--- title: "MailPoet Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is MailPoet the right Other Marketing Software solution for you? Explore 31 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/235222/MailPoet/reviews/" page_type: "reviews" language: "en" publication_date: "2026-09-28" --- MailPoet 4 (31) [View alternatives](https://www.capterra.com/p/235222/MailPoet/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated September 28th, 2026 # Reviews of MailPoet Ease of use 4.3 Customer Service 3.6 ## Pros and Cons in Reviews Ninos M Creative DirectorInformation Technology and Services, 2 - 10 employeesUsed the software for: 6-12 months. “The support team (I needed support a couple of times with technical aspect of mail poet and email lists in general) they've been very helpful, clear documentation (easy to follow)“ January 7, 2022 MC Mat C DirectorInformation Technology and Services, Self-employedUsed the software for: Less than 6 months. “I didn’t even get to use the service they’re refusing to refund the £30.“ March 31, 2025 Ngenge Y TelemarketerComputer Software, 2 - 10 employeesUsed the software for: More than 2 years. “I love every single quality of premade forms available and they're easily customization.“ August 3, 2022 Melle P Creative ManagerMarketing and Advertising, 2 - 10 employeesUsed the software for: 1-2 years. “The analytics aren't good enough to really learn much about your audience and the complexity of the builder leaves a bit to be desired.“ November 18, 2022 Ngenge Y TelemarketerComputer Software, 2 - 10 employeesUsed the software for: More than 2 years. “the price is affordable and the customer support service is quite a proactive than expected.“ August 3, 2022 ES Eleonora S CEOE-Learning, 2 - 10 employeesUsed the software for: 1-2 years. “The price increases a lot while your list is growing.“ September 8, 2022 ES Eleonora S CEOE-Learning, 2 - 10 employeesUsed the software for: 1-2 years. “It integrates well with WordPress and it is not difficult to use“ September 8, 2022 ## Showing most helpful reviews Showing 1-25 of 31 available reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Gustavo B. Director Used the software for: 1-3 years ### "Great Email Marketing Platform" May 12, 2022 5.0 MailPoet does provide a good service overall. It shows good metrics about the emails sent, does have a nice integration with WooCommerce, and you can reach with easy its customer service. Pros It is easy to integrate with a WordPress site It does have a free service up to 1000 email addresses MailPoet does provide a good email editor withing WordPress who makes easy to access any website resource media. Cons It depends on WordPress solely, then you can make any campaign other than having a website running. Review Source Daryl A. IT Support Used the software for: Less than 1 year ### "MailPoet delivers" December 18, 2024 4.0 I develop website on the WordPress platform, and for a while was using the Mailchimp plugin as the go to source. I was introduced to Mailpoet and have not looked back as a solution for clients that need that type of functionality. Pros The robust function for the out of box product. Cons You need a firm understanding of how email marketing works for your targeted audience. Review Source R Reviewer Owner Used the software for: Less than 1 year ### "Only use them if you are prepared for poor support" May 23, 2025 3.0 Poor - their support just punts things to their feedback forum and then refuse to address bugs unless enough people vote on them. Pros I like that the system is pretty easy to use and set up - emails look nice and I like the send limits. Cons Their support is bad. One of the primary reasons that we opted for MailPoet is that we could schedule emails to go out for post notifications. These are time specific, ie 'Send on the 2nd Tuesday of the Month' which works great... except for an EXTREMELY easy fix they refuse to do. They have 1st, 2nd and 3rd days of the month, but the other option is 'Last' which can be the 4th or 5th occurance of that day in the month. Sure there may be a use case for sending on the last, but a far more common for the 4th. The logic is the same for 1,2,3 so why not 4? Why not have both? They refuse to help and send the same response from their purported 'Happiness Engineers'. Their solution? Just go manually change it each month. Yeah... dumb. Review Source Marcius R. Entrepreneur Used the software for: 3-5 years ### "Easy subscribers integrated right into WordPress" March 21, 2022 5.0 Now that MailPoet has been acquired by WooCommerce, it has become an industry standard for Wordpress. Of course, this can be both a good and a bad thing, depending on how they will chose to move forward with this. It still is a very easy to use tool which I recommend to anyone starting a website or anyone with a niche website that has a small audience. For the most part, you won't need anything more complicated unless you chose and want to expand. But beware of the cons I've listed here. Pros Mailpoet is very easy to use. It's specifically designed for the average Joe. You can easily integrate it into your Wordpress and start capturing leads. It has a good amount of features to be useful but not too many to be overwhelming and it integrates with Woocommerce, which means it has functionality to run an ecommerce store. Or you can use it for just running a blog and use the "send emails of the latest blogs posted" feature. Cons While the subscriber data is technically hosted on the website, it's more of a hybrid solution. Yes all subscribers are stored in the Wordpress site, but the email deliverability is done through MailPoet and they are pretty quick to punish anything that "looks" like SPAM and disable your email deliverability without appeal. For this reason I only recommend you subscribe to the monthly plan, not the annual plan. You can change your email sending provider to something else, sure, they allow you to do it. But, your usage of the plugin and the cost is still based on the number of subscribers even if you're using someone else's email delivery plan, which seems nuts since all the data is on your server and the usage of the plugin whether it's 1 subscriber or 1 million doesn't affect them at all if you're using someone else's email delivery service. The free plan has a 1000 subscriber limit, which is fine for most small sites, but only a delivery of 5000 emails per month, which - if you have 1000 subscribers - that means you'll only be sending 5 emails a month. Review Source Ninos H. Creative Director Used the software for: Less than 1 year ### "Settled with MailPoet!" January 10, 2022 5.0 Overall we're happy with the product and use it often on several client websites Pros \* Mailpoet is easy to use, I like features like adding Posts when designing the email template. \* I think the premium plan is best priced among others \* The support team (I needed support a couple of times with technical aspect of mail poet and email lists in general) they've been very helpful, clear documentation (easy to follow) \* integrates with wordpress Cons I think this would be more pre-built templates Review Source philippe R. Writer Used the software for: 1-3 years ### "A perfect emailing solution to power up your WordPress " July 15, 2022 5.0 This product is simple and intuitive. The leaning curve is fast. In minutes you create some email campaigns. Pros This is not just a simple WordPress plugin. It’s a complete solution to build dynamic email campaigns and keep your subscribers aware of your blog or website activities. Cons Maybe more templates. But you can create custom template from scratch or from existing template. Review Source R Reviewer CEO Used the software for: Less than 1 year ### "Never seen a customers services like that + They constently lock your account" July 3, 2023 3.0 Bad, the fact that they locked your account and are not reactive to restore it it's a nightmare. They make us loose thousand $ in two weeks and they don't care... Pros Full integration in Wordpress and the fact that you know exactly the return on the newsletter Cons The After Sales services and the fact that they lock account for pseudo "spam" declaration : 9 cases on 15000 mails sent... Review Source Lea P. Blogger Used the software for: Less than 1 year ### "Finally, an easy-to-use email plugin" December 5, 2023 5.0 I've been very pleased with MailPoet's service. I wouldn't use another plugin for email. Pros MailPoet is easy to use. Plain and simple, ease of use is most important to me. It is very easy to create attractive newsletters. I'm so grateful! Cons Nothing much! MailPoet has a very reasonably priced subscription and a great free option until you're ready to pay for something bigger. Review Source R Reviewer Director Used the software for: Less than 1 year ### "Poor experience, no refunds, no emails" April 1, 2025 1.0 Just a poor service all around really. No refunds, locked accounts, poor sending abilities. Would not recommend, would rather go to Klaviyo or Mailchimp. Pros Integration into Wordpress makes it easy for ease of use. Cons They instantly locked my account when I went to send and they claimed it was “bounced emails” - however I then moved to Mailchimp and they didn’t bounce and delivered perfectly fine via another service. I asked them for a refund and they’ve responded back saying it’s against their policy. I didn’t even get to use the service they’re refusing to refund the £30. No support on weekends, had a massive marketing opportunity and MailPoet failed at the first hurdle, couldn’t even get an email out after hours on a Friday. Review Source Ngala E. sales executive Used the software for: Less than 1 year ### "mail poet review-2021" September 23, 2021 5.0 It makes it easy for us at supersales-guys-and gals to keep in touch with our clients and has added some value to the sales force. It's indeed a tool to recommend. It doesn't really matter if you are a complete novice, newbie or an expert with email marketing or lead generation tools- with mail poet, you will yield quality results. Pros With an almost 5 stars rating in WordPress, this plugin is very responsive when it comes to sending bulky emails. It's available both in the freemium and premium versions with setup being very easy. The free plan holds a max. of 1000 subscribers and supports 500,000 simultaneous emails send on. It has some pre-made templates that are very attractive and easily customizable for creating awesome newsletters, sign-up forms, welcome emails, etc. Easy to integrate. this tool makes it absolutely trouble-free to import data from other email marketing software like Mailchimp and others. Post notifications- Mail poet, allows you to quickly encompass your most popular or new posts within a specific email campaign; this way when your subscribers receive either a welcome email or some other type from you, they will also be recommended your newest or most popular published article. I kind of like this feature because it's a smart way of retaining subscribers. The more they are notified about your famous or future works, the more your traffic increases. For me, it's one of the best ways to bump up customer retention rates. Another exceptional feature I discovered with this tool is, based on the behaviours of your subscribers, you can create separated campaign partitions for each set of subscribers. For instance, those who do not always open your emails, those who take specific actions depending on your offers. Cons It's just good for me to say, I'm satisfied. Review Source Adrián S. Nutricionista Used the software for: Less than 1 year ### "Empezando con Mailpoet" September 12, 2023 3.0 Me permite mantener a mis clientes informados sobre consejos de salud y recetas saludables de manera sencilla Pros Es muy fácil crear correos atractivos. Además, la integración con wordpress hace que sea fácil administrar listas de correo. Cons Me faltan algunas opciones más avanzadas que si he encontrado en otras herramientas de email marketing. Review Source Verified Reviewer CEO Used the software for: Less than 1 year ### "If you are considering it, don't. Move your head to better options" November 22, 2024 2.0 I would not raccomand it due to incredible bugs inside its email edior that will make you scream internally Pros It's directly integrated inside of Wordpress, so you can manage your email campaign directly from your website. But a part from that is a mess Cons The editor, the email editor is something so hateful, so stressing, so frustrating I stopped using it. Review Source Borja O. Profesor y formador de profesores Used the software for: 3-5 years ### "Intuitiva, simple y encima integrada en tu wordpress" April 4, 2023 4.0 Me permite enviar emails diarios a mis suscriptores de una forma simple, efectiva y con una entregabilidad alta. Mi negocio se basa en el email marketing y recomiendo esta herramienta a cualquiera que no necesite automatizaciones complejas. Pros Sin ninguna duda, la posibilidad de enviar emails desde mi propio panel de wordpress sin necesidad de entrar en otra plataforma. Está hecho para enviar emails de una forma sencilla y sin complicaciones innecesarias como es común en muchas otras herramientas de email marketing. Cons Las automatizaciones siguen siendo bastante simples, aunque en mi caso no es un problema. Lo que me molesta es el "peso" de la herramienta dentro de mi hosting. Espero que lo mejoren en el futuro. Review Source Tony D. Senior Solutions Architect Used the software for: 1-3 years ### "MailPoet - A must have for SMB businesses to keep customers engaged." May 27, 2024 4.0 99% positive. Love the plug-in, will continue using it daily and we continue recommending the plug-in. Pros I like the list management, I like that everything you really need is bundled in a single plugin, and it's free. Yes, there are add-ons, and you will need to upgrade for high-volume emailing, but for a small business to send out a weekly newsletter to a moderate-sized list, it's the way to go. Cons There isn't much. I do wish that the signup widgets were more customizable and a bit more intuitive, but it's nothing you can't figure out with a little work. Review Source Juan M. autónomo Used the software for: 3-5 years ### "Aplicación de mailmarketing totalmente integrada en WordPress" January 30, 2023 5.0 Mailpoet me permite ganar mucho tiempo a la hora de consultar los resultados de los envíos de mailmarketing y de configurar todo dentro del mismo entorno de WordPress. Pros Mailpoet permite utilizar todas las herramientas de marketing por correo desde la administración de WordPress sin necesidad de acudir a otra plataforma para configurar formularios, realizar acciones o consultar resultados de los correos. Todo se hace en WordPress. Cons Para poder utilizar el plugin en WordPress es necesario tener instaladas la versión inicial gratuita y la versión Pro de pago, cuando se actualizan las versiones no se hace a la vez y en ocasiones puntuales el complemento deja de funcionar hasta que coinciden las versiones actualizadas. Review Source Melle P. Creative Manager Used the software for: 1-3 years ### "More Expensive for Less Features" November 27, 2022 4.0 Overall, if you have a super small list and you're just starting out, it's a great way to use the WordPress interface to do one more thing. It's got a straightforward editor (albeit a bit basic) that lets you do more or less what you need to do with a mailer. You can schedule your emails, set up welcome and follow-up emails from woo-commerce and even set up some basic re-engagement. It also does a great job of teaching beginning users about email list rules and etiquette, which is a nice touch. We set it up for plenty of clients, and I haven't heard a lot of negative feedback (until their lists grow and pricing becomes an issue). Pros Super easy to use interface, lots of great guidance for mailing list management, great (and time saving integration with WordPress) Cons It is INCREDIBLY expensive for the feature list. There's really nothing advanced about it. If the price point were different, I would say that it's a good starter program for someone looking to start building their mailing list, but the truth is, some more feature rich competitors have a much better starter package. It's also a bit buggy. Sending (or getting it to send) can be a pain. The analytics aren't good enough to really learn much about your audience and the complexity of the builder leaves a bit to be desired. Review Source Ngenge Y. Telemarketer Used the software for: 3-5 years ### "MailPoet" August 5, 2022 5.0 Overall, MailPoet is good for building nice sign-up and newsletters. Try it. Pros MailPoet is a pretty nice WordPlugin to design attractive signup forms. I love every single quality of premade forms available and they're easily customization. The plugin provides equally offers video guides which are very helpful. the price is affordable and the customer support service is quite a proactive than expected. It's an awesome tool for building nice in-line and pop-up forms Cons Block editing using get too associated with Gutenberg and sometimes becomes a little bit laggy. Review Source R Reviewer UX Designer Used the software for: 3-5 years ### "Good but limited" August 8, 2024 3.0 I used it with multiple website to manage email list for Homeowners Associations.. Pros It works well with Wordpress and is simple to add Cons Need technical knowledge to set up seamlessly Review Source Alex M. Freelance Used the software for: 3-5 years ### "El email marketing ideal para Wordpress" January 18, 2024 5.0 Pros Lo primero su integración con Wordpress ya que son ellos, si no me equivoco, los mismos creadores, por lo tanto la seguridad y compatibilidad es un plus. Al estar perfectamente integrado todo el dashboard se queda dentro de Wordpress, todo en un mismo lugar sin salir de tu panel. Y ahora por fin se están poniendo las pilas mucho con las automatizaciones y flujos de mails según triggers etc... Siempre funcioa perfectamente. Tengo licencia Lifetime y estoy muy contento. Cons Quizás hecho de menos más poder de automatizar procesos, etiquetas , pero están progresando mucho en esta área. Les animo a seguir. Una gran herramienta. Review Source Justin Z. Web Developer Used the software for: 1-3 years ### "High-quality drag and drop Newsletter plugin you can use within WordPress" February 9, 2022 4.0 Pretty satisfied. User-friendly interface. Easy deployment. Pros It saves a lot of time and removes technical hurdles for many users from dealing with several different software to be able to send nice and professional newsletters. WordPress notification emails can be sent using MailPoet service, so your emails going to spam problem is now gone. Cons Its segmentation and integrations are limited to WordPress core features and WooCommerce only. You can use automation tools like Zapier, but it is strange you sending data out to Zapier and send back to WordPress. Majority of users running WordPress are not on managed platforms, it would encounter technical and performance problems, I believe. It does not support Multisite, that really let me down. It does not support multilingual either. Review Source Miguel D. Desarrollo de nuevos negocios Used the software for: 3-5 years ### "Newsletter and transactional emails solution for WordPress that works out of the box " November 11, 2022 5.0 MailPoet was my first newsletter solution and it worked just great, I used it for clients too and we have not complained, even my not-techy clients figured out how to use the platform. My account was paused once because they thought there may be a spam issue with my account but after verification, it went back to normal.This is not an email marketing solution since the automation part is limited, but it is a great tool for newsletters and e-commerce. Pros \-They have their own sending system-Can be integrated with Woocommerce for transactional emails-Different styles for the sign-up form-Automatic emails once you publish an entry Cons \-They are very strict with anti-spam policies and sometimes your account may be paused-Limited email templates Review Source Jose Manuel L. Marketing Manager Used the software for: 1-3 years ### "Great Emailing Tool" February 23, 2022 5.0 I really like this software, because it is very easy to use and it works perfectly with Wordpress. Pros It is very easy to use. You don't need to spend so much time to learn how to use this software Cons If you have 2 or more lead magnets, you can't develop different emails for each these leads. In other words to register people from different lead magnets will mean that they will receive the same emails. Review Source R Reviewer Directeur Used the software for: Less than 1 year ### "Excellent pour mes utilisateurs. " December 15, 2023 5.0 Pros J’envoie toutes mes newsletter via MailPoet, très utile pour permettre la fidélité de mes clients ! Cons Aucun inconvénient ne me semble être important Review Source Jos W. Copy writer Used the software for: 3-5 years ### "Best choice for sending mails by Wordpress" October 12, 2022 4.0 Nice integration between CMS (Wordpress) and ESP Pros You can send a lot of (unbranded) e-mails right within Wordpress. Very cool that you can use you're site members as yout sendlist. Cons You always need to go to Wordpress backend to send your mail campaigns. Review Source Verified Reviewer Soporte Used the software for: 3-5 years ### "Buena herramienta de email marketing con Woocommerce." November 30, 2022 4.0 Mi experiencia fue buena, ya que para lo que la necesitaba se integraba muy bien con Woocommerce y WordPress. Pros Lo que más me gusta de mailpoet es su integración con Woocommerce, ya que puedo enviar campañas y vincular clientes de mi tienda virtual con mailpoet. Cons Lo que no me gusta de mailpoet es que es un plugin muy pesado para WordPress y carga muchas tablas en la base de datos. 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