# Decile Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Decile Software - reviews, pricing plans, popular comparisons to other Business Intelligence products and more.

Source: https://www.capterra.com/p/240539/Decile

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# 

 Decile Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Decile

## What is Decile?

Decile empowers business and marketing leads at e-commerce brands with insights that are essential for customer lifecycle analytics and retention, product analysis and activation, and measurement. Our belief is that a marketer's most valuable asset is their first party data. But leveraging that data to drive meaningful and actionable insights is oftentimes more difficult than it should be. Decile bridges the gap to drive profitability and lifetime value.

## What is Decile used for?

[Business Intelligence](https://www.capterra.com/business-intelligence-software/)[Customer Data Platform](https://www.capterra.com/customer-data-platform-software/)[Data Analysis](https://www.capterra.com/data-analysis-software/)

Top alternative

Featured

Overall rating

Based on 9 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

$800

Per Month

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Decile?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.decile.com/&name=Decile)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Decile

4.8 (9)

VS.

[4.4 (12)](https://www.capterra.com/p/10004983/SAS-Viya/#reviews)

Starting Price

$800

Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (9)

Ease Of Use

4.1 (9)

Value For Money

5.0 (9)

Value For Money

3.7 (8)

Customer Service

5.0 (7)

Customer Service

3.9 (9)

## Decile alternatives

Highest Rated

[4.7 (15)](https://www.capterra.com/p/178411/Inzata/reviews/)

Starting price

$30000.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[4.5 (388)](https://www.capterra.com/p/109731/Minitab-Statistical-Software/reviews/)

Starting price

$1851.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.4 (360)](https://www.capterra.com/p/129749/Zoho-Analytics/reviews/)

Starting price

$30.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

91%

of reviewers

rated it above 4 stars

[4.3 (330)](https://www.capterra.com/p/119119/Domo/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

85%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/240539/Decile/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Dashboard

4.9 (8)

62.50% of 8 reviewers that rated this feature as important or highly important

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Visual Analytics

4.9 (8)

62.50% of 8 reviewers that rated this feature as important or highly important

Interact with data visualization elements, such as charts and graphs, to drill down into data

Self Service Data Preparation

4.6 (7)

71.43% of 7 reviewers that rated this feature as important or highly important

Access, combine, transform, and store data without the help of an IT department

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Behavioral Analytics

Track and analyse user behavior within a system or network

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Decile 43 features

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Track visitors'/audience's responses across web pages and other optimized content

Track and analyse user behavior within a system or network

Compare key metrics for the business against prominent players in the industry

Track and interpret campaign performance metrics

Plan and strategize marketing campaigns

Group campaigns by project, client, or campaign for better management.

Manage various distribution channels, build relations with channel partners, and track their performance

Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc.

A report showing what actions customers perform

Record customer information, purchase history, and other notes

Process of dividing customers into groups based on common characteristics

Alter the layout and content of reports

Pre-designed layouts that can be customized to match preferences and requirements

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Creation and customization of dashboards

Discover and connect variety of data sources to the application for analysis

Combining data from different sources and providing a unified view

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Translate EDI formats into data suitable for use with company applications.

Graphical representation of data

Track delivered, received, and opened emails

Tracks metrics that provide insight into how a user interacts with any interface or product

Form predictions based on past and present data/trends

Quantifiable metrics to track objectives, gauge milestones, and evaluate the success of a particular activity

Observe and track the demand, usage, progress or quality of a system, product, or user

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Allows users to manage data from a number of sources

A set of indicators that tracks the performance of networks, applications, systems, teams, etc.

Adjust communications based on previous interactions or personal preferences

Predict future data based on historical data sets

Analyzing historical and current data and generating a model to help predict future outcomes.

Evaluate the degree to which business operations bring monetary gains

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Analyze the current state of sales data to accurately understand trends and forecast future sales numbers.

Access, combine, transform, and store data without the help of an IT department

At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them

Set up connections to third-party platforms to improve business processes

Review data from past periods to reveal recurring tendencies and predict future performance

Visually identify direction of development and areas that require attention

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

4.7 (9)

4.7

Based on 9 reviews

## Pricing

Value for money

5.0 (9)

Basic

$800.00

Per Month

Value for money

5.0 (9)

5.0

Based on 9 reviews

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

Snapchat for Business](https://www.capterra.com/p/210733/Snapchat/)[

Google Ads](https://www.capterra.com/p/213339/Google-Ads/)[

Pinterest](https://www.capterra.com/p/234608/Pinterest/)[

BigCommerce](https://www.capterra.com/p/131883/Bigcommerce/)[

Facebook Business Suite](https://www.capterra.com/p/235972/Facebook-Business-Suite/)[

Amazon DSP](https://www.capterra.com/p/210701/Amazon-DSP/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

5.0 (7)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

5.0 (7)

5.0

Based on 7 reviews

## User reviews

Overall rating

4.8

Based on 9 reviews

Filter by rating

5(7)

4(2)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

KB

Katherine B.

VP Ecommerce and Marketing

Consumer Goods

### "Great tool, amazing partner "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 12, 2022

Decile truly feels like an extension of our team, we meet with our account manager on a weekly basis and he serves up useful and actionable insights about our customer behavior which has allowed us to scale our business, drive repeat purchasers and decrease our CAC.

Pros

Decile has allowed us to unlock information about our customer in an easy to set-up and digest way. The tool caters really nicely to all of the questions we have about our retail Ecommerce customer and the team continues to roll out relevant dashboards (or can build something ad hoc if not). We are also using the software to build audiences to serve our digital marketing ads to and are excited about the continued opportunity in this space.

Cons

There isn't an easy integration with Magento, but we manage manually and it's ok!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

CC

Colleen C.

VP, Brand Marketing & Communications

Apparel & Fashion

### "Quick and easy insights into your most valuable customers"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

9/10

January 11, 2022

Decile changed the game for how we viewed our customers. As a later stage start up, we were early in out segmentation journey and were hesitant to spend a lot of money and time on a complicated segmentation study. Leveraging Decile's simple analytics and dashboard tools, alongside their excellent CS team, we were able to enact a "segmentation lite" that quickly allowed us to hone in on demographic and psychographic characteristics of our core target consumer. We have since put this core target at the heart of all company activities even beyond marketing targeting to include things like product development and creative approach. It has allowed us to be much more differentiated and focused in an increasingly competitive world.

Pros

The ability to marry internal behavioral attributes and segments with external data to dimentionalise your customers is incredibly valuable. Their dashboards are easy to use. The set up process linked into Shopify made onboarding a breeze.

Cons

We currently rely heavily on the CS team so there isn't anything at this time I can comment on.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

MS

Matthew S.

Director of Performance Marketing

Sports

### "Powerful tool, with a 5-star support team that helps clients realize its value"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 10, 2022

Pros

Fairly straightforward setup and integration, fast load times on dashboards, accurate and reliable data, intuitive visualizations, and constantly adding new standardized reports to their offerings, which keep up with industry evolutions. The team behind the product is incredible––good listeners, problem solvers, and strategists. Willing to engineer solutions to business needs, and work through the data to ensure it's accessible, insightful, and actionable.

Cons

Opportunities for improvement: • Some formatting with the data visualization is shoddy, meaning you can't always export the visualizations to reports––requires some aesthetic modification on the backend. • Introduce educational modules to facilitate self-guided learning; customer use cases to inspire the application of the tool, or some specific features.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

VN

Vanessa N.

Head of Marketing

Consumer Goods

### "Integral Analytics Tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

0.0

0.0

Likelihood to Recommend

10/10

January 7, 2022

Decile has been an integral analytics partner. Their data has helped drive more conversions on ad platforms, identify best selling products by demo and customer, what products customers are buying and when they are buying them. Decile has impacted all areas of our company, beyond just ecommerce to marketing and product development. In addition to helping us drive more revenue, Decile has made us a smarter company overall.

Pros

Insight into 1st party data and who are customers are, what products they are buying first, second and so on, as well as demographic profile by product to understand which products we can use to reach additional target demos.

Cons

Decile has very useful data. Would love to see them further simplify for further ease of use for even the most novice analytic customer.

Reasons for choosing Decile

Better data

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

II

Isabella I.

Sr. Growth Marketing Analyst

Consumer Goods

### "Decile for Marketing Analytics "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 6, 2022

Pros

One of the best things about Decile is its flexibility. We've been able to leverage our internal data in quicker and easier ways using things like product and LTV dashboards, as well as utilizing the platform's external data to help us across all of our different business functions (e.g. running a clustering algorithm to help us find our customer personas). Our customer success manager has also been incredibly helpful in finding answers and solutions to any questions or problems we may have, whether that's creating dashboards for us in the platform or helping us run larger analyses for the business. Overall our experience with Decile has been great and we're incredibly pleased with both the platform and the partnership.

Cons

Only thing I can think of is a direct integration with Google Analytics, which we've already been told is in the works!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

TL

Taylor L.

Growth Marketing

Consumer Goods

### "Exceptional and Affordable BI Tool for E-Commerce Brands"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

January 4, 2022

Pros

Easy Shopify integration and fast to stand up with insightful default dashboards. Decile provides more insights on customer buying trends than is available in Shopify analytics. Pushing customer segments to growth channels like Facebook and Google is also an extremely valuable feature and is where near-term ROI in the platform manifests.

Cons

While Decile fairly user-friendly, smaller organizations that don't have an in-house data analyst may need a dedicated account manager to get the most value from the platform.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

EA

Ellyse A.

Brand Manager

Health, Wellness and Fitness

### "Loved using Decile!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 27, 2021

The weekly meetings were AMAZING and really helped us dive into who our consumers really were!

Pros

Super easy to view all of our demographic information thanks to the various charts.

Cons

Understanding what a cohort was was the only part I had to get a hold of!

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AH

Amy H.

Head of Growth

Retail

### "180 Shift to our Business "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 16, 2021

It's been great. We've been able to uncover a ton of insights into our customer and help us market, segment, and speak to them to ultimately grow acquisition and retention and just generally our topline revenue.

Pros

The access to data that took us SO much time to get to ourselves previously. The access to this data has been a critical component to our growth and will continue to be critical . Secondly, the team. The team at Decile is epic and their ability to work with what we need, provide new reports, also help push our thinking is amazing. My team and I have learned so much from them and love having weekly meetings.

Cons

I would love to see more connection points to utilize the software across the business more -- i.e. I briefed in our Business Report that tracks daily performance, but that requires the ability to have goal inputs, pull in traffic, inventory levels, as well as all channel metrics like amount of email sends, SMS sends, store traffic, etc. Having this system be more robust across our business would help us stay focused on driving the business versus pulling information.

Alternatives considered

[Glew](https://www.capterra.com/p/160516/Glew/)

Reasons for choosing Decile

The team -- since Wildfang is a small business in the # of people, having a team that can help analyze and pull information has been a huge amount of support

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

RT

Rebecca T.

Chief Marketing Officer

Retail

### "Essential Customer Insights!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

December 16, 2021

Pros

Without Decile, we would never understand our customer, their behaviors nor interests in order to drive growth for our business!

Cons

Need to develop an attribution capability.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/240539/Decile/reviews/)

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

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