within Google-based workflows.

Answer based on 11 reviews

Getting Started and Support

### What training and onboarding options does Mergo offer?

Mergo provides documentation and videos to help teams get started. Documentation offers written reference material for setup and feature guidance, while videos provide visual walkthroughs that users can review at their own pace.

Answer based on 1 reviews

Getting Started and Support

### What customer support options does Mergo offer?

Mergo provides email/help desk, a knowledge base, 24/7 live rep, and chat support. User feedback suggests support can be a mixed experience: some report fast, helpful assistance, while others mention slow or missing responses when problems arise, especially when the product is not working as expected.

Answer based on 4 reviews

Ease of use

### How easy is Mergo to use for email campaigns?

Mergo makes email campaign setup and follow-up accessible inside Google Sheets and Gmail. Small business teams value its intuitive interface, field customization, scheduling, and campaign monitoring. New users may need to consult documentation, and some workflows, such as restarting campaigns or clearing spreadsheet notes, can feel less straightforward.

Answer based on 12 reviews

## Features

AI summary

Based on 20,574 Email Marketing reviews

Capterra data shows that buyers of email marketing software rank the following features as their top priorities:

-   **Email Campaign Management** (**50%** of reviewers rated this feature as critical)
-   **Campaign Scheduling** (**45%**)
-   **Contact Management** (**40%**)

Mergo supports **Email Campaign Management** and **Campaign Scheduling**, giving marketing teams a way to create campaigns and send them at the right time. However, it does not include **Contact Management**. Instead, it offers **List Management** (**37%**), which can help organize subscriber groups and keep outreach more targeted, helping businesses run planned campaigns more efficiently.

Email Campaign Management

4.8 (24)

79.17% of 24 reviewers that rated this feature as important or highly important

Plan, execute, and analyze email marketing campaigns

Campaign Scheduling

5.0 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Set campaign schedules by selecting start, pause, and end dates

List Management

4.8 (6)

100.00% of 6 reviewers that rated this feature as important or highly important

Manage contacts across multiple mailing lists

Customizable Fields

4.5 (26)

76.92% of 26 reviewers that rated this feature as important or highly important

Customize data fields to support various needs and use cases

Click Tracking

4.8 (21)

76.19% of 21 reviewers that rated this feature as important or highly important

Track the amount of clicks on individual products to measure campaign results

Drip Campaigns

4.4 (18)

44.44% of 18 reviewers that rated this feature as important or highly important

Send automated marketing emails based on user actions over a predetermined period

Mergo 21 features

### All Features
- API: Application programming interface that allows for integration with other systems/databases
- Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results
- Campaign Planning: Plan and strategize marketing campaigns
- Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates
- Click Tracking: Track the amount of clicks on individual products to measure campaign results
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Customizable Fields: Customize data fields to support various needs and use cases
- Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period
- Email Campaign Management: Plan, execute, and analyze email marketing campaigns
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Templates: Pre-made examples and templates for emails
- Email Tracking: Track delivered, received, and opened emails
- File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more
- Lead Generation: Manage the process of attracting and converting business prospects into leads
- List Management: Manage contacts across multiple mailing lists
- Personalization: Adjust communications based on previous interactions or personal preferences
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Subscriber Management: Add or remove subscribers from mailing lists

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Features

4.4 (46)

4.4

Based on 46 reviews

## Pricing

Value for money

4.8 (43)

Free Version

[View pricing plan details](https://www.capterra.com/p/233691/Mergo/pricing/)

Basic

$1.50

Per User,Per Month

It includes:

-   Launch personalized campaigns directly from Google Sheets, Docs, and Gmail
-   Use merge tags (name, company, custom fields) for personalization
-   Add personalized links, images, emojis, and attachments
-   Track opens, clicks, and replies in real time
-   Monitor unsubscribes and bounces
-   Schedule campaigns
-   Segment recipients directly from Google Sheets
-   Automate follow-ups
-   Add unsubscribe links to your emails
-   Send from Gmail aliases or custom reply-to addresses
-   Add CC and BCC recipients to campaigns
-   Generate and improve email content with AI

Workspace licence

$3.00

Per User,Per Month

It includes:

-   Launch personalized campaigns directly from Google Sheets, Docs, and Gmail
-   Use merge tags (name, company, custom fields) for personalization
-   Add personalized links, images, emojis, and attachments
-   Track opens, clicks, and replies in real time
-   Monitor unsubscribes and bounces
-   Schedule campaigns
-   Segment recipients directly from Google Sheets
-   Automate follow-ups
-   Add unsubscribe links to your emails
-   Send from Gmail aliases or custom reply-to addresses
-   Add CC and BCC recipients to campaigns
-   Generate and improve email content with AI

Value for money

4.8 (43)

4.8

Based on 43 reviews

## Integrations

[

Google Forms](https://www.capterra.com/p/176571/Google-Forms/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.6 (40)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.6 (40)

4.6

Based on 40 reviews

## User reviews

Overall rating

4.6

Based on 46 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(35)

4(7)

3(3)

2(0)

1(1)

Mentioned topic

Recent reviews first, then most helpful

FA

Financial Aid

Financial Aid

Used the software for: Less than 1 year

### "A Great, Intuitive Tool for Quick Communications"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

July 7, 2026

Mergo has allowed us to streamline our email workflows. It is easy to use for those on our team with less technical knowledge and is very intuitive. The documentation and support team are both great. You really can't beat the value for the price.

Pros

Very Cost-Effective, full of features, easy to use, and has great documentation. The support team is kind and helpful. This has saved us a lot of time while trying to send out mass communications.

Cons

Sometimes the Merge Tags can become a little finicky when incorporating a large number of them (we have some communications using 25+). However, once you fix the issue, subsequent sends tend to keep the fixes.

FO

Founder

Founder

Used the software for: Less than 1 year

### "Great Email Sending Tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 6, 2026

Very positive. Been using for over a year now. Flexible plans and very easy to upgrade when you need to.

Pros

Customer service was fast and very helpful. The app works as intended. Very easy and intuitive to manage.

Cons

Lack of clarity of send limits with Google. But support was super helpful. Sometimes the "send limit" is inaccurate due to Gmail.

PR

President

President

Used the software for: 3-5 years

### "Great tool "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

February 20, 2026

Great experience over all. Very easy to use once you get the hang of it. Use almost every day when sourcing options for my clients.

Pros

Ease of use. Really helps me in my business when sourcing options for my clients by sending multiple emails to vendors in one shot.

Cons

Not sure how to format to address each client by first name. If I could understand how to do that it would be great.

SM

Sales Manager

Sales Manager

Used the software for: Less than 1 year

### "Mergo checks all the boxes! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

November 21, 2024

My overall experience has been simple, effective, and satisfactory.

Pros

Fast customer service. Simple interface but had every single feature I wanted.

Cons

The sidebar interface could be designed slightly better with buttons instead of one long dropdown. But it still works well.

PR

President

President

Used the software for: Less than 1 year

### "Great software that's simple to customize"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

July 10, 2022

I've greatly appreciated using Mergo for sending messages to our skating organization with about 200 members each year. It's simple to set-up in Google sheets, and send messages.

Pros

The standard process for merging emails works well, and the slow send takes a while, but I've never had any emails end up in a user spam folder.

Cons

There are a lot of options, but it'd be nice if there were more context help to bring me to info about features. I suspect there's an option to send to people based on a field value, but I haven't seem an obvious way to do it.

CC

Credit Control

Credit Control

Used the software for: Less than 1 year

### "A chance to still keep improving"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

September 26, 2025

Going great so far, been able to send emails a lot easier, but been struggling with the interface, it's too confusing and kinda lacking a bit much to what they offer

Pros

It helps send emails on bulks and keep things on track, adding such personalized emails helps a bit.

Cons

the interface still needs to be improve and hopefully you can re-route things on your own to what emails to be sent who are copied in, not just the need to have a collumn of CC, because sometimes it doesn't work.

CM

Community Manager and Talent Coordinator

Community Manager and Talent Coordinator

Used the software for: Less than 1 year

### "Mergo – a total time-saver!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 1, 2025

I’ve been using Mergo for a long time, mainly for my campaigns, and it’s been a huge help. It makes monitoring everything super easy, and the follow-up process is seamless. I love how intuitive it is and how much it streamlines my workflow. Highly recommend for anyone looking to manage email campaigns efficiently!

Pros

I love how Mergo helps me manage and monitor my campaigns effortlessly. It makes following up with contacts super easy and saves me a ton of time. The interface is intuitive, and it keeps everything organized, which is perfect for staying on top of my workflow.

Cons

Honestly, I haven’t run into anything major I dislike. It does everything I need for running and tracking my campaigns.

FO

founder

founder

Used the software for: Less than 1 year

### "Must Try Mergo"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

October 6, 2025

Our experience has been excellent, and we are managing our campaigns seamlessly. We are managing our follow-ups in the same sheet that helps us to take the decision.

Pros

Value for money. Its easy to use and cost is very good you can manage sequences in the same sheet. we can schedule the emails also.

Cons

every time we have to sent the send the follow-ups. If we could do in one time that will be more beneficial.

Francesco C.

acting as Head of marketing

Used the software for: 1-3 years

### "Great value for money tool to manage email bulk send"

5.0

September 16, 2025

Pros

The product is easy to use after you read the documentation, a bit limited in the usage but good value for money, nice to send a off campaign and one off email marketing

Cons

the complexity of using it at beginning and the clunkyness, sometimes going back on a workfow is hard and you loose all the data

PP

Professional photographer

Professional photographer

Used the software for: Less than 1 year

### "Improve the Mergo"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 16, 2025

I like it so far but, it can be better by having online customer support instead of email and more online videos.

Pros

Easy to use and high value for the money i pay. I love the email management nd info that it provide if the email has bedn sent , bounced and etc.

Cons

Just one follwup can be send instead of few and it does have limited date. I think it would be better if they add calendar.

[View all Reviews](https://www.capterra.com/p/233691/Mergo/reviews/)

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