--- title: "Owler Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Owler Software - reviews, pricing plans, popular comparisons to other Sales Intelligence products and more." source_url: "https://www.capterra.com/p/234262/Owler/" page_type: "product" language: "en" publication_date: "2026-11-09" --- # Owler Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on November 9, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Owler ## What is Owler? Owler is a business intelligence platform with over 5 million users and over 15 million private and public companies, so you can stay ahead of the competition with instant updates on companies across all industries! Owler Max provides you with account-level insights, contact data, and sales triggers that you need to accelerate and streamline your sales process and win more revenue – all in one platform. ## What is Owler used for? [Sales Intelligence](https://www.capterra.com/sales-intelligence-software/) Top alternative Featured Overall rating Based on 4 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $350 Per Month Free trial not available Includes Free Version Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Owler?[Manage this product listing](https://www.g2.com/products/owler/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Owler 4.3 (4) VS. [4.7 (709)](https://www.capterra.com/p/152997/BirdEye/reviews/) Starting Price $350 Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (4) Ease Of Use 4.7 (258) Value For Money 4.5 (2) Value For Money 4.5 (204) Customer Service 4.5 (2) Customer Service 4.6 (200) ## Owler alternatives [4.3 (3)](https://www.capterra.com/p/195504/Cikisi-WMT/#reviews) Starting price $8000.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [4.5 (2)](https://www.capterra.com/p/10006760/SCOUT/#reviews) Starting price $10000.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Similarweb](https://www.capterra.com/p/148472/SimilarWeb-Pro/) [4.6 (261)](https://www.capterra.com/p/148472/SimilarWeb-Pro/reviews/) Starting price $125.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/148472/SimilarWeb-Pro/) [Klue](https://www.capterra.com/p/183305/Klue/) [4.5 (4)](https://www.capterra.com/p/183305/Klue/#reviews) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/183305/Klue/) ## FAQs about Owler Overview ### What company size and specific industries is Owler built for? Owler is designed for sales, marketing, research, recruitment, and procurement teams across small businesses, mid-market companies, and enterprise organizations. It is not limited to a single industry, making it suitable for organizations that need company intelligence and competitive insights in many sectors. Features and Usability ### What are the key features of Owler? Owler offers CRM capabilities, contact database and contact management, customer profiles, and pipeline management for tracking sales activity. It also includes competitive analysis, monitoring, alerts/notifications, real-time data, real-time notifications, task management, and an API for connecting external systems. Integrations ### Which third-party tools and platforms does Owler integrate with? Owler integrates with Google Chrome, HubSpot CRM, Microsoft Teams, and Slack. These integrations cover browser access, CRM data, and team communication, giving users a short list of core platforms for tracking company intelligence and sharing updates across sales and collaboration workflows. Getting Started and Support ### What training and onboarding options does Owler offer? Owler provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars cover group learning, documentation offers written reference material, and videos provide on-demand walkthroughs. Getting Started and Support ### What customer support options does Owler offer? Owler provides email/help desk support and a knowledge base for self-service help. Support interactions are presented through these two channels, with the knowledge base offering reference material and the help desk handling direct inquiries. No reviewer feedback about response speed or helpfulness is available. ## Features AI summary Based on 871 Sales Intelligence reviews Capterra data shows that buyers of Competitive Intelligence software rank the following features as their top priorities: - **SEO Management** (**57%** of reviewers rated this feature as critical) - **Competitive Analysis** (**56%**) - **Search/Filter** (**43%**) Owler includes **Competitive Analysis**. However, it does not offer **SEO Management** or **Search/Filter**. Its **Competitive Analysis** capabilities help businesses monitor competitors, track market activity, and spot changes in the competitive landscape, providing teams with clearer insight for planning and decision-making. Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Contact Database Centralized database of stakeholders and their contact information such as names, address, phone number etc. Contact Management Manage, organize, and store contact information CRM Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Customer Profiles Record customer information, purchase history, and other notes Real-Time Data Receive data and information in real time Owler 6 features ### All Features - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Profiles: Record customer information, purchase history, and other notes - Real-Time Data: Receive data and information in real time --- Features 4.3 (4) 4.3 Based on 4 reviews ## Pricing Value for money 4.5 (2) Free Version Basic $350.00 Per Month Value for money 4.5 (2) 4.5 Based on 2 reviews ## Integrations [ Slack](https://www.capterra.com/p/135003/Slack/)[ Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Google Chrome](https://www.capterra.com/p/228985/Chrome/) ## Support, customer service and training options Customer Service 4.5 (2) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (2) 4.5 Based on 2 reviews ## User reviews Overall rating 4.3 Based on 4 reviews Filter by rating Counts reflect reviews available in this feed. 5(2) 4(1) 3(1) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Faisal A. Digital Marketer Used the software for: 3-5 years ### "An useful tool for marketer and SME owners" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 January 17, 2022 Pros Owler's daily reports are something I like. Cons A lot of company data is outdated and quite a lot is missing, I hope they would update the data more often. HM HR Manager HR Manager Used the software for: 1-3 years ### "Why Owler Is The Best " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 May 1, 2024 Pros It comes with great sales intelligence and enablement features. It has been amazing. Cons Owler is the best and no issues. It serves needs. Rajat B. Manager Delivery and Operations Used the software for: I used a free trial ### "Owler Review" 3.0 February 15, 2023 Great for company information Pros Get mostly all the insights on the company and their competitor in one click Cons Many companies are still missing in their reach especially Indian companies Olivia T. Content Marketing Manager Used the software for: 3-5 years ### "Best BI platform!" 5.0 March 17, 2023 Pros Each account that Owler shows in a simple and short one-page. The auto-fill when searching an account is also a great feature. Analytical Feature helps us identify our lapses and growth. Cons There are small accounts in some 3rd world countries that are outdated. They need to maintain the database in a periodic manner with precise information. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.