---
title: "Google Trends Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Google Trends Software - reviews, pricing plans, popular comparisons to other Other Marketing Software products and more."
source_url: "https://www.capterra.com/p/238898/Google-Trends/"
page_type: "product"
language: "en"
publication_date: "2026-09-29"
---

# 

 Google Trends Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 29, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Google Trends

## What is Google Trends?

Data analysis solution that helps SEO professionals view and track trending topics, discussions or other details via graphs and charts.

## What is Google Trends used for?

[Data Analysis](https://www.capterra.com/data-analysis-software/)[Other Marketing Software](https://www.capterra.com/other-marketing-software/)

Top alternative

Featured

Overall rating

Based on 32 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

### Starting price

Free trial not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Google Trends?[Manage this product listing](https://www.g2.com/products/google-trends/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Google Trends

4.7 (32)

VS.

[4.5 (391)](https://www.capterra.com/p/109731/Minitab-Statistical-Software/reviews/)

Starting Price

Contact vendor

Starting Price

$2394

Per User, Per Year

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (32)

Ease Of Use

4.2 (1,875)

Value For Money

4.7 (20)

Value For Money

4.2 (1,278)

Customer Service

4.1 (20)

Customer Service

4.2 (1,213)

## Google Trends alternatives

[4.7 (87)](https://www.capterra.com/p/10012559/EngineRoom/reviews/)

Starting price

$495.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.4 (361)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

Starting price

$30.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

[4.6 (1,896)](https://www.capterra.com/p/176586/Power-BI/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/176586/Power-BI/)

Highest Rated

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[4.7 (8,101)](https://www.capterra.com/p/177042/Google-Analytics/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/177042/Google-Analytics/)

[View all alternatives](https://www.capterra.com/p/238898/Google-Trends/alternatives/)

## Features

AI summary

Based on 3,958 Other Marketing Software reviews

According to Capterra reviewers, these are the data analysis features buyers prioritize most when evaluating a solution:

-   **Multiple Data Sources** (**47%** of reviewers rated this feature as critical)
-   **Reporting/Analytics** (**47%**)
-   **Dashboard Creation** (**43%**)

Google Trends includes **Data Visualization** (**43%**), a capability that Capterra reviewers also rate as important. This feature helps teams spot search interest patterns more quickly, compare topics over time, and turn trend data into clear visual insights, helping businesses make faster research and planning decisions.

Data Visualization

4.6 (9)

77.78% of 9 reviewers that rated this feature as important or highly important

Graphical representation of data

Dashboard

4.6 (8)

62.50% of 8 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Data Discovery

4.9 (7)

71.43% of 7 reviewers that rated this feature as important or highly important

Discover and connect variety of data sources to the application for analysis

Trend Analysis

Review data from past periods to reveal recurring tendencies and predict future performance

Google Trends 4 features

### All Features
- Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics
- Data Discovery: Discover and connect variety of data sources to the application for analysis
- Data Visualization: Graphical representation of data
- Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance

---

Get Advice

We can help you find the software with the features you need.

Features

4.6 (32)

4.6

Based on 32 reviews

## Pricing

Value for money

4.7 (20)

### Starting price

Free trial not available

Value for money

4.7 (20)

4.7

Based on 20 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.1 (20)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.1 (20)

4.1

Based on 20 reviews

## User reviews

Overall rating

4.7

Based on 32 reviews

Filter by rating

Counts reflect reviews available in this feed.

5(23)

4(9)

3(0)

2(0)

1(0)

Mentioned topic

Recent reviews first, then most helpful

Nikola H.

Research and Analytics Specialist

Used the software for: 1-3 years

### "Amazing insights for free"

5.0

June 10, 2024

Pros

Really intuitive and easy to use, giving access to interesting insights in just a few clicks. Great for market or even academic research (it was used for researching the spread of some diseases etc.). You can use it as a standalone tool or combine insights with data from other web analytics tools. And the best part of them all - it's free!

Cons

I would love it to have some more keyword-related features. But it's already a wonderful tool anyway.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Anil C.

Marketing Executive

Used the software for: 3-5 years

### "Real-time Data from Google"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

2.0

2.0

Likelihood to Recommend

9/10

June 19, 2022

I am using Google Trends for many years, to understand countries behaviour and daily, weekly, monthly trend datas.

Pros

In Google Trends, you can review daily or monthly trend data to reach your goal in marketing perspective. It is easy to use and handy for using while you are preparing presentation.

Cons

Google Trends can show more insightful data, it can give more and flexible data for understand the market.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Manager

Used the software for: 1-3 years

### "My experience with google trends "

4.0

September 7, 2022

This is good to use because I'm able to put in front of customers what I know they are looking for

Pros

As a business man one must know what the customers are looking, we don't just sell what we want. So google trends is a good tool to spy what what customers are looking for

Cons

However, when when you type the keyword, it only shows a score of how popular is that specific keyword not the exact number of people

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Geomatics Engineering

Used the software for: Less than 1 year

### "Analyze Your Website with Google Trend"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

June 15, 2022

I obtained the statistics of the region and language of the users who entered our website and worked on them.

Pros

The interface of the application is simple and user-friendly. The application is extremely easy to use. graphics are well understood in the application. You can see language and region statistics of users entering your website.

Cons

The app has no bad features. Users can use it easily.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Copywriter

Used the software for: 1-3 years

### "Happy With It"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

July 29, 2025

Google Trends, besides being intuitive, easy to use, lets me go deep when I search about a topic, a keyword and also allows some watch to find and use the right word.

Pros

I find it’s very limited for a full analysis, for SEO to be a full suite, but still it’s a good start, that’s all I know

Cons

I’m happy with how I use it, to climb a bit in the rankings, catch the right words to write, Google Trends.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Community Manager

Used the software for: 1-3 years

### "Nice to Catch Trending Topics Fast"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

9/10

May 30, 2025

Pros

Super helpful to get ideas about what people are searching, especially when I’m stuck on headlines or campaign topics.

Cons

But for niche content it’s kinda vague, and when I try to get local insights it just gives me big country-level stuff, not always useful.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Verified Reviewer

Digital Marketing Manager

Used the software for: 3-5 years

### "Using Google Trends is the greatest way to find out what's hot right now"

4.0

May 29, 2022

Choosing keywords for blogs, FAQs, social media, or any other type of online material is one of the most important aspects of SEO. For my material, I can have confidence in utilizing the most relevant keywords available, taking into consideration the geographic area that is being targeted by my posts, thanks to Google Trends.

Pros

As a marketer, I need to be informed of the current trends and the most popular keywords and themes in my field. This helps me with both my SEO strategy and the implementation of my advertising. A high-quality tool that is both interactive and well-built; the visible component of the tool and the experience it offers are both exceptional. It is also possible to set up an email notification anytime they search for or pronounce a certain term.

Cons

If the keyword comparison tool is limited to five keywords, it would be better to provide a PDF format download of the reports rather than capturing screenshots of them. The quantity and quality of data are both improved when it relates to other Google products.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Ryan Samuel T.

Nurse II

Used the software for: 3-5 years

### "Google Trends Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 7, 2022

Pros

The connection point of the application is straightforward and easy to understand. The application is very simple to utilize. illustrations are surely known in the application. It also gives us smart thought of moving catchphrases at constant, most awesome aspect of Google pattern is that we can fragments the information on city and states wise. And finally, their research and analysis are very excellent.

Cons

Wish they could provide more features and more analytical information that can be used in marketing strategy.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Partner

Used the software for: 3-5 years

### "A tool that should be more used by marketing people"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

10/10

May 6, 2022

It is very useful to expand your knowledge for marketing campaigns, to do promotions, advertising, product placement, SEO for websites, eCommerce. It gives very valuable data insights to analyze and compare with other sources.

Pros

The seasonal comparative charts of keywords with filtering options. Search by geographical locations. Purchase intent research of some kewywords. The insights given about the keywords.

Cons

Data is just a percentage, not an absolute number. Locations should be more deep, at least city. More customizable notifications. More keywords to compare at the same time.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RE

Reviewer

Market adviser

Used the software for: Less than 1 year

### "Google trends"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

October 10, 2022

Running it helps find the right data for the customer we need.

Pros

The research and analysis is excellent. Working with analysis part was the most helpfull. The prise was inexpensive for beginners.

Cons

Did not have an issue with the application. Many area are not researched. It takes time to fill that information.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/238898/Google-Trends/reviews/)

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Popular comparisons

[Microsoft Power BI vs Google Trends](https://www.capterra.com/compare/176586-238898/Power-BI-vs-Google-Trends)

[Google Analytics 360 vs Google Trends](https://www.capterra.com/compare/177042-238898/Google-Analytics-vs-Google-Trends)