---
title: "PR Underground Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about PR Underground Software - reviews, pricing plans, popular comparisons to other Public Relations products and more."
source_url: "https://www.capterra.com/p/246101/PRunderground-com/"
page_type: "product"
language: "en"
---

# 

 PR Underground Software Review 2026: Features, Integrations, Pros & Cons

Last updated on August 26, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Pricing](#pricing)[Support](#support)[Reviews](#reviews)

PR Underground

## What is PR Underground?

PRUnderground.com is an affordable press release distribution service that publishes your announcement out to Google News, 80+ syndicated news/TV websites, and social bookmarking sites for $49 per release (or $25 per release on a plan). Yahoo Finance inclusion for $309. PDF report included with every distribution.

## What is PR Underground used for?

[Public Relations](https://www.capterra.com/public-relations-software/)[SEO](https://www.capterra.com/seo-software/)

Overall rating

Based on 30 user reviews

Reviews sentiment

Positive

100%

Neutral

0%

Negative

0%

Starting price

$309

Per User, Per Month

Free trial  
not available

Free version not included

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for PR Underground?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.PRunderground.com&name=PR Underground)

## PR Underground Overview

Updated August 2026

AI summary

PR Underground is a cloud-based platform designed for small and midsize businesses seeking tools for public relations and SEO. It brings together campaign management, clippings management, and a press release builder to support organizing PR campaigns, tracking media coverage, and creating announcements. The system is suited for teams focused on coordinated media outreach and content-driven promotional work.

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### PR Underground

4.8 (30)

VS.

[### Brand24](https://www.capterra.com/p/149054/Brand24/)

[4.7 (255)](https://www.capterra.com/p/149054/Brand24/reviews/)

Starting Price

$309

Per User

Starting Price

$199

Flat Rate, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.9 (30)

Ease Of Use

4.7 (239)

Value For Money

4.8 (29)

Value For Money

4.5 (224)

Customer Service

4.9 (28)

Customer Service

4.8 (215)

## PR Underground alternatives

[MediaHQ](https://www.capterra.com/p/196943/MediaHQ/)

[4.6 (80)](https://www.capterra.com/p/196943/MediaHQ/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/196943/MediaHQ/)

[TVEyes](https://www.capterra.com/p/210566/TVEyes/)

[3.5 (2)](https://www.capterra.com/p/210566/TVEyes/#reviews)

Starting price

$2400.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

50%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/210566/TVEyes/)

[Roxhill Media](https://www.capterra.com/p/240463/Roxhill-Media/)

[4.4 (14)](https://www.capterra.com/p/240463/Roxhill-Media/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

86%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/240463/Roxhill-Media/)

[Outbrain](https://www.capterra.com/p/140446/Outbrain-Amplify/)

[3.9 (32)](https://www.capterra.com/p/140446/Outbrain-Amplify/reviews/)

Starting price

$20.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

69%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/140446/Outbrain-Amplify/)

## FAQs about PR Underground

Overview

### Which roles and teams benefit most from PR Underground?

PR Underground is most used by marketing leaders, content and communications teams, PR specialists, and agency owners who need efficient press release distribution. Executives and founders use it to increase brand visibility, while writers, editors, and publishing teams support announcement creation, media outreach, and campaign promotion.

Answer based on 30 reviews

Overview

### What company size and specific industries is PR Underground built for?

PR Underground is designed for small to medium-sized businesses, including technology companies, authors and book publishers, SEO companies, event marketers, and PR or marketing firms, as well as press release writers. It fits organizations that need a press release distribution tool for communication and promotional work.

Features and Usability

### What are the key features of PR Underground?

PR Underground offers campaign management, clippings management, and a press release builder. These core features support organizing PR campaigns, tracking media coverage, and creating press releases within one system. The platform centers on content creation and coverage management for public relations workflows.

Pricing

### How much does it cost and what fees or limitations are included?

PR Underground starts at $99/month for the Gold plan with 3 releases per month, while Premium costs 149/month for 6 releases. Pricing is recurring and easy to cancel. Reviewers often call it fair and affordable, though some note topic restrictions and say costs may be harder for some larger businesses.

Answer based on 12 reviews

Getting Started and Support

### What training and onboarding options does PR Underground offer?

PR Underground provides documentation for teams that need written reference material during setup and ongoing use. Documentation can support self-paced review of product features, steps, and configuration details without requiring live instruction or video-based training.

Getting Started and Support

### What customer support options does PR Underground offer?

PR Underground provides chat support. Users describe customer service as quick, helpful, and knowledgeable, with prompt responses to questions and issues. Some reviewers also mention good follow-through during setup and problem resolution, making support a positive part of the overall experience.

Answer based on 6 reviews

## Features

AI summary

Based on 252 Public Relations reviews

Capterra reviewers highlight these as the Public Relations features buyers value most:

-   **Contact Management** (**35%** of reviewers rated this feature as critical)
-   **Search/Filter** (**45%**)
-   **Email Distribution** (**56%**)

PR Underground includes other capabilities that reviewers also consider important, including **Press Release Builder** (**42%**) and **Campaign Management** (**36%**). Together, these features help businesses create and publish announcements more efficiently, coordinate outreach efforts across campaigns, and giving teams a clearer way to manage public relations activity from one place.

Get Advice

We can help you find the software with the features you need.

Features

4.8 (30)

4.8

Based on 30 reviews

## Pricing

Value for money

4.8 (29)

[View pricing plan details](https://www.capterra.com/p/246101/PRunderground-com/pricing/)

Prumax

$309.00

Per User,

It includes:

-   Published on 80 News & Websites
-   Published on Digitaljournal.Com
-   Published on Prnewswire.Com
-   Published on Yahoo Finance
-   Sent To Google News
-   Sent to Marketwatch.Com
-   SEO Optimized Release
-   Social Media Distribution (Twitter)

Starter

$49.99

Per User,

It includes:

-   Multiple Newsrooms
-   Published on 80 News & Websites
-   Published on Digitaljournal.Com
-   Sent To Google News
-   SEO Optimized Release
-   Social Media Distribution (Twitter)

Gold

$99.00

Flat Rate,Per Month

It includes:

-   Easy to Cancel
-   Multiple Newsrooms
-   Published on 80 News & Websites
-   Published on Digitaljournal.Com
-   Recurring
-   Sent To Google News
-   SEO Optimized Release
-   Social Media Distribution (Twitter)

Premium

$149.00

Flat Rate,Per Month

It includes:

-   Easy to Cancel
-   Multiple Newsrooms
-   Published on 80 News & Websites
-   Published on Digitaljournal.Com
-   Recurring
-   Sent To Google News
-   SEO Optimized Release
-   Social Media Distribution (Twitter)

Value for money

4.8 (29)

4.8

Based on 29 reviews

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (28)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (28)

4.9

Based on 28 reviews

## User reviews

Overall rating

4.8

Based on 30 reviews

Filter by rating

5(24)

4(6)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

BZ

Brianna Z.

Agency Manager

Marketing and Advertising

### "Great product, great price"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

November 29, 2022

Customer service is always super quick to respond when I've had issues or questions which I really appreciate. Overall, it is a great service for a great price point.

Pros

Very easy to use with great customer service. Plus, the price is better than most other distribution tools on the market.

Cons

There seem to be slightly more topic restrictions for releases which can be frustrating for clients.

Alternatives considered

[Newswire](https://www.capterra.com/p/157384/Newswire/)

[PRWeb](https://www.capterra.com/p/213734/PRWeb/)

Reasons for choosing PR Underground

Cheaper and easier to use for one-off projects.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

HT

Hugh T.

CEO

Public Relations and Communications

### "A great value and an intuitive UI"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

November 29, 2022

Overall, I am very pleased with the service.

Pros

I run a small PR firm. I use PR Underground when I need PR News Wire distribution. I have found the software to be an amazing value. They get you the distribution you need for a great price. It's infinitely easier than dealing directly with PR News Wire - they take the complexity out of that process. The interface is intuitive and easy to use, once you learn it.

Cons

The process of distribution was a little difficult to learn at first. Now that I know how to do it, it's super easy.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

LH

LaToya H.

Dir of Marketing/ Publicist

Public Relations and Communications

### "Exceptional PR Distribution Service "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 29, 2022

My experience has been great, response time and distribution is extremely efficient.

Pros

The reporting and clipping feature are my favorites. PR Undergeound also services press releases via Cison and provide real-time reports up to 30 days after the distribution.

Cons

The product delivers exactly what it promises, expeditiously.

Switched from

[Cision](https://www.capterra.com/p/129611/Cision/)

Pricing and lack of communication

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

TD

Tephanie D.

PR Specialist

Public Relations and Communications

### "My favorite wire service "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 29, 2022

I’ve used multiple services and I feel this is a pretty good one.

Pros

Ease of use, customer service and Google indexing

Cons

Creating the multiple newsrooms can be challenging for each client

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

NG

Natalia G.

marketing manager

E-Learning

### "Good option at a resonable price"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

4.0

4.0

Likelihood to Recommend

6/10

November 30, 2021

Overall it has been a good experience and easy to get a digital release out.

Pros

It is easy to use and quick to add releases in a pinch. It is also a good price and option compared to some of the bigger names that don't provide many other perks.

Cons

Categories not always fit our needs for industry.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

JP

James P.

Copywriter

Marketing and Advertising

### "Best Press Release Service Overall"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 30, 2021

PR Underground are the best in their space.

Pros

The price and reach. No competitors are as low priced and allow me to deliver as much value to my clients.

Cons

No significant cons. I do wish the platform allowed crypto-related press releases, hopefully that is something they will consider in the future.

Review source

Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you.

DD

Don D.

VP - Business Development

Environmental Services

### "PR Underground is our go-to PR solution"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 16, 2021

I needed to get a PR out very quickly and the PR Underground team came through for me!

Pros

The online portal works well overall, and the customer service is excellent!

Cons

A few items in the portal need some tweaking, but as it noted it works well overall.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MG

MK G.

Marketing Director

Accounting

### "Highly Recommend PR Underground"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 1, 2021

Pros

Great, inexpensive option for press release distribution. You can release on the wires for a fraction of the cost.

Cons

No cons, big fan of PR Underground. Would definitely recommend.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AN

Anonymous User

Content Marketing Manager

Marketing and Advertising

### "Great value for money"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 13, 2019

If you're looking for a way to get some more higher authority backlinks PRUnderground is a great start.

Pros

Very easy to use. Lots of links back for a great price.

Cons

I haven't found any downsides yet! They have been great to work with.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

AW

Annie W.

Director of Marketing

Information Technology and Services

### "It's good for the budget minded company."

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

November 11, 2019

PR Underground is a good deal. If I want to get a press release live, it is the best/cheapest option. I've found about the same coverage as the more expensive companies.

Pros

This software is very easy to use. It doesn't take much time to set up the newsroom with all of the company information that will be reused for all future releases. When you go back in to schedule a new release you just have to do a couple quick steps, a couple copy & pastes and it is done.

Cons

The software itself I don't have any issues with.

Reasons for choosing PR Underground

The other products are overpriced.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

[View all Reviews](https://www.capterra.com/p/246101/PRunderground-com/reviews/)

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