--- title: "Adact Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Adact Software - reviews, pricing plans, popular comparisons to other Gamification products and more." source_url: "https://www.capterra.com/p/236773/Adact/" page_type: "product" language: "en" publication_date: "2026-10-05" --- # Adact Software Review 2026: Features, Integrations, Pros & Cons Last updated on October 5, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Adact ## What is Adact? Adact enables you to create gamification marketing campaigns. Within minutes. Without a single line of code. Grab the spotlight and reach new audiences! Different Campaign Types Adact has 50+ game types you can choose from depending on your goal. Games in Adact fall into 5 categories: 1) Questionnaires 2) Competitive games 3) Puzzle games 4) Lottery games 5) Video games Different games have different use cases, so be sure you can use Adact for whatever marketing goal or brand you have! ## What is Adact used for? [Gamification](https://www.capterra.com/gamification-software/)[Contest](https://www.capterra.com/contest-software/) Top alternative Featured Overall rating Based on 13 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Contact vendor for pricing Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Adact?[Manage this product listing](https://www.g2.com/products/adact/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Adact 4.8 (13) VS. [4.6 (73)](https://www.capterra.com/p/140294/OpenWater-Awards/reviews/) Starting Price Contact vendor Starting Price $5100 Per Year Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.7 (13) Ease Of Use 4.2 (25) Value For Money 4.5 (13) Value For Money 4.3 (24) Customer Service 4.9 (12) Customer Service 4.9 (25) ## Adact alternatives Highest Rated [4.8 (193)](https://www.capterra.com/p/148148/Award-Force/reviews/) Starting price $2625.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars [4.4 (156)](https://www.capterra.com/p/154791/ShortStack/reviews/) Starting price $99.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [4.3 (42)](https://www.capterra.com/p/147199/Qualifio/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Awardify](https://www.capterra.com/p/252478/Awardify/) [4.6 (25)](https://www.capterra.com/p/252478/Awardify/reviews/) Starting price $1979.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/252478/Awardify/) [View all alternatives](https://www.capterra.com/p/236773/Adact/alternatives/) ## FAQs about Adact Overview ### Which roles and teams benefit most from Adact? Adact is most used by marketing teams, operations leaders, product managers, and workplace or HR managers who need interactive campaigns and stronger audience engagement. Marketing roles use it to run gamified promotions and social content, while operations, product, and people teams apply it to streamline experiences, increase participation, and support internal initiatives. Answer based on 13 reviews Overview ### What company size and industries is Adact built for? Adact is built for brands and media, primarily small businesses at 85%, with midsize companies making up 15%. It is used most in Consumer Services and Information Technology and Services, each at 15%, followed by Consumer Goods at 8%, and is commonly applied to gamification. Answer based on 13 reviews Features and Usability ### What are the key features of Adact? Adact offers contest management, campaign management, and lead generation tools, plus interactive content such as polls, surveys, sweepstakes, and landing pages/web forms. It also includes analytics and reporting, customizable templates and branding, drag-and-drop design, rewards management, blind judging, fraud detection, and third-party integrations. Integrations ### Which third-party tools and platforms does Adact integrate with? Adact connects natively to HubSpot CRM, HubSpot Content Hub, HubSpot Service Hub, and Zapier. These integrations cover CRM, content management, and automation workflows, giving Adact users a small but focused set of third-party connections for linking marketing, service, and app automation tools. Getting Started and Support ### What training and onboarding options does Adact offer? Adact provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars offer scheduled group learning, documentation provides written reference, and videos support self-paced review. Getting Started and Support ### What customer support options does Adact offer? Adact provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. Support details are presented through self-service resources and direct contact options, giving users multiple ways to find answers or reach help. No reviewer feedback is available to describe response speed, helpfulness, or recurring support issues. ## Features AI summary Based on 994 Gamification reviews Capterra data shows that buyers of gamification software rank the following features as their top priorities: - **Personalization** (**46%** of reviewers rated this feature as critical) - **Mobile Access** (**46%**) - **Interactive Content** (**43%**) Adact supports all three of the features reviewers rate highest: **Personalization**, **Mobile Access**, and **Interactive Content**. Together, these capabilities help businesses tailor experiences to different users, make participation easy across devices, and create more dynamic interactions, allowing teams to increase involvement and keep audiences interested over time. Personalization 4.6 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Adjust communications based on previous interactions or personal preferences Mobile Access 4.5 (4) 50.00% of 4 reviewers that rated this feature as important or highly important Access software remotely via mobile devices Interactive Content 4.8 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Allow the audience to interact or engage with the content Leaderboards 4.3 (6) 50.00% of 6 reviewers that rated this feature as important or highly important Boards that use custom metrics to show how leading performers compare to other individuals/teams Real-Time Data 5.0 (6) 50.00% of 6 reviewers that rated this feature as important or highly important Receive data and information in real time Drag & Drop 4.8 (4) 25.00% of 4 reviewers that rated this feature as important or highly important Assemble applications and processes by dragging over and arranging pre-built components Adact 47 features ### All Features - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Analytics: Tools for the systematic analysis of various types of data or statistics - API: Application programming interface that allows for integration with other systems/databases - Assessment Management: Creation, administration, and evaluation of assessments or tests - Awards Management: Distribute awards to winners via prizes, coupons, giveaways, items, redemption codes, etc. - Blended Learning: Supports learning paths that combine in-person classes with online/virtual courses - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat - Contact Management: Manage, organize, and store contact information - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Contest Management: Organize and manage interactive contests or challenges - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Email Reminders: Reminders sent via email - Employee Engagement: Tools to improve and measure employee satisfaction and involvement - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - For Marketers: For the intention to be used by marketing teams - For Sales Teams/Organizations: Caters to sales teams - For Training/Education: Used for training or educational purposes - Forms Management: Store, manage and track all forms in a centralized location - Fraud Detection: Identify and prevent suspicious activity - Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time - Interactive Content: Allow the audience to interact or engage with the content - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Lead Generation: Manage the process of attracting and converting business prospects into leads - Leaderboards: Boards that use custom metrics to show how leading performers compare to other individuals/teams - Mobile Access: Access software remotely via mobile devices - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Personalization: Adjust communications based on previous interactions or personal preferences - Polls/Voting: Enable custom polls/voting to facilitate decision-making or increase engagement - Progress Tracking: Reporting on how each user, task or process has advanced since its initiation - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Rewards Management: Strategize and implement rewards for returning customers, employees and other members - Scoring: Automatically calculate score after the assessment - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Promotion: Market event via social media tools - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data --- Features 4.7 (13) 4.7 Based on 13 reviews ## Pricing Value for money 4.5 (13) Value for money 4.5 (13) 4.5 Based on 13 reviews ## Integrations [ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ HubSpot Service Hub](https://www.capterra.com/p/182476/HubSpot-Service-Hub/)[ HubSpot Content Hub](https://www.capterra.com/p/201318/HubSpot-CMS/) ## Support, customer service and training options Customer Service 4.9 (12) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (12) 4.9 Based on 12 reviews ## User reviews Overall rating 4.8 Based on 13 reviews Filter by rating 5(11) 4(2) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent GM Georgia M. Marketing executive Consumer Goods ### "Brilliant self serve gamification platform" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 25, 2024 Very good customer service and quick response times. Pros Easy to use self serve platform. Gamification is a great way to engage with consumers; Cons Found it difficult to get the size of images right. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RP Rauno P. Marketing specialist Sports ### "First user experience" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 14, 2024 Pros \+ Selection of many different games + Customer support/assistance + Real-time data + Real-time option to change campaigns Cons Hard to say, I think at the moment things are good. Waiting for more great updates in the future. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AK Amy K. Manager Information Technology and Services ### "Innovative event marketing with Gamification " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 January 8, 2024 Adact was a great way to create buzz at our event. We were able to collect data from the questions we asked, while also letting our customers have fun with it. It aligned well with our brand. Notably, the support our consultant \[sensitive content hidden\] gave us throughout was a stand out. She helped us trouble shoot any issues, and answered all our questions swiftly. Pros The Customer Service was a standout. Our consultant \[sensitive content hidden\] was excellent. We were operating in Australia so there was a significant time difference, however \[sensitive content hidden\] answered our calls and messages extremely quickly whenever we needed support - both when we were developing the game, and also when we were running it. \[sensitive content hidden\] made sure she was available on the days of our events so everything went smoothly. Cons We did have a lag when the game had more than 20 people playing at once, however, this was short lived. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. NB Nika Brett U. Marketing director Consumer Services ### "Our community loved it!" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 2, 2024 Pros Creating a game gives you the opportunity to try an entirely different kind of marketing. Secondly, the costumer support that they offered was really top-notch! Cons The software exceeded all the expectations, I have nothing bad to say :) Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. SZ Selina Z. Marketing Coordinator Internet ### "Thank you Adact - from Avocado" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 December 12, 2023 Pros The Adact gamification platform is very customisable, and customer support is amazing! super helpful Cons We would have liked to be able to access more details within the game analytics Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. TK Tadej K. Product Manager Telecommunications ### "Adact does not only provide a great tool, but also an awesome team behind it" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 12, 2023 Great tool and a great value for money. Other that that, I would really like to thank the team behind the product. We have our own customers success manager \[sensitive content hidden\] who is always there to help us if we need him, they also organise different webinars, send us tips on how to improve our games etc. Pros All of the games we tried have proven to be great interaction and lead generators. Some are more suitable for younger and some for older population, which helps us to target different audiences on different occasions. Games can also be used as survey tools - by building them correctly one can use them to learn more about the customer. There is a number of engagement tracking options in the Adact's dashboard which help us measure the effectiveness of our marketing communication channels and see the engagement in real time. Games are also responsive and look good on all devices. Cons No major dislikes so far. We find it a bit annoying that customers have to log-in before playing the game, even if they are already logged-in our mobile app, but we are already working on this with Adact, which provides an option to use an API integration to connect our sign-on solution with their games. Reasons for choosing Adact Before we started working with Adact we were developing each game by itself with our marketing agencies. Adact helps us to achieve same or better results much faster and with a much lower budget. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. KA Keit A. Head of marketing Media Production ### "Easy way to increase engagement" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 11, 2023 We have found new ways of engaging our clients - testing their knowledge, asking their opinion about different topis etc and all this in a fun way Pros I like how easy it is to set up games, anyone could do it. And it does not take as much time as one would imagine. And the team is so helpful, i love their customer support, they answer right away and try to find us the best solutions. Cons I have not that I can point out, so far we are happy with everything. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. MM Matthias M. Social Media Manager Marketing and Advertising ### "Overwhelmingly positive interactive marketing experience" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 November 29, 2023 Pros The Adact team accompanied us throughout the first couple of campaign planning and implementation processes. We especially appreciated the fast and individual support that helped us achieve our campaign goals. With our account manager, we felt in good hands at all times. Cons There's nothing that I disliked about Adact. They've done a great job! Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. IP Ilze P. Education specialist Education Management ### "Trendy marketing tool" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 December 7, 2021 My business partner showed me this tool and I used it for a short time, but I found it super easy to use and fun! I will definitely look into it and I am looking forward to implement it in our daily work. Pros I liked the most that this is gamification related tool that is trending all over the world regardless of the age. People love games! Cons I don't have anything specific that I did not like. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. PH Peter H. Chief Operations Officer Defense & Space ### "Creative way to ensure employees stay up to date with required Computer Based Training (CBT)" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 December 6, 2021 We have been satisfied with Adact to this point and would recommend it to other small organizations that need to have employees complete periodic standards training. We used the product as an add-on to our already generated informational training. Pros Highly customizable and we were able to take important information that was previously presented through "Death by PowerPoint" and helped make the information more engaging. Cons We have not run into any negative aspects yet. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. 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