# Sendy Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Is Sendy the right Email Marketing solution for you? Explore 16 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/234663/Sendy/reviews --- Sendy 4.7 (16) [View alternatives](https://www.capterra.com/p/234663/Sendy/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated March 13th, 2026 # Reviews of Sendy Ease of use 4.5 Customer Service 3.8 ## Showing most helpful reviews Showing 1-16 of 16 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Melanie P. Creative Director Marketing and Advertising Used the software for: Less than 6 months ### "Such a Cost Savings it's Insane" February 27, 2025 5.0 We've liked it each time we've worked with it. We liked it less when we had to install it (even for our tech savvy humans) but the cost savings makes it 100% worthwhile to learn and setup. The interface isn't stellar, but it's not terrible either. All in all, we like it, but if you're on the "not-at-all" end of the tech spectrum, you're likely better off with a hosted provider. Pros It's a fantastically affordable alternative to Mailchimp, especially as your list grows. The software is a one time payment which is also awesome and then you only pay per email (a super low cost). Cons You need some technical chops to care for it. It gets installed on your own hosting server (so you need that first) it also is not all that straightforward to install (but they do offer installation service for a fee). That said, if you can learn to navigate it and live with the lackluster interface you'll save SO MUCH MONEY that it'll blow your mind! Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Cost savings for the most part. Sometimes MailChimp can be overkill. Review Source VP Vikas P. Director Computer Software Used the software for: 1-2 years ### "Great, extendible self-hosted email delivery service." March 3, 2025 5.0 I've had a really positive experience with Sendy and like the way it can integrate with WordPress and other email marketing tools. Pros Remarkably easy to set up, great integrations and pricing. Cons The interface, whilst very functional looks a little dated but that is about the only negative. Alternatives considered [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Sendy Mailchimp was much more expensive than the one-off cost with Sendy. Switched from [Mailgun](https://www.capterra.com/p/159630/Mailgun/) After the free tier, Mailgun can get quite expensive in comparison. Review Source RL Rick L. Designer Design Used the software for: 2+ years ### "Great product when it works. Sketchy support." March 20, 2025 3.0 I've been using Sendy for many years as a paid user, always updating my license when a new paid version comes along. It's been a solid product that allows me to maintain a number of email lists of varying size utilizing Amazon's SES service to send, which, when set up properly, works fantastic and which is much less expensive to use than the all of the major email marketing platforms. I've got it down and have relied on it every week for years do what I need it to do. The one big issue I have with it is support. I had some issues with setup early on in my usage of Sendy, then get it running smoothly, then years later another issue cropped up. In all occasions I contact Sendy via email as well as attempting to open a ticket in their support form. In some of these occasions my email was never responded to, and my post in the forum was never approved. After numerous followups with an ongoing issue with the product I felt ghosted by the developer leaving me thinking I need to look for a product where, especially if I pay for it, the developer will actually respond. So...if you get Sendy working and don't have any issues, you're in good shape. If any issue comes along, you're at the whim of the developer who may or may not every respond to your support request, or bother to approve your post in their form so you can, at least, interact with other users who may be experiencing similar issues. Very disappointed in the support experience of Sendy which I've been relying upon (mostly successfully) as a paid user for yours. Pros Fantastic and low-cost product that does much of the basic email and list management functionality you'd find in other services (Constant Contact, MailChimp etc.) that charge monthly fees. Cons Complex set up, but once you've got that done you're, for the most part good to go, unless you need support in which you're at the mercy of the solo-developer responding to your requests or approving your support query in the Sendy support forum. Switched from [MailerLite](https://www.capterra.com/p/136603/MailerLite/) Sendy was less expensive in the long and short runs. Review Source MR Marcius R. Entrepreneur Marketing and Advertising Used the software for: 2+ years ### "The best self hosted solution I know for email newsletters" March 17, 2022 5.0 I have tried about 8 other self-hosted solutions before discovering Sendy. While Sendy might not outshine others, it doesn't need to. It does everything it needs to, at a one-time fee, and is much simpler to use and uses less resources that the others. Sendy is everything you need if you just want a self-hosted email newsletter solution. If you want other marketing gimmicks, then maybe you'll need to look for other things, but for what it is, Sendy does a great job. Oh, and with Webhooks feature maybe it does outshine others, without costing an arm and a leg. Pros Being self-hosted is the number one criteria for a lot of people who are serious about their business. Being self-hosted means you only pay what you use through the email service providers you choose - which might even mean pennies. You don't pay monthly just for the number of subscribers. It has nice clean integration with Amazon SES, but it doesn't stop there and allows you to have other email service providers via SMTP. Honestly, there are cheaper services than Amazon SES out there, and if you don't want to go through their initial hoops maybe SMTP via other providers is a better idea. It has all the options needed for a basic email newsletter functionality - most notably: autoresponders, segmentation, rules, custom fields (important!), bounce handling and in the latest version Webhooks (huge!). It also has a lot of integrations. But the most attractive thing is the price - a one time payment to use for life - or until you want the newest version. Of course you would be paying the email provider you'll chose, but that's based on usage. But it's very affordable, and it has everything you need in a newsletter. Cons This might not be for someone non-techie. If you don't know what SMTP is, if you don't know how to setup DNS records, a SPF, or what a DKIM is and the like, then this might scare you. But I don't want to discourage you entirely because it might sound more complicated than it is. Sendy is one of the tools that's actually pretty easy to setup and it has a step-by-step instruction, not to mention the videos that show you how to set it up within about 10-15 minutes. So before you give up on it, look at those setup videos and see. Does it really look that complicated? Sendy makes it all pretty easy and streighforward - I know that there are a lot more complicated self-hosted solutions out there, who have half the features. It's not as simple as some push-button hosted solutions, but it doesn't cost as much as them either. Switched from [AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/) arpReach isn't maintained. Founders changed and yet they still have a broken software. Interspire email marketer costs an arm and a leg and can't recommend this for my clients while Sendy does the same job for a price that's 10 times smaller. Review Source Dylan T. Operations Manager Printing Used the software for: Less than 6 months ### "Effortless integration with Amazon SES" September 29, 2022 5.0 I really enjoyed the process of getting sendy setup. An easy check-out, a few emails and we were up and running. It took a few attempts to translate the UI fields (as I had missed that they had tag functionality under a different name) but support was friendly and fast. Pros We migrated from a software called Muxemail that allowed us to send via Amazon SES (dramatically dropping costs vs what we had been paying at mailchimp). Sendy offers the same functionality, but allows you to self-host and control the email sending architecture (avoiding issues if companies go out of business). They offer a very affordable self-installation service that made the switch effortless (less than 24 hours to switch and have all lists up and running, and Amazon SES validation completed). Sendy is quite powerful, offers integration possibilities, and offers the same value for money that you get with SES. The reporting is also great, we moved from a platform that made odd reporting choices (e.g. breaking up link clicks by individual rather than by aggregate). Sendy is miles ahead in this area. The price point is also excellent (less than $70 for lifetime). Note, that you will need to pay for major upgrades if you want to take advantage (you don't have to though) Cons The in-built email editor might seem limited if you are used to the more design-friendly packages of Mailchimp and moosend and similar software. This wasn't an issue with us as we use an external email design program called stripo (that handily has a direct integration to sendy). The overall UI looks a lot starker than competitors, this is only very minor though, as you soon adjust. Alternatives considered [Moosend](https://www.capterra.com/p/147042/Moosend/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Sendy The installation service, the ability to self-host, the price-point (which is very reasonable) and the ability to take advantage of our existing Amazon SES service. Switched from [MuxEmail](https://www.capterra.com/p/215482/MuxEmail/) Muxemail was teetering, and we were worried about the integrity of our lists. There was also missing functionality around reporting that we missed dearly. Review Source CK Charlotte K. Coordinator Civic & Social Organization Used the software for: 2+ years ### "Easy to use mail software for Amazon SES" January 5, 2023 4.0 In general, Sendy is easy to use. It's quick-working, so you can have your email ready to send and out almost instantly after designing. Even with the cost of the license fee, it is a massive savings from hosted services like Mailchimp. However, there are some caveats (some hosts block, bandwidth usage) that can be problematic for people with shared web hosting. Pros Sendy is simple and easy to use. It integrates well and easily with Amazon SES, which means a significant savings for anyone used to paying for services like Mailchimp. Some design software like BEE also integrates with Sendy, allowing you to do WYSIWYG design before sending mass emails. Cons The software has to be installed on your own web server, which is fine. However, it's not open-source and some of the code is further encoded, which leads to some web hosts blocking installation of Sendy as potential malware. Other hosts have noted that mass Sendy mailouts use a great deal of bandwidth in comparison to software like phplist, which does not cause the same issues. However, these problems do not seem to apply to small/medium lists. Alternatives considered [Brevo](https://www.capterra.com/p/132996/brevo/) Reason for choosing Sendy Largely due to price, although we also now use phplist with amazon ses. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) PRICE! Mailchimp got much more expensive and our list got much larger. Review Source VR Verified Reviewer Chief Evangelist Computer Software Used the software for: 1-2 years ### "Most cost effective solution for sending bulk marketing emails!!" July 22, 2022 5.0 Over the past 1 to 2 years, there is almost nothing to complain about the platform. Pros The ability to connect with AWS SES makes Sendy the most robust solution as the overall platform cost become highly profitable when compared to services like Mailchimp or Sendinblue. Cons Probably, the only drawback is that the software needs a basic level of technical knowledge as it needs to be configured on your own server and there is no on-demand support for Sendy. Alternatives considered [Brevo](https://www.capterra.com/p/132996/brevo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Sendy Cost and reliability of AWS SES service. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Monthly cost. Mailchimp is exponentially costlier when compared to Sendy. Review Source AM Angus M. Company Director Retail Used the software for: 1-2 years ### "A must have if you use SES" May 8, 2022 5.0 As I said in the review title, Sendy is a must have for SES users, it utilizes all of the features so well and integrates seamlessly. It's fine everything and more than I could ask from a self hosted emailer. Pros I love how Sendy integrates so well with Amazon SES. The way it deals with bounces and complaints automatically is a huge time and reputation saver. It also helps track email trends with the click of a button. Cons The setup was the only thing I'd say I slightly disliked since it took a while and required a bit of technical knowledge but it's managable. Switched from [SendGrid](https://www.capterra.com/p/204113/SendGrid/) I made the switch due to cost related reasons, the combination of SES and Sendy saved me a lot. Review Source BA Bikas A. Assistant Marketing Manager Information Technology and Services Used the software for: 2+ years ### "An Effective Tool to get started with Email Marketing at a Budget" December 7, 2022 4.0 A good email marketing tool that require Amazon SES setup, very cost-effective compared to other major providers. Easy to use, provides good functionality for its cost. Pros It works with purchased lists, doesn't require very strict data import sources. It sends out emails at a significantly lower price compared to the biggest email marketing tools. Cons No drag & drop email template builder, it would be very easy with this. Less customizable with email sequences & drip campaigns and sometimes slightly doubtful analytics Alternatives considered [ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/)[Sender](https://www.capterra.com/p/139770/SENDER/)[Brevo](https://www.capterra.com/p/132996/brevo/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Sendy Cost-Effective Platform. Easy to use. Easy to import data from purchased lists. Good Sender Reputation. Review Source DC Davide C. CTO Marketing and Advertising Used the software for: 1-2 years ### "The best auto hosted email blast sender" December 19, 2022 5.0 Pros It uses AWS SES to send the emails and this makes it the cheapest and most powerful email sender. Also the cost to purchase the software is inexpensive and it is fully featured for the analytics Cons If you don't know how to install it and configure it could be a bit overwhelming, but nothing you can't fix finding some help on fiverr Alternatives considered [Elastic Email](https://www.capterra.com/p/148326/Elastic-Email/) Reason for choosing Sendy Cheapest and with the best features Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Cheaper, you own your data, and you can personalize it Review Source HH Heat H. Owner Marketing and Advertising Used the software for: 2+ years ### "Solid Product for Bulk Emails" August 23, 2022 5.0 Absolutely, the developer is also very helpful. Pros Good product for bulk emailing specific lists. This product doesn't let you setup a series of follow ups based on triggers without outside programs such as Zapier. But overall its a very solid program for a newsletter or cold emails if you run it through Amazon SES. Cost wise it's unbeatable. I would definitely recommend it to people looking to reach their clients or clients for others. Cons Doesn't allow you to setup triggers that allow auto-replies or queue emails to auto send over long periods of time. Reason for choosing Sendy Ease of use. Switched from [Woodpecker.co](https://www.capterra.com/p/150484/Woodpecker/) Cost. Review Source AK Aleksei K. CEO Computer Networking Used the software for: 2+ years ### "Best Self Hosted Emailing Software You Can Get" August 3, 2022 5.0 Sendy has saved me a ton of money and helped me automate my email marketing, if I hadn't found it, I'd probably be stuck with some subscription service, that didn't have half the functionality. I'm super happy I found Sendy, and will continue to use it for the foreseeable future Pros Sendy is probably the best email marketing software that I've used, I like how you pay a one time fee and own it, then pay a small monthly bill implimenting Amazon SES with it. It gives me all the functionality of a subscription email service, with a one time fee. Cons The only thing I think is a slight con about sendy is how you need some webhosting knowledge to get it set up on your server, but once you overcome that, I honestly haven't had a single issue since. Review Source TK Thomas K. Owner Marketing and Advertising Used the software for: 2+ years ### "Excellent Product and Solution To Affordable Email Marketing" October 11, 2023 5.0 A bit of technical skill is needed to setup, but the documentation is very helpful. Pros I have been email marketing for years, This is the best way to send your emails. Its cheap to buy, cheap to send via AWS servers. Cons It does not have a drag and drop email builder, if it did, wow!Does not run well on shared hosting platforms Reason for choosing Sendy Price, reliability, user login. Switched from [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Price, and ease of use Review Source Anmol A. Digital Marketing Manager Computer Software Used the software for: 6-12 months ### "For everyone who want to send cheap Emails" September 30, 2022 5.0 Pros Sendy helps you to setup your own email marketing system. It gets integrated with AWS, and you can send really cheap Emails from that. Cons The deployment is difficult especially non technical people like me. There are also very less resources available for deployment. Alternatives considered [SmartReach.io](https://www.capterra.com/p/170540/SmartReach-io/)[SendBlaster](https://www.capterra.com/p/132195/SendBlaster/)[Saleshandy](https://www.capterra.com/p/177200/SalesHandy/)[GMass](https://www.capterra.com/p/168452/GMass/)[Mailchimp](https://www.capterra.com/p/110228/MailChimp/) Reason for choosing Sendy Because of its cost effectiveness. Review Source Valor L. Project manager Marketing and Advertising Used the software for: Less than 6 months ### "Sendy supercharges Amazon SES " October 10, 2022 5.0 I'm overall happy with Sendy because it saves my business and my clients tons of money. And if we don't send often, we don't get charged monthly fees. We pay what we send at cost. Pros Sendy allows me to send bulk email, manage my campaigns on top of SES. Its pricing is amazing and scalable without eating into my profits. Cons It's a little bit technical to setup and it doesn't have advanced features like many others. Review Source ST Saugat T. Cloud Engineer Information Technology and Services Used the software for: Less than 6 months ### "About Sendy Features" December 21, 2022 4.0 The overall experience is good. It provides us with a good platform with easier UI and an easier way to send mass mail. Pros Easier to send mass mail using Amazon SES,Easier to use UI Cons Difficulties adding signatures while sending mass mail through sendy and unable to send personalized attachments. Also, difficult to resend the mail to those who did not open the mail. Reason for choosing Sendy Sendy gives us an easier UI that helps us to send mass mail. Review Source Similar Products Featured ## Related categories [Email Marketing](https://www.capterra.com/email-marketing-software/)