--- title: "Pinterest Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Pinterest Software - reviews, pricing plans, popular comparisons to other Social Networking products and more." source_url: "https://www.capterra.com/p/234608/Pinterest/" page_type: "product" language: "en" publication_date: "2026-10-19" --- # Pinterest Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 19, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Users](#users)[Pros and Cons](#pros-cons)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Pinterest ## What is Pinterest? Pinterest Business is a social content creation platform to assist with lead generation, higher traffic results, ads, and more. ## What is Pinterest used for? [Brand Management](https://www.capterra.com/brand-management-software/)[Social Networking](https://www.capterra.com/social-networking-software/) Top alternative Featured Overall rating Based on 434 user reviews Reviews sentiment Positive 96% Neutral 3% Negative 1% Pros & cons Diverse idea discovery platform Extensive visual inspiration resource Intrusive and excessive advertising ### Starting price Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... - Brand Management / 2026 Do you work for Pinterest?[Manage this product listing](https://www.g2.com/products/pinterest/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Pinterest 4.7 (436) VS. [4.4 (3,046)](https://www.capterra.com/p/76113/Wrike/reviews/) Starting Price Contact vendor Starting Price $10 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (436) Ease Of Use 4.2 (13,457) Value For Money 4.7 (300) Value For Money 4.2 (10,234) Customer Service 4.3 (287) Customer Service 4.3 (8,420) ## Pinterest alternatives [4.6 (2,251)](https://www.capterra.com/p/146652/Airtable/reviews/) Starting price $20.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [4.6 (6,134)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting price $9.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.4 (1,502)](https://www.capterra.com/p/268205/Adobe-Workfront/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 91% of reviewers rated it above 4 stars Highest Rated [Canva](https://www.capterra.com/p/168956/Canva/) [4.7 (13,469)](https://www.capterra.com/p/168956/Canva/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/168956/Canva/) [View all alternatives](https://www.capterra.com/p/234608/Pinterest/alternatives/) ## FAQs about Pinterest Overview ### What problems does Pinterest solve? Pinterest solves the challenge of finding, organizing, and sharing visual ideas for projects, campaigns, and planning. Its search, recommendations, and boards help designers, educators, event planners, and small-business marketers collect references, build mood boards, coordinate creative direction, and publish image-led content that directs interested audiences to products, listings, or websites. Answer based on 314 reviews Overview ### Which roles and teams benefit most from Pinterest? Pinterest is most used by small-business owners, founders, and managers who gather product ideas, track visual trends, and plan promotional content. Designers, photographers, marketers, and content creators build inspiration boards for campaigns and creative projects. Students, teachers, and project managers organize research, lesson materials, and reference images for assignments and planning. Answer based on 436 reviews Overview ### What company size and industries is Pinterest built for? Pinterest is built primarily for small businesses, which represent 80% of reviewers, with Marketing and Advertising and Health, Wellness and Fitness each at 6%. It also serves midsize businesses (12%) and enterprises (8%), including Design organizations (4%), commonly supporting brand management for 51% of reviewers. Answer based on 436 reviews Features and Usability ### What are the key features of Pinterest? Pinterest includes content management through boards that organize Pins and visual assets by topic, plus a content library for saving and sharing image collections. Customizable branding adds links to posts, while social media integration and social promotion support sharing. Campaign management and analytics dashboards track Pin performance, audience engagement, and activity. Answer based on 131 reviews Integrations ### Which third-party tools and platforms does Pinterest integrate with? Pinterest integrates with Instagram, Shopify, and WordPress. Instagram supports social sharing and content connection, while Shopify enables product catalog and sales-channel workflows. WordPress users can embed Pinterest images and pins on their sites, supporting product displays, mood boards, and links between website content and Pinterest. Answer based on 47 reviews Getting Started and Support ### What training and onboarding options does Pinterest offer? Pinterest offers webinars as a training option for teams getting started. Webinars provide live or recorded instruction that can introduce core features, explain setup steps, and support reference during early use. No other training formats are confirmed in the catalog data. Answer based on 4 reviews Getting Started and Support ### What customer support options does Pinterest offer, and how do users rate the experience? Pinterest offers a knowledge base and phone support. Users report that the knowledge base and Pinterest search can help answer common questions, but some describe slow responses, difficulty reaching customer service, and limited assistance during setup. Support experiences appear inconsistent, particularly when direct contact is needed. Answer based on 10 reviews Features and Usability ### How well does Pinterest manage and organize content? Pinterest makes it easy to discover, save, and organize visual content into searchable boards. Educators, designers, and small business teams value the broad idea library, related recommendations, and sharing options. However, repetitive or outdated pins, spam, broken links, commercial posts, and limited privacy controls can make focused research harder. Answer based on 100 reviews Features and Usability ### Is Pinterest easy to use for finding and saving ideas? Pinterest offers an intuitive visual layout for finding ideas, saving pins, and arranging boards by topic. Creative professionals, educators, and small businesses often find search filters and everyday browsing easy to learn. Some users find endless scrolling overwhelming, while downloads, inactive pins, and business-management tools can feel confusing or cumbersome. Answer based on 93 reviews ## Who uses Pinterest? Based on Capterra reviews from the past 3 years Talk to a software expert to get a free software list tailored to your business needs ## Pros and Cons Diverse idea discovery platform 100% positive reviews out of 92 Most reviewers indicate idea generation is effortless, with endless categories supporting creative, business, and personal projects. Destiny C. Owner, 1 employee. "You can search for diy or step-by-step project ideas for literally any concept & find exactly what you're looking for every time!" Intrusive and excessive advertising 49% negative reviews out of 45 Some reviewers indicate advertising disrupts browsing, with frequent, irrelevant, or misleading ads negatively impacting user experience. Kayla C. Student relations officer, 2 - 10 employees. "I struggled with Pinterest at times because there were a lot of advertisements that got frustrating at times." Extensive visual inspiration resource 100% positive reviews out of 92 Most reviewers describe inspiration as abundant, with diverse images and ideas fueling creativity across projects. Julie R. Owner Artist, 1 employee. "I like that I can share my creative work with the world and get inspired by other artist all in one place." Flexible idea organization tools 96% positive reviews out of 28 Most reviewers find idea organization simple, using boards and folders to categorize, save, and revisit content efficiently. Fernanda R. administradora, 1 employee. "I can create folders on different subjects, which helps me on a daily basis, making it easier to organize." ## Features AI summary Based on 2,438 Social Networking reviews Capterra data shows that buyers of brand management software rank the following features as their top priorities: - **Customizable Templates** (**53%** of reviewers rated this feature as critical) - **Content Management** (**45%**) - **Customizable Branding** (**51%**) Pinterest includes **Content Management** and **Customizable Branding**, giving teams a way to organize brand assets and keep visual identity consistent across campaigns. However, it does not offer **Customizable Templates**. Instead, it provides **Drag & Drop** (**48%**), which can make it easier to create and arrange visual content without added complexity, helping businesses maintain brand consistency and produce content more efficiently. Content Management 4.6 (266) 67.29% of 266 reviewers that rated this feature as important or highly important It helps you organize, edit, and categorize your content using boards and pins. Reviewers appreciate the intuitive management, ability to control privacy, and options for editing and scheduling, though a few mention the interface can sometimes be confusing. Customizable Branding 4.5 (198) 61.11% of 198 reviewers that rated this feature as important or highly important You can personalize your profile, boards, and pins to reflect your brand identity. Some reviewers find it easy to update logos, descriptions, and board covers, but others feel branding options for business profiles could be more distinctive. Drag & Drop 4.5 (60) 68.33% of 60 reviewers that rated this feature as important or highly important Assemble applications and processes by dragging over and arranging pre-built components Content Library 4.7 (236) 65.68% of 236 reviewers that rated this feature as important or highly important Pinterest gives you a vast, well-organized library where you can save, categorize, and quickly access images and ideas. Reviewers appreciate the endless variety, easy search, and ability to create personalized boards, making it simple to find inspiration and manage content. Social Media Integration 4.6 (176) 58.52% of 176 reviewers that rated this feature as important or highly important Pinterest offers seamless sharing of pins across platforms like Facebook, Instagram, WhatsApp, and more. Users think integration is easy and valuable for cross-promotion, though some note that posting between Pinterest and other sites is mostly manual. Social Promotion 4.5 (126) 50.00% of 126 reviewers that rated this feature as important or highly important With this capability, you can easily promote your brand or content to a broad audience. Reviewers indicate Pinterest is effective for organic promotion, sharing pins with links, and showcasing work, though some mention integration with other platforms could be improved. Pinterest 17 features ### All Features - Activity Tracking: Track and document all activities across devices, networks, and other systems - Artwork Management: Creation, approval, versioning, and distribution of visual assets and designs - Brand Guidelines: Provides centralized location and shareable capabilities for storage, distribution, and editing of brand guidelines - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Change Management: Track and monitor efficient handling of all changes/transitions - Commenting/Notes: Leave comments and notes on documents for others to view - Content Library: Pinterest gives you a vast, well-organized library where you can save, categorize, and quickly access images and ideas. Reviewers appreciate the endless variety, easy search, and ability to create personalized boards, making it simple to find inspiration and manage content. - Content Management: It helps you organize, edit, and categorize your content using boards and pins. Reviewers appreciate the intuitive management, ability to control privacy, and options for editing and scheduling, though a few mention the interface can sometimes be confusing. - Customizable Branding: You can personalize your profile, boards, and pins to reflect your brand identity. Some reviewers find it easy to update logos, descriptions, and board covers, but others feel branding options for business profiles could be more distinctive. - Digital Asset Management: Manage digital assets - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Filtering: Find & retrieve relevant data or documents - Image Editing: Edit, touch up, and convert images for publishing - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Social Media Integration: Pinterest offers seamless sharing of pins across platforms like Facebook, Instagram, WhatsApp, and more. Users think integration is easy and valuable for cross-promotion, though some note that posting between Pinterest and other sites is mostly manual. - Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc. - Social Promotion: With this capability, you can easily promote your brand or content to a broad audience. Reviewers indicate Pinterest is effective for organic promotion, sharing pins with links, and showcasing work, though some mention integration with other platforms could be improved. --- Get Advice We can help you find the software with the features you need. Features 4.5 (436) 4.5 Based on 436 reviews ## Pricing Value for money 4.7 (300) ### Starting price Free trial not available Value for money 4.7 (300) 4.7 Based on 300 reviews ## Integrations [ Instagram](https://www.capterra.com/p/210721/Instagram/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.3 (287) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.3 (287) 4.3 Based on 287 reviews ## User reviews Overall rating 4.7 Based on 434 reviews Filter by rating Counts reflect reviews available in this feed. 5(319) 4(96) 3(14) 2(5) 1(0) Mentioned topic Recent reviews first, then most helpful CO Consultant Consultant Used the software for: 3-5 years ### "Pinterest is a valuable channel for visual content and long-term traffic generation" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 8, 2026 Pinterest is a valuable channel for visual content and long-term traffic generation. Takes patience and consistency, but the discovery potential makes it worth the investment Pros Great visual discovery platform for inspiration, strong SEO value for driving traffic, and useful scheduling tools for consistent posting Cons Algorithm changes can be unpredictable, and organic reach for newer accounts takes time to build compared to other platforms Furkan A. Founder Used the software for: 3-5 years ### "A great tool for visual research and creative planning" 5.0 September 17, 2026 Overall, Pinterest has been a very useful part of my creative workflow. I mainly use it for design inspiration, competitor and trend research, moodboards and planning visual directions before starting a project. The learning curve is very low, and I can usually find useful references much faster than searching across multiple websites. From a professional perspective, I also appreciate that it works well for both content discovery and publishing. It is especially useful for design, branding, social media and small business projects where visual references play an important role. It is simple to use, but still provides enough value that I keep coming back to it regularly. Pros What I like most about Pinterest is how useful it is for visual research and idea discovery. I use it professionally when looking for design references, building moodboards, researching trends and collecting ideas for client projects and social media content. The interface is easy to use, and organizing references into separate boards makes it much easier to come back to them later. I also like that Pinterest is not only useful for inspiration. For small businesses and brands, it can be a good channel for creating long-term visibility around visual content and driving people toward relevant pages or products. Cons The recommendation algorithm can sometimes become repetitive after researching the same topic for a while, so I occasionally need to use more specific searches to find genuinely different ideas. I would also like to see more advanced organization and filtering options for users who maintain a large number of professional boards. Tracey W. Director of Inclusion and Enrollment Used the software for: 3-5 years ### "Easy, Fun, and Inspiring" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 September 9, 2026 I enjoy how easy it is to discover new ideas and find inspiration for things like recipes, home décor, fashion, DIY projects, and creative hobbies. The personalized recommendations make it easy to find content that matches my interests, and I especially like being able to save and organize Pins into different boards. Pros Easy to organize ideas: Boards and saved Pins make it easy to collect ideas and come back to them later. Good for creativity. Visually appealing and easy to browse. Personalized recommendations Cons Too many ads/promoted Pins: Advertising can interrupt the browsing experience and make it harder to find organic content. DE Designer Designer Used the software for: 1-3 years ### "Incredible visual discovery tool for daily creative inspiration and mood boards" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 September 9, 2026 My overall experience with Pinterest has been outstanding because it is a fundamental tool for my brainstorming process. It helps me visualize concepts before creating actual designs, allowing me to share clear ideas with my clients and keep my creative freelance workflow highly inspired and organized. Pros What I like most about Pinterest is its incredible visual discovery engine, which acts as a massive source of creative inspiration for my everyday freelance projects. It is very easy to search for high-quality design trends, create organized mood boards for different clients, and discover unique color palettes or typography ideas within seconds. Cons What I like least about Pinterest is that the search results can sometimes be cluttered with too many repetitive advertisements or broken links that do not lead to the original source. Additionally, the algorithm changes frequently, which can make it slightly difficult to find very niche or specific old design references. Cortney K. Director of People Used the software for: 1-3 years ### "Pinterest review " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 3/10 August 3, 2026 Really good experience with pinterest. It really helps to promote our brand and provide education about our products. Pros We use it to create brand visibility for a variety of our products. It’s super easy to use and create pins Cons Pinterest works great for us. I don’t really have many cons. It’s easy to use and manage with little to no issues ever. FV Founder, video maker and commercial photographer Founder, video maker and commercial photographer Used the software for: 3-5 years ### "Pinterest, My virtual inspiration catalog" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 14, 2026 Pros Before triggering a single shutter or drawing the first line of a logo, I go through Pinterest. It is my go-to tool for the conceptual research and visual monitoring phase. Cons The platform has become overrun with targeted advertising and, more recently, an astronomical amount of low-quality AI-generated imagery. Kayla C. Student relations officer Used the software for: 1-3 years ### "Love Pinterest it’s easy to use and accessible " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 21, 2026 Pros I love the ease of use and the small businesses you can find while visiting Pinterest! It brings a lot of social media influences and it is super resourceful for a lot of people. Cons I struggled with Pinterest at times because there were a lot of advertisements that got frustrating at times. MA Manager Manager Used the software for: 3-5 years ### "Pinterest is a must have app! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 21, 2026 Pinterest is a great app to use and has amazing customer service. Any question or concern I have, someone is always ready to help! Pros Pinterest is a great app that can be used to sell or buy brand new or lightly used clothing! You can upload images and descriptions as a seller as well as make offers on things you’re interested in buying to other sellers. Cons As a buyer, shipping can be a little expensive so sometimes as a seller, I may not make the most sales. But I can offer shipping discounts to those interested in buying my things! BA Benefits and Compliance Manager Benefits and Compliance Manager Used the software for: Less than 1 year ### "Pinterest review" 3.0 Overall Rating 3.0 3.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 May 13, 2026 Pros Content analytics are usful and easy to understand. Its a good platform to engage in to brainstorm creative ideas. Cons Content can get a bit repetitive but that isnt a huge drawback. The other con is that i ran into spam more often than I would have liked. PA Paralegal Paralegal Used the software for: 3-5 years ### "Great for recipes to home remedies whatever you can think of" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 6, 2026 Pretty good experience with pininterest for most part except the whole pin saved being removed from your collections. Pros Pretty good program to search for anything you can imagine you would like to find. Pretty good results too. Cons That some pins you saved get removed for trademark without any reasoning. That's very frustrating and feels like an easy excuse to take one of your saved pins. [View all Reviews](https://www.capterra.com/p/234608/Pinterest/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. 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