--- title: "toolpilots MATE Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about toolpilots MATE Software - reviews, pricing plans, popular comparisons to other Marketing Analytics products and more." source_url: "https://www.capterra.com/p/248129/toolpilots-MATE/" page_type: "product" language: "en" --- # toolpilots MATE Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 8, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) toolpilots MATE ## What is toolpilots MATE? toolpilots MATE is marketing analytics software for connecting plans, activities, budgets, costs and results in one operational view. It helps marketing teams structure the data behind their work, monitor progress and evaluate performance through meaningful reports. Instead of reviewing isolated spreadsheets and disconnected data sources, decision-makers can interpret performance in the context of planned activities, allocated resources and actual execution. MATE makes it easier to identify deviations, compare planned and actual outcomes, and understand where attention or resources may be needed. By connecting performance information with campaign, project and financial data, MATE supports more informed decisions and more accountable marketing operations. It provides a shared foundation for reporting and performance management across teams, departments and business units. ## What is toolpilots MATE used for? [Marketing Analytics](https://www.capterra.com/marketing-analytics-software/)[Campaign Management](https://www.capterra.com/campaign-management-software/)[Marketing Planning](https://www.capterra.com/marketing-planning-software/) Top alternative Featured Overall rating Based on 7 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €26.9 Per User, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for toolpilots MATE?[Manage this product listing](https://www.g2.com/products/toolpilots-mate/claim_requests/new?auto=true) ## toolpilots MATE Overview Updated September 2026 AI summary toolpilots MATE supports midsize and enterprise organizations seeking to manage and analyze marketing activities across channels. It combines marketing analytics, campaign management, and brand oversight with features like campaign tracking, KPI monitoring, and data visualization. Optional capabilities include predictive analytics, generative AI, and customizable reporting, all delivered through a cloud-based, web-accessible platform. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### toolpilots MATE 4.9 (7) VS. [4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price €26.9 Per User, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.6 (7) Ease Of Use 4.5 (12,303) Value For Money 4.2 (5) Value For Money 4.3 (8,861) Customer Service 5.0 (6) Customer Service 4.4 (7,959) ## toolpilots MATE alternatives [4.3 (61)](https://www.capterra.com/p/153624/MARMIND/reviews/) Starting price $1200.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 87% of reviewers rated it above 4 stars [Asana](https://www.capterra.com/p/184581/Asana-PM/) [4.5 (13,703)](https://www.capterra.com/p/184581/Asana-PM/reviews/) Starting price $10.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/184581/Asana-PM/) [Trello](https://www.capterra.com/p/211559/Trello/) [4.5 (23,619)](https://www.capterra.com/p/211559/Trello/reviews/) Starting price $5.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/211559/Trello/) [Teamwork.com](https://www.capterra.com/p/120390/Teamwork-Projects/) [4.5 (941)](https://www.capterra.com/p/120390/Teamwork-Projects/reviews/) Starting price $9.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 92% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/120390/Teamwork-Projects/) [View all alternatives](https://www.capterra.com/p/248129/toolpilots-MATE/alternatives/) ## FAQs about toolpilots MATE Overview ### What company size and specific industries is toolpilots MATE built for? toolpilots MATE is designed for marketing teams in companies of any size that need one central workspace to plan campaigns, coordinate work, manage budgets and costs, organize assets, and evaluate performance. The description does not name specific industries, so its target audience is marketing-focused teams across sectors. Features and Usability ### What are the key features of toolpilots MATE? toolpilots MATE offers project management and workflow features such as task management, project planning, Gantt/timeline view, Kanban board, and milestone tracking. It also includes reporting and analytics tools like dashboards, KPI monitoring, real-time reporting, and visual analytics, plus access controls, approvals, and third-party integrations. Integrations ### Which third-party tools and platforms does toolpilots MATE integrate with? toolpilots MATE integrates with 6 third-party tools: Microsoft 365, Microsoft Entra ID, Microsoft Planner, Microsoft Power BI, Microsoft Teams, and weclapp. These integrations cover productivity, identity, project management, business intelligence, collaboration, and ERP workflows. Getting Started and Support ### What training and onboarding options does toolpilots MATE offer? toolpilots MATE provides in-person training, live online sessions, webinars, documentation, and videos to help teams get started. In-person and live online formats support guided instruction, webinars cover broader group learning, documentation offers written reference material, and videos provide visual self-paced guidance. Getting Started and Support ### What customer support options does toolpilots MATE offer? toolpilots MATE provides email/help desk, FAQ/forum, knowledge base, and phone support. Support experiences are not described in reviewer feedback here, so no assessment of response times, helpfulness, or common frustrations can be made from the available data. ## Features AI summary Based on 2,771 Marketing Analytics reviews Capterra data shows that buyers of Marketing Analytics software rank the following features as their top priorities: - **Contact Management** (**59%** of reviewers rated this feature as critical) - **Real-Time Data** (**54%**) - **Email Marketing** (**58%**) toolpilots MATE includes **Real-Time Data**, which gives teams current performance visibility as campaigns run. However, it does not include **Contact Management** or **Email Marketing**. Instead, it offers **Campaign Management** (**52%**), a related capability that helps users organize, track, and adjust marketing efforts from one place, helping businesses monitor campaign activity and make faster decisions based on live results. Budgeting/Forecasting 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Create budgets based on historical data and future projections Channel Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Manage various distribution channels, build relations with channel partners, and track their performance Media Planning 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Identify advertising and promotional sources to be used in marketing efforts Performance Metrics 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Project Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Plan and coordinate all the resources, costs and time needed to execute assignments Access Controls/Permissions Define levels of authorization for access to specific files or systems toolpilots MATE 196 features ### All Features - @mentions: An @mention is a way to tag or notify a specific person about a message/post - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Ad hoc Reporting: Generate one-off reports that meet information requirements - Agile Methodologies: Iterative project Management approach that involves technologies such as Kanban, Scrum, XP, APF, XPM and more - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Approval Process Control: Manage the process of evaluating documents or requests submitted for approval - Approval Workflow: Route documents and other data through one or more stakeholders for review and approval - Asset Categorization: Organize assets into folders and subfolders or tag assets based on a custom file hierarchy - Asset Library: Storage, organization, sharing with tagging/metadata - Asset Sharing: Share access to files and assets with individuals - Assignment Management: Assign issues and tasks based on availability or required skills - Audio: The software is optimized to load, preview, search and edit audio media files. - Automated Alerts and Notficiations: Ability to send automated alerts and notifications when projects have been updated and/or compelted. - Autonomous Task Execution: Completes tasks independently without constant human intervention - Backlog Management: The process of evaluating, scheduling, and assigning tasks that have been put on the back burner in favor of higher priority items. - Baselining / KPIs: Track key performance indicators or baseline assessments throughout project lifecycle or across multiple projects. - Benchmarking: Compare key metrics for the business against prominent players in the industry - Brand Management: The process of developing, monitoring, and maintaining the brand value, reputation, and awareness across the target audience. - Brand Tracking: Monitor social media posts or web that mention a particular brand - Budget Management: Forecast, allocate funds, organize financial resources and report & analyze project's income and expenditure - Budgeting and Cost Estimation: Provides tracking for marketing campaign costs and the ability to allocate expenses to budgets. - Budgeting/Forecasting: Create budgets based on historical data and future projections - Calendar Management: Track and manage schedules and meetings via an integrated calendar - Calendar View: Planned projects are mapped to a schedule with due dates and deliverables detailed day-by-day. - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Planning: Plan and strategize marketing campaigns - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Campaign Tracking: Track the performance of marketing campaigns across multiple channels. - Change Management: Track and monitor efficient handling of all changes/transitions - Channel Management: Manage various distribution channels, build relations with channel partners, and track their performance - Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc. - Chat/Messaging: Communicate using direct chat or messages within the system - CMS Integration: Integration with content management software - Collaboration: Easily compare experiments—code, hyperparameters, metrics, predictions, dependencies, system metrics, and more—to understand differences in model performance. - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Commenting/Notes: Leave comments and notes on documents for others to view - Configurable Workflow: Configure existing workflows to meet your organization's needs - Content Library: Centralized repository to store content and assets - Content Management: Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving - Content Organization: Ability to organize content and manage approvals during the content creation process. - Conversion Rate Optimization: Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases) - Conversion Tracking: Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads - Creation & Assignment: Create and assign tasks for individual users with details and due dates. - Cross-system Integration: Works across multiple software systems or databases - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Forms: Customize contracts and forms to collect specific information - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Daily Reports: A document that lists daily activities or maintains a record of all events that happened in a day - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Dashboard Creation: Creation and customization of dashboards - Data Analysis Tools: Analyze survey results via statistical testing or crosstabs directly within the software - Data Capture and Transfer: Import, collect, and capture data from multiple sources - Data Extraction: Automatically retrieve and pull information from documents, websites, images, data sets, and other sources - Data Import/Export: Import and export data to and from software applications - Data Integration: Combining data from different sources and providing a unified view - Data Management: Ability to handle large datasets - Data Source Connectors: Connect to big data sources - Data Visualization: Graphical representation of data - Deadline Management: Specify or track the date/time a project, task, etc., is due for completion - Decision Making: Makes informed choices based on available data and objectives - Dependencies: Manage dependencies between projects from one or multiple portfolios. - Digital Asset Management: Manage digital assets - Document Management: Store, manage, and track all electronic documents in a centralized location - Document Storage: Store and organize documents in a centralized system - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Drag & Drop Scheduling: Ability to drag and drop projects and tasks within a marketing calendar. - Due Date Tracking: Ability to identify, sort on and alert participating parties about the approaching date by which action has to be taken - Due Dates: Set deadlines and milestones for tasks, manually or automatically (based on project templates). - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Event Marketing: Plan marketing campaigns for events - Expense Management: Plan, pay and track business related expenses. - File Management: Create, save, and store files - File Preview: Able to easily preview large image files and video storyboards. - File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more - File Transfer: Move files across different systems or networks - File Types: Software supports a wide range of file types. - Filtering: Find & retrieve relevant data or documents - Financial Management: Plan, manage, and track the financial activities of an individual or organization - For IT Project Management: Supports project management for IT professionals & teams - For Small Businesses: Designed for small businesses - Forecasting: Form predictions based on past and present data/trends - Full Text Search: Search for specific words or phrases within a document or database - GANTT: Provide visual representations of tasks, dependencies, and progress. - Gantt/Timeline View: Visual representation of project's schedule, sequence and duration of tasks, benchmarks and dependencies - Goal Setting/Tracking: Establish measurable goals and objectives and track their progress over a specific period of time - Idea Management: Create, collect, discuss, improve, and evaluate insights or alternative thinking before starting projects - Image Library: Store and manage images - Images: The software is optimized to load, preview, search and edit image media files. - Import/Export: Import and export large media files or folders into or from the database quickly and efficiently. - Information Governance: Accountability over info/data that ensures appropriate behavior in the valuation, creation, storage, use, archiving & deletion of info. - Integration with Marketing Software: Integrate digital assets automatically into marketing workflows and marketing technologies like web content management and e-commerce software. - Kanban Board: Visualization tool to organize and optimize tasks and track their status at every stage of workflow - Key Performance Indicators: Quantifiable metrics to track objectives, gauge milestones, and evaluate the success of a particular activity - Keyword Tracking: Track and monitor a specific set of keywords - KPI Monitoring: Tracking the status of previously identified performance measurements - Marketing Calendar: See past and upcoming campaigns and communications in a calendar view - Master Data Management: Verify, organize, manage & store enterprise data assets in a centralized repository - Media Planning: Identify advertising and promotional sources to be used in marketing efforts - Messaging: Communicate using messages within the system - Metadata: Automatically adds descriptive metadata like file size and upload date, can extract XMP, IPTC and EXIF metadata, has standard metadata fields like keywords, and allows the definition of custom fields and vocabulary. - Metadata Management: Collect and maintain structured information that describes data or content - Milestone Tracking: Monitor task progress and planned accomplishments to better manage project status - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Communication: Allows communication with customers or users via multiple channels such as phone, email, live chat, etc. - Multi-Channel Data Collection: Collect information from multiple sources - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Multi-Department/Project: Manage the accounting and financial aspects of multiple operations and departments or ongoing projects from a single location - Multi-step Planning: Ability to break down and plan multi-step processes - Multiple Data Sources: Allows users to manage data from a number of sources - Multiple Projects: Ability to handle several projects simultaneously - Negative Feedback Management: Identify, track, and respond to negative feedback - Percent-Complete Tracking: Level of completion within a task - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Planning: Leverages data from budgeting and forecasting processes to help corporations understand their reality and make decisions accordingly. - Portfolio Management: Overview of all programs that help compare initiatives, align projects with strategic goals and identify risk - Predictive Analytics: Predict future data based on historical data sets - Prioritization: Arrange tasks based on the level of priority or urgency - Productivity Analysis: Statistical data that helps identify improvement areas, delays or interruptions, and output of an employee - Progress Tracking: Reporting on how each user, task or process has advanced since its initiation - Project and Task Lists Organization: Ability to organize recurring projects and tasks into standardized workflows. - Project Budgeting: Associate a budget with a project and allocate it accordingly by task or resource. - Project Management: Plan and coordinate all the resources, costs and time needed to execute assignments - Project Map: Projects can be mapped out with milestones, due dates, deliverables and interdependencies. - Project Planning: Organize and schedule projects - Project Planning/Scheduling: Defining the project's scope, deliverables, schedules, resources, budget, critical path, dependencies and constraints - Project Templates: Pre-designed project plans that can be customized - Project Time Tracking: Measure time to completion or hours worked for projects - Project Tracking: Monitor the progress of projects from start to finish - Project Workflow: Create, manage, or update project workflows. - Projections: Estimate or forecast of a future scenario based on the study of present trends - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Data: Receive data and information in real time - Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs - Real-Time Reporting: Active reporting of data and metrics - Real-Time Updates: Receive system updates as soon as any changes are made - Recurring Tasks: Set the frequency of a task's occurrence - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting: Empower brands with an intelligent reporting tool and dashborads to provide visibility into number of viewers, likes, number of asked questions, and chat entries, total number of clicks, CTR, and entire stream health - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Reporting/Project Tracking: Track task progress, milestones, delays, or other key information and generate reports on them for evaluation - Requirements Management: Enables creation, management, and tracking of product requirements & features during product production/development - Resource Allocation: Assign available resources to various projects and tasks - Resource Definiton: Create human and material resources and categorize them based on skills and other criteria. - Resource Management: Process of planning, scheduling and executing the optimal and effective use of human capital across projects - Rights Management: Manage and enforce usage rights and permissions for digital assets - Risk Management: Process of identifying, evaluating, mitigating, addressing and reporting on potential risks or uncertainties - Roadmapping: Identifying desired outcomes and important milestones and creating a plan on how to achieve them - ROI Tracking: Monitor conversion rates and analyze effectiveness and profitability of marketing efforts - Role-Based Permissions: Set & manage permission levels based on user roles and restrict access to only authorized individuals - Scheduling: Plan availability and assign specific time slots for tasks and resources - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Secure Data Storage: Securely stores data to prevent data loss or breaches - Self Service Data Preparation: Access, combine, transform, and store data without the help of an IT department - Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral - Single Sign On: Allow users to access multiple services after entering their login credentials once - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Social Media Monitoring: Track activity on sites such as Facebook, Twitter, Instagram, etc. - Social Promotion: Market event via social media tools - Spend Management: Track the amount of money spent on a certain product or with a certain supplier - Status Tracking: Track the status over time for a request, process, asset, or transaction - Strategic Planning: At a high level, visualize a preferred outcome, define goals and identify specific steps to achieve them - Tag Management: Generate or append custom campaign parameters to URLs - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Task Assignment: Automatically assigns tasks or actions to different teams based on workflow rules - Task Management: Create, manage and track all task activities and progression - Task Progress Tracking: Track the status and progress of tasks - Task Scheduling: Track and manage the scheduling of tasks - Team Management: Organizing a group of people to accomplish a task - Team Member Roles: Ability to assign team members specific roles on specific projects. - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Time & Expense Tracking: Log and record hours worked and costs spent to assist in billing and invoicing - Timeline Management: Manage a detailed schedule of a product plan - To-Do List: A digital list of items that need to be completed - To-Do Lists: Each user can view their list of tasks to be completed without having access to other tasks. - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - Trend/Problem Indicators: Visually identify direction of development and areas that require attention - User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks - User, Role, and Access Management: Grant access to select data, features, objects, etc. based on the users, user role, groups, etc. to both internal and external users. - Video: Ability to create and upload animated videos to supplement process documentation. - Video Support: Supports various video file formats - Views: Create customized project views for internal and external purposes (eg: for customers). - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data - Visualization: Graphical representation of data or processes - Website Analytics: Track and analyze information regarding website visitors - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 4.6 (7) 4.6 Based on 7 reviews ## Pricing Value for money 4.2 (5) Free Trial Basic €26.90 Per User,Per Month Value for money 4.2 (5) 4.2 Based on 5 reviews ## Integrations [ Microsoft 365](https://www.capterra.com/p/227157/Microsoft-365/)[ Microsoft Teams](https://www.capterra.com/p/168668/Microsoft-Teams/)[ Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)[ Microsoft Planner](https://www.capterra.com/p/227201/Microsoft-Planner/)[ Microsoft Entra ID](https://www.capterra.com/p/219692/Azure-Active-Directory/)[ weclapp](https://www.capterra.com/p/163180/Weclapp/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (6) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (6) 5.0 Based on 6 reviews ## User reviews Overall rating 4.9 Based on 7 reviews Filter by rating 5(6) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent MK Maximilian K. Head of Creation Marketing and Advertising ### "Marketingmanagement auf einem neuen Level!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 2, 2024 Ein Muss für jeden, der im Marketingdschungel des 21. Jahrhunderts zurecht kommen will und WIRKLICH den Überblick behalten möchte. Gerade auch im Austausch zwischen verschiedenen Personen und Instanzen Pros \- Tolle Struktur, welche die Marketingplanung stark erleichtert und nie dagewesene Effizienz schafft - Vor allem bei größeren Kampagnen und Maßnahmen unerlässlich - Klar verständlich und kein Schnick-Schnack Cons \- Die Benutzeroberfläche könnte noch etwas stylischer aussehen, jedoch ist seitens der Entwicklung bereits ein Update geplant Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. PE Patrick E. Abteilungsleiter Vertrieb & Marketing Utilities ### "Marketingplanung einfach strukturieren" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 July 18, 2022 toolpilots Mate ist die richtige Software für Unternehmen die endlich ihre Marketingplanung strukturieren möchten und das Abseits von fremdentzweckte Software wie bspw. Excel. Die Betreuung durch \[SENSIBLE INHALTE\] bei der Im Durch die mögliche Aufgabenerstellung ist es darüber hinaus ideal, wenn die mit Team zusammen die Marketingplanung vorgenommen werden soll. Die Budget- und Kostenverwaltung ist ideal und auf einem Blick sind die wichtigsten Daten zu finden. Pros Der Software-as-a-Service Ansatz ist definitiv der größte Pluspunkt, denn hier erhält man fortlaufend Verbesserungen und neue Funktionen und hat so die Möglichkeit davon zu profitieren, ohne dass man für spezielle Features ständig eine individuelle Programmierung vornehmen muss. Cons Hin und wieder sind Fehler in der Bedienung aufgetaucht, die aber dann spätestens beim nächsten Update behoben wurden und/oder es wurde vorübergehend in Absprache mit dem Kundensupport relativ schnell ein Workaround aufgezeigt. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. AA Antje A. Gruppenleiterin Business Development Gambling & Casinos ### "Übersichtlichkeit für komplexe Marketingplanungen" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 23, 2022 Passt! Pros \- schafft Übersicht - ermöglicht kollaboratives Arbeiten bei der Kampagnenplanung - kalendarische Kampagnendarstellung - Verknüpfung zu Budget und Kosten - umfangreiche Reportfunktionen Cons Alles, was wir brauchten, würde vom Toolpilots-Team eingebaut. Einziger Nachteil ist, dass hin und wieder Begrifflichkeiten in der Software nicht genau mit internen Begriffsverwendungen zusammen passen. Aber wie sollte das vermieden werden ...? Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. SB Susanne B. Gruppenleiterin Produktmarketing Gambling & Casinos ### "Intuitiv, individuell, immer Service " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 June 23, 2022 Pros Der Grundaufbau wird individuell mit dem Kunden erarbeitet, so dass es auf die internen Prozesse und Erfordernisse zugeschnitten ist und mit den eigenen Begrifflichkeiten arbeitet. Nach kurzer Schulung kann man als Anwender intuitiv mit MATE arbeiten. Sehr bedienerfreundlich. Bei Fragen ist das Serviceteam immer direkt erreichbar. MATE wird ständig mit Hilfe der Kunden weiter optimiert. Und das sogar kostenfrei, wenn die eigenen Änderungswünsche auch für andere Mandanten interessant sind. Viele Filterfunktionen ermöglichen die Erstellung verschiedenster Übersichten und Reports, so dass man alles im Blick behält und genaue Auswertungen erhält. Es gibt vier unterschiedliche Rollen, so dass man Rechte optimal vergeben kann. Sogar die Rolle des Controllers mit den wenigsten Rechten kann Aufgaben bearbeiten - dazu benötigt man keine höherwertige Lizenz. Cons Nichts. Fehlende Funktionen werden nachgerüstet. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. MP Manuela P. Head of Marketing / Direct Sales Gambling & Casinos ### "Durchdacht, wirklicher Performancegewinn, sehr zuverlässig" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 23, 2022 ideal für eine ganzheitliche Marketingplanung / -controlling und für Reports mit Blick auf performanceorientiertes Marketing Pros Wir konnten sehr viele Schattentabellen und unnötige Tätigkeiten abschaffen Cons mir fällt nichts ein, alles was weniger optimal war, wurde im Kundensinne angepasst Alternatives considered [Marmind](https://www.capterra.com/p/153624/MARMIND/) [Uptempo](https://www.capterra.com/p/92378/BrandMaker/) Reasons for choosing toolpilots MATE Zusammenarbeit mit dem Dienstleister Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. HS Holger S. Sr. Product Manager Medical Devices ### "Flexibles Tool zur Marketing- und Kampagnenplanung" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 9/10 April 30, 2022 Marketingtool zur durchführung von Kampagnen und um den Budgetüberblick zu behalten. Eigentlich kann das Tool auch außerhalb dieses Bereiches benutzt werden, da keine der Funktionalitäten nur Marketingspezifisch ist. Allerdings ist Toolpilots aktuell auf den Bereich Marketing spezialisiert. Durch das Consulting von Toolpilots wird eine perfekte Einarbeitung und Anpassung ermöglicht, man kann mit Toolpilots auch über Erweiterungen sprechen - allerdings ist der Grundumfang schon sehr umfangreich und deckt den bereits genannten Bereich sehr gut ab. Pros Flexible Funktonalität, Struktur logisch aufgebaut und sehr gut an das Wording und die Struktur der eigenen Firma anpassbar. Gute Filterfunktionalitäten. Alles was noch nicht anpassbar ist, kann zusammen mit Toolpilots adaptiert werden. Die Software wird außerdem ständig erweitert. Recht einfach zu benutzen, wenn man das Prinzip verstanden und ein wenig damit Erfahrung gesammelt hat. Cons Hier habe ich aktuell keinen wichtigen Punkt. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. Patrick Y. Brand Manager Central Europe Computer & Network Security ### "A powerful and extensive system that needs to be onboarded correctly" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 April 12, 2022 Pros \- Support - Good onboarding process - Extensive functions Cons Sometimes the tool could be a bit more intuitive Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.