---
title: "Baluu Software Pricing, Alternatives & More 2026 | Capterra"
description: "With the help of Capterra, learn about Baluu Software - reviews, pricing plans, popular comparisons to other Event Marketing products and more."
source_url: "https://www.capterra.com/p/248256/baluu/"
page_type: "product"
language: "en"
---

# 

 Baluu Software Review 2026: Features, Integrations, Pros & Cons

Last updated on September 4, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Baluu

## What is Baluu?

So what is Baluu? To put it simply, Baluu is a powerfully simple, all-in-one booking platform for small and large businesses. We help you save time and money by creating a beautiful customer experience and automating unnecessary admin from your business. We have helped hundreds of business transform the way they operate, savings countless hours in the process.

## What is Baluu used for?

[Event Booking](https://www.capterra.com/event-booking-software/)[Event Marketing](https://www.capterra.com/event-marketing-software/)[Appointment Scheduling](https://www.capterra.com/appointment-scheduling-software/)

Top alternative

Featured

Overall rating

Based on 16 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

Starting price

£11

Flat Rate, Per Month

Free trial  
available

Includes Free Version

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Baluu?[Manage this product listing](https://www.g2.com/products/baluu/claim_requests/new?auto=true)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Baluu

4.9 (16)

VS.

[4.9 (304)](https://www.capterra.com/p/133885/Purplepass-Ticketing/reviews/)

Starting Price

£11

Flat Rate, Per Month

Starting Price

Contact vendor

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.8 (16)

Ease Of Use

4.8 (10,734)

Value For Money

4.9 (16)

Value For Money

4.9 (8,535)

Customer Service

4.9 (16)

Customer Service

4.9 (7,689)

## Baluu alternatives

[4.9 (101)](https://www.capterra.com/p/220182/Now-Book-It/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

100%

of reviewers

rated it above 4 stars

[Wix](https://www.capterra.com/p/169007/Wix/)

[4.4 (10,787)](https://www.capterra.com/p/169007/Wix/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

88%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/169007/Wix/)

[SignUpGenius](https://www.capterra.com/p/135392/SignUpGenius/)

[4.6 (1,988)](https://www.capterra.com/p/135392/SignUpGenius/reviews/)

Starting price

$29.99

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/135392/SignUpGenius/)

Highest Rated

[Ticket Tailor](https://www.capterra.com/p/112510/Ticket-Tailor/)

[4.9 (596)](https://www.capterra.com/p/112510/Ticket-Tailor/reviews/)

Starting price

$0.28

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

99%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/112510/Ticket-Tailor/)

[View all alternatives](https://www.capterra.com/p/248256/baluu/alternatives/)

## FAQs about Baluu

Overview

### Which roles and teams benefit most from Baluu?

Baluu is most used by business owners, founders, directors, and small wellness or education teams that manage bookings, payments, and client communication. Marketing managers use it to support promotions and customer engagement, while teachers and instructors rely on it to schedule classes, streamline administration, and deliver smoother client experiences.

Answer based on 15 reviews

Overview

### What company size and industries is Baluu built for?

Baluu is built for small businesses, with 100% of reviewers coming from that segment, and it most often serves Arts and Crafts at 33%. It also supports Health, Wellness and Fitness businesses at 13% and E-Learning providers at 7%, especially for group bookings, experiences, appointments, and e-commerce stores.

Answer based on 15 reviews

Features and Usability

### What are the key features of Baluu?

Baluu offers API access, online booking, appointment scheduling, class scheduling, and event management. It also includes billing and invoicing, online payments, CRM, client portals, access controls/permissions, calendar sync, reminders, wait list management, and reporting & statistics for managing bookings and customer activity.

Integrations

### Which third-party tools and platforms does Baluu integrate with?

Baluu integrates with Google Analytics 360, Google Calendar, and Zapier. These catalog integrations cover analytics, scheduling, and broader app connections, giving Baluu users a small but practical set of third-party platform options for event and booking workflows.

Getting Started and Support

### What training and onboarding options does Baluu offer?

Baluu provides documentation and videos to help teams get started. Documentation supports self-paced reference for setup and feature details, while videos offer visual guidance for learning the product’s core functions and checking steps as needed.

Getting Started and Support

### What customer support options does Baluu offer?

Baluu provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. Customer support experience details are not available from reviewer feedback, so the support setup can only be described by its listed channels.

## Features

AI summary

Based on 652 Event Marketing reviews

Capterra reviewers point to these as the features buyers value most when comparing event marketing software:

-   **Reporting/Analytics** (**55%** of reviewers rated this feature as critical)
-   **Engagement Tracking** (**56%**)
-   **Email Marketing** (**57%**)

Baluu includes other capabilities that Capterra reviewers also rate highly, including **Registration Management** (**61%**) and **Event Scheduling** (**53%**). Together, these features help businesses handle attendee sign-ups more efficiently, keep event timelines organized, and provide teams with the structure needed to coordinate events from registration through execution.

Registration Management

5.0 (1)

100.00% of 1 reviewers that rated this feature as important or highly important

Oversee and coordinate the registration of attendees, visitors, customers, events, activities, etc.

Event Scheduling

5.0 (8)

75.00% of 8 reviewers that rated this feature as important or highly important

Plan an event's time and location

Electronic Payments

4.9 (8)

87.50% of 8 reviewers that rated this feature as important or highly important

Electronically collect payments for goods or services

Event Calendar

4.8 (8)

87.50% of 8 reviewers that rated this feature as important or highly important

A list of events with their respective dates

Event Management

4.9 (8)

87.50% of 8 reviewers that rated this feature as important or highly important

Schedule and manage the logistics of activities and other gatherings

Alerts/Notifications

4.7 (6)

50.00% of 6 reviewers that rated this feature as important or highly important

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Baluu 73 features

### All Features
- Access Controls/Permissions: Define levels of authorization for access to specific files or systems
- Activities Booking: Allows businesses to offer customers reservations for a variety of activities.
- Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities
- Activity Tracking: Track and document all activities across devices, networks, and other systems
- Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges
- API: Application programming interface that allows for integration with other systems/databases
- Appointment Management: Manage various aspects of appointments including booking, rescheduling, canceling
- Appointment Scheduling: Schedule appointments via a calendar
- Attendance Management: Manage attendance for classes, shifts, meetings, or events
- Automated Scheduling: Automatically create schedules based on business needs or employee availability and qualifications
- Availability Management: Monitor and analyze the availability of resources to help plan and streamline the service delivery to clients
- Billing & Invoicing: Create, manage, and send invoices or bills to customers
- Booking Management: Create, update, and manage bookings, itineraries, and reservations
- Booking Notes: Keep notes on the specifics of a reservation including customer information and special requests
- Calendar Management: Track and manage schedules and meetings via an integrated calendar
- Calendar Sync: Synchronize with other calendars to view mutual availability and schedules
- Class Scheduling: Schedule in-person or online classes
- Client Database: Electronic storage of stakeholder contact information
- Client Management: Manage contact details and communication with clients
- Client Portal: Private online space that lets businesses securely share documents and provide information access to clients
- Communication Management: Manage and track all internal and external communication conducted via calls, email, text, or chat
- Confirmations/Reminders: Automated reminders and confirmations for booked appointments and events via text or email
- Contact Management: Manage, organize, and store contact information
- Credit Card Processing: Accept and process credit card transactions
- CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system
- Custom Domains: Create branded link campaigns or short links with one or multiple custom domains.
- Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc.
- Customer History: Access previous interactions or concerns to maintain customer relationships
- Customer Support: Provide online support for your customers through live chat or help desk functionality
- Customizable Branding: Add customized logos and colors to align with company branding
- Customizable Fields: Customize data fields to support various needs and use cases
- Customizable Forms: Customize contracts and forms to collect specific information
- Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements
- Data Import/Export: Import and export data to and from software applications
- Discount Management: Track products that are for sale at a reduced price or part of coupon promotions
- Electronic Payments: Electronically collect payments for goods or services
- Email Management: Manage, store and organize emails within the system or via third-party apps
- Email Reminders: Reminders sent via email
- Email Templates: Pre-made examples and templates for emails
- Employee Management: Track employee schedules, availability, and performance across projects and tasks
- Event Calendar: A list of events with their respective dates
- Event Management: Schedule and manage the logistics of activities and other gatherings
- Event Scheduling: Plan an event's time and location
- Event Ticketing: Manage tickets for specific events
- For Virtual Events: Designed for events that occur online
- Forms Management: Store, manage and track all forms in a centralized location
- Group Reservations: The ability to reserve times in groups.
- Group Scheduling: Automatically find mutually available meeting time slots across multiple calendars
- Inventory Management: Track and manage inventory levels to maintain proper supply
- Mobile Access: Access software remotely via mobile devices
- Multi-Location: Manage and support multiple locations
- Online Booking: Book meetings and appointments through a website or digital platform
- Online Payments: Accept and process online payment transactions
- Online Registration: Real-time registration over the web
- Payment Processing: Accept, record, and reconcile financial transactions
- Ratings/Reviews: Ratings/Reviews
- Real-Time Analytics: Analyze and gain insights into data in real-time
- Real-Time Notifications: Notifications that are delivered to users as soon as an event occurs
- Real-Time Updates: Receive system updates as soon as any changes are made
- Recurring Appointments: Schedule repeating appointments based on a duration of time
- Registration Management: Oversee and coordinate the registration of attendees, visitors, customers, events, activities, etc.
- Reminders: Timed notification for any upcoming task, deadline, appointment, or activity
- Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns
- Self Service Portal: Online portal through which end users can access the system, manage tasks, or obtain information
- Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.
- Social Promotion: Market event via social media tools
- Surveys & Feedback: Gauge satisfaction and receive information for improvement and success
- Third-Party Integrations: Set up connections to third-party platforms to improve business processes
- Timesheet Management: Track the amount of time spent on a job or task
- Visitor Registration: Make a list and register visitors
- Wait List Management: Record, update and manage waiting lists
- Website Integration: Seamlessly integrates with 3rd party websites
- Website Management: Built-in website builder or integration with third-party site

---

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We can help you find the software with the features you need.

Features

4.6 (16)

4.6

Based on 16 reviews

## Pricing

Value for money

4.9 (16)

Free Trial

Free Version

Basic

£11.00

Flat Rate,Per Month

Value for money

4.9 (16)

4.9

Based on 16 reviews

## Integrations

[

Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)[

Google Calendar](https://www.capterra.com/p/213340/Google-Calendar/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.9 (16)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.9 (16)

4.9

Based on 16 reviews

## User reviews

Overall rating

4.9

Based on 16 reviews

Filter by rating

5(14)

4(2)

3(0)

2(0)

1(0)

Mentioned topic

Sorted by most recent

RB

Rebecca B.

Owner teacher wellness

Health, Wellness and Fitness

### "Easy and clear to navigate, keeps my business running smoothly "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 15, 2026

I’ve been a happy customer of Baluu for about 5 years now. They have worked hard to improve and add features which makes mine and my clients experience of bookings easier.

Pros

The design of Baluu is very easy to navigate and maintain. When I hit upon a problem a quick email is always responded to and questions solved by their helpful team.

Cons

Sometimes it’s hard to keep up with all the improvements that Baluu have been making so this is both a positive and a negative !!

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SH

Sam H.

Marketing Manager and Studio Support

Professional Training & Coaching

### "Excellent booking system with 5\* support"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 2, 2026

Really positive - the team are so helpful and open to ideas. They've really supported us to implement Baluu and use it effectively.

Pros

The customer service is amazing. The team is really responsive and helpful. Baluu is a great booking system for our business.

Cons

The platform is evolving fast which sometimes means there are some changes to get used to - but overall this is a positive.

Switched from

[Shopify](https://www.capterra.com/p/83891/Shopify/)

It is better suited to physical products. For our use case (class booking system) it was clunky.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

JN

Julie N.

CEO and Founder

Arts and Crafts

### "Optimised our booking system with our customers"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

8/10

September 2, 2026

We feel supported by Baluu's team and they have optimised our booking system with our customers making it all smoother to support our customers and their bookings with us.

Pros

Easy to talk with online. The team understands and listen to our issues, and don't dismiss our frustrations.

Cons

The chat option says it can take a few hours before you get a reply, especially if you don't contact them in the morning so you might have to wait till next day to get a reply.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SV

Sian Van Beek R.

Teacher

Health, Wellness and Fitness

### "A service that helps my small business thrive!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

January 31, 2024

Some of the best customer service I've received anywhere! Ever! The team truly care and are here to help - which is just the service and support I need as a single-person start-up business. Stress and hassle-free help. Love the product for end-user. Can't rave about this service enough.

Pros

Baluu has created a sleek, accessible and easy-to-follow interface for my clients so that booking classes and events is effortless. I love the quick set up of events and how they look to my end user. There are so many features of baluu that help to make my job easy, such as optional private payment links so clients can have option to pay in instalments, gift vouchers and discount codes. I'm a small start-up business with no experience, support or investment - and baluu has been such immense help in my first 12 months and has provided opportunity for business growth. I love the service so much and the customer service has been exceptional whenever I've needed it - fast replies and meaningful interaction (not just a bot!) which really takes stresses out of issues that arise. Can't recommend the service enough. In a year I've gone from Baluu's basic plan all the way to their Growth service - and it's really helping my business to thrive.

Cons

I don't have anything worth noting - in just under 12 months of using the platform I've had no major issues.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

CW

Claire W.

director

Food & Beverages

### "New user review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

June 14, 2023

Easy booking system and good calendar.

Pros

The system is really easy to use and add events, edit etc. All of the team we have been in contact with have responded speedily and been great at assisting with all issues that have come up. The site itself is really easy for our customers to use, which we hope will increase sales!

Cons

So far no complaints.

Switched from

[WordPress](https://www.capterra.com/p/131687/WordPress/)

Our previous site was difficult to manage and complicated for customers to place orders.

Alternatives considered

[FareHarbor](https://www.capterra.com/p/135106/FareHarbor/)

Reasons for choosing Baluu

Price was more favourable

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

June 20, 2023

Thank you so much - great to hear that you like our functionality and unrivalled customer support!

GO

Gemma O.

Owner, operator and artist

Arts and Crafts

### "Baluu review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 17, 2023

Baluu has been great at supporting my small business.

Pros

I was looking for a platform to host bookings for my art workshops. Baluu is perfect for me as someone with very limited tech knowledge as it's intuitive and simple to use. It does exactly what I need and the customer support has been extremely good. Every query I've had, no matter how small has been answered promptly by a friendly support team. I'm really happy with the product and service.

Cons

There are a couple of small things that could be tweaked e.g. when people book my workshops they are prompted to tick whether they would like to receive a newsletter. I can't find the functionality to add the newsletters (if there is a function on here) and also can not see on the dashboard where i can find out who has selected this option without clicking through to each customer individually.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

May 23, 2023

Thanks so much for the lovely review and the great product feedback. We will get the experience team to look at this straight away!

AN

Amelia N.

Owner

Entertainment

### "Simple, visual booking system with versatile functionality "

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 10, 2023

Baluu runs my entire booking system, schedule and payments - I couldn't run the business without it!

Pros

They take an incredibly complicated back end of information and present it visually and simply to customers. The customer UX is better than all other competitors, and the functionality for clients is ever improving. Customer service for clients is excellent - thank you Chris!

Cons

There have been a few tech hiccups along the way, and a couple of missing features for what I needed, but the Baluu team respond quickly to fix things and take on feedback to inform development.

Reasons for choosing Baluu

I wanted a booking system which could be integrated into my own website. The alternatives to Baluu were functional but not customer friendly / didn't look great visually.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

May 11, 2023

Thank you so much for this review it is lovely to see that we are able to help you with the running of your business. Big praise to Chris and his team for the excellent support!

IW

Ian W.

Proprietor

Sports

### "Baluu Review"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 3, 2023

Really happy. Excellent service and really helping to bring in bookings and streamline our online booking process.

Pros

Great service and the right event management system for my daily mountain bike skills courses.

Cons

Be great to be able to add additional participants without them having to purchase full price tickets. Be good to have access to a few more of the features on the cheapest plan but that's just me being tight!

Reasons for choosing Baluu

Offer the services I was looking for and felt that as a booking provider it would be right for me.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

May 11, 2023

Thanks Ian - happy to hear that we are able to help with your business. I will get the team to follow up about additional participants too as I think we have a work around for you!

JE

Jane E.

Yoga instructor

Health, Wellness and Fitness

### "Great product, easy to set up and use"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

March 20, 2023

In less time that I thought I have a website and booking system. It has given be back time and taken away stress of booking people into classes. The feedback from my users has been really positive too, so win win!And I love the "write a review" section which is already being used.

Pros

I needed a little help which I revived from the team at Baluu but they process of setting up my website and booking system was much easier than other platforms I've tried to use.

Cons

Mostly everything is good, sizing images for the website was a little problematic but again the Baluu team helped me with that too and also explained perhaps why a certain pic would not work

Reasons for choosing Baluu

Ease of set up, value for money and great customer support

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

March 21, 2023

Its great to hear we have helped you on your journey Jane, and that your customers like it too!

ES

Elizabeth S.

Owner

Farming

### "Thank goodness for Baluu"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

March 8, 2023

Brilliant, I am very happy

Pros

Baluu was easy to set up and easy to use on a daily bases, any problems or things I didn't understand how to do customer services helped immediately. Takes the stress out of manually taking bookings frees up my time.

Cons

We'd like to try the gift voucher option but that is another tier that's not worth it for us at the moment

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

March 10, 2023

Thanks for the review Elizabeth and wonderful to know we make such a difference. Even better to see you now trialing our gift cards!

[View all Reviews](https://www.capterra.com/p/248256/baluu/reviews/)

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