---
title: "Principle Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Principle Software - reviews, pricing plans, popular comparisons to other Animation products and more."
source_url: "https://www.capterra.com/p/234045/Principle/"
page_type: "product"
language: "en"
---

# 

 Principle Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on September 10, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Principle

## What is Principle?

Principle is designed to help businesses design animated and interactive user interfaces.

## What is Principle used for?

[Animation](https://www.capterra.com/animation-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$129

One Time

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Principle?[Manage this product listing](https://www.g2.com/products/principle/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Principle

5.0 (4)

VS.

[4.7 (7,346)](https://www.capterra.com/p/48969/Adobe-Creative-Cloud/reviews/)

Starting Price

$129

One Time

Starting Price

$52.99

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.0 (4)

Ease Of Use

4.2 (56)

Value For Money

4.8 (4)

Value For Money

4.2 (48)

Customer Service

4.0 (3)

Customer Service

4.2 (39)

## Principle alternatives

[4.6 (1,243)](https://www.capterra.com/p/174232/adobe-express/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Canva AI Photo Editor](https://www.capterra.com/p/10014576/Canva-AI-Photo-Editor/)

[4.6 (56)](https://www.capterra.com/p/10014576/Canva-AI-Photo-Editor/reviews/)

Starting price

$119.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10014576/Canva-AI-Photo-Editor/)

Highest Rated

[Expressive Animator](https://www.capterra.com/p/10021735/Expressive-Animator/)

[5.0 (2)](https://www.capterra.com/p/10021735/Expressive-Animator/#reviews)

Starting price

$129.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/10021735/Expressive-Animator/)

[Adobe After Effects](https://www.capterra.com/p/233259/Adobe-After-Effects/)

[4.7 (449)](https://www.capterra.com/p/233259/Adobe-After-Effects/reviews/)

Starting price

$31.49

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/233259/Adobe-After-Effects/)

## FAQs about Principle

Features and Usability

### What are the key features of Principle?

Principle offers animation and transition tools, a content library, text overlay, and video editing. These core features support motion design work, asset management, on-screen text placement, and editing of video elements within the application.

Integrations

### Which third-party tools and platforms does Principle integrate with?

Principle integrates with Figma, Sketch, and PythonAnywhere. Reviewer mentions highlight Figma and PythonAnywhere, while the official catalog also lists Sketch. These integrations support design handoff and related workflow connections across creative and development tools.

Answer based on 2 reviews

Getting Started and Support

### What training and onboarding options does Principle offer?

Principle provides documentation for teams getting started with the product. Documentation gives written reference material for setup, feature guidance, and step-by-step instructions that users can consult as needed during onboarding and ongoing use.

Getting Started and Support

### What customer support options does Principle offer?

Principle provides chat support for customer help. Support coverage details are limited in the catalog data, and no reviewer feedback on response speed, helpfulness, or common support issues is available here to describe the user experience further.

## Features

AI summary

Based on 1,269 Animation reviews

Capterra reviewers highlight these as the features buyers value most when choosing animation software:

-   **Animations & Transitions** (**47%** of reviewers rated this feature as critical)
-   **Media Import** (**37%**)
-   **Drag & Drop** (**35%**)

Principle supports **Animations & Transitions**, which is the most-requested feature in this category. However, it does not include **Media Import** or **Drag & Drop**. Instead, it offers other capabilities that reviewers also consider important, including **Text Overlay** (**35%**) and **Video Editing** (**33%**). These features can help teams create more polished visual content and refine presentations, providing teams with practical tools to build clearer, more effective animations.

Animations & Transitions

5.0 (4)

100.00% of 4 reviewers that rated this feature as important or highly important

Ability to insert animations/transitions

Text Overlay

4.5 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Create text to match video content

Video Editing

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions

Content Library

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Centralized repository to store content and assets

Principle 4 features

### All Features
- Animations & Transitions: Ability to insert animations/transitions
- Content Library: Centralized repository to store content and assets
- Text Overlay: Create text to match video content
- Video Editing: Create professional looking videos by manipulating video footage with filters, special effects, trimming, filters and transitions

---

Features

4.3 (4)

4.3

Based on 4 reviews

## Pricing

Value for money

4.8 (4)

Basic

$129.00

One Time

Value for money

4.8 (4)

4.8

Based on 4 reviews

## Integrations

[

Figma](https://www.capterra.com/p/175027/Figma/)[

Sketch](https://www.capterra.com/p/171364/Sketch/)

## Support, customer service and training options

Customer Service

4.0 (3)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.0 (3)

4.0

Based on 3 reviews

## User reviews

Overall rating

5.0

Based on 4 reviews

Filter by rating

5(4)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

Alex D.

UI Designer

Computer Software

### "Review of Principle."

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

November 13, 2023

I'm very pleased to have the opportunity to work with a program like Principle.

Pros

I appreciate the toolkit and the implementation of working with prototypes. I like the live preview in the design workspace. The simplicity of iterations allows for quick and easy updates to animations, instantly capturing progress.

Cons

Difficulty in mastering. Lack of proprietary content for assistance in learning.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

DM

Dave M.

Senior UX Designer

Program Development

### "I Really enjoy principle"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

October 15, 2023

I really loved it back in 2018 and I kept using it for all these years.

Pros

The animations are really well handle and amazing results

Cons

When it comes to the weakest feature is the updates. It takes ages to update

Alternatives considered

[ProtoPie](https://www.capterra.com/p/201192/ProtoPie/)

[Figma](https://www.capterra.com/p/175027/Figma/)

Reasons for choosing Principle

The animation features

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

jason E.

Internet marketer

Computer Software

### "Principle review 2022"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 13, 2022

It's the best prototyping tool for creating awesome animations that would possibly increase UX & interaction. Give it a try

Pros

After a few years of working with Python, I tried a few apps that claimed to be the best for classic UI designs, but, Principle has been proven to be worthy of it. For me, Principle is the perfect designer's choice so far. It works flawlessly for animations and transitions with an easy-to-use graphic interface and is ultimately my #1 recommended tool for all UI aspirants. Trust me, it's super easy to work with and can be very productive if you are creative.

Cons

I totally dislike the overall quality of built-in fonts. They are not easy to use and are not attractive.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Fabio D.

Web Designer

Automotive

### "high quality animations just a click away"

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

June 29, 2022

Pros

the ease in creating animations and transitions, without previous knowledge

Cons

not suitable for making videos with complex animations

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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