--- title: "SplitMetrics Optimize Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about SplitMetrics Optimize Software - reviews, pricing plans, popular comparisons to other AB Testing products and more." source_url: "https://www.capterra.com/p/245860/SplitMetrics/" page_type: "product" language: "en" --- # SplitMetrics Optimize Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on August 26, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) SplitMetrics Optimize ## What is SplitMetrics Optimize? SplitMetrics Optimize is a platform for fast and easy mobile apps and game launch, app store optimization, and growth on the App Store and Google Play. The platform provides 30K+ types of A/B tests to validate ideas, plot, design or features and make data-driven decisions based on the results that are only visible to you. The tool helps to improve each element of the product, search, and category pages to achieve a proven 63% conversion rate uplift and get to the top 1% of most downloaded apps ## What is SplitMetrics Optimize used for? [Mobile Marketing](https://www.capterra.com/mobile-marketing-software/)[App Store Optimization Tools](https://www.capterra.com/app-store-optimization-tools-software/)[Mobile Analytics](https://www.capterra.com/mobile-analytics-software/) Top alternative Featured Overall rating Based on 1 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $4999 Per User, Per Year Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for SplitMetrics Optimize?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://splitmetrics.com/&name=SplitMetrics Optimize) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### SplitMetrics Optimize 4.0 (1) VS. [4.4 (59)](https://www.capterra.com/p/155737/CleverTap/reviews/) Starting Price $4999 Per User, Per Year Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.0 (1) Ease Of Use 4.3 (19) Value For Money 2.0 (1) Value For Money 4.1 (19) Customer Service 4.0 (1) Customer Service 4.4 (18) ## SplitMetrics Optimize alternatives [AppTweak](https://www.capterra.com/p/196668/AppTweak/) [4.2 (19)](https://www.capterra.com/p/196668/AppTweak/reviews/) Starting price $83.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 89% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/196668/AppTweak/) Highest Rated [Geeklab](https://www.capterra.com/p/233230/Geeklab/) [5.0 (2)](https://www.capterra.com/p/233230/Geeklab/#reviews) Starting price $15.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/233230/Geeklab/) [Mixpanel](https://www.capterra.com/p/158740/Mixpanel/) [4.5 (146)](https://www.capterra.com/p/158740/Mixpanel/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/158740/Mixpanel/) [Bloomreach](https://www.capterra.com/p/173203/Bloomreach/) [4.8 (56)](https://www.capterra.com/p/173203/Bloomreach/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/173203/Bloomreach/) ## FAQs about SplitMetrics Optimize Overview ### What company size and specific industries is SplitMetrics Optimize built for? SplitMetrics Optimize is designed for mobile-first companies and brands of any size that are building and scaling their go-to-market efforts. It is best suited to organizations with mobile products, especially those focused on app-based growth, user acquisition, and testing across digital channels. Features and Usability ### What are the key features of SplitMetrics Optimize? SplitMetrics Optimize offers A/B testing and multivariate testing, plus a visual editor and landing pages/web forms for experiment setup. It also includes ASO reporting, keyword rank tracking, competitor monitoring, real-time analytics, conversion tracking, funnel analysis, and access controls/permissions for managing optimization campaigns. Getting Started and Support ### What training and onboarding options does SplitMetrics Optimize offer? SplitMetrics Optimize provides live online sessions, webinars, and documentation to help teams get started. Live online sessions support guided instruction, webinars offer scheduled group learning, and documentation gives written reference material for self-paced review and feature guidance. Getting Started and Support ### What customer support options does SplitMetrics Optimize offer? SplitMetrics Optimize provides Email/Help Desk, 24/7 Live Rep, and Chat support. No reviewer feedback about support quality is available, so support experience details such as response speed or helpfulness cannot be described from user reports. ## Features AI summary Based on 257 AB Testing reviews Capterra data shows that buyers of AB Testing software rank the following features as their top priorities: - **Conversion Rate Optimization** (**65%** of reviewers rated this feature as critical) - **A/B Testing** (**61%**) - **Split Testing** (**56%**) SplitMetrics Optimize supports all three features reviewers rate most important: **Conversion Rate Optimization**, **A/B Testing**, and **Split Testing**. Together, these capabilities help businesses test variations with confidence, improve campaign and app store performance, and make data-based decisions that increase conversions and revenue, allowing teams to refine user experiences more effectively. A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Access Controls/Permissions Define levels of authorization for access to specific files or systems Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking Track and document all activities across devices, networks, and other systems Alerts/Escalation System alerts about the need to escalate an issue or request Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges SplitMetrics Optimize 61 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Alerts/Escalation: System alerts about the need to escalate an issue or request - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - App Store Localization: Optimize app store for specific language, keywords and terms that are pertinent to a particular geographic region - ASO Reporting: View and track key metrics such as downloads, app performance, revenue, usage, search ad intelligence, etc. - Audience Targeting: Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Benchmarking: Compare key metrics for the business against prominent players in the industry - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Cohort Analysis: Analytics that breaks the data in a data set into related groups/categories. - Competitor Monitoring: Track activity of your competitors - Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Customer Experience Management: Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement. - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Reports: Alter the layout and content of reports - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Triggered Actions: Predefined actions automatically performed on the occurance of specific events - Funnel Analysis: Method of analysis that visualizes the series of events that lead towards a defined goal. - Heatmaps: A visual display that uses a color spectrum to show how visitors interact with areas of a web page - In-App Events Tracking: Track user activities and events within an application. - Keyword Rank Tracking: Track positioning in search engines over time - Keyword Research Tools: Platforms that assist marketers in identifying relevant keywords for their content, websites, or advertising campaigns - Landing Pages/Web Forms: Create landing pages or online forms designed to capture new leads and prospects - Mobile Access: Access software remotely via mobile devices - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Attribution: A set of rules that assigns credit for sales and revenue to touchpoints across the customer journey - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multivariate Testing: Create many versions of emails, forms, or actions and gauge which is most effective - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Predictive Analytics: Predict future data based on historical data sets - Push Notifications: Trigger clickable pop-up messages - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Real-Time Reporting: Active reporting of data and metrics - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Retention Tracking: Measures the retention rate and satisfaction of customers. - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral - Single Sign On: Allow users to access multiple services after entering their login credentials once - Split Testing: Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.) - Statistical Analysis: Apply statistical/mathematical models to sets of data - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - Visitor Tracking: Track visitors and purpose of visits - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Visual Editor: Program to edit text files that renders the content in accordance with embedded markup code such as HTML --- Get Advice We can help you find the software with the features you need. Features 4.0 (1) 4.0 Based on 1 reviews ## Pricing Value for money 2.0 (1) Free Trial Basic $4,999 Per User,Per Year Value for money 2.0 (1) 2.0 Based on 1 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.0 (1) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.0 (1) 4.0 Based on 1 reviews ## User reviews Overall rating 4.0 Based on 1 reviews Filter by rating 5(0) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent AN Anonymous User Founder Marketing and Advertising ### "App conversion optimization tool" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 6/10 February 16, 2019 Pros A great tool for marketers and app developers who want to track every element of their app. It doesn’t just track but it provides you with insights that you can use to improve your app. You can run A/B tests and use behavioral targeting and analysis to understand users. Tools like heatmaps, video metrics, and screenshot stats are indeed very helpful for app marketers. Cons It is expensive. It is really expensive which makes it a tool for high-end developers and apps Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.