# EasyInsights Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about EasyInsights Software - reviews, pricing plans, popular comparisons to other Marketing Analytics products and more. Source: https://www.capterra.com/p/238463/EasyInsights/alternatives --- # EasyInsights Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) EasyInsights ## What is EasyInsights? If any of these pulling your Performance Marketing ROAS down, then EasyInsights is exactly what you need - Achieve a higher match rate on Meta platforms. - Seamlessly upload GCLID on AdWords for enhanced tracking. - Exclude low-intent and non-relevant audiences from your retargeting campaigns. - Send offline store conversion data to your ad channels for a comprehensive view. - Deduplicate conversions on Meta and Google to gain more visibility and accuracy. - Scale WhatsApp conversion data to Meta and optimize lead data for your CRM. - Remove low-selling, low-converting, and out-of-stock products from your catalogue ads. - Enrich customer data with valuable insights like website behavior and UTM parameters. - Gain precise insights into which pages, products, and channels contribute most to your revenue. - Send personalized offers from the nearest brand outlet directly to your customers. - Eliminate high-probability RTO/cancellation orders from your conversion data. ## What is EasyInsights used for? [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Data Management Platforms](https://www.capterra.com/data-management-platforms-software/)[Integration](https://www.capterra.com/integration-software/) Overall rating Based on 11 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $99 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for EasyInsights?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.easyinsights.ai&name=EasyInsights) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### EasyInsights 4.8 (11) VS. [4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/) Starting Price $99 Flat Rate, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.9 (11) Ease Of Use 3.8 (8) Value For Money 4.7 (7) Value For Money 3.8 (7) Customer Service 4.7 (9) Customer Service 3.9 (7) ## EasyInsights alternatives [4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/) Starting price Contact vendor for pricing Highest Rated [SAS Customer Intelligence 360](https://www.capterra.com/p/266530/SAS-Customer-Intelligence-360/) [4.9 (8)](https://www.capterra.com/p/266530/SAS-Customer-Intelligence-360/#reviews) Starting price $8000.00 Per User, Per Month [Learn More](https://www.capterra.com/p/266530/SAS-Customer-Intelligence-360/) [Salesforce Marketing Cloud](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) [4.2 (526)](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/) Starting price $25.00 Per User, Per Month [Learn More](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/) [WebEngage](https://www.capterra.com/p/143401/WebEngage/) [4.5 (32)](https://www.capterra.com/p/143401/WebEngage/reviews/) Starting price $1000.00 Per User, Per Month [Learn More](https://www.capterra.com/p/143401/WebEngage/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Dashboard 4.8 (11) 18.18% of 11 reviewers that rated this feature as important or highly important Assembly of graphs and charts for visualizing and tracking statistics/metrics Campaign Tracking 4.8 (10) 20.00% of 10 reviewers that rated this feature as important or highly important Track the performance of marketing campaigns across multiple channels. Customizable Reports 4.7 (10) 30.00% of 10 reviewers that rated this feature as important or highly important Alter the layout and content of reports Data Visualization 4.8 (10) 30.00% of 10 reviewers that rated this feature as important or highly important Graphical representation of data Performance Metrics 4.6 (10) 30.00% of 10 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. ROI Tracking 4.7 (10) 30.00% of 10 reviewers that rated this feature as important or highly important Monitor conversion rates and analyze effectiveness and profitability of marketing efforts EasyInsights 28 features Application programming interface that allows for integration with other systems/databases Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention Track and interpret campaign performance metrics Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Track the performance of marketing campaigns across multiple channels. Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. Process of dividing customers into groups based on common characteristics Alter the layout and content of reports Assembly of graphs and charts for visualizing and tracking statistics/metrics Assemble data from multiple sources Import, collect, and capture data from multiple sources Discover and connect variety of data sources to the application for analysis Ability to handle large datasets Graphical representation of data Tracks metrics that provide insight into how a user interacts with any interface or product Score a lead on their quality or likelihood to buy based on certain behaviors Notifications via mobile devices Manage multiple campaigns in one system A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey Allows users to manage data from a number of sources A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Adjust communications based on previous interactions or personal preferences Predict future data based on historical data sets Receive data and information in real time Monitor conversion rates and analyze effectiveness and profitability of marketing efforts Set up connections to third-party platforms to improve business processes Track and analyze information regarding website visitors Get Advice We can help you find the software with the features you need. Features 4.7 (11) 4.7 Based on 11 reviews ## Pricing Value for money 4.7 (7) Free Trial Free Version Basic $99.00 Flat Rate,Per Month Value for money 4.7 (7) 4.7 Based on 7 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[ Branch](https://www.capterra.com/p/162029/Branch/)[ AppsFlyer](https://www.capterra.com/p/156811/AppsFlyer/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (9) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (9) 4.7 Based on 9 reviews ## User reviews Overall rating 4.8 Based on 11 reviews Filter by rating 5(9) 4(2) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent KS Kethan S. Associate Financial Services ### "One of the best product for performance marketing dashboards" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 March 27, 2023 Pros Ease of deployment and use. Customisable dashboards Cons Difficult to manipulate data on the dashboard Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. RK Rohit K. Software development Information Technology and Services ### "Helpfull product" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 7/10 March 24, 2023 Pros The fact that I spend no time collecting/pulling in the data and can customise the way I visualise and aggregate it in any way I need. Cons Seems complicated on very first use, but excellent support system makes it smoother Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AK Abhilash Kumar B. Marketing Manager Consumer Goods ### "Try it to believe it!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 22, 2023 Awesome Pros It displays all of your data in one location, allowing you to develop meaningful insights. I'm freeing myself from the daily data export tasks and using the time to develop my strategy. Cons Graphs and visuals are the only limitation for me Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. SD Simran D. Copywriter Marketing and Advertising ### "Great tool! " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 21, 2023 Pros Great tool with amazing integration capabilities. Cons Nothing notable to dislike about this tool. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Pranu P. Product & Growth Lead Health, Wellness and Fitness ### "Very simple, easy to use, Campign data tracking" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 6, 2022 It was very helpful, earlier we tried to involve our Tech team to write big Google script codes, integrate with Facebook APIs and ton other things. EasyInsights made it all very simple. Amazing product Pros \- can be connected to Google ads, Facebook ads & other platforms very easily - Gets all the data to google sheets, which makes it easy to analyse - Simple UI - Customisable reports Cons Initially while using the tool for the very first time, faced minor glitches, but the team proactively reached out to solve. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 13, 2022 Thanks for reviewing EasyInsights! Rishabh K. Performance Marketing Lead Construction ### "Best Platform for Data Visualisation" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 July 6, 2022 Pros Perfect stitching of data to give us a clearer insight on performance Cons Would like to go deeper integration with Product analytics tools Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor July 13, 2022 Thank you for your valuable feedback. We're working on integrating product analytics tools. We will send an update email as soon as possible. Gandhrav Kumar S. Paid Media Specialist Marketing and Advertising ### "Great Marketing Data Intelligence Platform for Digital Businesses" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 23, 2022 Very pleasant. Pros Data stitching, Attribution, and Reporting. It provides highly reliable full-funnel stitched data, which is essential to scaling any digital business. Cons None in particular. More integrations for new-age platforms can be added. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor June 28, 2022 Your feedback is valuable to us. Thanks for reviewing EasyInsights! NK Nitish K. Senior Marketing Manager Education Management ### "Best in market" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 8/10 June 21, 2022 The overall experience is great . It really helped us to achieve the marketing KPI Pros Ease of integrating all the marketing channel on an excel Cons It will be great if we integrate UAC campaign Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor June 22, 2022 Thank you for your valuable feedback. AU Anonymous User Digital marketing manager Food & Beverages ### "Easyinsights live saver tool for me" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 7/10 June 20, 2022 Pros Data integration simplicity, realtime data, fantastic support, and software reliability Cons Due to API difficulties, sometime its impossible to receive metrics that you get in the original channel you got the data from. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor June 22, 2022 We appreciate your review of EasyInsights. To guarantee data purity, we continuously update our system to take into account any changes made to the data sources API. HS Hitarth S. Founder Computer Software ### "Awesome tool for any business to keep track of ads performance" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 15, 2022 Pros I found google sheet automations to be very useful, you can easily customize data sources, merge data points and automate that on your email Cons Out of 100 days, 1 day data does not populate but Easyinsight team is very proactive in fixing any issues encountered. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Response from Vendor June 21, 2022 Thanks for reviewing EasyInsights! 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