# Google Search Ads 360 Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Google Search Ads 360 Software - reviews, pricing plans, popular comparisons to other PPC products and more.

Source: https://www.capterra.com/p/241202/Google-Search-Ads-360

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# 

 Google Search Ads 360 Software Review 2026: Features, Reviews, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

Google Search Ads 360

## What is Google Search Ads 360?

Search Ads 360 is a search campaign management platform that delivers faster insights and results. This platform includes features such as portfolio-level bidding, mobile optimization, and search ad automation.

## What is Google Search Ads 360 used for?

[PPC](https://www.capterra.com/ppc-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)

Top alternative

Featured

Overall rating

Based on 4 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Contact vendor  
for pricing

Free trial  
not available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Google Search Ads 360?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://www.google.com/webhp&name=Google Search Ads 360)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Google Search Ads 360

4.5 (4)

VS.

[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting Price

Contact vendor

Starting Price

$9

Usage Based, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.5 (4)

Ease Of Use

4.6 (969)

Value For Money

4.8 (4)

Value For Money

4.5 (748)

Customer Service

4.3 (4)

Customer Service

4.5 (740)

## Google Search Ads 360 alternatives

[4.6 (119)](https://www.capterra.com/p/173311/Adalysis/reviews/)

Starting price

$126.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[4.5 (6,228)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

Highest Rated

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[4.5 (52)](https://www.capterra.com/p/213461/TrueClicks/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/241202/Google-Search-Ads-360/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Campaign Analytics

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Track and interpret campaign performance metrics

Campaign Management

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Campaign Planning

4.3 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Plan and strategize marketing campaigns

Multi-Campaign

5.0 (3)

66.67% of 3 reviewers that rated this feature as important or highly important

Manage multiple campaigns in one system

Third-Party Integrations

4.7 (3)

33.33% of 3 reviewers that rated this feature as important or highly important

Set up connections to third-party platforms to improve business processes

Activity Dashboard

4.5 (2)

50.00% of 2 reviewers that rated this feature as important or highly important

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Google Search Ads 360 13 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Share bid details, archive bids, and create bid requests to assist in bid solicitation and quote comparison

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Plan and strategize marketing campaigns

Manage various distribution channels, build relations with channel partners, and track their performance

Track the amount of clicks on individual products to measure campaign results

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

To be used for PPC specific marketing campaigns

Manage multiple campaigns in one system

Monitor conversion rates and analyze effectiveness and profitability of marketing efforts

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Get Advice

We can help you find the software with the features you need.

Features

5.0 (4)

5.0

Based on 4 reviews

## Pricing

Value for money

4.8 (4)

### Starting price

Contact vendor  
for pricing

Free trial  
not available

Value for money

4.8 (4)

4.8

Based on 4 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.3 (4)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.3 (4)

4.3

Based on 4 reviews

## User reviews

Overall rating

4.5

Based on 4 reviews

Filter by rating

5(2)

4(2)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

BS

Benton Scott E.

Owner

Consumer Services

### "The best investment I’ve made this year"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

February 28, 2023

It is help strength in our company. It lets us know which campaigns are doing well, and which need to be polled and worked on. I have an ability to track our clicks is what we have found to be very helpful.

Pros

It has helped us combine reporting from our search campaigns with other media channels in one central place.

Cons

The third-party immigration is just not something that I use or need very often

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Associate - Ad Operations

Marketing and Advertising

### "Best Search Marketing tool for Ad agencies"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

February 24, 2023

Pros

Google Search Ads 360 provides an excellent platform for advertising agencies and advertisers with massive search ad campaigns. Real-time automated bidding and technology provided are unprecedented. Also, it has the support of the google marketing platform which enables easy access to reports via Analytics 360.

Cons

Very difficult for beginners to learn this tool. But with experience, it can be managed later.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AU

Anonymous User

Account Exec

Marketing and Advertising

### "Excellent tool for Large companies and agencies"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

August 4, 2022

Pros

Advanced Data-Driven Attribution, sophisticated workflows and reporting, Auction Time Bidding and Automation

Cons

Startup costs and learning curve are extensive but worth it for large, search heavy advertisers.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AU

Anonymous User

Head of Content

Retail

### "Need to have with lots of SKU's"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

3.0

3.0

Likelihood to Recommend

7/10

May 2, 2022

Need to have an a multinational retail environment, would be impossible to manage search ads without it

Pros

Connection to all sorts of feeds that improve the results

Cons

That there hardly is an alternative to Google ads

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)