# ZoomInfo Chat Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about ZoomInfo Chat Software - reviews, pricing plans, popular comparisons to other Live Chat products and more.

Source: https://www.capterra.com/p/238846/Insent-ai/pricing

---

# 

 ZoomInfo Chat Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

ZoomInfo Chat

## What is ZoomInfo Chat?

Powered by ZoomInfo’s B2B data, ZoomInfo Chat perfectly balances highly-targeted, human-first experiences for your most important visitors. ZoomInfo Chat has the ability to create highly scalable personalized AI-driven nurture experiences via chatbot for everyone else.

## What is ZoomInfo Chat used for?

[Conversational Marketing Platform](https://www.capterra.com/conversational-marketing-platform-software/)[Conversational AI Platform](https://www.capterra.com/conversational-ai-platform-software/)[Live Chat](https://www.capterra.com/live-chat-software/)

Top alternative

Featured

Overall rating

Based on 17 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$500

Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for ZoomInfo Chat?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.zoominfo.com/&name=ZoomInfo Chat)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### ZoomInfo Chat

4.9 (17)

VS.

[4.7 (907)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/)

Starting Price

$500

Per Month

Starting Price

$14.99

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.9 (17)

Ease Of Use

4.5 (198)

Value For Money

4.9 (17)

Value For Money

4.7 (146)

Customer Service

5.0 (17)

Customer Service

4.8 (151)

## ZoomInfo Chat alternatives

[4.2 (983)](https://www.capterra.com/p/113540/Bitrix24/reviews/)

Starting price

$61.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

82%

of reviewers

rated it above 4 stars

[4.5 (3,042)](https://www.capterra.com/p/132666/Pipedrive/reviews/)

Starting price

$19.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.5 (1,131)](https://www.capterra.com/p/134347/Intercom/reviews/)

Starting price

$39.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

90%

of reviewers

rated it above 4 stars

[4.3 (710)](https://www.capterra.com/p/75130/Marketo-Lead-Management/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

87%

of reviewers

rated it above 4 stars

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Alerts/Escalation

System alerts about the need to escalate an issue or request

Appointment Scheduling

Schedule appointments via a calendar

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Autoresponders

Create and automatically send premade copy in response to customer messages

Chatbot

AI-based platform which conducts a conversation via auditory or textual methods

ZoomInfo Chat 47 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

System alerts about the need to escalate an issue or request

Schedule appointments via a calendar

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Create and automatically send premade copy in response to customer messages

Communicate using direct chat or messages within the system

AI-based platform which conducts a conversation via auditory or textual methods

Manage and track all internal and external communication conducted via calls, email, text, or chat

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Process of dividing customers into groups based on common characteristics

Add customized logos and colors to align with company branding

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Import and export data to and from software applications

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Group messaging lets multiple people carry on a group conversation

Automatically identify and save contact information of potential customers

Route and distribute your leads to third party buyers

Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels

Manage the process of attracting and converting business prospects into leads

Real-time alerts or notifications that inform teams about new leads or prospects

Engage with a lead throughout the sales process by actively providing information

Score a lead on their quality or likelihood to buy based on certain behaviors

Divide leads into buckets based on predefined criteria and routing rules

Ensure the authenticity of each lead by verifying their information, eliminating duplicate leads/contacts, etc.

Ability to chat online in real time

Access software remotely via mobile devices

Send personal messages to clients or attendees

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Adjust communications based on previous interactions or personal preferences

Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc.

Arrange tasks based on the level of priority or urgency

Copy on the page or chat window encouraging the user to engage with the chat option

Engage in direct, instant messaging with consumers

Send and receive messages in real-time via an online communication channel

Notifications that are delivered to users as soon as an event occurs

View and track pertinent metrics to find patterns and gain insights from data

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Group leads or contacts based on their specific characteristics

Send messages via SMS

Identify a list of target accounts that marketers want to turn into customers

Set up connections to third-party platforms to improve business processes

View messages sent by both parties during the chat conversation

Transfer queries and organize messages between agents

Monitor activity of individuals who visit your website using cookies

Get Advice

We can help you find the software with the features you need.

Features

4.8 (17)

4.8

Based on 17 reviews

## Pricing

Value for money

4.9 (17)

Basic

$500.00

Per Month

Value for money

4.9 (17)

4.9

Based on 17 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

Salesforce Sales Cloud](https://www.capterra.com/p/61368/Salesforce/)[

Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[

HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[

Marketo Engage](https://www.capterra.com/p/75130/Marketo-Lead-Management/)[

Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (17)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (17)

5.0

Based on 17 reviews

## User reviews

Overall rating

4.9

Based on 17 reviews

Filter by rating

5(16)

4(1)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

JM

Jessica M.

IT Manager and Client Success Partner

Computer Software

### "Great product with reasonable price."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 15, 2023

Pros

ZoomInfo Chat is a simple solution that enables me to communicate with team members and clients. It's also useful for swiftly getting answers to queries or providing assistance. The chat interface is simple to use and assists me in rapidly finding the information I want.

Cons

In my opinion, they have performed admirably. My primary request is for more integrations, which I anticipate will be available soon.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

OH

Olivia H.

Director of Growth

Computer Software

### "Great chat software with strong product and incredible customer support"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 25, 2021

So far, the experience has been really positive. It's been super helpful to have support throughout the onboarding process to assist us in getting set up. Our rep has also been very proactive and attentive after onboarding to make sure we're getting value from the tool. We are seeing positive results in terms of engagement and qualified leads from chat.

Pros

This tool is straightforward and easy to use. I love the logic you can use to build out targeted chats - you can segment based on HubSpot lists and properties as well as by url. I like that you can create bot chats with automation, but you can also point conversations directly to a member of your team. I also like that reps can chat out of the insent platform or out of Slack. Their analytics are also very useful for measuring and evaluating conversations. I love that the product team is constantly releasing improvements (their velocity is impressive!) and that they seriously consider and quickly implement customer feedback. Our account manager, \[SENSITIVE CONTENT HIDDEN\], has been incredibly hands on and helpful, and has kept us moving forward, answering questions and helping us get set up and successful. I appreciate how proactive he is, and how he has gotten to know and understand our business and use case.

Cons

As a relatively new product, Insent is built to function for pretty straightforward use cases. There are some useful features that do not exist (yet). However, in being new, they are able to quickly and easily make product improvements.

Alternatives considered

[Drift](https://www.capterra.com/p/227417/Drift/)

Reasons for choosing ZoomInfo Chat

Drift is really expensive and included a lot of functionality that we did not need or intend to use.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AW

Alex W.

Marketing Manager

Computer Software

### "A sure way to elevate your website chat"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 14, 2021

Pros

\-The Chatflow builder is incredibly easy to use. You can get started in minutes -The integrations are super robust. We use the Slack/SFDC/Hubspot integrations and they all work seamlessly. Set up was easy - Getting started has been really easy - something that is very important for a lean team! I love their functionality like instant calendar booking, page specific chatflows and reverse IP lookup -Their Customer Success team is top notch. They preconfigured the platform to allow us to get up and running quickly. They also incorporate our suggestions in their product cycle . Insent is a true partner!

Cons

\-Since it's a newer platform, the tool doesn't have the largest integration library. This hasn't been an issue for us since they aren't missing anything that is mission critical.

Alternatives considered

[Drift](https://www.capterra.com/p/227417/Drift/)

[Intercom](https://www.capterra.com/p/134347/Intercom/)

Reasons for choosing ZoomInfo Chat

The entire Insent team has an aggressive roadmap and a great vision. Their excitement is contagious. Unlike other tools Insent doesn't feel like a vendor but rather a partner.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

KA

Kisa A.

Marketing Manager

Computer Software

### "Smooth Engagement with users!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 26, 2021

Pros

Moving away from sounding like a generic bot which can leave a user feeling frustrated at times. Also very supportive and responsive team.

Cons

An inbuilt system of following up with users while agents aren't online would be great.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Chief Revenue Officer

Computer Software

### "THE Chatbot for ABM"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 10, 2021

Because of Insent's human-first approach and phenomenal customer support, we can get moving a lot faster - we don't have to laboriously plan out every conversational scenario for a bot-first tool. Super smart team, fast product iteration, and a great price point - plus the integrations that make ABM a snap - make for a great experience overall.

Pros

Routing to account owners and have them instantly answer/engage on Slack is a game-changer for ABM shops. They do this through integrations with our tech stack. I also like that they ID companies via reverse IP lookup, so we can still route to the right person even when we don't know who is on the site. It's also awesome that you can do custom pathways and experiences, so we can make sure the experiences and conversations aren't annoying.

Cons

They iterate really quickly, and, while it's great for remedying any problems, it can be hard to keep up.

Alternatives considered

[Drift](https://www.capterra.com/p/227417/Drift/)

[Intercom](https://www.capterra.com/p/134347/Intercom/)

Reasons for choosing ZoomInfo Chat

Price, integrations, the ABM experience, and killer customer support.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CN

Cheryl N.

Demand Gen Manager

Computer Software

### "Great Support To Go For Big Goals"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 9, 2021

Pros

The team is great in helping you iterate to achieve lead generation goals. I particularly enjoyed the monthly syncs and actions we took to help the metrics grow by >50% within 6 months.

Cons

Some of the features and logic are yet to be intuitive, and I would appreciate if there is a seamless flow between Pardot <> Salesforce <> and Insent.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Lisa B.

Owner

Computer Software

### "Not your basic chatbot! "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 3, 2020

Pros

With a plethora of chat bot options on the market, it was hard to determine which would be best for our needs. I'm so happy we found Insent! The technical integrations with SFDC and Hubspot and Slack are everything we need to get this fully adopted across my company (both sales and marketing). They leverage our IP to Business data connection so it de-anonymizes visitors and gets them engaged immediately. The branching logic to given custom pathways for visitors (we have a diverse set target audiences), is the best I've seen in any chatbot to date!

Cons

There were a few hiccups in implementation, but the customer support team was incredibly helpful in troubleshooting everything so it was no burden on us.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

November 4, 2020

Thanks a lot, Lisa. We will continue to be amazing at customer success. Keep an eye out more the new features we are rolling out :)

ML

Matt L.

Partner

Information Technology and Services

### "Easy to set up; easy to use"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 29, 2020

We're using the software to communicate directly with individuals who visit our website and then qualify them for further sales follow-up. We've found it to be a lot more helpful and effective than FAQ pages or generic bot responses, and we've gotten positive feedback from prospects/customers who converted to clients.

Pros

It's very easy to set up and start using. Usually companies say their tech is easy, but then it takes 4 engineers and a bunch of luck to get it up and running. This process was very smooth from the beginning and only took one person a few hours to go fully operational.

Cons

It only has a couple of integrations, currently, and it would be very helpful if we could integrate this into ZenDesk.

Alternatives considered

[Drift](https://www.capterra.com/p/227417/Drift/)

Reasons for choosing ZoomInfo Chat

It has more robust features and is easier to use.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Founders

Telecommunications

### "Good product at a reasonable price."

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 26, 2020

We've used Insent to speak to customers on our website and to book demos.

Pros

Easy to use. Super responsive team. The domain expertise is good.

Cons

Nothing major. Could have more integrations.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

March 28, 2020

Thanks a lot for your review. We have more integrations in the pipeline. You could always reach us at success@insent.ai and let us know your priorities. We are pretty fast at shipping :)

Julian A.

CEO

Computer Software

### "A game changer to boost sales cycles"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 25, 2020

Pros

Insent makes it better for us to optimize on our ABM strategy leveraging Hubspot. We get an alert when a known opp engages with our website, allowing us to provide a unique experience as opposed to a generic one. It's a huge boost for our SDR team.

Cons

I have nothing but great things to say about the product, it's ease of use, and the customer support. I'm super impressed across the board,.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

March 28, 2020

Wow. 10/10 - this is what we strive for. Thanks a lot, Julian :)

[View all Reviews](https://www.capterra.com/p/238846/Insent-ai/reviews/)

Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)