--- title: "Oktopost Reviews 2026. Verified Reviews, Pros & Cons | Capterra" description: "Is Oktopost the right Social Media Management solution for you? Explore 110 verified user reviews from people in industries like yours to make a confident choice." source_url: "https://www.capterra.com/p/247569/Oktopost/reviews/" page_type: "reviews" language: "en" --- Oktopost 4.5 (110) [View alternatives](https://www.capterra.com/p/247569/Oktopost/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated September 17th, 2026 # Reviews of Oktopost Ease of use 4.5 Customer Service 4.6 ## Pros and Cons in Reviews JS Justin S Director of SalesInformation Technology and Services, 51 - 200 employeesUsed the software for: 6-12 months. “What I liked most about Oktopost was its strong focus on B2B social media, especially the ability to tie social activity directly to pipeline and revenue.“ January 6, 2026 Claire V Content Marketing ManagerComputer Software, 201 - 500 employeesUsed the software for: More than 2 years. “There is still a character limit of 280, which is frustrating as this is not the case when posting directly through X.It’s also hard to post PDFs on LinkedIn so that they are embedded in the post.“ November 2, 2023 RW Richard W Senior Digital Marketing ManagerInformation Technology and Services, 1,001 - 5,000 employeesUsed the software for: 1-2 years. “It’s an excellent social media scheduling platform, the analytics dashboards are useful and customer success team are very responsive.“ October 20, 2025 BT Bodounrin Joël T Graphiste Design, 2 - 10 employeesUsed the software for: Less than 6 months. “I can't share my individual comments with different members of my team in a discussion.“ October 8, 2023 AS Ale S Social Media ManagerHuman Resources, 1,001 - 5,000 employeesUsed the software for: More than 2 years. “I use it both for scheduling content and employee advocacy and it's really easy to use and navigate.“ December 24, 2025 SS Sofia S Demand Gen ManagerComputer Software, 51 - 200 employeesUsed the software for: 6-12 months. “The social listening tools and analytics are not as great as other SMM tools might have.“ November 27, 2023 DY Dominic Y VP Digital Marketing EMEAFinancial Services, 1,001 - 5,000 employeesUsed the software for: More than 2 years. “We’ve been using Oktopost now for over 5 years and have it integrated with our CRM and automation platform.“ October 27, 2025 SZ Saima Z Social Media ManagerInformation Services, 1,001 - 5,000 employeesUsed the software for: 6-12 months. “There is a lot of reporting errors that have come down to the data not being filtered correctly.“ December 8, 2022 ## Showing most helpful reviews Showing 1-25 of 110 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use Silviu O. Social Media Manager Research Used the software for: 1-2 years ### "Great and easy to use platform but features need to be added" January 9, 2024 4.0 Overall easy to use, great support but I haven't found the platform to solve all our social media issues yet. That being said, it's still among the top to consider. A lot more training and practical example of how to leverage the auto sync feature with Marketo would help a lot. Pros Easy to set up and manage. Few bugs during the 1+ year use. Good functionality list and only platform which auto syncs with Marketo. Cons Bugs were not communicated and we had to find out the hard way, but there were few of them. The sync with Marketo is great but the built in reporting doesn't capture the lead situation correctly. Alternatives considered [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Reason for choosing Oktopost Key features that the other products didn't have Switched from [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Auto sync feature with Marketo needed to improve attribution to organic social activity. Review Source Response from Oktopost January 10, 2024 Thanks for your feedback, Silviu. We're glad you find our platform easy to use and that Oktopost and Marketo work well together for you. We're committed to continuing to improve our service. If you need any assistance, feel free to contact us anytime. DY Dominic Y. VP Digital Marketing EMEA Financial Services Used the software for: 2+ years ### "Oktopost Social Media Management & Advocacy Experience " October 27, 2025 5.0 We’ve been using Oktopost now for over 5 years and have it integrated with our CRM and automation platform. It provides an easy to use social media management and advocacy platform all in one, with very good analytics, lead syncing and the CRM integration is really helpful for sales advisors. Pros It’s a very intuitive platform, the integrations are excellent and Oktopost really provides visibility for the entire business of social media activity and the customer support is always excellent. Cons There’s nothing really that I could specifically say that I like least. Having used other platforms I think Oktopost is the best I’ve experienced. Alternatives considered [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[Salesforce Marketing Cloud Account Engagement](https://www.capterra.com/p/134593/Pardot/)[Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Reason for choosing Oktopost It provides all of the elements we were looking for and was the only platform that did this. Review Source Response from Oktopost October 29, 2025 Thank you, Dominic, for sharing your experience and for being a long-time Oktopost customer. We’re thrilled to hear that the integrations, analytics, and CRM connectivity have made such a positive impact on your social media management and advocacy programs. Your feedback about ease of use and customer support means a lot to our team—we’re proud to be your trusted partner in driving visibility and results across your digital channels. ST Shlomit T. Director of Brand Strategy Printing Used the software for: 6-12 months ### "Oktopost sometimes is supper cool : ) " February 20, 2023 3.0 Pros Advocacy in general and the possibility of AI in particular - supper cool, supper smart ! Cons The report is not 100% accurate.Some of the option wich are available via Native Posting is not available via OKT such as the post image in not clickable Review Source WH Wen H. Social Media Manager Financial Services Used the software for: 2+ years ### "Powerful, Thoughtful, and Incredibly Easy to Use" October 27, 2025 5.0 Pros What I like most about Oktopost is its user-friendly interface and well-thought-out features. Everything feels intuitive, from scheduling posts to tracking performance. It’s clear the platform was designed with marketers in mind. The analytics are robust, and the workflow makes managing multiple accounts effortless. Cons I like everything so far. No complaints, just waiting for more advanced features that will surprise me in the future! Switched from [Hootsuite](https://www.capterra.com/p/121701/HootSuite/) Oktopost is designed for B2B and way powerful and easy to use Review Source Response from Oktopost October 29, 2025 Thank you, Wen, for your wonderful feedback! We’re so glad to hear that you find Oktopost intuitive and powerful for managing your B2B social media programs. Our goal has always been to build a platform designed for marketers - one that simplifies workflows, enhances analytics, and scales effortlessly across accounts. We appreciate your trust and can’t wait to surprise you with more advanced features in the future! AS Ale S. Social Media Manager Human Resources Used the software for: 2+ years ### "Great tool for social media management and employee advocacy" December 24, 2025 4.0 Very positive. They seem to really care about their customers' needs and add features accordingly. It is definitely my tool of choice. Pros Such a great tool. I use it both for scheduling content and employee advocacy and it's really easy to use and navigate. Great reporting features, too. Cons I wish advocates could set their own fields when they register so that the admin doesn't have to be constantly on top of doing it manually. Alternatives considered [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/)[DSMN8](https://www.capterra.com/p/204055/DSMN8/) Reason for choosing Oktopost I felt like it was more robust and answered more of my needs Review Source RW Richard W. Senior Digital Marketing Manager Information Technology and Services Used the software for: 1-2 years ### "Oktopost social media platform" October 20, 2025 4.0 Very positive. It’s an excellent social media scheduling platform, the analytics dashboards are useful and customer success team are very responsive. Pros Simple interface, easy and reliable scheduling and an employee advocacy board which means we can easily get brand content to our employees. Cons Add-ons to the platform can drive up the price. Also experienced some bugs posting early on which we were quickly resolved. Switched from [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) Features and usability. Social advocacy also played a role. Review Source Response from Oktopost October 27, 2025 We're glad to hear that you appreciate the platform's simple interface, reliable scheduling, and the value provided by the employee advocacy board. It's wonderful to know that these features have made it easy for you to distribute brand content to your employees. Thank you for choosing Oktopost and recognizing the platform's features and social advocacy capabilities. If you have any additional feedback or suggestions, please don't hesitate to share them. We're always here to help and support your continued success! Mathan A. Marketing Manager - Operations & Technology Banking Used the software for: 1-2 years ### "A great decision" December 29, 2022 5.0 We were paying a lot for what was essentially a social inbox tool with bad publishing and a disappearing account support team. We wanted a more complete social suite that integrated with our MarTech tools and got the added bonus of social advocacy. We have had a fantastic support and account experience, building good relationships with the Oktopost team and having direct product feedback listened to and added to the platform. Pros Our team were impressed by the easy UI and being quick to learn and transition. Social advocacy was a great decision to invest in and add to our social strategy. SocialBI is really powerful and can be tailored to preferences and the standard experiences of publishing content and managing an inbox are really strong. Cons I'd have like to be able to assign individual comments within a post thread to different team members, but other than that, where there were other ideas, the Oktopost team listened and implemented feature updates directly based on my feedback. Alternatives considered [Sprout](https://www.capterra.com/p/175756/Sprout/) Reason for choosing Oktopost MarTech integration - Marketo and CRM, plus overall easy UI and social advocacy option Switched from [Khoros Care](https://www.capterra.com/p/184924/Khoros-Care/) We were paying a lot for what was essentially a social inbox tool with bad publishing and a disappearing account support team. Review Source VR Verified Reviewer Marketing Manager Information Technology and Services Used the software for: 2+ years ### "Overall good social media management, but can use some polish" September 28, 2020 4.0 Overall good - once the two liked items in my review get addressed it'll be great. Pros Integrations - Oktopost can be connected to the most popular social media accounts (Facebook, Twitter, LinkedIn, Instagram), Bitly, and Google Analytics. Cons Editing recurring posts - our previous software would let us edit a whole series of recurring posts if we needed to do any updates to that series. With Oktopost, once you schedule recurring posts, you have to then edit them one by one if you need to. Scheduling - when scheduling, I want to see which days already have posts in them so we avoid overlap. Reason for choosing Oktopost Included for free with our current marketing automation software. Switched from [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) Included for free with our current marketing automation software. Review Source JS Justin S. Director of Sales Information Technology and Services Used the software for: 6-12 months ### "Strong B2B Social Media Platform with Excellent Analytics" January 6, 2026 5.0 Overall, my experience with Oktopost was very positive. It’s a robust, B2B-focused social media platform that excels at analytics, reporting, and tying social efforts to real business outcomes. The platform was reliable, intuitive to use, and well-suited for teams that need clear visibility into the impact of their social programs. Pros What I liked most about Oktopost was its strong focus on B2B social media, especially the ability to tie social activity directly to pipeline and revenue. The analytics and reporting made it easy to demonstrate impact to stakeholders, and the integration with marketing automation and CRM tools streamlined our workflows. Overall, it helped bring structure, visibility, and measurable results to our social programs. Cons There were no major downsides that stood out during my experience with Oktopost. It consistently met our needs and performed as expected across social management, analytics, and integrations. Overall, I didn’t encounter any significant limitations worth calling out. Review Source AA Alain A. Customer Success Manager Human Resources Used the software for: 2+ years ### "Making the social network side of my job simple" November 11, 2025 5.0 I have used the platform for about 3 years now and it is always quick and easy to schedule content throughout my week or month ahead. There is always content for me to share and even better, this has been composed with my own voice in mind, however I do like to use the edit options to ensure it always reads in my authentic voice. I know there is a lot of AI functionality in there too but I don't tend to lean on that all the time. Highly recommend for anyone in sales / cs or anyone with a large social network who wants to regular post content on their sector or industry. Pros It helps maintain my social media presence in a quick and easy to use set up. In my role as a CSM, I am normally sharing insights on my social media profile about the latest trends in the HR space, and by having an easy system to schedule and post curated content in no time it helps me position myself as an industry trusted advisor Cons I wish there was more tips and tricks on best practice for being a social seller. I know LinkedIn has it's own Social Selling Index but it would be nice if I could receive industry trends on what I can do to position myself as a social seller directly through Advocacy. Review Source Response from Oktopost November 12, 2025 Thank you so much for taking the time to provide this incredibly detailed feedback! We're thrilled to hear that as a 3-year user, you find the platform quick, easy, and effective. It's fantastic that our tool helps you maintain your social presence and positions you as an "industry trusted advisor." We've shared your feedback with our product and content teams for review as we plan future updates. We're so grateful for your partnership and your high recommendation. Thanks again for helping us get better! CB Caspar B. Digital Marketing Manager Information Technology and Services Used the software for: 1-2 years ### "A very good social media tool." October 9, 2025 4.0 Generally very good. Support is excellent and functionaility vast. We've seen fantastic results thorugh Social Advocacy. Pros A really good social media management and advocacy platform. Publishing is very simple and reporting is comprehensive. Great UI and functionality generally. Cons Sometimes it is tricky to find specific metrics to report on, but that is to be expected with the wide range of choices available. Review Source Response from Oktopost October 14, 2025 Thank you, Caspar, for sharing your experience! We're thrilled to hear that Oktopost’s publishing, reporting, and advocacy capabilities have made a real impact. Our team is dedicated to helping B2B organizations succeed on social, and we’re here to support you every step of the way. ER Elodie R. Head of Social Media Information Technology and Services Used the software for: 2+ years ### "One of the best Social Media management tool for B2B marketers" August 31, 2023 5.0 Pros Thanks to Oktopost, we can target all our posts on Linkedin since we find the same targeting features by geography, language, etc. We can also follow the conversions and know who interact with our publication without using third-party tools. It's a real plus! Cons Oktopost is such a complete tool that it may look difficult to use it at first sight. Reason for choosing Oktopost The targeting options for linkedin posts and the price. Switched from [Sprout Social](https://www.capterra.com/p/121447/Sprout-Social/) The price when our team grew. Review Source Response from Oktopost November 15, 2023 Hi Elodie, thank you for writing a review and choosing Oktopost to be a partner in your success! We're so glad to hear about the value our platform is bringing to your organization. Please know that our team is always here to support you and your goals– when you win, we win! SS Sofia S. Demand Gen Manager Computer Software Used the software for: 6-12 months ### "Good tool for social media management and advocacy" November 27, 2023 4.0 Pros The team at Oktopost is really helpful! I especially love the advocacy features that allow us to empower our team to promote our content and gamify their experience. Cons The social listening tools and analytics are not as great as other SMM tools might have. Review Source Response from Oktopost December 5, 2023 Hi Sofia- wow, your feedback just made our day! We're thrilled to hear that you love the support from team Oktopost and that the advocacy solution is adding that extra boost to your team's content game. It's fantastic to know that we're helping you not just work but have some fun with friendly competition too! We're sorry to hear your thoughts on Social Listening and Analytics. Our goal is to make Oktopost your go-to social media powerhouse, and we're constantly working on updates to make it even more robust. We take pride in our Analytics, especially because they are a huge reason why our customers love using Oktopost and have purchased Oktopost in the first place. We're always here for a chat, so if you ever want to share more insights or suggestions on how we can improve, feel free to reach out. Your thoughts are like gold to us, and we're all ears for making your Oktopost experience even more amazing. Thanks a bunch for being a rockstar Oktopost user! VA Virginette A. Social Media Content Strategist Computer Software Used the software for: 1-2 years ### "The best tool in the biz - with a team that's willing to listen and innovate" December 22, 2022 5.0 Great customer service and partnership with product/eng and my reps. There's a willingness to work with our needs, through collaboration and product innovation. Pros The ability to see social's contribution to the marketing funnel, from click to conversion. Having advocacy baked in, instead of having to buy another tool. With advocacy baked in, you have a much more holistic picture of how social is contributing to the marketing org. Cons Listening is still in its nascent stages. Review Source SM Sreenivasulu M. Student Computer Software Used the software for: 2+ years ### "Very good product, go for this.." June 9, 2021 5.0 The overall experience on this product is very good.I can easily interact with the interface and it is very easy to use. Pros The product is very easy to use.And the features are damn good.Best to use this product. Cons The product is easy to use.Any user can easily understand the interface and can easily use this software. Review Source VR Verified Reviewer Social Media Manager Information Technology and Services Used the software for: 1-2 years ### "Best B2B Social Media Platform" October 26, 2018 5.0 I've been using Oktopost for over a year and I'm happy with the tool. Customer support is quick and helpful. They communicate new features regularly. I don't have any compliants. Pros \- Ability to schedule posts across multiple profiles - Create 'campaigns' and tag campaigns for reporting - Advocacy built in - Content calendar - Content suggestions - Social Listening - All the integrations Cons It would be nice to have a content calendar for advocacy posts like the regular posts. Review Source JP Jorge P. owner Marketing and Advertising Used the software for: I used a free trial ### "Great B2B" June 23, 2021 4.0 Timetables and planning Trying to go on social media every day and find stuff to publish for a campaign can be exhausting. Oktopost has helped me set aside an hour or two each week to plan out a week's worth of content and forget about social media for a bit. Pros The calendar content scheduler has been a big help. This, paired with Oktopost's recommendation of the ideal times to post, is a fantastic combination. Before Oktopost, I had to get on and post at 10-11 p.m., when the best time to post was between 3-5 a.m., so this is a huge benefit in terms of increasing social impressions and engagement. Cons I can't think of anything I don't enjoy. The application is quite user-friendly, and it only took me a few minutes to figure out how to use it. Review Source RR Rafael R. Copywriter Information Technology and Services Used the software for: 1-2 years ### "New features" April 3, 2023 4.0 Pros When you open a scheduled post, it eliminates the Boards and Topics selected.It should allow to post IG stories Cons When you open a scheduled post, it eliminates the Boards and Topics selected.It should allow to post IG stories Review Source BJT Bodounrin Joël T. Graphiste Design Used the software for: Less than 6 months ### "C’est bon" October 8, 2023 5.0 It's a good software for my company and me because it benefits us in social media management Pros This software is a real advantage for my company. What I liked about this software is its imminence of social commitment. It has the ability to manage and optimise my social media strategies in a modifying and measurable way. Cons I can't share my individual comments with different members of my team in a discussion. Review Source MC Mark C. CDO/SVP, Digital Oil & Energy Used the software for: 1-2 years ### "Mostly positive with the ease of scheduling messages on multiple networks." May 8, 2017 4.0 Pros I like the opportunity to schedule messages in advance and track the campaigns. My team consistently uses this function to have messages scheduled throughout the week, which in turn, works very well for our clients who depend on us for message and content promotion. Cons The fact that I can't easily see who the followers are for each social network and have the ability to segment the audience. We would like to know if the followers we have are real or just bot accounts, or even more so, fake accounts, entirely. Having the audience segmentation would allow us to target specific message per network. Review Source CZ Constance Z. Digital Marketer Computer Software Used the software for: Less than 6 months ### "Great and convenient tool, easy to use" May 4, 2022 4.0 It is a great experience overall. Pros You can plan as many posts as you want and you can select campaigns to track the results Cons The Analytics tools are not as developed as I wish, it would be great to have API with Hubspot or any CRM to connect each campaign. We are not able to publish carousel on linkedin or the format does not look right. It would be amazing to be able to plan many carousels on the tool aswell Review Source EM Emily M. Content Strategy Lead Used the software for: 2+ years ### "Gets the job done without adding too much complexity." May 8, 2017 4.0 Pros The ability to segment posts by campaign and the approval workflow process. The UI is nice and user friendly, it is easy to onboard new contributors. Cons Inconsistent support -- I used to hear from Oktopost a lot and responses were timely, lately I have not been able to get in touch with anyone and have a pretty pressing issue to figure out. Review Source VR Verified Reviewer Community Manager Used the software for: ### "Good tool for Community Management" December 3, 2014 4.0 This tool is very useful if you're looking for a scheduling platform for most important social platforms: Facebook, Twitter, Google+ or LinkedIn. It also allows you to track campaigns, and create a content calendar. Everything is one place where you can see what you've scheduled on which channels for which days. Pros \- it suggests optimal post timing for your key channels - easy to work with user interface - great for scheduling posts - downloading reports in PDF is easy Cons \- you can't publish one post to multiple channels at the same time - I couldnt't tag people on Google+ - doesn't allow you to post images on LinkedIn Review Source DH Dan H. Digital Marketer Used the software for: Less than 6 months ### "Fantastic capabilities and workflow - UI/UX takes a little getting used to, but is manageable. " May 8, 2017 5.0 Pros Love the native tagging for Twitter content. The campaign org of all content should be the gold standard for marketing automation products. Best customer service team I've worked with to date - if they do not know the answer (which they usually do), they will go well out of their way to find it for you. Calendar view is a little less intuitive than I would like, but once you get the hag of it, it is head and shoulder above the competition (I find this view is often the most sought after by leadership or cross functional partners for visibility into the content strategy). Cons Inability to copy posts from various listening streams to advocacy board without first posting from business account. Glitchy time zone settings. Inability to tag when purposing content for LinkedIn or Facebook. Review Source CO Caitlin O. Digital Marketing Coordinator Computer Software Used the software for: 6-12 months ### "Great Social Media Insight for ROI" December 14, 2016 4.0 Has been a massive step up from other tools we have used! Integrates with Marketo and Salesforce to give our sales team greater insight on what prospects are engaging with, and helps us attribute MQLs back to social media. Love the employee advocacy functionality too. Pros Conversions, integration with Marketo Cons A bit clunky sometimes Review Source Response from Oktopost December 15, 2016 Hey Caitlin, Thanks for the great review! Always great to see that our users love the platform. Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.