# Principle Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Principle Software - reviews, pricing plans, popular comparisons to other Animation products and more.

Source: https://www.capterra.com/p/234045/Principle

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# 

 Principle Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Principle

## What is Principle?

Principle is designed to help businesses design animated and interactive user interfaces.

## What is Principle used for?

[Animation](https://www.capterra.com/animation-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$129

One Time

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Principle?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://principleformac.com/&name=Principle)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Principle

5.0 (4)

VS.

[4.9 (13)](https://www.capterra.com/p/10034224/We-Are/#reviews)

Starting Price

$129

One Time

Starting Price

$15

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.0 (4)

Ease Of Use

4.8 (13)

Value For Money

4.8 (4)

Value For Money

4.9 (12)

Customer Service

4.0 (3)

Customer Service

4.9 (13)

## Principle alternatives

[4.6 (1,231)](https://www.capterra.com/p/174232/adobe-express/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.7 (262)](https://www.capterra.com/p/182240/Vyond/reviews/)

Starting price

$58.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Adobe After Effects](https://www.capterra.com/p/233259/Adobe-After-Effects/)

[4.7 (445)](https://www.capterra.com/p/233259/Adobe-After-Effects/reviews/)

Starting price

$31.49

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/233259/Adobe-After-Effects/)

[CreateStudio](https://www.capterra.com/p/203897/Create-Studio/)

[4.8 (578)](https://www.capterra.com/p/203897/Create-Studio/reviews/)

Starting price

$27.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/203897/Create-Studio/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Animations & Transitions

5.0 (4)

100.00% of 4 reviewers that rated this feature as important or highly important

Ability to insert animations/transitions

Content Library

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Centralized repository to store content and assets

Text Overlay

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Create text to match video content

Video Editing

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions

Principle 4 features

Ability to insert animations/transitions

Centralized repository to store content and assets

Create text to match video content

Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions

Features

4.3 (4)

4.3

Based on 4 reviews

## Pricing

Value for money

4.8 (4)

Basic

$129.00

One Time

Value for money

4.8 (4)

4.8

Based on 4 reviews

## Integrations

[

Figma](https://www.capterra.com/p/175027/Figma/)[

Sketch](https://www.capterra.com/p/171364/Sketch/)

## Support, customer service and training options

Customer Service

4.0 (3)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.0 (3)

4.0

Based on 3 reviews

## User reviews

Overall rating

5.0

Based on 4 reviews

Filter by rating

5(4)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Alex D.

UI Designer

Computer Software

### "Review of Principle."

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

November 13, 2023

I'm very pleased to have the opportunity to work with a program like Principle.

Pros

I appreciate the toolkit and the implementation of working with prototypes. I like the live preview in the design workspace. The simplicity of iterations allows for quick and easy updates to animations, instantly capturing progress.

Cons

Difficulty in mastering. Lack of proprietary content for assistance in learning.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DM

Dave M.

Senior UX Designer

Program Development

### "I Really enjoy principle"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

October 15, 2023

I really loved it back in 2018 and I kept using it for all these years.

Pros

The animations are really well handle and amazing results

Cons

When it comes to the weakest feature is the updates. It takes ages to update

Alternatives considered

[ProtoPie](https://www.capterra.com/p/201192/ProtoPie/)

[Figma](https://www.capterra.com/p/175027/Figma/)

Reasons for choosing Principle

The animation features

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

jason e.

Internet marketer

Computer Software

### "Principle review 2022"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 13, 2022

It's the best prototyping tool for creating awesome animations that would possibly increase UX & interaction. Give it a try

Pros

After a few years of working with Python, I tried a few apps that claimed to be the best for classic UI designs, but, Principle has been proven to be worthy of it. For me, Principle is the perfect designer's choice so far. It works flawlessly for animations and transitions with an easy-to-use graphic interface and is ultimately my #1 recommended tool for all UI aspirants. Trust me, it's super easy to work with and can be very productive if you are creative.

Cons

I totally dislike the overall quality of built-in fonts. They are not easy to use and are not attractive.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Fabio D.

Web Designer

Automotive

### "high quality animations just a click away"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

June 29, 2022

Pros

the ease in creating animations and transitions, without previous knowledge

Cons

not suitable for making videos with complex animations

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)