--- title: "Reaktion Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Reaktion Software - reviews, pricing plans, popular comparisons to other Web Analytics products and more." source_url: "https://www.capterra.com/p/239899/Reaktion/" page_type: "product" language: "en" --- # Reaktion Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 17, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Reaktion ## What is Reaktion? The painkiller for agencies and ecommerce companies. Accurate tracking, profit-driven insights, automated reporting and near real-time dashboards. - The #1 accurate server-side tracking tailored to ecommerce. Track 100% of of your orders with advanced yet plug&play Conversion API integrations. - Single source of truth: One platform for all your e-commerce, marketing, organic and automation data. - Gain eye-opening insights for increased profits. Align your team and agency partners. - Attribution and Customer Journey: Know where to spend your ad spend for maximum profits - not just revenue. - CLV Analytics: Know exactly what a new customer is worth to your business over time. - Product Analytics: View which products, brands, and categories are driving your growth and which are eating your profits. - Return Analytics: Enrich Google Ads and Meta Ads with return data to know your exact channel, campaign and ad profits. - Creative Cockpit: View which ads are profitable. ## What is Reaktion used for? [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)[PPC](https://www.capterra.com/ppc-software/) Overall rating Based on 3 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $75 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... ## Reaktion alternatives Highest Rated [Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/) [4.7 (8,101)](https://www.capterra.com/p/177042/Google-Analytics/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/177042/Google-Analytics/) [4.5 (286)](https://www.capterra.com/p/169053/Looker/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) [4.5 (6,256)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/171840/HubSpot-Marketing/) [Jungle Scout](https://www.capterra.com/p/249574/Jungle-Scout/) [4.7 (285)](https://www.capterra.com/p/249574/Jungle-Scout/reviews/) Starting price $29.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 95% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/249574/Jungle-Scout/) ## FAQs about Reaktion Overview ### What company size and specific industries is Reaktion built for? Reaktion is designed for agencies and ecommerce companies that spend at least $5,000 per month on ad spend. It is suited to small and mid-sized teams that need better data accuracy and clearer coordination among stakeholders while managing paid advertising efforts. Features and Usability ### What are the key features of Reaktion? Reaktion offers A/B testing, campaign management, and campaign tracking for multi-campaign and multi-channel analysis. It includes attribution modeling, multi-touch attribution, and cross-channel attribution, plus customer journey mapping, cohort analysis, conversion tracking, ROI tracking, dashboard creation, customizable reports, and data connectors for analytics and reporting. Pricing ### How much does it cost and what fees or limitations are included? Reaktion starts at $75 per month for the Starter plan, which covers up to 250 orders monthly. Higher flat-rate plans include Rise at $149, Evolve at $299, Pro at $499, Rising Star at $699, and Premium at $999. A free trial is available, and each plan has order-based limits. Integrations ### Which third-party tools and platforms does Reaktion integrate with? Reaktion connects natively to BigCommerce, Facebook Business Suite, GA Connector, Google Ads, Google Analytics 360, Magento 2 Order Management, Magento BI, Meta for Business, PrestaShop, Shopify, Shopify POS, Shopify Plus, Shopware, and WooCommerce. Getting Started and Support ### What training and onboarding options does Reaktion offer? Reaktion provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided setup, webinars provide group instruction, documentation offers written reference material, and videos give visual, self-paced learning support. Getting Started and Support ### What customer support options does Reaktion offer? Reaktion offers email/help desk, FAQ/forum, knowledge base, phone support, and chat. No reviewer feedback is available on support quality, so user experience details such as response speed, helpfulness, or common frustrations are not documented in the catalog data. ## Features AI summary Based on 2,771 Web Analytics reviews According to Capterra reviewers, these are the features buyers prioritize most when evaluating marketing analytics software: - **Contact Management** (**59%** of reviewers rated this feature as critical) - **Real-Time Data** (**54%**) - **Email Marketing** (**58%**) Reaktion focuses on other capabilities that Capterra reviewers also consider important, including **Campaign Management** (**52%**). This feature helps businesses plan, track, and manage marketing initiatives more effectively, giving teams better visibility into campaign performance and helping them make more informed decisions about timing, targeting, and results. Campaign Tracking 5.0 (3) 100.00% of 3 reviewers that rated this feature as important or highly important Track the performance of marketing campaigns across multiple channels. Customizable Reports 5.0 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Alter the layout and content of reports Performance Metrics 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Reporting & Statistics 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Customer Journey Mapping 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Visualize and analyze customer experience across all touchpoints and channels Engagement Tracking 5.0 (1) 0.00% of 1 reviewers that rated this feature as important or highly important Tracks metrics that provide insight into how a user interacts with any interface or product Reaktion 43 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Ad hoc Reporting: Generate one-off reports that meet information requirements - API: Application programming interface that allows for integration with other systems/databases - Attribution Modeling: Analyzes the amount of credit that should be assigned to sales and conversion touchpoints. - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Cohort Analysis: Analytics that breaks the data in a data set into related groups/categories. - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Cross Channel Attribution: Track user conversions from all digital sources - Customer Journey Mapping: Visualize and analyze customer experience across all touchpoints and channels - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Reports: Alter the layout and content of reports - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dashboard Creation: Creation and customization of dashboards - Data Connectors: Connect to big data sources - Data Discovery: Discover and connect variety of data sources to the application for analysis - Data Source Connectors: Connect to big data sources - Data Visualization: Graphical representation of data - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - For PPC Campaigns: To be used for PPC specific marketing campaigns - Keyword Tracking: Track and monitor a specific set of keywords - KPI Monitoring: Tracking the status of previously identified performance measurements - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Data Collection: Collect information from multiple sources - Multi-Touch Attribution: Evaluate the impact of each touch point that drives a conversion - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Predictive Analytics: Predict future data based on historical data sets - Product Data Management: Capture, organize and track product-specific data and information in a centralized location - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Self Service Data Preparation: Access, combine, transform, and store data without the help of an IT department - SEO Management: Optimize and manage the search engine optimization efforts for a website or digital content - Single Page View: Display aggregated data points on one page for a bird's eye view assessment - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Tag Management: Generate or append custom campaign parameters to URLs - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Website Analytics: Track and analyze information regarding website visitors --- Get Advice We can help you find the software with the features you need. Features 5.0 (3) 5.0 Based on 3 reviews ## Pricing Value for money 4.7 (3) Free Trial [View pricing plan details](https://www.capterra.com/p/239899/Reaktion/pricing/) Starter $75.00 Flat Rate,Per Month It includes: - 1 eCommerce Store - Server-side Tracking - Custom Report Builder Rise $149.00 Flat Rate,Per Month It includes: - Unlimited Users - Customer Lifetime Value Analysis - Agency Overview Evolve $299.00 Flat Rate,Per Month It includes: - 3 eCommerce Stores - Free Onboarding Meeting - Unlimited Users - Multi-shop Overview Pro $499.00 Flat Rate,Per Month It includes: - 5 eCommerce Stores - Optimize Campaigns - Real-Time Dashboards Rising Star $699.00 Flat Rate,Per Month It includes: - Marketing Channel Attribution - KPIs & Targets - 7 eCommerce Stores Premium $999.00 Flat Rate,Per Month It includes: - 10 eCommerce Stores - Creative Cockpit Value for money 4.7 (3) 4.7 Based on 3 reviews ## Integrations [ Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ Meta for Business](https://www.capterra.com/p/213257/Facebook/)[ WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[ Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[ BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[ PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[ Shopify POS](https://www.capterra.com/p/205337/Shopify-POS/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.7 (3) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.7 (3) 4.7 Based on 3 reviews ## User reviews Overall rating 5.0 Based on 3 reviews Filter by rating 5(3) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent AN Andreas N. Co-founder Marketing and Advertising ### "Finally accurate tracking and reporting in one place" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 21, 2025 Understanding our CLV has helped us justify spending more to acquire high-value customers. It’s improved how we think about paid marketing. Pros Reaktion gives us accurate data we can actually trust. The difference server-side tracking made is massive. We now track way more conversions than before. Reports come directly into our Slack channel each morning. No one has to chase numbers anymore. That alone has made a big difference for our team. Cons There’s a lot of data, which is GREAT, but sometimes for less experienced members it’s hard to decide what to prioritize without some kind of recommendation layer Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. MJ Magnus J. CEO Marketing and Advertising ### "Best tracking software out there!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 February 26, 2025 I have used Reaktion as a marketing agency, and we implement it for all of our clients. I have tried a lot of other tracking softwares but none of them offer a software this easy to use and for our clients to implement and undertand. They are very helpful, and we get tracking improvements of a very high and accurate level. Also the profit dashboard, is accurate and transparent and allows us to optimize campaigns based off of more relevant data, and it can even be implemented so Meta optimizes from Reaktions tracking. I can definitely recommend it! - Magnus Ladegaard Jørgensen, CEO at OptimaOne Pros Very good overall experience. User friendly interface. Good and accurate tracking, that can directly be implemented into the ad accounts to optimize from. And I really like the in depth and transparent profit tracking dashboard. Cons Nothing really. Very positive experience. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. VC Victor C. Co-founder Marketing and Advertising ### "Best marketing overview and improved tracking" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 February 26, 2025 Pros Easy to use, yet highly effective. Gives an amazing overview of marketing performance, while also delivering improved tracking. Very useful for us as a marketing agency with multiple clients using Reaktion. Cons A few times the app needs re-authentication, which set backs tracking, and we don't get a notification with it. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.