# Reaktion Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Reaktion Software - reviews, pricing plans, popular comparisons to other PPC products and more.

Source: https://www.capterra.com/p/239899/Reaktion/reviews

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# 

 Reaktion Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Reaktion

## What is Reaktion?

The painkiller for agencies and ecommerce companies. Accurate tracking, profit-driven insights, automated reporting and near real-time dashboards. - The #1 accurate server-side tracking tailored to ecommerce. Track 100% of of your orders with advanced yet plug&play Conversion API integrations. - Single source of truth: One platform for all your e-commerce, marketing, organic and automation data. - Gain eye-opening insights for increased profits. Align your team and agency partners. - Attribution and Customer Journey: Know where to spend your ad spend for maximum profits - not just revenue. - CLV Analytics: Know exactly what a new customer is worth to your business over time. - Product Analytics: View which products, brands, and categories are driving your growth and which are eating your profits. - Return Analytics: Enrich Google Ads and Meta Ads with return data to know your exact channel, campaign and ad profits. - Creative Cockpit: View which ads are profitable.

## What is Reaktion used for?

[Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Web Analytics](https://www.capterra.com/web-analytics-software/)[PPC](https://www.capterra.com/ppc-software/)

Overall rating

Based on 3 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$75

Flat Rate, Per Month

Free trial  
available

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## Reaktion alternatives

Highest Rated

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[4.7 (8,089)](https://www.capterra.com/p/177042/Google-Analytics/reviews/)

Starting price

Contact vendor for pricing

[Learn More](https://www.capterra.com/p/177042/Google-Analytics/)

[4.5 (6,217)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

[4.6 (2,315)](https://www.capterra.com/p/151962/SEMrush/reviews/)

Starting price

$139.95

Per User, Per Month

[Reportei](https://www.capterra.com/p/180418/Reportei/)

[4.7 (241)](https://www.capterra.com/p/180418/Reportei/reviews/)

Starting price

$24.00

Per User, Per Month

[Learn More](https://www.capterra.com/p/180418/Reportei/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Campaign Tracking

5.0 (3)

100.00% of 3 reviewers that rated this feature as important or highly important

Track the performance of marketing campaigns across multiple channels.

Customizable Reports

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Alter the layout and content of reports

Performance Metrics

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Reporting & Statistics

5.0 (2)

100.00% of 2 reviewers that rated this feature as important or highly important

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Customer Journey Mapping

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Visualize and analyze customer experience across all touchpoints and channels

Engagement Tracking

5.0 (1)

0.00% of 1 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Reaktion 43 features

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Generate one-off reports that meet information requirements

Application programming interface that allows for integration with other systems/databases

Analyzes the amount of credit that should be assigned to sales and conversion touchpoints.

Track visitors'/audience's responses across web pages and other optimized content

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Track the performance of marketing campaigns across multiple channels.

Analytics that breaks the data in a data set into related groups/categories.

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Track user conversions from all digital sources

Visualize and analyze customer experience across all touchpoints and channels

Process of dividing customers into groups based on common characteristics

Customize data fields to support various needs and use cases

Alter the layout and content of reports

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Connect to big data sources

Discover and connect variety of data sources to the application for analysis

Connect to big data sources

Graphical representation of data

Tracks metrics that provide insight into how a user interacts with any interface or product

To be used for PPC specific marketing campaigns

Track and monitor a specific set of keywords

Tracking the status of previously identified performance measurements

Manage multiple campaigns in one system

A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey

Collect information from multiple sources

Evaluate the impact of each touch point that drives a conversion

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Predict future data based on historical data sets

Capture, organize and track product-specific data and information in a centralized location

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Search and filter data across systems to locate required information by entering keywords or certain criteria

Access, combine, transform, and store data without the help of an IT department

Optimize and manage the search engine optimization efforts for a website or digital content

Display aggregated data points on one page for a bird's eye view assessment

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Generate or append custom campaign parameters to URLs

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Track and analyze information regarding website visitors

Get Advice

We can help you find the software with the features you need.

Features

5.0 (3)

5.0

Based on 3 reviews

## Pricing

Value for money

4.7 (3)

Free Trial

Starter

$75.00

Flat Rate,Per Month

It includes:

-   1 eCommerce Store
-   Server-side Tracking
-   Custom Report Builder

Rise

$149.00

Flat Rate,Per Month

It includes:

-   Unlimited Users
-   Customer Lifetime Value Analysis
-   Agency Overview

Evolve

$299.00

Flat Rate,Per Month

It includes:

-   3 eCommerce Stores
-   Free Onboarding Meeting
-   Unlimited Users
-   Multi-shop Overview

Pro

$499.00

Flat Rate,Per Month

It includes:

-   5 eCommerce Stores
-   Optimize Campaigns
-   Real-Time Dashboards

Rising Star

$699.00

Flat Rate,Per Month

It includes:

-   Marketing Channel Attribution
-   KPIs & Targets
-   7 eCommerce Stores

Premium

$999.00

Flat Rate,Per Month

It includes:

-   10 eCommerce Stores
-   Creative Cockpit

Value for money

4.7 (3)

4.7

Based on 3 reviews

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Meta for Business](https://www.capterra.com/p/213257/Facebook/)[

WooCommerce](https://www.capterra.com/p/225601/WooCommerce/)[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[

BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[

PrestaShop](https://www.capterra.com/p/134005/PrestaShop/)[

Shopify POS](https://www.capterra.com/p/205337/Shopify-POS/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.7 (3)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.7 (3)

4.7

Based on 3 reviews

## User reviews

Overall rating

5.0

Based on 3 reviews

Filter by rating

5(3)

4(0)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AN

Andreas N.

Co-founder

Marketing and Advertising

### "Finally accurate tracking and reporting in one place"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 21, 2025

Understanding our CLV has helped us justify spending more to acquire high-value customers. It’s improved how we think about paid marketing.

Pros

Reaktion gives us accurate data we can actually trust. The difference server-side tracking made is massive. We now track way more conversions than before. Reports come directly into our Slack channel each morning. No one has to chase numbers anymore. That alone has made a big difference for our team.

Cons

There’s a lot of data, which is GREAT, but sometimes for less experienced members it’s hard to decide what to prioritize without some kind of recommendation layer

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MJ

Magnus J.

CEO

Marketing and Advertising

### "Best tracking software out there!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

February 26, 2025

I have used Reaktion as a marketing agency, and we implement it for all of our clients. I have tried a lot of other tracking softwares but none of them offer a software this easy to use and for our clients to implement and undertand. They are very helpful, and we get tracking improvements of a very high and accurate level. Also the profit dashboard, is accurate and transparent and allows us to optimize campaigns based off of more relevant data, and it can even be implemented so Meta optimizes from Reaktions tracking. I can definitely recommend it! - Magnus Ladegaard Jørgensen, CEO at OptimaOne

Pros

Very good overall experience. User friendly interface. Good and accurate tracking, that can directly be implemented into the ad accounts to optimize from. And I really like the in depth and transparent profit tracking dashboard.

Cons

Nothing really. Very positive experience.

Switched from

[Mailchimp](https://www.capterra.com/p/110228/MailChimp/)

We have used a lot of similar softwares like Triple Whale, Profit Metrics etc. and Reaktion gave us the option that suited us best. Better price, tracking could be implemented into the ad account to optimize from and a very transparent profit dashboard.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

VC

Victor C.

Co-founder

Marketing and Advertising

### "Best marketing overview and improved tracking"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 26, 2025

Pros

Easy to use, yet highly effective. Gives an amazing overview of marketing performance, while also delivering improved tracking. Very useful for us as a marketing agency with multiple clients using Reaktion.

Cons

A few times the app needs re-authentication, which set backs tracking, and we don't get a notification with it.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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