---
title: "Best Google Optimize Alternatives 2026 | Capterra"
description: "Looking for alternatives to Google Optimize? Find out how Google Optimize stacks up against its competitors with real user reviews, pricing information, and what features they offer."
source_url: "https://www.capterra.com/p/246659/Google-Optimize/alternatives/"
page_type: "alternatives"
language: "en"
publication_date: "2026-09-29"
---

# Google Optimize alternatives

Last updated on September 29th, 2026

The best Google Optimize alternatives are Landingi (best overall), ConvertCart (best free plan), Freshsales (best budget option), and EngageBay CRM (most reviewed). Together they hold 1,786 verified Capterra reviews, with overall ratings from 4.5 to 4.8 out of 5. Google Optimize itself holds 4.6 out of 5 across 16 reviews.

### Google Optimize
- Rating: 4.6 out of 5 (16 reviews)
- Ease of use: 4.4 out of 5
- Starting price: Not available
- Key features: 4 of 4 top category features

---

## Top alternatives

Google Optimize alternatives compared

| Product | Rating difference | Ease of use | Starting price | Key features |
| --- | --- | --- | --- | --- |
| [Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/) — 4.7 out of 5 (268 reviews) | Rated 0.1 higher than this product | 4.6 out of 5 | $39.00 /mo | 1 of 4 top category features |
| [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) — 4.6 out of 5 (912 reviews) | Rated the same as this product | 4.5 out of 5 | $14.99 /user/mo | 3 of 4 top category features |
| [ConvertCart](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/) — 4.8 out of 5 (45 reviews) | Rated 0.2 higher than this product | 4.7 out of 5 | Not available | 3 of 4 top category features |
| [Mida](https://www.capterra.com/p/10014532/Mida-so/) — 4.6 out of 5 (53 reviews) | Rated the same as this product | 4.7 out of 5 | $399.00 /usage/mo | 4 of 4 top category features |
| [Google Marketing Platform](https://www.capterra.com/p/213341/Google-Marketing-Platform/) — 4.5 out of 5 (33 reviews) | Rated 0.1 lower than this product | 4.2 out of 5 | Not available | 3 of 4 top category features |
| [Chartbeat](https://www.capterra.com/p/242138/Chartbeat/) — 4.8 out of 5 (17 reviews) | Rated 0.2 higher than this product | 4.7 out of 5 | Not available | 2 of 4 top category features |
| [Landingi](https://www.capterra.com/p/146092/Landingi/) — 4.8 out of 5 (206 reviews) | Rated 0.2 higher than this product | 4.7 out of 5 | $29.00 /mo | 3 of 4 top category features |
| [Crazy Egg](https://www.capterra.com/p/163520/Crazy-Egg/) — 4.4 out of 5 (87 reviews) | Rated 0.2 lower than this product | 4.5 out of 5 | $24.00 /mo | 4 of 4 top category features |
| [Freshmarketer](https://www.capterra.com/p/226111/Freshmarketer/) — 4.4 out of 5 (25 reviews) | Rated 0.2 lower than this product | 4.1 out of 5 | $15.00 /user/mo | 4 of 4 top category features |
| [Freshsales](https://www.capterra.com/p/155563/Freshsales/) — 4.5 out of 5 (623 reviews) | Rated 0.1 lower than this product | 4.4 out of 5 | $11.00 /user/mo | 4 of 4 top category features |

---

## Top alternatives with AI capabilities

The Google Optimize alternatives with the strongest AI features are Lucky Orange, Mida, and Freshmarketer, based on verified feature data and Capterra reviews.

### [Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/) — 4.7 out of 5 (268 reviews)
- AI features: AI Copilot, AI Text Generation, Generative AI, Machine Learning

### [Mida](https://www.capterra.com/p/10014532/Mida-so/) — 4.6 out of 5 (53 reviews)
- AI features: AI Copilot, Generative AI

### [Freshmarketer](https://www.capterra.com/p/226111/Freshmarketer/) — 4.4 out of 5 (25 reviews)
- AI features: AI/Machine Learning, Chatbot

---

## Top Free alternatives to Google Optimize

The best free alternatives to Google Optimize are Lucky Orange, EngageBay CRM, and ConvertCart — all three offer a free plan alongside paid tiers.

### [Lucky Orange](https://www.capterra.com/p/150695/Lucky-Orange/) — 4.7 out of 5 (268 reviews)
- Free options: Free trial, Free version
- Starting price: $39.00 /mo

### [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/) — 4.6 out of 5 (912 reviews)
- Free options: Free version
- Starting price: $14.99 /user/mo

### [ConvertCart](https://www.capterra.com/p/190983/ConvertCart-Tool-Suite/) — 4.8 out of 5 (45 reviews)
- Free options: Free trial, Free version
- Starting price: Not available

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## Top alternatives for SMBs

Among reviewers from companies with 1-200 employees, the highest-rated Google Optimize alternatives are Landingi (4.8), EngageBay CRM (4.6), and Mida (4.6).

### [Landingi](https://www.capterra.com/p/146092/Landingi/)
- 149 SMB reviewers say
- Overall rating: 4.8 out of 5 across 149 SMB reviews
- Ease of use: 4.7 out of 5 across 149 SMB reviews

> "I loved the variety of templates and how easy it is to customize to fit my needs." — Raj A., Full Stack Developer (January 7, 2025)

### [EngageBay CRM](https://www.capterra.com/p/178819/EngageBay-Marketing/)
- 701 SMB reviewers say
- Overall rating: 4.6 out of 5 across 701 SMB reviews
- Ease of use: 4.5 out of 5 across 701 SMB reviews

> "Many users also appreciate the free plan option for small businesses or startups." — Kuma W., Marketing (February 25, 2025)

### [Mida](https://www.capterra.com/p/10014532/Mida-so/)
- 43 SMB reviewers say
- Overall rating: 4.6 out of 5 across 43 SMB reviews
- Ease of use: 4.7 out of 5 across 43 SMB reviews

> "It seems that the tests are fast enough not to impact user experience." — Ondřej P., Growth Marketing Manager (July 9, 2026)

---

## Find software for your specific use case

### AB Testing
- [Adobe Target](https://www.capterra.com/p/238886/Adobe-Target/) — 4.0 out of 5 (6 reviews)
- [OpsYogi](https://www.capterra.com/p/276228/OpsYogi/)
- [Zoho PageSense](https://www.capterra.com/p/172116/PageSense/) — 4.5 out of 5 (17 reviews)

### Website Optimization Tools
- [Adobe Experience Manager](https://www.capterra.com/p/142300/Adobe-Experience-Manager/) — 4.4 out of 5 (157 reviews)
- [Semrush](https://www.capterra.com/p/151962/SEMrush/) — 4.6 out of 5 (2,329 reviews)
- [Divi](https://www.capterra.com/p/201958/Divi/) — 4.8 out of 5 (1,159 reviews)

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