--- title: "AFrame Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about AFrame Software - reviews, pricing plans, popular comparisons to other Real Estate Transaction Management products and more." source_url: "https://www.capterra.com/p/251328/A-Frame-CRM/" page_type: "product" language: "en" --- # AFrame Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 16, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Support](#support)[Reviews](#reviews) AFrame ## What is AFrame? AFrame combines transaction management and customer relationship management in a single platform for real estate agents and transaction coordinators. AFrame simplifies your business by providing powerful real estate software to manage contacts, listings, contracts and transactions with ease. Discover how top real estate professionals and transaction coordinators streamline their business and provide an exceptional customer experience. ## What is AFrame used for? [Real Estate Transaction Management](https://www.capterra.com/real-estate-transaction-management-software/)[Real Estate CRM](https://www.capterra.com/real-estate-crm-software/)[CRM](https://www.capterra.com/customer-relationship-management-software/) Top alternative Featured Overall rating Based on 12 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $54 Per User, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for AFrame?[Manage this product listing](https://www.g2.com/products/aframesoftware/claim_requests/new?auto=true) ## AFrame Overview Updated September 2026 AI summary AFrame supports small and midsize businesses with tools for real estate transaction management and CRM, combining contract and deal management, commission tracking, and document handling in a cloud-based platform. Optional capabilities include lead management, reporting, email marketing, and a mobile app, enabling teams to oversee transactions, manage opportunities, and maintain client relationships from anywhere. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### AFrame 4.9 (12) VS. [4.6 (6,117)](https://www.capterra.com/p/147657/monday-com/reviews/) Starting Price $54 Per User, Per Month Starting Price $9 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 5.0 (12) Ease Of Use 4.5 (132) Value For Money 5.0 (12) Value For Money 4.3 (97) Customer Service 4.9 (11) Customer Service 4.4 (111) ## AFrame alternatives [4.4 (18,810)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.4 (226)](https://www.capterra.com/p/227088/Salesforce-Starter/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars Highest Rated [TotalBrokerage](https://www.capterra.com/p/190689/TotalBrokerage/) [4.7 (132)](https://www.capterra.com/p/190689/TotalBrokerage/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 93% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/190689/TotalBrokerage/) [TOP PRODUCER](https://www.capterra.com/p/152143/Top-Producer-CRM/) [4.0 (323)](https://www.capterra.com/p/152143/Top-Producer-CRM/reviews/) Starting price $129.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 75% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/152143/Top-Producer-CRM/) [View all alternatives](https://www.capterra.com/p/251328/A-Frame-CRM/alternatives/) ## FAQs about AFrame Overview ### Which roles and teams benefit most from AFrame? AFrame is most used by real estate professionals, including Realtors, brokers, team leads, and broker-owners who need to manage transactions, documents, and compliance across active listings. Independent consultants and operations-minded administrators also benefit from using it to streamline workflows, improve organization, and keep deals moving efficiently. Answer based on 12 reviews Overview ### What company size and specific industries is AFrame built for? AFrame is designed for real estate professionals, including transaction coordinators, realtors, and brokers, who handle many transactions each month. It is best suited for small to mid-sized real estate teams and brokerages that manage frequent deal activity and need support with transaction coordination. Features and Usability ### What are the key features of AFrame? AFrame offers CRM, lead management, pipeline management, and deal management for sales tracking. It also includes contact and client management, calendar management and scheduling, document management with electronic signature, reporting and analytics, workflow management, and third-party integrations. Real estate-specific tools include property database, listing management, and client/property matching. Pricing ### How much does it cost and what fees or limitations are included? AFrame starts at $54 per user per month on the Standard plan. It includes Unlimited Managed Agents at no extra cost and a 30-day free trial on all new accounts. The plan covers a Client Portal, CRM, and transaction management features. Integrations ### Which third-party tools and platforms does AFrame integrate with? AFrame integrates with Gmail and Mailchimp. These connections cover email and marketing workflows, including inbox communication and campaign-related messaging. The available integration list is limited, so the current catalog highlights these two third-party platforms as the primary native connections for AFrame. Answer based on 1 reviews Getting Started and Support ### What training and onboarding options does AFrame offer? AFrame provides webinars, documentation, and videos to help teams get started. Webinars support live or scheduled instruction, documentation offers written reference for setup and features, and videos provide visual guidance for learning at a self-paced pace. Getting Started and Support ### What customer support options does AFrame offer? AFrame provides email/help desk, FAQ/forum, knowledge base, and phone support. Support information is organized across self-service and direct contact options, giving users multiple ways to find answers or reach assistance when needed. ## Features AI summary Based on 573 Real Estate Transaction Management reviews Capterra reviewers highlight these as the features buyers care about most when choosing real estate transaction management software: - **Transaction Management** (**62%** of reviewers rated this feature as critical) - **Document Management** (**61%**) - **Transaction History** (**55%**) AFrame includes **Transaction Management** and **Document Management**, so teams can manage active deals and keep files organized in one place. However, it does not include **Transaction History**. Instead, AFrame offers other highly rated capabilities, including **Electronic Signature** (**68%**), **Deal Management** (**57%**), and **Document Storage** (**56%**). These features help businesses move agreements forward faster, keep deal records accessible, and maintain organized documentation, allowing teams to handle transactions with better speed and control. Document Storage 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Store and organize documents in a centralized system Contact Management 4.8 (4) 75.00% of 4 reviewers that rated this feature as important or highly important Manage, organize, and store contact information Alerts/Notifications 5.0 (3) 33.33% of 3 reviewers that rated this feature as important or highly important Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges Commission Management 5.0 (3) 66.67% of 3 reviewers that rated this feature as important or highly important Tracking, calculating, and paying commissions and earnings to employees Email Marketing 5.0 (2) 0.00% of 2 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns File Sharing 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Public or private sharing of digital files such as documents, audio/video, images, and more AFrame 54 features ### All Features - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - Activity Tracking: Track and document all activities across devices, networks, and other systems - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - Calendar Management: Track and manage schedules and meetings via an integrated calendar - Calendar Sync: Synchronize with other calendars to view mutual availability and schedules - Calendar/Reminder System: Notifications/alerts for upcoming events or tasks - Client Management: Manage contact details and communication with clients - Client/Property Matching: Match clients or tenants with suitable properties based on their specific requirements, preferences and budget - Commission Management: Tracking, calculating, and paying commissions and earnings to employees - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - Contact Management: Manage, organize, and store contact information - Contract/License Management: Track, store, and access client contracts or licenses - CRM Integration: Integration with third-party CRM systems - Customer Database: A collection of customer information such as contact details, demographics, previous interactions, etc. - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Deal Management: Defines specific deal parameters to negotiate and secure deals - Document Management: Store, manage, and track all electronic documents in a centralized location - Document Storage: Store and organize documents in a centralized system - Drag & Drop: Assemble applications and processes by dragging over and arranging pre-built components - Electronic Signature: Digitally sign online documents - Email Management: Manage, store and organize emails within the system or via third-party apps - Email Marketing: Create and send email blasts/campaigns - Email Templates: Pre-made examples and templates for emails - File Sharing: Public or private sharing of digital files such as documents, audio/video, images, and more - For Real Estate: For realtors, real estate investors, property managers, and other real estate professionals. - Forecasting: Form predictions based on past and present data/trends - Interaction Tracking: Track interaction history by documenting conversations for contacts - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Management: Store information about leads or contacts and track, manage and nurture them throughout the sales process - Lead Nurturing: Engage with a lead throughout the sales process by actively providing information - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Listing Management: Create, edit, and monitor product or property details displayed on listing websites (i.e. agency websites, third party listing sites) - Marketing Automation: Automate workflows and trigger campaigns based on customer actions - Mobile Access: Access software remotely via mobile devices - Mobile App: Access the system via a mobile application - Opportunity Management: Track all opportunities for potential sales and convert them into recurring revenue - Performance Metrics: A set of indicators that tracks the performance of networks, applications, systems, teams, etc. - Pipeline Management: Track the progress of long term goals, campaigns, and opportunities, for sales, projects, business ventures etc. - Property Database: Centralized database to track details of properties (including lease, tenant, and owner information) - Quotes/Estimates: Generate quotes or estimates for customers - Referral Tracking: Log and store the source of contacts/leads - Reminders: Timed notification for any upcoming task, deadline, appointment, or activity - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Sales Pipeline Management: Pipeline view and tracking lead status - Segmentation: Group leads or contacts based on their specific characteristics - Task Management: Create, manage and track all task activities and progression - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Transaction Management: Manage, record and track all business exchanges in form of money and its related interactions in the system - Workflow Management: Create, design and manage workflows for repetitive tasks --- Get Advice We can help you find the software with the features you need. Features 4.8 (12) 4.8 Based on 12 reviews ## Pricing Value for money 5.0 (12) Free Trial [View pricing plan details](https://www.capterra.com/p/251328/A-Frame-CRM/pricing/) Standard $54.00 Per User,Per Month It includes: - Robust Transaction Management - Powerful CRM - Manage contacts, listings, contracts and transactions with ease - Client Portal Value for money 5.0 (12) 5.0 Based on 12 reviews Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (11) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (11) 4.9 Based on 11 reviews ## User reviews Overall rating 4.9 Based on 12 reviews Filter by rating 5(11) 4(1) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent CP Celeste P. Broker/Team Lead Real Estate ### "Hands down best transaction management tool on the market!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 24, 2023 This is hands down the best transaction management software I have encountered, and I have tried them all! Very intuitive interface, easy to use and best of all, extremely client centric. With the client portal, everything is right at the customer's fingertips right within a click of a button. I don't know how I have been real estate-ing without AFrame. Has definitely changed my business and saved me a ton of time. Before AFrame I had to go to several different place to access documents, contacts, dates, etc, and had no reminders in place unless I took the tedious time to add everything important to my calendar. Now, everything is all in one place AND easily accessible from anywhere right in my app on my phone. Customer service is amazing as well. Very happy with AFrame. :) Pros Everything! Task management, client portal, customization ability, ease of use, the app, everything being in one place and easy access on the go. Just overall a great system at a fraction of the cost of other systems that do not do as much. Cons Would like to be able to text from the system. Switched from [Paperless Pipeline](https://www.capterra.com/p/172897/Paperless-Pipeline/) Functionality and cost. The cost of PP for the number of units was what initially made me start searching for something else. I was very skeptical of AFrame at first because it was so inexpensive compared to all of the other systems I tried. But with them offering a free trial it was very easy to give it a whirl and I am so glad that I did. Hands down the best kept secret in the real estate world. :) Reasons for choosing AFrame AFrame is more robust and does way more than any other system I have used, and I have tried a lot Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. CW Candee W. Broker-Owner Real Estate ### "You won't go wrong with this one." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 May 26, 2022 Pros Creating templates with "merge field codes" is a piece of cake. And any tag or merge field can be easily edited. Plus there's CRM so contacts can be rated and tagged for analytics and/or marketing campaigns. Cons It was hard to find resources to assist with setup--so I had to do some experimenting to arrive at my desired results. Reasons for choosing AFrame It has most of the features that I need/want and nothing that I don't. The price is awesome and there is that free trial try-it-before-you-buy-it period so you can really put it to the test. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Nurul Salimah H. Oracle Database Administrator Financial Services ### "AFrame as a CRM tools" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 May 18, 2022 Great CRM tools to manage and keep track of records. Pros This was a user-friendly software in terms of keeping track of revenues and the company in general. I admit that I don't utilize all of the features, but it's beneficial to keep me structured. Outstanding client service. The accessibility feature enables customers to see what we're doing for them instead of immediately importing comments for any of them to see. Cons Although the commissioning and analysis tools lack the same extensive functionality as the rest of the program, they perform admirably for the purposes for which they were created. I would be good if they can expand the functionality for the reports. Switched from [Better Agency](https://www.capterra.com/p/211611/Better-Agency/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. TM Tony M. Real Estate Broker Real Estate ### "AFrame suits our needs" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 14, 2022 Very positive. We use it every day to manage our business. Pros We tried several different transaction management programs before choosing AFrame. The product is great and support is very responsive! Cons Initial training videos and help section could be more robust. Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. JV Jeremy V. Owner, Designated Broker Real Estate ### "Best Real Estate Management Platform on the Market" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 11, 2022 A-Frame’s customization potential helps us to tackle the normal issues of forgotten attachments, missed contacts/parties on emails, and prevents time being wasted on adjusted tasks. Pros Having the capability to create consistent communications, with reliable task organization, document storage, and participant & contact management. Keeping information organized just doesn’t get any more simple. Cons The commissions and reporting tools are missing the same robust features that are being built into the rest of the system, but they work really well to serve the functions they are designed to. Alternatives considered [Brivity Platform](https://www.capterra.com/p/207393/Brivity-CRM/) [SkySlope](https://www.capterra.com/p/172896/SkySlope/) [Paperless Pipeline](https://www.capterra.com/p/172897/Paperless-Pipeline/) [TOP PRODUCER](https://www.capterra.com/p/152143/Top-Producer-CRM/) Reasons for choosing AFrame Cost & customization potential Review source Vendor Referred - Incentive Offered: This reviewer was invited by the software vendor to submit an honest review and offered a nominal incentive as a thank you. CH Chad H. Realtor/Team Leader/Business Coach Real Estate ### "Simple - Effective - Amazing! Best kept secret for Realtors!" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 11, 2021 Pros Very user friendly interface. Exceptional customer service. Transparency feature to allow clients to see what we are doing for them and import showing feedback automatically for them to view. Cons It doesn’t allow you to text from the system or send out mass emails or connect with an IDX feed. They’re philosophy is that there are better speciality programs for those features (ie mail chimp) so it recommends using those other products for those activities. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AN Anonymous User Consultant Information Technology and Services ### "Great Value — Makes A Huge Difference" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 10, 2021 Pros It really gets everyone on the same page and makes it possible to see everything going on at the same time really quickly. It's super intuitive. Cons It doesn't actually sell the houses — that would be great! Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. JL Jennifer L. Realtor Real Estate ### "It does everything " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 9, 2021 It has been wonderful, they are always available for help and are quick to take care of issues with the software. Pros It is a great data base, great for client interaction, and I love that I can track my numbers and production all in one place. Cons since I have been using this software there has not been anything that I do not like about it. It has been like having an assistant at all times. Reasons for choosing AFrame The ease of being able to do everything in one place. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. ES Edward S. Realtor Real Estate ### "The best one I've used" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 9, 2021 Real estate sales Pros This is a business management tool. Most software programs (CRMs) just keep a log of your contacts and interactions with them but rarely do they allow you to match the client with a property and track it through closing THEN allow you to run production reports to track sales, commissions, expenses, etc. Unlike what I used to do, this is my 1 source of client information and source data file. Instead of my phone and an Excel sheet and whatever else, this is it. Cons I have found very few 'issues' that I didn't like honestly. I have made suggestions over the time I have used it and found out they already had a solution so it was 'operator error.' The other suggestions I have made have been received and implemented. It keeps getting better. Alternatives considered [Salesforce Service Cloud](https://www.capterra.com/p/136189/Salesforce/) [TOP PRODUCER](https://www.capterra.com/p/152143/Top-Producer-CRM/) [Referral Maker CRM](https://www.capterra.com/p/161832/Referral-Maker-CRM/) Reasons for choosing AFrame Ease of use ... cost ... business tracking ... team production tracking Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. DR Dana R. Realtor Real Estate ### "User friendly Tool to make Realtor world Easier" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 9, 2021 Excellent Though with our large firm we have lots of tools, Aframe by far is all in one for me and so much easier to use. Moxie is not user friendly for data base management were as S frame is. Been using 15 years and would be lost without my Aframe Dash board Pros The ability to have all in one place for quick reference. The ability to track and write down activity. reports to clients Cons Harder to do drop mailings . For this I use Mail Chimp. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/251328/A-Frame-CRM/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.