# Scratcher Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Scratcher Software - reviews, pricing plans, popular comparisons to other Gamification products and more. Source: https://www.capterra.com/p/249137/Scratcher --- # Scratcher Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Scratcher ## What is Scratcher? Scratcher is a gamification marketing platform that enables businesses create interactive campaigns with ease, improving the engagement, conversions and brand loyalty. With a user-friendly, drag and drop editor, merchants can design, set up, and manage their interactive customer experiences with ease. The Scratcher platform is engineered for reliability, strength, and user friendliness, making enterprise-level technology available to businesses of all sizes. A platform built for everyone - no technical skills required. Free trial with no credit card required. ## What is Scratcher used for? [Customer Engagement](https://www.capterra.com/customer-engagement-software/)[Lead Generation](https://www.capterra.com/lead-generation-software/)[Customer Loyalty](https://www.capterra.com/customer-loyalty-software/) Top alternative Featured Overall rating Based on 2 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price €399 Other, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Scratcher?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://scratcher.io/&name=Scratcher) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Scratcher 5.0 (2) VS. [4.8 (474)](https://www.capterra.com/p/197141/Tremendous-Rewards/reviews/) Starting Price €399 Other, Per Month Starting Price Contact vendor Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.5 (2) Ease Of Use 4.9 (474) Value For Money 5.0 (2) Value For Money 4.8 (419) Customer Service 5.0 (2) Customer Service 4.7 (409) ## Scratcher alternatives Highest Rated [4.9 (3,492)](https://www.capterra.com/p/186209/Guusto/reviews/) Starting price $4.80 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [4.3 (6,972)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars [4.6 (99)](https://www.capterra.com/p/10002488/Owner/reviews/) Starting price $499.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.9 (250)](https://www.capterra.com/p/149363/Kangaroo-Rewards/reviews/) Starting price $79.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 99% of reviewers rated it above 4 stars ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Activity Dashboard 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Dashboard to view the status of ongoing processes, identify current incidents and track past activities Activity Tracking 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Track and document all activities across devices, networks, and other systems Campaign Management 4.5 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Campaign Planning 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Plan and strategize marketing campaigns Real-Time Analytics 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Analyze and gain insights into data in real-time Communication Management 5.0 (1) 100.00% of 1 reviewers that rated this feature as important or highly important Manage and track all internal and external communication conducted via calls, email, text, or chat Scratcher 61 features Define levels of authorization for access to specific files or systems Dashboard to view the status of ongoing processes, identify current incidents and track past activities Track and document all activities across devices, networks, and other systems Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Application programming interface that allows for integration with other systems/databases Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Plan and strategize marketing campaigns Group campaigns by project, client, or campaign for better management. Manage and track all internal and external communication conducted via calls, email, text, or chat Centralized database of stakeholders and their contact information such as names, address, phone number etc. Manage, organize, and store contact information The ability to create unique content Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving Organize and manage interactive contests or challenges Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system Access previous interactions or concerns to maintain customer relationships Add customized logos and colors to align with company branding Customize contracts and forms to collect specific information Pre-designed layouts that can be customized to match preferences and requirements Automatically retrieve and pull information from documents, websites, images, data sets, and other sources Import and export data to and from software applications Assemble applications and processes by dragging over and arranging pre-built components Manage, store and organize emails within the system or via third-party apps Create and send email blasts/campaigns Pre-made examples and templates for emails Tools to improve and measure employee satisfaction and involvement Tracks metrics that provide insight into how a user interacts with any interface or product Predefined actions automatically performed on the occurance of specific events Used for training or educational purposes Store, manage and track all forms in a centralized location Games or game-like elements to track progress and reward accomplishments Establish measurable goals and objectives and track their progress over a specific period of time Allow the audience to interact or engage with the content Manage the process of attracting and converting business prospects into leads Boards that use custom metrics to show how leading performers compare to other individuals/teams Organize and track educational activities Ability to chat online in real time Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Access software remotely via mobile devices Manage multiple campaigns in one system Manage and support multiple languages Create new forms and/or use ready-made online form templates Organize and manage the accomplishments and development of employees or performance of applications or systems A set of indicators that tracks the performance of networks, applications, systems, teams, etc. Adjust communications based on previous interactions or personal preferences Reporting on how each user, task or process has advanced since its initiation Design, communicate, and distribute incentives to perform a specific action Analyze and gain insights into data in real-time Receive data and information in real time Notifications that are delivered to users as soon as an event occurs Active reporting of data and metrics Log and store the source of contacts/leads Collection, analysis, and representation of numerical data and generation of reports to understand various patterns Strategize and implement rewards for returning customers, employees and other members Send promotional campaigns or transactional messages via text messages Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. Gauge satisfaction and receive information for improvement and success Set up connections to third-party platforms to improve business processes Interact with data visualization elements, such as charts and graphs, to drill down into data Web form that allows users to enter data that is sent and processed for different reasons An extended application or connector that enables users to perform additional services with their current set of tools Get Advice We can help you find the software with the features you need. Features 5.0 (2) 5.0 Based on 2 reviews ## Pricing Value for money 5.0 (2) Free Trial Free Version Free Trial for 14 days €0.00 Basic €399.00 Other,Per Month Professional €699.00 Other,Per Month Enterprise €1,000 Other,Per Month Value for money 5.0 (2) 5.0 Based on 2 reviews ## Integrations [ Mailchimp](https://www.capterra.com/p/110228/MailChimp/)[ Asana](https://www.capterra.com/p/184581/Asana-PM/)[ Shopify](https://www.capterra.com/p/83891/Shopify/)[ HubSpot Marketing Hub](https://www.capterra.com/p/171840/HubSpot-Marketing/)[ monday.com](https://www.capterra.com/p/147657/monday-com/)[ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ ActiveCampaign](https://www.capterra.com/p/79367/ActiveCampaign/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 5.0 (2) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 5.0 (2) 5.0 Based on 2 reviews ## User reviews Overall rating 5.0 Based on 2 reviews Filter by rating 5(2) 4(0) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent RS Robert S. Owner Marketing and Advertising ### "Effective and Flexible Gamification Software – Our Experience with Scratcher.io" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 23, 2025 Scratcher is modern, flexible gamification software with continuous updates. It offers many features and options, making it easy to create engaging campaigns. Pros We've been using Scratcher.io for several months now and are very impressed by the platform’s versatility and ease of use. Creating interactive campaigns—whether it's a wheel of fortune, advent calendar, or quiz—is quick and doesn’t require any coding skills. The intuitive interface allows our marketing team to create engaging campaigns independently. A wide variety of game mechanics like instant wins, puzzles, or point challenges make it ideal for lead generation. Seamless integrations with CRM and email marketing tools help automate follow-ups and data flows. Custom design options ensure all campaigns are fully on-brand. The support team is fast, friendly, and solution-oriented. Cons When we first started using Scratcher, not all interactive formats (such as certain quiz or game types) were available. However, the platform has been evolving rapidly, and new formats are being added regularly. It's great to see that user feedback is clearly being taken into account and that the product is continuously improving. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. KS Karina S. CMO Consumer Goods ### "An intuitive platform with multiple features " 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 30, 2025 We wanted to collect more customer data without annoying people. With Scratcher, we ran a fun game during our product launch — and suddenly, people were signing up, sharing info, and actually enjoying it. It worked way better than our old forms. Pros Scratcher makes it incredibly easy to build interactive campaigns without needing a developer. The interface is intuitive, and the variety of game formats means we can keep things fresh and tailored to different goals—whether it's lead generation, customer engagement, or brand awareness. I also really appreciate how flexible the platform is when it comes to design—you can make the games feel fully on-brand without much effort. Plus, the support team is quick to respond and genuinely helpful. Cons Would like to have the platform available in Spanish Alternatives considered [Playable](https://www.capterra.com/p/179977/Playable/) [Dot.vu](https://www.capterra.com/p/246559/Dotvu/) [Brame](https://www.capterra.com/p/250724/Brame/) Reasons for choosing Scratcher We chose Scratcher because it offered the best balance between ease of use and customization. Unlike some other tools we looked at, Scratcher didn’t require a steep learning curve or heavy technical setup. The platform had a strong variety of game formats out of the box, and we were able to get our first campaign up and running really quickly. Their pricing was also transparent and flexible, which made it a great fit for our marketing goals and budget. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox. Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)