--- title: "Sendy Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Sendy Software - reviews, pricing plans, popular comparisons to other Email Marketing products and more." source_url: "https://www.capterra.com/p/234663/Sendy/" page_type: "product" language: "en" publication_date: "2026-09-29" --- # Sendy Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 29, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) Sendy ## What is Sendy? Email marketing solution that helps businesses send newsletters, manage client accounts and create autoresponders. ## What is Sendy used for? [Email Marketing](https://www.capterra.com/email-marketing-software/) Top alternative Featured Overall rating Based on 15 user reviews Reviews sentiment Positive \- Neutral \- Negative \- ### Starting price Free trial not available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Sendy?[Manage this product listing](https://www.g2.com/products/sendy-sendy/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Sendy 4.7 (16) VS. [4.6 (3,528)](https://www.capterra.com/p/132996/brevo/reviews/) Starting Price Contact vendor Starting Price $9 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (16) Ease Of Use 4.6 (3,516) Value For Money 4.7 (15) Value For Money 4.5 (3,093) Customer Service 3.8 (14) Customer Service 4.5 (3,092) ## Sendy alternatives Highest Rated [4.8 (1,424)](https://www.capterra.com/p/168452/GMass/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.5 (6,262)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting price $16.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [MailerLite](https://www.capterra.com/p/136603/MailerLite/) [4.7 (2,344)](https://www.capterra.com/p/136603/MailerLite/reviews/) Starting price $12.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 96% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/136603/MailerLite/) [View all alternatives](https://www.capterra.com/p/234663/Sendy/alternatives/) ## Features AI summary Based on 20,574 Email Marketing reviews Capterra reviewers highlight these as the features buyers value most when choosing Email Marketing software: - **Email Campaign Management** (**50%** of reviewers rated this feature as critical) - **Campaign Scheduling** (**45%**) - **Contact Management** (**40%**) Sendy supports **Email Campaign Management**, giving teams a direct way to create, send, and manage email outreach. However, it does not include **Campaign Scheduling** or **Contact Management**. Instead, it offers **List Management** (**37%**), which can help businesses organize subscriber groups and keep audience data structured, allowing teams to run more targeted campaigns and maintain cleaner mailing lists. Email Campaign Management 4.7 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Plan, execute, and analyze email marketing campaigns List Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Manage contacts across multiple mailing lists Campaign Analytics 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Track and interpret campaign performance metrics Newsletter Management 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Create and update newsletter content to increase engagement Reporting/Analytics 4.0 (2) 50.00% of 2 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Subscriber Management 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Add or remove subscribers from mailing lists Sendy 10 features ### All Features - Autoresponders: Create and automatically send premade copy in response to customer messages - Campaign Analytics: Track and interpret campaign performance metrics - Customizable Fields: Customize data fields to support various needs and use cases - Email Campaign Management: Plan, execute, and analyze email marketing campaigns - List Management: Manage contacts across multiple mailing lists - Newsletter Management: Create and update newsletter content to increase engagement - Real-Time Analytics: Analyze and gain insights into data in real-time - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Subscriber Management: Add or remove subscribers from mailing lists - Template Management: Create, save, and re-purpose templates for emails, forms, etc. --- Get Advice We can help you find the software with the features you need. Features 4.3 (16) 4.3 Based on 16 reviews ## Pricing Value for money 4.7 (15) ### Starting price Free trial not available Value for money 4.7 (15) 4.7 Based on 15 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 3.8 (14) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 3.8 (14) 3.8 Based on 14 reviews ## User reviews Overall rating 4.7 Based on 15 reviews Filter by rating Counts reflect reviews available in this feed. 5(11) 4(3) 3(1) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Melle P. Creative Director Used the software for: Less than 1 year ### "Such a Cost Savings it's Insane" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 9/10 February 28, 2025 We've liked it each time we've worked with it. We liked it less when we had to install it (even for our tech savvy humans) but the cost savings makes it 100% worthwhile to learn and setup. The interface isn't stellar, but it's not terrible either. All in all, we like it, but if you're on the "not-at-all" end of the tech spectrum, you're likely better off with a hosted provider. Pros It's a fantastically affordable alternative to Mailchimp, especially as your list grows. The software is a one time payment which is also awesome and then you only pay per email (a super low cost). Cons You need some technical chops to care for it. It gets installed on your own hosting server (so you need that first) it also is not all that straightforward to install (but they do offer installation service for a fee). That said, if you can learn to navigate it and live with the lackluster interface you'll save SO MUCH MONEY that it'll blow your mind! Vikas P. Director Used the software for: 1-3 years ### "Great, extendible self-hosted email delivery service." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 March 4, 2025 I've had a really positive experience with Sendy and like the way it can integrate with WordPress and other email marketing tools. Pros Remarkably easy to set up, great integrations and pricing. Cons The interface, whilst very functional looks a little dated but that is about the only negative. DE Designer Designer Used the software for: 3-5 years ### "Great product when it works. Sketchy support." 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 1.0 1.0 Likelihood to Recommend 5/10 March 24, 2025 I've been using Sendy for many years as a paid user, always updating my license when a new paid version comes along. It's been a solid product that allows me to maintain a number of email lists of varying size utilizing Amazon's SES service to send, which, when set up properly, works fantastic and which is much less expensive to use than the all of the major email marketing platforms. I've got it down and have relied on it every week for years do what I need it to do. The one big issue I have with it is support. I had some issues with setup early on in my usage of Sendy, then get it running smoothly, then years later another issue cropped up. In all occasions I contact Sendy via email as well as attempting to open a ticket in their support form. In some of these occasions my email was never responded to, and my post in the forum was never approved. After numerous followups with an ongoing issue with the product I felt ghosted by the developer leaving me thinking I need to look for a product where, especially if I pay for it, the developer will actually respond. So...if you get Sendy working and don't have any issues, you're in good shape. If any issue comes along, you're at the whim of the developer who may or may not every respond to your support request, or bother to approve your post in their form so you can, at least, interact with other users who may be experiencing similar issues. Very disappointed in the support experience of Sendy which I've been relying upon (mostly successfully) as a paid user for yours. Pros Fantastic and low-cost product that does much of the basic email and list management functionality you'd find in other services (Constant Contact, MailChimp etc.) that charge monthly fees. Cons Complex set up, but once you've got that done you're, for the most part good to go, unless you need support in which you're at the mercy of the solo-developer responding to your requests or approving your support query in the Sendy support forum. Marcius R. Entrepreneur Used the software for: 3-5 years ### "The best self hosted solution I know for email newsletters" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 March 21, 2022 I have tried about 8 other self-hosted solutions before discovering Sendy. While Sendy might not outshine others, it doesn't need to. It does everything it needs to, at a one-time fee, and is much simpler to use and uses less resources that the others. Sendy is everything you need if you just want a self-hosted email newsletter solution. If you want other marketing gimmicks, then maybe you'll need to look for other things, but for what it is, Sendy does a great job. Oh, and with Webhooks feature maybe it does outshine others, without costing an arm and a leg. Pros Being self-hosted is the number one criteria for a lot of people who are serious about their business. Being self-hosted means you only pay what you use through the email service providers you choose - which might even mean pennies. You don't pay monthly just for the number of subscribers. It has nice clean integration with Amazon SES, but it doesn't stop there and allows you to have other email service providers via SMTP. Honestly, there are cheaper services than Amazon SES out there, and if you don't want to go through their initial hoops maybe SMTP via other providers is a better idea. It has all the options needed for a basic email newsletter functionality - most notably: autoresponders, segmentation, rules, custom fields (important!), bounce handling and in the latest version Webhooks (huge!). It also has a lot of integrations. But the most attractive thing is the price - a one time payment to use for life - or until you want the newest version. Of course you would be paying the email provider you'll chose, but that's based on usage. But it's very affordable, and it has everything you need in a newsletter. Cons This might not be for someone non-techie. If you don't know what SMTP is, if you don't know how to setup DNS records, a SPF, or what a DKIM is and the like, then this might scare you. But I don't want to discourage you entirely because it might sound more complicated than it is. Sendy is one of the tools that's actually pretty easy to setup and it has a step-by-step instruction, not to mention the videos that show you how to set it up within about 10-15 minutes. So before you give up on it, look at those setup videos and see. Does it really look that complicated? Sendy makes it all pretty easy and streighforward - I know that there are a lot more complicated self-hosted solutions out there, who have half the features. It's not as simple as some push-button hosted solutions, but it doesn't cost as much as them either. Dylan T. Operations Manager Used the software for: Less than 1 year ### "Effortless integration with Amazon SES" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 October 4, 2022 I really enjoyed the process of getting sendy setup. An easy check-out, a few emails and we were up and running. It took a few attempts to translate the UI fields (as I had missed that they had tag functionality under a different name) but support was friendly and fast. Pros We migrated from a software called Muxemail that allowed us to send via Amazon SES (dramatically dropping costs vs what we had been paying at mailchimp). Sendy offers the same functionality, but allows you to self-host and control the email sending architecture (avoiding issues if companies go out of business). They offer a very affordable self-installation service that made the switch effortless (less than 24 hours to switch and have all lists up and running, and Amazon SES validation completed). Sendy is quite powerful, offers integration possibilities, and offers the same value for money that you get with SES. The reporting is also great, we moved from a platform that made odd reporting choices (e.g. breaking up link clicks by individual rather than by aggregate). Sendy is miles ahead in this area. The price point is also excellent (less than $70 for lifetime). Note, that you will need to pay for major upgrades if you want to take advantage (you don't have to though) Cons The in-built email editor might seem limited if you are used to the more design-friendly packages of Mailchimp and moosend and similar software. This wasn't an issue with us as we use an external email design program called stripo (that handily has a direct integration to sendy). The overall UI looks a lot starker than competitors, this is only very minor though, as you soon adjust. CO Coordinator Coordinator Used the software for: 3-5 years ### "Easy to use mail software for Amazon SES" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 January 9, 2023 In general, Sendy is easy to use. It's quick-working, so you can have your email ready to send and out almost instantly after designing. Even with the cost of the license fee, it is a massive savings from hosted services like Mailchimp. However, there are some caveats (some hosts block, bandwidth usage) that can be problematic for people with shared web hosting. Pros Sendy is simple and easy to use. It integrates well and easily with Amazon SES, which means a significant savings for anyone used to paying for services like Mailchimp. Some design software like BEE also integrates with Sendy, allowing you to do WYSIWYG design before sending mass emails. Cons The software has to be installed on your own web server, which is fine. However, it's not open-source and some of the code is further encoded, which leads to some web hosts blocking installation of Sendy as potential malware. Other hosts have noted that mass Sendy mailouts use a great deal of bandwidth in comparison to software like phplist, which does not cause the same issues. However, these problems do not seem to apply to small/medium lists. CE Chief Evangelist Chief Evangelist Used the software for: 1-3 years ### "Most cost effective solution for sending bulk marketing emails!!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 10/10 August 1, 2022 Over the past 1 to 2 years, there is almost nothing to complain about the platform. Pros The ability to connect with AWS SES makes Sendy the most robust solution as the overall platform cost become highly profitable when compared to services like Mailchimp or Sendinblue. Cons Probably, the only drawback is that the software needs a basic level of technical knowledge as it needs to be configured on your own server and there is no on-demand support for Sendy. Angus M. Company Director Used the software for: 1-3 years ### "A must have if you use SES" 5.0 May 9, 2022 As I said in the review title, Sendy is a must have for SES users, it utilizes all of the features so well and integrates seamlessly. It's fine everything and more than I could ask from a self hosted emailer. Pros I love how Sendy integrates so well with Amazon SES. The way it deals with bounces and complaints automatically is a huge time and reputation saver. It also helps track email trends with the click of a button. Cons The setup was the only thing I'd say I slightly disliked since it took a while and required a bit of technical knowledge but it's managable. Bikas A. Assistant Marketing Manager Used the software for: 3-5 years ### "An Effective Tool to get started with Email Marketing at a Budget" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 3.0 3.0 Likelihood to Recommend 7/10 December 9, 2022 A good email marketing tool that require Amazon SES setup, very cost-effective compared to other major providers. Easy to use, provides good functionality for its cost. Pros It works with purchased lists, doesn't require very strict data import sources. It sends out emails at a significantly lower price compared to the biggest email marketing tools. Cons No drag & drop email template builder, it would be very easy with this. Less customizable with email sequences & drip campaigns and sometimes slightly doubtful analytics OW Owner Owner Used the software for: 3-5 years ### "Solid Product for Bulk Emails" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 26, 2022 Absolutely, the developer is also very helpful. Pros Good product for bulk emailing specific lists. This product doesn't let you setup a series of follow ups based on triggers without outside programs such as Zapier. But overall its a very solid program for a newsletter or cold emails if you run it through Amazon SES. Cost wise it's unbeatable. I would definitely recommend it to people looking to reach their clients or clients for others. Cons Doesn't allow you to setup triggers that allow auto-replies or queue emails to auto send over long periods of time. 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