# Visual Matrix PMS Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is Visual Matrix PMS the right Hospitality Property Management solution for you? Explore 25 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/24111/Visual-Matrix-PMS/reviews

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Visual Matrix PMS

4.2 (25)

[View alternatives](https://www.capterra.com/p/24111/Visual-Matrix-PMS/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated December 13th, 2025

# Reviews of Visual Matrix PMS

Ease of use

4.1

Customer Service

4.3

## Pros and Cons in Reviews

TC

Tony C

General ManagerHospitality, 11 - 50 employeesUsed the software for: More than 2 years.

“Visual Matrix is very dependable and they seek to provide features that are important to their customers for instance they offer Point of Sale, Revenue Management, and important interfaces to streamline operation.“

February 12, 2021

LA

Laura A

GMHospitality, 2 - 10 employeesUsed the software for: Less than 6 months.

“I think adding a user and a password for that user was a little difficult.“

January 26, 2021

EP

Eugene P

General ManagerHospitality, 501 - 1,000 employeesUsed the software for: 1-2 years.

“It's my first experience with VM and I'm extremely happy on how quick you can learn to navigate thru all platforms.“

January 26, 2021

AE

Angie E

General ManagerHospitality, 11 - 50 employeesUsed the software for: More than 2 years.

“Revenue management tools are not efficient when not a member of Best Western.“

January 26, 2021

CM

Casey M

General ManagerHospitality, 11 - 50 employeesUsed the software for: More than 2 years.

“I tell everyone that I hire that visual matrix is so easy to use and learn! If you've used other PMS systems this will be a breeze and you'll learn it so much faster and you'll love it in no time!“

January 26, 2021

AD

Ashley D

General ManagerHospitality, 11 - 50 employeesUsed the software for: 1-2 years.

“I found that the demo was difficult because it was not reflective of how we would use our system.“

January 26, 2021

## Showing most helpful reviews

Showing 1-25 of 25 Reviews

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Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

JL

John L.  
General Manager  
Hospitality  
Used the software for: 2+ years

### "User Friendly"

January 26, 2021

5.0

Pros

Visual Matrix is very user friendly, and in most cases there are multiple ways to do something giving options to the team as a whole.

Cons

I believe Visual Matrix could do more to update the program on a regular basis with suggestions from their users. I know this is something they are working on now more than ever.

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thank you for taking the time to share your thoughts and experience with us. Please feel free to use the "Feature Request" function in Visual Matrix to send us any requests you have, or reach out directly. We love feedback!

AD

Ashley D.  
General Manager  
Hospitality  
Used the software for: 1-2 years

### "A year into VM Cloud"

January 26, 2021

4.0

Cloud base is amazing and I love being able to log in from anywhere. Programing rates is very labour intensive and discounts are not as flexible as we would like.

Pros

Accessibility, love being able it from anywhere.

Cons

Training was very confusing at first even with the videos. I found that the demo was difficult because it was not reflective of how we would use our system. Our old PMS was great for training because it would let you practice with the system in real time without effecting it.

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thanks for your review! We appreciate you taking the time to share your thoughts and experience.

JP

Jay P.  
Manager  
Hospitality  
Used the software for: 2+ years

### "Terrible PMS"

April 4, 2024

1.0

Visual Matrix is awful. It is very clear to me that Visual Matrix staff is writing the fake reviews for this PMS.

Pros

When it works, there are few issues with room inventory and 2 way communication.

Cons

System will go down. They will blame Azure "outage". Okay, so why are all the other countless services that rely on MS Azure not down? Anyway, there are so many other problems with Visual Matrix. The desktop version is effectively dead. They don't update it much. The cloud version has little errors and mistakes, including spelling errors for warning messages. I don't think VM hires the best web developers and their cloud PMS makes that obvious. Simple things like deleting inactive rate codes, that haven't been used in almost a decade, is impossible. The system for whatever reason lets you add room types, rate codes, employees, etc., but doesn't let you remove anything. This makes it an administrative nightmare to organize things. Only 1 person in their tech support team seems to be knowledgeable about the product. The rest of them are clueless and send incorrect replies to close tickets.

Reason for choosing Visual Matrix PMS

Familiarity with product and difficulty in changing other aspects of our business to implement a new PMS

Review Source

TE

TOBE E.  
Hotel Manager  
Hospitality  
Used the software for: 1-2 years

### "Easy To Use Software - Great Customer Service!"

January 26, 2021

4.0

Overall, Visual Matrix is an easy to use program (compared to the others I have used in the past; Micros Fidelio, Opera). It is also a robust software in my opinion and provides the necessary functions in an easy to use format. We went from 'zero' to 'hero' in no time using this software for the first time back when we opened our first Best Western Plus property in 2019. I was in touch with \[SENSITIVE CONTENT HIDDEN\] the Implementation Coordinator over at Visual Matrix who helped us set up the software for our new property just a couple of months back. \[SENSITIVE CONTENT HIDDEN\] is courteous and very knowledgeable about the product he offers. He always took the time to answer my numerous questions and was always willing to explain the set up procedure every step of the way. He also helped coordinate other stakeholders. He really did go above and beyond and made the sign up process very easy. I must also applaud the Visual Matrix Technical Support team. They are also very responsive and willing to help each time we call in with any query. If an agent doesn't quite have the right answers to your questions, they politely ask if they can put you on hold and go in search of someone else who can help out. Keep up the good work guys!

Pros

It is quite easy to get around Visual Matrix. Each function is also easy to locate. The most impactful for me is the Front Office/Reservations function. I just like the way all the options are laid out at the top of the screen making navigation very easy and seamless. We take calls each day from guests wanting to book rooms and find out availability. You'll agree with me that there is the need to have a program that gives you the power to move from one screen to the other with the smallest number of mouse clicks. Visual Matrix integration with our existing business processes has been quite easy I must say. For instance, I have the power to work off two instances of the program simultaneously. This comes in pretty handy if I ever need to provide a guest with information without interrupting what I was doing on the first page. Now this is flexibility!

Cons

Lately, there has been the need for us to post voucher pre-payments for guests who haven't quite booked their stays yet on Visual Matrix. It has been quite a challenge handling such pre-payments on Visual Matrix and the question for me has been where to post such payments given that there is no booking to attach it to. I would appreciate it very much if the necessary function that would allow us to do this could be introduced. There also seems to be an integration issue between Visual Matrix and Intello our Guest WiFi provider that should be looked into. Our guests are still unable to connect to the hotel wiFi using their check in credentials (Last Name & Room Number).

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thanks for taking the time to share your thoughts with us. I agree, the coordinator assigned to your account is a rockstar! I will have someone from our support team reach out to you regarding your interface and posting questions. Thanks again!

AE

Angie E.  
General Manager  
Hospitality  
Used the software for: 2+ years

### "Visual Matrix Competent Product"

January 26, 2021

4.0

The messaging and profile features have been very helpful for improving our team communication and quality of service for our guests.

Pros

Visual Matrix is easy to learn with the video training provided. Training new staff members is a simple process. I have implemented this property management software at two properties now and our teams adapted quickly. Technical support is friendly and easy to contact.

Cons

Revenue management tools are not efficient when not a member of Best Western. having worked with Best Western and independent properties; there is a missed opportunity for independent properties to manage their rates and make the most of the tools provided.

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thanks for your review! It seems like you would benefit greatly from our new Revenue Management Live module, included free with Visual Matrix. Please give me a call directly at 214-291-3994. I'd love to discuss it with you.

VR

Verified Reviewer  
Front Desk Staff  
Hospitality  
Used the software for: 1-2 years

### "Not the easiest to use"

February 8, 2019

3.0

It's a tool. It helps get the job done, but it could be more user friendly.

Pros

I like the fact it helps me do my job. Some of the functions are pretty straightforward and easy to use.

Cons

Not really all that user friendly. You can't really go back and look at something in the middle of a problem, like a price or anything like that, without going through a million other steps. It would be a lot easier if you could pull the originally window up to look at details rather than having to process something. I see that "balance needs to be 0 before you can exit this screen" a lot!

Review Source

Response from Visual Matrix PMS

January 28, 2021

We are sorry to hear that you had some trouble with Visual Matrix Desktop. If you are a multi-tasker, you may benefit from Visual Matrix Cloud, which gives a much greater degree of flexibility for multi-tasking. Reach out to us at 214-291-4000 for info!

AT

Andy T.  
Front desk  
Hospitality  
Used the software for: 2+ years

### "do not use the feature"

October 2, 2023

3.0

After 25 years, Service has gone down a lot

Pros

desk top version was more functionalcloud based is slow

Cons

cloud version and support. Features are there but not attended to

Review Source

CS

Crystal S.  
General Manager  
Hospitality  
Used the software for: 2+ years

### "Simple & User Friendly "

January 26, 2021

4.0

I have been using VM for 10+ years and feel overall positive about the capabilities of the program.

Pros

It is easy to learn the basics, making it easy for new staff to catch on to simple daily tasks. Good visual set up, good short cut options. Basic problems are usually taken care of promptly by support.

Cons

There are areas of the reporting that are weak. Weather it is the timeframe that data can be accessed or the variation of information available in the reporting.

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thank you for taking the time to share your thoughts and experience with us. Please feel free to reach out or use the "Feature Request" function in the software if you would like to share suggestions about reports or other features. We love feedback!

DG

David G.  
General Manager  
Hospitality  
Used the software for: 2+ years

### "Visual Matrix PMS"

January 26, 2021

4.0

Excellent

Pros

I have been using Visual Matrix for about the last 8 years. Having used several other systems in my 30 years of hotel management, I can say it is the best one to date.

Cons

There are always going to be a few small annoyances with any system but none that are a deterrent in this case

Switched from

[WebRezPro](https://www.capterra.com/p/113348/WebRezPro/)

That product did not meet our requirements

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thank you for taking the time to share your thoughts and experiences with us. We appreciate your feedback!

TC

Tony C.  
General Manager  
Hospitality  
Used the software for: 2+ years

### "Reliable Property Management System"

February 12, 2021

5.0

I am very satisfied with Visual Matrix because they listen to the customers feedback and are open to adding new features within their program to make it a "one stop shop" for staff.

Pros

Visual Matrix is very dependable and they seek to provide features that are important to their customers for instance they offer Point of Sale, Revenue Management, and important interfaces to streamline operation.

Cons

One thing I don't like is that they have yet to develop an integrated Contact Relations Management feature although they have acknowledged they are open to eventually developing this within their PMS.

Review Source

RB

Rachel B.  
Director of Sales  
Hospitality  
Used the software for: 2+ years

### "Visual Matrix Cloud"

February 10, 2020

3.0

Overall features, functionality, and ease of use are a bit lacking.

Pros

Cloud base so it can be used anywhere. Links can be created when building a group so they can use it to book directly. Customer service usually responds quickly. Able to block off rooms, post internal comments, and make individual reservations easily.

Cons

Sometimes glitches happen and not even customer service can figure out why. Reinstating group blocks can be difficult.

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thanks for your review! We're sorry that you had some trouble. Please give me a call directly at 214-291-3994 so that we can have someone assist you.

JZ

Jesse Z.  
general manager  
Hospitality  
Used the software for: 2+ years

### "Overall happy"

January 28, 2021

4.0

Overall a positive experience. We have had a dsc exception for a year that hasn't been fixed. Pretty frustrating at times. Overall it is user friendly and reliable.

Pros

I find the day to day operations to be easy. i thought the software was slow when first using it, but after a hardware upgrade it runs quickly and consistently.

Cons

Small things...like being able to search for multiple characters on some screen and being able to only search by first letter on others. Also...the inability to click and drag the length of maintenance blocks. an easy win to fix this I would think?

Review Source

CM

Casey M.  
General Manager  
Hospitality  
Used the software for: 2+ years

### "Simple, Easy to Use & Understand"

January 26, 2021

5.0

I rely on visual matrix for the daily operation of the hotel.

Pros

I tell everyone that I hire that visual matrix is so easy to use and learn! If you've used other PMS systems this will be a breeze and you'll learn it so much faster and you'll love it in no time! Look and the screen and you can figure it out! It makes sense where items are located you can figure it out. New Hires train quickly and easily.

Cons

there's a lot of page refreshing that you have to wait on when navigating from screen to screen

Review Source

AI

Anisul I.  
Regional Manager  
Hospitality  
Used the software for: Less than 6 months

### "Integration issues"

January 26, 2021

3.0

Easy to use but very hard in terms of day to day operations compared to Jonus Chorum and Choice advantage.

Pros

I think Best Western Dartmouth Inn 22055 had a lot of challenges in terms of staff training and customization. Comparing this to Jonus Chorum which we were used to was definitely easier to use. However our accounting department, and operations staff had many issues with the reporting being different. I compare Jonush Chorum reporting to that of Opera, Choice advantage and other PMS which we use. All of them have similar reporting. There is a lot that can be said on this. I am happy to help you develop a better product. All your reports are terrible.

Cons

Reports. I wish you had the same reports as most other operating systems.

Reason for choosing Visual Matrix PMS

Recommendation by others.

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thanks for your review! We would love to talk to you about your requests for reporting. Please feel free to call me directly at 214-291-3994 and I will get you to the right person to speak to.

EP

Eugene P.  
General Manager  
Hospitality  
Used the software for: 1-2 years

### "VM Point of View"

January 26, 2021

5.0

It's my first experience with VM and I'm extremely happy on how quick you can learn to navigate thru all platforms. VM Learning center really nails it.

Pros

Very friendly user, easy to navigate. Great options

Cons

Nothing comes to mind. No negative feedback currently

Alternatives considered

[Yesware](https://www.capterra.com/p/136698/Yesware/)

Reason for choosing Visual Matrix PMS

My first experience with VM.

Review Source

TC

Trevor C.  
General Manager  
Hospitality  
Used the software for: 2+ years

### "VM ease"

January 26, 2021

5.0

Overall, I like the program. I have used a lot over my years.

Pros

Easy to use and train new employees on. Has a decent range of reports.

Cons

Could have easier process for setting up rates and removing rates. More reports would be useful for sales and marketing. Year end reports could be more user friendly.

Review Source

DS

Daisy S.  
General Manager  
Hospitality  
Used the software for: 6-12 months

### "Easy to use! "

January 26, 2021

5.0

Great!

Pros

Love the great features of VisualMatrix especially the mobile app. The mobile app allows me to manage the housekeeping and maintenance department with an ease of putting rooms in the system. VisualMatrix is comes in great play with preventing fraud and keeping an organization of our do not rent guests.

Cons

As we do take deposits upon checking in; the software does not allow us to transfer an authorization to a new reservation forcing the staff to take a new authorization should there be a back to back reservation.

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thank you for your review! We appreciate you taking the time to share your thoughts with us.

CB

Catharine B.  
General Manager  
Hospitality  
Used the software for: Less than 6 months

### "Good for Hotel Front Desk"

January 26, 2021

5.0

I wanted to acknowledge \[SENSITIVE CONTENT HIDDEN\], who helped onboard my hotel and get us set up to open successfully. He was great in troubleshooting and getting me answers to questions that I had!

Pros

The dashboard is easy to read and the tabs at the top are easy to navigate for the most part.

Cons

I would love to see better functionality in the billing /cashiering section - having the ability to move voided charges off of the folio for clearer guest folios. I would love to see the accompanying name show on the reservation instead of having to look for it. I wish finding reports was easier and I would love to have guest comments pull up from their profile when selecting to make a new reservation - and of course, more space in which to write comments.

Review Source

TB

Timothy B.  
Director of Operations  
Hospitality  
Used the software for: 6-12 months

### "User Friendly "

January 26, 2021

5.0

I am pleased with the PMS overall! \[SENSITIVE CONTENT HIDDEN\] did a great job training the team and he has been a wealth of knowledge for me.

Pros

Easy learn plus good teacher \[SENSITIVE CONTENT HIDDEN\]. Make sure he was clear and made himself available when I had additional questions.

Cons

The advance deposit transaction causes a lot of unnecessary issues.

Review Source

BR

BELINDA R.  
general manager  
Hospitality  
Used the software for: Less than 6 months

### "Visual Matrix is userfriendly"

January 26, 2021

5.0

Overall I love the software it's easier.

Pros

It's very userfriendly, almost everything on the main page.

Cons

In our hotel we have a sundry market and its a little difficult compare to opera. You have to do more steps in this software.

Switched from

[OPERA Cloud Property Management](https://www.capterra.com/p/266207/OPERA-Cloud-Property-Management/)

December 2020

Review Source

Response from Visual Matrix PMS

January 28, 2021

Thanks for your review! If you are managing a small sundry shop, you may find that our MiniPOS module will fit your needs. Please reach out to our sales team for more information!

MR

Misty R.  
VP of Operations  
Hospitality  
Used the software for: Less than 6 months

### "New Hotel with New PMS"

January 26, 2021

5.0

Pros

One of my favorite features of the Cloud version of Visual Matrix is the Dashboard. You can access all of the the important daily information from 1 screen. The whole system is very easy to work with and easy to train on. We also worked with \[SENSITIVE CONTENT HIDDEN\] through the set up process and he was fantastic and helping and answering any questions.

Cons

The online training was very long and did not have a lot of hands on training opportunities. Once I was able to actually see the system and work in it, it made learning the ins and outs much easier.

Review Source

LA

Laura A.  
GM  
Hospitality  
Used the software for: Less than 6 months

### "Visual Matrix"

January 26, 2021

5.0

My overall experience has been great. \[SENSITIVE CONTENT HIDDEN\], the Implementation Coordinator that I was communicating with was such a great help. He answered any and every question I had in a nice manner, he made me feel comfortable with any kind of questions I had.

Pros

I like the fact that everything is simple and easy.

Cons

I think adding a user and a password for that user was a little difficult. It wasn't anything that couldn't be done, but other then that I'm impressed with Visual Matrix. V

Review Source

JP

JR P.  
GM  
Hospitality  
Used the software for: Less than 6 months

### "Review"

January 26, 2021

4.0

Rasmi was great!!

Pros

Ease of use, very straight forward and intuitive

Cons

Incidental and different folio takes a while to do at check in. Also the cloud version is very slow when checking in and printing registration or check our receipts.

Review Source

VP

Vikram P.  
General manager  
Hospitality  
Used the software for: Less than 6 months

### "I am very satisfied with this software "

January 26, 2021

5.0

I am happy with this so far

Pros

Easy to use and extremely user friendly

Cons

It’s not as fast as it should be, sometimes it takes few seconds to take credit card.

Reason for choosing Visual Matrix PMS

It’s latest and we want with cloud based pms.

Review Source

KS

Katie S.  
Director of Sales and Marketing  
Hospitality  
Used the software for: Less than 6 months

### "Efficient and Prompt "

October 18, 2016

5.0

I was researching software to better our business regarding scheduling for meeting space but that also incorporated the needs of other departments as well such as inventory, spa, restaurant etc. As soon as I placed an inquiry a great representative called and asked questions regarding my needs and then suggested items based off my business needs.

Pros

First, immediately after I placed the inquiry I was contacted by a customer representative. He was very thorough and asked all the right questions to better assist my needs.

Cons

Because we are a small business, cost means everything. Some programs are expensive. But I received a good list.

Review Source

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## Related categories

[Hospitality Property Management](https://www.capterra.com/hospitality-property-management-software/)