--- title: "Salesforce Marketing Cloud Pricing 2026 | Capterra" description: "Learn more about Salesforce Marketing Cloud pricing plans including starting price, free versions and trials." source_url: "https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/pricing/" page_type: "pricing" language: "en" --- # Salesforce Marketing Cloud Pricing - Overall rating: 4.2 out of 5 from [531 reviews](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/) - Starting at $25.00 per month - Free trial: Not available - Free version: Not available - Credit card required: Not provided by vendor --- ## How much does Salesforce Marketing Cloud cost? Salesforce Marketing Cloud has **3 different plans**. The pricing **starts at $25 per user per month**. ### Starter Suite - Price: $25.00 - Billing: Per User, Per Month #### Starter Suite plan includes: - Dynamic Email Marketing and Analytics - Out-of-the-box Sales Processes - Seamless Customer Service - Simplified Storefront Builder ### Marketing Cloud Growth Edition - Price: $1500.00 - Billing: Flat Rate, Per Month #### Marketing Cloud Growth Edition plan includes: - AI-Powered Emails & Campaigns - Multi-Channel Journeys - Forms and Landing Pages ### Marketing Cloud Advanced Edition - Price: $3250.00 - Billing: Flat Rate, Per Month #### Marketing Cloud Advanced Edition plan includes: - Agentforce Campaigns and AI Scoring - Path Experimentation - Unified Conversational SMS --- ## Is Salesforce Marketing Cloud worth the price? ### Value for Money - Overall rating: 3.8 out of 5 - Good or excellent value for money: 68% AI summary based on 64 value-for-money rating reviews: Some users think Salesforce Marketing Cloud offers a wide range of features and high customizability, which they feel justifies its higher cost. They appreciate the availability of a free trial, which allows them to evaluate the product before committing to a purchase. However, many reviewers feel that Salesforce Marketing Cloud is expensive, particularly for small and midsize businesses. #### Rating breakdown - Ease of use: 3.8 - Customer service: 3.9 - Features: 4.3 - Ease of deployment: 4.0 - Likelihood to recommend: 63% Based on 531 total Salesforce Marketing Cloud reviews. --- ## How does Salesforce Marketing Cloud compare to other alternatives? Salesforce Marketing Cloud's $25 per user per month starting price is toward the higher end compared to its best alternatives; alternatives start between $9 and $15. Salesforce Marketing Cloud pricing comparison | Product | Plans | Starting price | Free version | Free trial | Value for Money | | --- | --- | --- | --- | --- | --- | | Salesforce Marketing Cloud — 4.2 out of 5 ([531 reviews](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)) | 3 plans | $25.00 /user/mo | Not available | Not available | 3.8 | | [HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/) — 4.5 out of 5 ([6,251 reviews](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)) | 3 plans | $15.00 /user/mo | Available | Available | 4.2 | | [monday.com AI Work Platform](https://www.capterra.com/p/147657/monday-com/) — 4.6 out of 5 ([6,094 reviews](https://www.capterra.com/p/147657/monday-com/reviews/)) | 5 plans | $9.00 /user/mo | Available | Available | 4.3 | | [Brevo](https://www.capterra.com/p/132996/brevo/) — 4.6 out of 5 ([3,512 reviews](https://www.capterra.com/p/132996/brevo/reviews/)) | 4 plans | $9.00 /usage/mo | Available | Not available | 4.5 | | [Mailchimp](https://www.capterra.com/p/110228/MailChimp/) — 4.5 out of 5 ([17,674 reviews](https://www.capterra.com/p/110228/MailChimp/reviews/)) | 4 plans | $13.00 /mo | Available | Available | 4.4 | --- ## What reviewers say about Salesforce Marketing Cloud's pricing ### What they like - **Salesforce Marketing Cloud offers a wide range of features and high customizability** Which they feel justifies its higher cost. They appreciate the availability of a free trial, which allows them to evaluate the product before committing to a purchase. - **The platform's tools valuable for larger businesses** Especially those needing robust customer segmentation and email marketing capabilities. They also mention that the sales team is accommodating in working with budgets and providing initial support and configuration. - **The product is cost-effective and has taken their business to the next level** ### What holds them back - **Salesforce Marketing Cloud is expensive** Particularly for small and midsize businesses. They mention that the high cost of implementation, setup, and maintenance can be prohibitive. - **The pricing model is not favorable for smaller companies and startups** And the additional costs for third-party developers or integration partners add to the overall expense. They also note that the user interface can be complex and overwhelming, requiring significant time and resources to manage effectively. - **The lack of quality customer support and the need for premium support further diminish the value for money** ## Price & value in reviewers' words * * * 5 out of 5 stars > "Discount i like the discount that given to the costumer i really do like this site" Reviewer: Niel Winston T. Role: Scale Annotators * * * 4 out of 5 stars > "The only downside for me is the cost, but I feel like it is worth it for the features it provides." Reviewer: Ali Furkan T. Role: Junior Software Developer * * * 5 out of 5 stars > "The only con will be the pricing as it is a bit on the hefty side." Reviewer: Rilwan B. Role: Product Designer * * * 4 out of 5 stars > "This tool unfortunately comes with a huge cost, not only to buy but also to maintain." Reviewer: Ipek Nil B. Role: Sales Marketing Specialits [Check all reviews](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews/)