# Page 15 | Salesforce Marketing Cloud Reviews 2026. Verified Reviews, Pros & Cons | Capterra > Page 15 - Is Salesforce Marketing Cloud the right Email Marketing solution for you? Explore 529 verified user reviews from people in industries like yours to make a confident choice. Source: https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/reviews --- Salesforce Marketing Cloud 4.2 (529) [View alternatives](https://www.capterra.com/p/248536/Salesforce-Marketing-Cloud/alternatives/) Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/) * * * Last updated April 15th, 2026 # Page 15 - Reviews of Salesforce Marketing Cloud ## Showing most helpful reviews Showing 351-375 of 529 Reviews Sort by: Most Helpful Rating Company Size Reviewer's Role Length of Use Frequency of Use TT Taylor T. Channel Account Manager Used the software for: 1-2 years ### "My Salesforce Review" March 13, 2017 4.0 Building reports is difficult in salesforce. When i worked at Forcepoint and used this site daily, it always took most of my time during the day to build that report. Pros Moderate to easy use. Cons Building reports is weak. Review Source MH Megan H. CRM and Marketing Manager Used the software for: 6-12 months ### "A developing Salesforce product" May 16, 2017 3.0 Pros As with other Salesforce products, the customization is key. This seems to have the least capabilities on all the clouds, but it is constantly improving, so there is that hope Cons The support and functionality does not compare in anyway to the other clouds. We recently had to change license types and the only solution was to re-create all our users because the technology was not there. Mind you,it took 4 months to get this answer since no one knows about community products in support Review Source JC Justin C. data scientist Printing Used the software for: 1-2 years ### "CRM from 1990s" June 14, 2019 1.0 Pros From a programmer's perspective, nothing. Cons \-Queries give no feedback on completion status -SLOW -Works inconsistently (Eg. adding a field to a data extension can take from 5 seconds 5 minutes or never finish) -Query editor has the same functionality as Windows notepad -Look and feel of the software looks like it's from the 90s Review Source RB Ruth B. Marketing Automation and Website Manager Financial Services Used the software for: 6-12 months ### "Sufficient but not amazing" July 30, 2020 3.0 Pros It gets the job done for an ESP. It had a good native integration with Litmus. I liked the reporting feature that visually showed where users where clicking in an email. Cons It doesn't have as many advanced automation features as products like Marketo and isn't as inuitive to use as Hubspot. The customer service and sales team was probably the worst I've seen from an enterprise product. Even though it's owned by Salesforce, it isn't as well integrated as Marketo. It's playing catch up. Review Source VR Verified Reviewer Founder and CEO Events Services Used the software for: Less than 6 months ### "Amazing customer service thrives you forward!" November 16, 2017 4.0 Sales, sales, sales! Salesforce is the perfect sales took for any business. Pros I can truly recommend Salesforce. Its efficiency saves you time that you can spend on analyzing your market. Everyone I know who is a customer seems to love it and utilize it to the fullest. Give it a try - I believe you will love it! Cons Takes a bit to learn how to use, but the customer service is so great that it doesn't really matter. Review Source VR Verified Reviewer Director, Business Development Internet Used the software for: ### "Targeted email campaigns with ease!" June 17, 2014 5.0 ExactTarget (now Salesforce Marketing Cloud) makes it simple to execute targeted email campaigns on a large scale. We are a lean eCommerce company and depend on ExactTarget to increase our national exposure. Pros Very easy to use Great contact management Quick response and resolution Cons None Review Source rR ron R. ceo Medical Practice Used the software for: Less than 6 months ### "The product does what I need it to do but it is not the easiest to set up." February 8, 2018 4.0 I believe this item will help me in the long run, but it is very frustrating for me to set this up because there has not been enough training provided to me and my team. The capabilites of this product are huge and that was why I purchased the package but it is not the easiest thing to set up especially if you have a previous CRM system your trying to gather information out of and import into salesforce. Pros The product has alot to offer but if you don't know what your trying to accomplish, it is very frustrating to set up. Cons The set up of this product is not easy if your not well aware of the product beforehand. It is difficult to gather existing information from a previous CRM sytem and import it into Salesforce. Review Source DB Daniel B. Lead-Gen Specialist Media Production Used the software for: 6-12 months ### "One of the most popular CRMs, but poor support and bad UX" October 3, 2018 4.0 Pros It's one of the most popular CRM, so most people are familiar with it. As such, it integrates with several other software tools out there. Cons The UX/UI isn't very good, unless it's all you're used to. Also opening a ticket with customer support is a pain, especially if you don't have a Salesforce login (I've tried both with and without.). The HubSpot integration has also been a huge pain, at least in my personal experience. Review Source VK Vijay K. Lead Recruiter Computer Software Used the software for: 6-12 months ### "Best Cloud Platforms in the current Trending in IT" November 16, 2017 5.0 Pros one of the best cloud based digital analytics data maintenance tool and is very organized. We use it mostly for digital marketing Cons the customer service sometimes takes little longer than expected but else it is all good and they need to optimize a solution delivery model Review Source JM Jennifer M. Sachbearbeiterin Transportation/Trucking/Railroad Used the software for: 1-2 years ### "Viele Einsatzmöglichkeiten " January 13, 2023 4.0 Pros Das Tool hat unser Marketing auf ein neues Level gehoben und sehr viele Prozesse vereinfacht. Cons Es ist recht teuer und die Implementierung ist aufwendig. Review Source DN Daniela N. Account Manager Management Consulting Used the software for: 6-12 months ### "Great CRM for sales" June 9, 2017 4.0 Pros Easy to use Easy to update and convert lead to actual accounts Great for tracking goals and progress Cons Great for sales but not so much for recruiting Dislike that there can be duplicates created if you use a different phone number (businesses with multiple lines) Review Source GS Gabrielle S. Marketing Specialist Sporting Goods Used the software for: 1-2 years ### "Sales Force Marketing Cloud" October 19, 2019 5.0 It was great but setting up the campaigns and rules can be difficult in syncing with the salesforce CRM system. Pros You can integrate with Shopify and create campaigns and drip campaigns based on customer profiles. Cons It is hard to create campaigns without having help from customer support. Review Source LC Larzel C. Business Development Manager Real Estate Used the software for: 6-12 months ### "Salesforce is a great CRM for Big companies" August 16, 2018 4.0 Pros I like the way that they can create a CRM according to the business needs. Just tell them exactly what you want done, how, and what you need. Cons It's just very expensive compared to other CRM. They even partnered with Hubspot so some best features are there too. Review Source BB Ben B. Director of Sales and Marketing Telecommunications Used the software for: 6-12 months ### "TIme Management" May 21, 2017 5.0 Pros Enables you to plan your day and for an outside sales rep, almost guaranteeing that you never have down time Cons There are so many ins and outs to the program, without taking a few full days out of your regular schedule, it would be hard to use all of the features Review Source LH Layne H. Prospect Research Analyst Higher Education Used the software for: 6-12 months ### "Great software" November 15, 2023 5.0 Pros Allows us to send the same email to multiple people at once Cons I wish there were more integrations with our CRM to record bounced/unsubscribed emails Review Source KD Kellen D. Marketing Coordinator Non-Profit Organization Management Used the software for: 6-12 months ### "Salesforce Review" December 2, 2023 5.0 Pros I love how easy the platform is to understand Cons Nothing negative really stood out to me as a big factor. Review Source JI Jake I. IT Support Analyst Restaurants Used the software for: 1-2 years ### "Not Very User Friendly" December 4, 2018 4.0 Pros Great tool for tracking leads and value for your clients. Keeps client information/lead information very organized, can integrate with Outlook as well. Cons Not very user friendly, I know that there's trail blaze classes but this can be a little intimidating. Review Source EM Emily M. Email Marketing Specialist Used the software for: 2+ years ### "Best Email Marketing Tool Available" March 13, 2018 5.0 Pros \- Great ROI on product - Easy to use - Has all the features we want - Account reps are active in our account - Great conferences - Dreamforce is amazing Cons The tool has a steep learning curve. Some of the training documentation is outdated and customer support can sometimes take awhile to help you. Review Source TL Tim L. Vice President Primary/Secondary Education Used the software for: 2+ years ### "Salesforce its good but could be much bettr" December 23, 2017 4.0 Pros This product has become the defacto standard for small and medium companies. It has also become a platform on which developers create customer code. Cons The interface is circa 1980. As good as the product is the user experience could be so much better. Future releases should focus on this. Review Source DC Dana C. Accounts Receivable Coordinator Computer Software Used the software for: Less than 6 months ### "Salesforce Functionality" September 10, 2018 3.0 Pros Salesforce CRM lead generation and data gathering features provide a wealth of information useful in successful customer management, from point of sale to payment. Cons Salesforce CRM lead file creations, linking and documents uploads can prove cumbersome and confusing when there are customer name or other data file changes, such that some leads can become a labryinth when not set up properly at the outset. Review Source PF Pippa F. Business development Telecommunications Used the software for: 2+ years ### "Great system" May 14, 2017 5.0 Add a quick log function! Pros Easy to use, user friendly and overall a useful tool to have in your buisness. I think most people have used it so training is easy and staff can get started straight away. Cons Could do with a quick log call option to help cold calling and lead generation. That is a thing that I think will make your system top. Review Source NI Nishaaj I. Student Information Technology and Services Used the software for: 6-12 months ### "Soft and easy, but attractive " September 13, 2022 5.0 Pros I like how attractive it markets the service to the client. Cons I do wish there was less repetitiveness in the process. Review Source VR Verified Reviewer Barber Consumer Services Used the software for: Less than 6 months ### "Help make your company grow " March 25, 2024 4.0 Pros I like the the platform is available to every day people Cons Price sometimes it can hard to pay those fees Review Source JC John C. Market Director Insurance Used the software for: 6-12 months ### "very intuitive " July 14, 2017 4.0 Pros the process was very intuitive and ease of use. The software provide very useful insight on the work flow of the staff Cons I did not find any negatives or cons with the software. This may be because it has met all my management and operational needs Review Source LGD Leilani Grace D. Sales Agent Used the software for: 1-2 years ### "Topseller!" July 4, 2018 5.0 Make more money in sales using salesforce. Pros I have tried using salesforce back when I was working in a publishing company doing outbound sales calls. It is convenient to use because there are less buttons to click and it is easy to find the information in one look of the system. Cons I cannot thing of any negative comments about using salesforce because I have enjoyed using this software for more than a year and the company where I previously worked is still using the same system. Review Source Similar Products Featured ## Send me user reviews about this product ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.