# Facebook Business Suite Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Facebook Business Suite the right Social Media Management solution for you? Explore 180 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/235972/Facebook-Business-Suite/reviews

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Facebook Business Suite

4.3 (180)

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Last updated March 13th, 2026

# Reviews of Facebook Business Suite

Ease of use

4.1

Customer Service

3.4

## Pros and Cons in Reviews

AL

Ann L

Head of MarketingEnvironmental Services, 11 - 50 employeesUsed the software for: More than 2 years.

“It streamlines posting, messaging, insights, and ad management across both Facebook and Instagram, which saves time and makes it easier to stay consistent with branding.“

June 6, 2025

Jessie M

managerConsumer Goods, 2 - 10 employeesUsed the software for: 1-2 years.

“Sometimes the platform also runs slowly or has small glitches, like posts not loading right away or notifications being delayed.“

January 29, 2026

AL

Ann L

Head of MarketingEnvironmental Services, 11 - 50 employeesUsed the software for: More than 2 years.

“It’s a convenient tool for managing both Facebook and Instagram in one place, especially for scheduling posts, responding to messages, and monitoring basic insights.“

June 6, 2025

Jessie M

managerConsumer Goods, 2 - 10 employeesUsed the software for: 1-2 years.

“Another downside is that some features are limited compared to using separate tools, especially for more detailed ad management.“

January 29, 2026

LD

Laura D

Client Success SpecialistMarketing and Advertising, 11 - 50 employeesUsed the software for: More than 2 years.

“I use it almost every day for managing client social media pages and accounts and it incorporates all of the necessary functionality for post scheduling and maintenance, as well as dashboard analytics.“

April 11, 2025

Jessie M

managerConsumer Goods, 2 - 10 employeesUsed the software for: 1-2 years.

“There are a lot of menus and features, which makes it hard to quickly find certain tools or settings.“

January 29, 2026

Stephanie W

OwnerConsumer Services, Self-employedUsed the software for: 6-12 months.

“It's very good for organizing everything in one place, however I prefer to create my posts on instagram and then share to facebook to ensure they look as I intend.“

March 21, 2026

SG

Shauntel G

Operations CoordinatorHospital & Health Care, 501 - 1,000 employeesUsed the software for: More than 2 years.

“they got rid of the big span of scheduled posts, this used to be the main go to within our company as we needed to do posts up 3-4 months in advance and now can no longer do that“

May 21, 2025

## Showing most helpful reviews

Showing 1-25 of 180 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Stephanie W.  
Owner  
Consumer Services  
Used the software for: 6-12 months

### "Very useful"

March 21, 2026

4.0

It's very good for organizing everything in one place, however I prefer to create my posts on instagram and then share to facebook to ensure they look as I intend.

Pros

I really like all the data showing my reach, views, clicks, etc. The autogoals are also helpful to keep me motivated with promoting my small business.

Cons

I find that sometimes the stories and posts do not share to instagram in the same way that they show up on Facebook Business Suite.

Switched from

[Facebook Apps and Tabs](https://www.capterra.com/p/160208/Facebook-Apps-and-Tabs/)[Instagram](https://www.capterra.com/p/210721/Instagram/)

To try to keep everything consolidated to one app.

Review Source

SD

Shelby D.  
Digital Marketing Specialist  
Banking  
Used the software for: 1-2 years

### "Streamlined Scheduling and Ad Management"

September 16, 2025

5.0

Overall, Facebook Meta Suite has been a reliable tool for managing social media. I appreciate having both Facebook and Instagram accounts connected in one place, with organized inboxes and convenient scheduling tools that save time and effort. The Ad Manager is also a strong feature that makes running campaigns straightforward.

Pros

Facebook Meta Suite is a great tool for managing both Facebook and Instagram accounts in one place. Having access to multiple direct message inboxes in a single view makes communication more organized and simplified. The post scheduling feature is especially convenient, eliminating the need for additional scheduling tools. Plus, the Ad Manager within Meta Business Suite is powerful and easy to use.

Cons

The only thing I don’t like about Facebook Meta Suite is that there are multiple ways to navigate to different pages, which can get confusing. I find myself going in circles trying to get where I need to be.

Review Source

Stacey S.  
Member Services  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Hard to learn but a necessary tool "

March 6, 2026

3.0

Pros

The analytics are a great resource. I really like being able to schedule posts ahead of time. Being able to see how something will look on a mobile device vs. desktop is a nice feature.

Cons

There is a huge learning curve. Nothing seems very straight forward. Trying to get answers and or support is not easy. It's easier to look on YouTube and hope for the best.

Review Source

Jessie M.  
manager  
Consumer Goods  
Used the software for: 1-2 years

### "FaceBook review"

January 29, 2026

4.0

Overall, my experience with Facebook Business Suite has been mostly positive. It’s convenient to have tools for posting, messaging, and viewing insights all in one place, which makes managing a business page more organized. The scheduling feature and message inbox are especially useful for staying consistent and responding quickly. However, it can sometimes feel overwhelming because there are so many options, and the system can be slow or glitchy. Even with those downsides, it’s still a helpful platform for keeping social media management in one central location.

Pros

What I liked most about Facebook Business Suite is how it puts everything in one place. Being able to manage Facebook and Instagram messages, comments, posts, and insights from a single dashboard saves a lot of time. The scheduling tool is especially helpful because it lets you plan content ahead instead of posting in the moment. I also like the analytics — they make it easy to see what’s working and what’s not without needing advanced marketing skills. Overall, it makes managing a business presence on social media feel more organized and less overwhelming.

Cons

One thing I liked least about Facebook Business Suite is that it can feel confusing and cluttered, especially at first. There are a lot of menus and features, which makes it hard to quickly find certain tools or settings. Sometimes the platform also runs slowly or has small glitches, like posts not loading right away or notifications being delayed. Another downside is that some features are limited compared to using separate tools, especially for more detailed ad management. Overall, it’s useful, but the layout and occasional technical issues can make it frustrating.

Review Source

AL

Ann L.  
Head of Marketing  
Environmental Services  
Used the software for: 2+ years

### "All in one place"

June 6, 2025

4.0

Overall, my experience with Facebook Business Suite has been positive. It’s a convenient tool for managing both Facebook and Instagram in one place, especially for scheduling posts, responding to messages, and monitoring basic insights. It helps save time and keeps our online presence consistent across platforms.

Pros

What I liked most about Facebook Business Suite is the ability to manage everything in one place. It streamlines posting, messaging, insights, and ad management across both Facebook and Instagram, which saves time and makes it easier to stay consistent with branding. I especially appreciate the post scheduling tool and the inbox feature that lets me respond to comments and messages from both platforms in one unified location. It's efficient, convenient, and helps keep campaigns organized.

Cons

There were times when scheduled posts didn’t publish as planned, or analytics wouldn't load correctly. It also doesn’t offer the depth of reporting or customization that more advanced tools provide, which can make campaign evaluation a bit limited—especially when managing multiple ad objectives or trying to dig into historical performance

Review Source

KM

Kortnee M.  
Chief Executive Officer  
Executive Office  
Used the software for: 2+ years

### "Perfect ecosystem for social media tools"

July 21, 2025

5.0

Overall, I enjoy the use of a platform that makes it extremely efficient to manage multiple pages on Facebook and Instagram. Customer support could be much better but if the trade off is the variety of tasks I can complete, I’ll take it.

Pros

The software provides an entire ecosystem for social media management tools. Having everything in one place is time-saving and efficient.

Cons

There is a pretty steep learning curve as it isn't like the regular social media platform. Business setup does take a bit of effort.

Review Source

Tanya D.  
President  
Retail  
Used the software for: 2+ years

### "Great Business Tool"

August 21, 2025

5.0

Overall my experience with Facebook Business Suite has been positive with making my social media management easier.

Pros

I like that Facebook Business Suite brings together my Facebook and Instagram social media pages for ease of use.

Cons

Sometimes it's not accurate, like it constantly says I have unread messages and I have gone through and checked numerous times and nothing.

Review Source

DC

Destiny C.  
Owner  
Arts and Crafts  
Used the software for: 1-2 years

### "Meta-Radical"

October 24, 2025

5.0

Overall, my experience with meta has always been top of the scale! Ive always used meta apps to help me manage my business media accounts, etc.

Pros

My favorite parts of the Meta app are post creation, its many features, post scheduling, and being able to manage my business social media account with total ease.

Cons

The only issue I had with the meta app was the pricing as far as ad management. If the ads pricing were a bit more affordable that would be the only change I would have to ask for.

Review Source

LA

Laura A.  
Guest Experience Manager  
Leisure, Travel & Tourism  
Used the software for: 2+ years

### "All-In-One Social Media Control."

August 4, 2025

5.0

Well, by doing so, I can manage social posts and responses for Guriri Beach Aqua Park quickly and from one place, a big lifeline for day-to-day work!

Pros

It is really very convenient to manage posts and performance tracking of posts across platforms. Its cool features includes saving time on task and content scheduling. For what you get, it is well priced.

Cons

The initial setup process was not as easy and it took some times to determine the security settings.

Review Source

EF

Eviee F.  
Handmade Crafts  
Arts and Crafts  
Used the software for: 2+ years

### "Useful for Small Businesses"

December 17, 2025

5.0

Overall, it’s been a helpful tool for running my small handmade business. It’s not perfect, but it definitely makes social media management more convenient.

Pros

I like that I can manage Facebook and Instagram posts, messages, and comments all in one place. It saves time and makes it easier to stay connected with customers for my handmade business.

Cons

It can be confusing at first, and sometimes updates or glitches make things harder to find or manage.

Review Source

MRS

Mara Rose S.  
Head of Marketing  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great tool to manage your business pages and ads"

March 13, 2025

4.0

Pros

Campaign creation, audience building features, detailed view

Cons

Support is not great, particularly for standard users

Review Source

SD

Sienna D.  
Massage Therapist  
Health, Wellness and Fitness  
Used the software for: 2+ years

### "Good for basic use"

February 24, 2025

4.0

For the very basic functions I use it for, it's a good app

Pros

It's nice to have your inboxes from Facebook and Instagram in one app. You can also edit posts from both accounts in one app as well

Cons

You don't have access to all of the picture editing tools that Instagram has in this app, so for that reason I don't usually create my posts in this app

Review Source

DS

Desiree S.  
Owner  
Consumer Services  
Used the software for: Less than 6 months

### "Dazed and confused 😕"

April 1, 2025

3.0

My overall experience; it honestly left a bad taste in my mouth. In general the whole FB platform is in desperate need of a whole lot of change.

Pros

What I liked about it is; It offers new insites

Cons

What I like least about it is; the lack of support and customer service. It's lacking to say the least.

Review Source

MB

Morgan B.  
Director of Operations  
Transportation/Trucking/Railroad  
Used the software for: 2+ years

### "Necessary and Amazing but Customer Service Lacks"

October 21, 2024

4.0

I use Facebook Business Suite regularly. It's hard to imagine working in Marketing without it.

Pros

It's hard to imagine running a business without using Facebook Business Suite in some capacity. It's a wildly powerful tool.

Cons

Meta customer service, in general, is terrible and difficult to reach. It's a great product as long as everything is working correctly but if you experience an issue or glitch, it's a nightmare.

Review Source

MG

Milagros G.  
Content creator  
Online Media  
Used the software for: Less than 6 months

### "Excellent for ypur business"

January 16, 2025

5.0

I like it for the moment, it is a plus for people who want to have their networks active but have little time to publish content constantly.

Pros

I use it to manage the content in my business. I organize the content so that it is uploaded at a specific time and that way I can always have my networks organized and up to date for my clients.

Cons

My only complaint at the moment is that there are some elements that cannot be scheduled. I would also like to see more things added to be scheduled.

Review Source

SJ

Shailyn J.  
Pet Groomer  
Consumer Services  
Used the software for: Less than 6 months

### "Great Way to Connect"

January 27, 2025

4.0

Using it was easy and effective. I was able to reach many people all at once and keep people engaged.

Pros

Easily connect with people, share photos and videos and engage your followers.

Cons

Occasional lag with the messaging app, or would receive a notifications when I did receive a message.

Review Source

SC

Sarah C.  
Senior Project Manager  
Health, Wellness and Fitness  
Used the software for: 6-12 months

### "Everything in one place"

July 25, 2024

5.0

Pros

Everything is in one place, easy to set up ads, manage the ads once they are live, respond to comments, plan upcoming content, and see all insights in once place.

Cons

They is no specific feedback why ads get rejected, so you can spend a lot of time and money with creative and copy to get a broad response. Also, the amount of spam that is on Facebook is crazy and wish Facebook was doing more to prevent that.

Review Source

KY

Kalyan Y.  
No  
Security and Investigations  
Used the software for: Less than 6 months

### "Facebook business suite application review what did like most about Facebook business"

February 11, 2024

3.0

I liked Facebook Business Suite, overall it is very good, there are some flaws which need to be improved like managing the profile at one place, after that it is a very good platform.

Pros

In Facebook Business Suite, you can manage all the groups together and can also take payments for all the groups at one place.

Cons

One disadvantage of Facebook Business Suite is that you can manage all the groups but you cannot manage the Facebook profile in it, so for this you have to use a separate solution, so that is why I am a little

Review Source

AR

Angela R.  
Manager  
Construction  
Used the software for: 6-12 months

### "Social media monitoring has never been easier. "

June 4, 2024

5.0

Pros

Lets be honest. Sometimes we get so caught up in every day life running a business that we forget to follow up on our social media presence! Facebook Business Suite makes this SO much easier! Scheduled ads being posted on your behalf is a HUGE help to us and is one of our favorite aspects of this application. Speak to customers with ease, schedule estimates, and show off your work!

Cons

I think the biggest con we have is that we dont always receive notifications.

Review Source

lilibeth B.  
data encoder  
Hospital & Health Care  
Used the software for: 1-2 years

### "Pros and Cons of Facebook Business Suite"

April 12, 2024

5.0

I can claim that it benefits home-based business owners like me because it's practical and makes it simpler for us to market our products.

Pros

I like that scheduling allows you to monitor your clients' orders and that they can schedule an appointment. I can also observe the tips regarding how I can monitor my products.

Cons

It contains a few features, but the UI could use some work.

Review Source

RD

Rabie D.  
designer  
Design  
Used the software for: 2+ years

### "For professionals and expert users, this piece of software is highly beneficial. Good luck if you're"

June 6, 2023

5.0

The overall experience was positive, and I would advise everyone to use Business Suite since it saves time, provides a cleaner interface, allows you to concentrate on the most crucial information, and makes it simpler to develop fresh, compelling material.

Pros

Every Facebook page owner should use the Business Suite. It provides a simple, contemporary dashboard with a wealth of information, including a rapid rundown of the most recent posts, data on reach, engagement, and comments, among other things. The planner and insights are two of my favorite features. The planner provides you with a great calendar view that makes it simple to see the big picture, schedule posts for later, and handle running advertisements and dual publishing on an associated Instagram account. What I enjoy about Insights is that you can track your competitors and how many new likes they receive, and there are some lovely graphs that show your audience.

Cons

The tool is fantastic for posting to all of our social media profiles. Everything is ten times easier now, especially when using a phone. It's simple to switch between accounts. Usually, boosting posts is simple. The pros significantly outweigh the drawbacks.

Review Source

Josip L.  
Athletic coach  
Sports  
Used the software for: 2+ years

### "Spent less time doing more on Facebook"

September 1, 2022

5.0

Overall experience is good and I recommend everyone to use Business Suite because it is a time saver, gives you a more clean dashboard and you can concentrate on important data and create new engaging content more easily.

Pros

Business Suite is a great tool for every Facebook page owner. It offers a clean, modern-looking dashboard that is full of all kinds of information such as a quick overview of the latest posts, how big was the reach, how many people were engaged, commented, and a lot more. My favorite features are Planner and Insights. The planner gives you a nice calendar view where you can easily see the whole picture much easier, schedule your posts for later, and manage running ads and dual publishing on a connected Instagram account which is a nice time-saving feature. What I like about Insights is that there are some nice graphs representing your audience and you can even monitor your competitors and how many new likes they got in some time, how many posts they created, and so on

Cons

All those features are nice to have but I experienced a lot of time slowness in the whole dashboard and a lot of waiting for the load to complete. Also, I must mention that Facebook (Meta) loves changing stuff regularly and that can cause some features to disappear without proper notice or given alternatives. When something breaks you get a generic error message. I tried contacting support a few times and although they were fast on response time, they weren't of much help.

Review Source

Domingo G.  
Partner  
Marketing and Advertising  
Used the software for: 2+ years

### "Facebook Business Suite and also Instagram"

July 14, 2022

4.0

If you configure your accounts since beginning in a good way your whole business will be at good health.

Pros

Stay organized with multiple accounts. Link and Manage ads for Facebook business and Instagram business within same place. Review inbox messages at the same time from both platforms FB / IG. Free, you can manage a lot of features to get a decent campaign at FB / IG at the same time and even the addition of Whatsapp. Really good way to manage and order admins, group accounts and assets, pixels for websites, ad accounts, assign people to specific resources, payment methods and more.

Cons

"Audiences" are being reduced by Facebook and your targeting options for niche products or certain groups could be hard to be reached. Customer support is really annoying, concierges never have common sense and do any analysis of what is happening with ads, images or whatever is happening. Customer support takes so long to respond to you at least a week, that will cause a problem with your client if you are an agency, if you are independent is very stressful know that you are wasting time with an ad if it is time sensitive. If as an agency you pay multiple clients can't divide the invoice into that many accounts, or at least get their accounts mentioned, but you can have a list of every single ad mixed all together.

Review Source

Favour N.  
CEO  
Marketing and Advertising  
Used the software for: 1-2 years

### "Great Tool for Instagram and Facebook Business Account "

January 16, 2023

5.0

I've had a Facebook Business Account for quite some time now and Facebook Business suite has really helped me along the way, and whenever I have an issue the customer service are always very helpful in resolving it.It's a really nice software for all businesses and if you're feeling overwhelmed with managing your Facebook and Instagram business account then this software could really help you.

Pros

I like how this software helps me in scheduling both my Instagram and Facebook Business Account, not just my posts but also my stories and reel which helped in making work a lot more easyI also like how it helps keeps track and reminds me of all the things I need to doAnother thing I like is the analytics which helps me know how well my social media accounts are performingI also like the customer support, I've had a lot of issues with my account and they've really helped me in resolving itI really like how this software helps me in handling my social media accounts which helps with the growthof my business because I'm able to focus more on other things.

Cons

I've been having difficulty in fully linking my Instagram and Facebook account together, whenever I try it takes me to a blank page and nothing happens, that is quite discouraging and I don't really like thatAnother thing I don't like is the difficulty in locating the customer service, don't get me wrong the customer service are really helpful but it could be really frustrating to locate where the customer service option is and that could be quite annoying.

Review Source

Ahmed S.  
Planning Engineer  
Civil Engineering  
Used the software for: 2+ years

### "It is much better and easier to manage my page through this application"

April 29, 2023

5.0

A unique and deserving experience, many features have become available that make online work much easier

Pros

Ease of use, the ability to control more than one account, knowing the average page performance over time, to control publishing throughout the week and month

Cons

It needs some updates regarding the status of the order, as sometimes the recorded data disappears and it is difficult to recover it

Review Source

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