---
title: "Modera Salesfront Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Modera Salesfront Software - reviews, pricing plans, popular comparisons to other Auto Dealer products and more."
source_url: "https://www.capterra.com/p/237442/Modera-Salesfront/"
page_type: "product"
language: "en"
publication_date: "2026-10-21"
---

# 

 Modera Salesfront Software Review 2026: Features, Integrations, Pros & Cons

Last updated on October 21, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Modera Salesfront

## What is Modera Salesfront?

Modera Salesfront is a dealership CRM system that helps automotive dealers and mobile CRM showrooms manage sales operations. Modera is an all-in-one solution for your dealership that helps to solve most common problems that occur in the car sales field. If you are looking for ways to make your dealership more effective, reduce the time wasted on different processes that could be simplified or if you need a better understanding of your team’s weak points, Modera Salesfront is perfect for you.

## What is Modera Salesfront used for?

[Auto Dealer](https://www.capterra.com/auto-dealer-software/)[Online CRM](https://www.capterra.com/online-crm-software/)[CRM](https://www.capterra.com/customer-relationship-management-software/)

Top alternative

Featured

Overall rating

Based on 19 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

€109

Flat Rate, Per Month

Free trial  
available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Modera Salesfront?[Manage this product listing](https://www.g2.com/products/modera-salesfront/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Modera Salesfront

4.2 (19)

VS.

[4.9 (1,486)](https://www.capterra.com/p/71935/DealerCenter/reviews/)

Starting Price

€109

Flat Rate, Per Month

Starting Price

$99

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

3.9 (19)

Ease Of Use

4.8 (1,486)

Value For Money

4.1 (17)

Value For Money

4.8 (1,293)

Customer Service

4.3 (18)

Customer Service

4.9 (1,319)

## Modera Salesfront alternatives

[4.6 (6,134)](https://www.capterra.com/p/147657/monday-com/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.5 (805)](https://www.capterra.com/p/132997/Freshservice/reviews/)

Starting price

$19.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[4.5 (528)](https://www.capterra.com/p/107225/SysAid/reviews/)

Starting price

$89.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

92%

of reviewers

rated it above 4 stars

[4.8 (39)](https://www.capterra.com/p/101273/Agiloft/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

## FAQs about Modera Salesfront

Overview

### Which roles and teams benefit most from Modera Salesfront?

Modera Salesfront is most used by sales representatives, sales consultants, and automotive sales teams that manage customer leads, vehicle deals, and follow-up activities. Sales managers and corporate customer managers use it to oversee pipelines and team performance, while marketing and service teams coordinate campaigns, customer communication, and handoffs.

Answer based on 19 reviews

Overview

### What company size and industries is Modera Salesfront built for?

Modera Salesfront is built primarily for small automotive businesses, which account for 95% of reviewers, especially auto dealers. Automotive represents 89% of users, while retail and transportation, trucking, and railroad each represent 5%. Midsize businesses account for 5% of reviewers. Its most common use case is auto dealership operations.

Answer based on 19 reviews

Features and Usability

### What are the key features of Modera Salesfront?

Modera Salesfront offers lead management, sales pipeline management, and lead capture for dealership sales teams, along with inventory management, inventory tracking, and stock management. It also includes appointment management, automated scheduling, contact and customer databases, document storage, invoice management, accounting integration, reporting, and third-party integrations.

Getting Started and Support

### What training and onboarding options does Modera Salesfront offer?

Modera Salesfront provides in person training, live online sessions, webinars, documentation, and videos. In person and live online training support guided setup and instruction, webinars provide scheduled group learning, documentation offers written reference material, and videos support self-paced review of product steps and features.

Getting Started and Support

### What customer support options does Modera Salesfront offer?

Modera Salesfront provides Email/Help Desk, FAQ/Forum, Knowledge Base, Phone Support, and Chat. No reviewer feedback about support is available, so user experience details such as response times, helpfulness, or common frustrations cannot be stated here.

## Features

AI summary

Based on 1,696 Auto Dealer reviews

Capterra data shows that buyers of auto dealer software rank the following features as their top priorities:

-   **Reporting & Statistics** (**71%** of reviewers rated this feature as critical)
-   **Inventory Management** (**53%**)
-   **Customer Database** (**64%**)

Modera Salesfront supports all three features that reviewers identify as most important: **Reporting & Statistics**, **Inventory Management**, and **Customer Database**. Together, these capabilities help dealerships track performance, manage vehicle inventory more efficiently, and maintain accurate customer records, allowing teams to make better sales decisions and deliver more consistent buyer experiences.

Inventory Management

3.9 (11)

36.36% of 11 reviewers that rated this feature as important or highly important

Track and manage inventory levels to maintain proper supply

Service Department

3.7 (10)

10.00% of 10 reviewers that rated this feature as important or highly important

Manage in-house automobile service department

Contact Database

3.9 (16)

37.50% of 16 reviewers that rated this feature as important or highly important

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

For Automotive Dealerships

4.3 (15)

40.00% of 15 reviewers that rated this feature as important or highly important

For automotive/car dealerships

Sales Floor Management

3.9 (12)

50.00% of 12 reviewers that rated this feature as important or highly important

Track and monitor operations on the sales floor

Website Integration

3.9 (10)

30.00% of 10 reviewers that rated this feature as important or highly important

Seamlessly integrates with 3rd party websites

Modera Salesfront 44 features

### All Features
- Accounting Integration: Integrate with a third-party accounting system
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Appointment Management: Manage various aspects of appointments including booking, rescheduling, canceling
- Automated Scheduling: Automatically create schedules based on business needs or employee availability and qualifications
- Calendar Management: Track and manage schedules and meetings via an integrated calendar
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc.
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customer History: Access previous interactions or concerns to maintain customer relationships
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Reports: Alter the layout and content of reports
- Discount Management: Track products that are for sale at a reduced price or part of coupon promotions
- Document Storage: Store and organize documents in a centralized system
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Financing Management: Financing arranged by the dealership
- For Automotive Dealerships: For automotive/car dealerships
- Forms Management: Store, manage and track all forms in a centralized location
- Inventory Management: Track and manage inventory levels to maintain proper supply
- Inventory Tracking: Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items
- Invoice Management: Captures invoice data and maintains comprehensive records for auditing and reporting purposes
- Lead Capture: Automatically identify and save contact information of potential customers
- Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process
- Lease Tracking: Monitor the process of lease agreements
- Marketing Automation: Automate workflows and trigger campaigns based on customer actions
- New Car Dealer: For new car dealerships
- Price/Margin Management: Track and manage the profit margin between the cost of a product and its selling price.
- Quotes/Estimates: Generate quotes or estimates for customers
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Reporting: Active reporting of data and metrics
- Real-Time Updates: Receive system updates as soon as any changes are made
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data
- Sales Floor Management: Track and monitor operations on the sales floor
- Sales Pipeline Management: Pipeline view and tracking lead status
- Sales Reports: Reports specific to sales analysis for trends and strategies
- Service Department: Manage in-house automobile service department
- Stock Management: Manage the buying, selling, and holding of stocks
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Used Car Dealer: For used/pre-owned car dealerships
- Website Integration: Seamlessly integrates with 3rd party websites
- Website Management: Built-in website builder or integration with third-party site

---

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Features

4.1 (19)

4.1

Based on 19 reviews

## Pricing

Value for money

4.1 (17)

Free Trial

Basic

€109.00

Flat Rate,Per Month

Value for money

4.1 (17)

4.1

Based on 17 reviews

Connect with a Capterra advisor for a free 15-minute consultation

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## Support, customer service and training options

Customer Service

4.3 (18)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (18)

4.3

Based on 18 reviews

## User reviews

Overall rating

4.2

Based on 19 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(7)

4(8)

3(4)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

RE

Reviewer

Sales manager

Used the software for: 1-3 years

### "KIA/Tehauto "

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 6, 2021

In general I am satisfied with Modera Salesfront. It makes the offer making process much easier, also you can the see the current stock or ordered units. At first it seemed complicated, but after ~ 2 years I can say that it it is very customer (in this case our company) oriented and therefore easy to understand and use. As it might happen, technical problems do occur, yet the servicedesk works very fast and solves it.

Pros

Very easy and fast way to make offers to the customers, as all the needed data is already in the system. The database stores information about he customers, so you don't have to reenter it every time, just select the correct client. Can follow the status of sold units - production, in transit, arrived etc.

Cons

After declining the offer, it asks several times the reason. If you miss to mark, that a test drive was started on the time it was planned, it is impossible to mark it later.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Head of logistics unit

Used the software for: 1-3 years

### "Great sales CRM with superior support"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 6, 2021

Pros

The software overall is really good, Modera supports great integrations with all of our current systems. One big advantage is that CRM is being constantly updated with both - new features and with fixing bugs/problems.

Cons

There are some challenges with adjusting some of the functionality, buttons or process logic. Eg if you want to remove a button that you don't use - it would require a bigger developments because it is affecting a process flow. However - everything is possible to change and you can request to do a custom programing (which cost extra)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Sales Manager

Used the software for: 1-3 years

### "City Motors AS Review"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

6/10

December 6, 2021

Pros

How offers are presented, webpage connectivity.

Cons

Not all promised features worked in the beginning. It took time to implement all features that we need in our business. Modera needs to improve back-check after updates because some settings get lost after.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Sales manager

Used the software for: 3-5 years

### "Good"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

December 6, 2021

Like it and will recommend

Pros

Easy to work with, quick response to problens

Cons

Some times there is bug when we need to make commercial offer wihtout VAT

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Car Salesman

Used the software for: 1-3 years

### "Best program to use."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 6, 2021

Program does exactly what it is supposed to and it is constantly updated and altered to our needs. Technical support is fast to answer.

Pros

The simplicity of using the program as well as all the possibilities it offers. It has much more to give.

Cons

The hardest part is to accept something new. Once you get familiar with it you won't have any regrets.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Salesman

Used the software for: 3-5 years

### "Good Car sales assistant"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

December 6, 2021

Bidding is easy and fast.

Pros

Entering prices is easy. I can plan and remind activities. Can also be easily used on the phone.

Cons

Some clients sometimes disappear from the desktop, some saves double. After handing over the car, the customer will remain on the desktop for some reason.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Müügijuht

Used the software for: 1-3 years

### "Modera"

4.0

Overall Rating

4.0

4.0

Ease of Use

2.0

2.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

5/10

December 6, 2021

Pros

Good support and assistance. I like that i can put customer old car info also to new car offer and both info are in same offer

Cons

That i can not erase sales confirmations. Insert democars to calendar takes too much time. Too much extras what i dont use, it can be much easier to use if not so much extras and info.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Salesmanager

Used the software for: 1-3 years

### "Modera Salesfront - Daily helper"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 6, 2021

Compared to previous sales programs, it has become much easier to prepare offers and search for vehicles. everything is understandable and in the native language

Pros

Easy, fast and accessible by phone and computer.

Cons

Today, the initial problems have been solved by your team.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Coordinator

Used the software for: 3-5 years

### "Good, flexible, would recommend"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

December 7, 2021

Pros

Integration with webfront, fast offer generation

Cons

Some lack of flexibility regarding specific developments

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

corporate customer manager

Used the software for: 3-5 years

### "Evaluation"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

December 20, 2021

Pros

Easy to use but there is way to improve.

Cons

You need to Improve search field. More search capabilities are needed

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/237442/Modera-Salesfront/reviews/)

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