# Salesforce for Retail Software Pricing, Alternatives & More 2026 | Capterra > With the help of Capterra, learn about Salesforce for Retail Software - reviews, pricing plans, popular comparisons to other Customer Journey Mapping Tools products and more. Source: https://www.capterra.com/p/251959/Salesforce-Retail-CRM --- # Salesforce for Retail Software Review 2026: Features, Integrations, Pros & Cons Last updated on March 13, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Independent research methodology Capterra’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/) [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) Salesforce for Retail ## What is Salesforce for Retail? Connect physical and digital shopping for a seamless customer experience with Salesforce for mass merchants and department stores. Unify your customer journey with commerce that’s agile, scalable, and trusted. Empower store associates with digital tools and data to engage shoppers from check-in to checkout. ## What is Salesforce for Retail used for? [Customer Journey Mapping Tools](https://www.capterra.com/customer-journey-mapping-tools-software/)[Personalization](https://www.capterra.com/personalization-software/)[Display Advertising](https://www.capterra.com/display-advertising-software/) Top alternative Featured Overall rating Based on 12 user reviews Reviews sentiment Positive \- Neutral \- Negative \- Starting price $25 Flat Rate, Per Month Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Salesforce for Retail?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=http://www.salesforce.com&name=Salesforce for Retail) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Salesforce for Retail 4.5 (12) VS. [4.5 (4,453)](https://www.capterra.com/p/152373/HubSpot-CRM/reviews/) Starting Price $25 Flat Rate, Per Month Starting Price $20 Per User, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.3 (12) Ease Of Use 4.4 (4,354) Value For Money 4.2 (11) Value For Money 4.3 (3,489) Customer Service 4.5 (11) Customer Service 4.4 (3,497) ## Salesforce for Retail alternatives [4.4 (18,769)](https://www.capterra.com/p/61368/Salesforce/reviews/) Starting price $25.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 90% of reviewers rated it above 4 stars [4.3 (6,967)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/) Starting price $14.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 85% of reviewers rated it above 4 stars Highest Rated [4.7 (727)](https://www.capterra.com/p/204998/Bigin-by-Zoho-CRM/reviews/) Starting price $7.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 98% of reviewers rated it above 4 stars [4.2 (1,296)](https://www.capterra.com/p/135618/Odoo/reviews/) Starting price $31.10 Per User, Per Month Pricing Options Free Trial Free Version User Rating 83% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/251959/Salesforce-Retail-CRM/alternatives/) ## Features Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically. Reporting/Analytics 4.6 (9) 44.44% of 9 reviewers that rated this feature as important or highly important View and track pertinent metrics to find patterns and gain insights from data Email Marketing 4.0 (7) 28.57% of 7 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns API 4.8 (4) 50.00% of 4 reviewers that rated this feature as important or highly important Application programming interface that allows for integration with other systems/databases CRM 4.3 (4) 50.00% of 4 reviewers that rated this feature as important or highly important Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system eCommerce Management 4.0 (4) 75.00% of 4 reviewers that rated this feature as important or highly important Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products Inventory Management 4.0 (4) 50.00% of 4 reviewers that rated this feature as important or highly important Track and manage inventory levels to maintain proper supply Salesforce for Retail 45 features Dashboard to view the status of ongoing processes, identify current incidents and track past activities Application programming interface that allows for integration with other systems/databases Display advertising and marketing messages to users based on their browsing history and preferences Track and interpret campaign performance metrics Manage and track all internal and external communication conducted via calls, email, text, or chat Manage, organize, and store contact information Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system A collection of customer information such as contact details, demographics, previous interactions, etc. Access previous interactions or concerns to maintain customer relationships Record customer information, purchase history, and other notes Process of dividing customers into groups based on common characteristics Track products that are for sale at a reduced price or part of coupon promotions Create, distribute, and/or monitor campaigns that include banners, overlays, rich media, and other display ads. Has a built-in eCommerce system or integrates with third-party systems to manage online sale of products Create and send email blasts/campaigns Form predictions based on past and present data/trends Track interaction history by documenting conversations for contacts Track and manage inventory levels to maintain proper supply Maintain and control the stock level of inventory Track and monitor inventory items, such as raw materials, unfinished goods, and ready-to-sell items Store information about leads or contacts and track, manage and nurture them throughout the sales process Ability to chat online in real time Offer prizes, discounts, and other incentives for customers to earn reward points on purchases and redeem them for future purchases Manage and handle various international currencies Manage and support multiple locations Manage and track customer orders for goods, investments, or any other purchases Adjust communications based on previous interactions or personal preferences Create, send, and track purchase orders and their statuses Analyze and gain insights into data in real-time Receive data and information in real time Active reporting of data and metrics Receive system updates as soon as any changes are made Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement Collection, analysis, and representation of numerical data and generation of reports to understand various patterns View and track pertinent metrics to find patterns and gain insights from data Tracking, organizing, and controlling retail inventory throughout the supply chain and sales process Track and facilitate returns of products sold Strategize and implement rewards for returning customers, employees and other members An order generated by a seller to a customer, containing details about products or services Reports specific to sales analysis for trends and strategies Manage and track orders being shipped to customers Manage the buying, selling, and holding of stocks Set up connections to third-party platforms to improve business processes Manage and track operations and inventory within warehouses Track and analyze information regarding website visitors Get Advice We can help you find the software with the features you need. Features 4.6 (12) 4.6 Based on 12 reviews ## Pricing Value for money 4.2 (11) Free Trial Basic $25.00 Flat Rate,Per Month Value for money 4.2 (11) 4.2 Based on 11 reviews ## Integrations [ Gmail](https://www.capterra.com/p/202338/Gmail/)[ Microsoft Outlook](https://www.capterra.com/p/227138/Microsoft-Outlook/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.5 (11) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.5 (11) 4.5 Based on 11 reviews ## User reviews Overall rating 4.5 Based on 12 reviews Filter by rating 5(6) 4(6) 3(0) 2(0) 1(0) Mentioned topic Sorted by most recent GB Gabriel B. Job cost manager Civil Engineering ### "A must try Love it !" 4.0 Overall Rating 4.0 4.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 April 25, 2025 My experience has been short of amazing. I always tell others I meet who are in the same line of work that this is a must have. Pros For me it has been one of the best rewards program for retail and I have been in the industry for a long time. Cons I really dont have any cons about the program. It was easy to use since the very first day. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. AU Anonymous User Customer service representative Real Estate ### "Best for Cx interaction " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 0.0 0.0 Likelihood to Recommend 10/10 December 1, 2022 Pros It’s allows me to document customer interaction easily Cons It could be difficult to understand at first use Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AK Adhya K. Developer Computer & Network Security ### "Salesforce and it's benefits " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 22, 2022 My overall experience is superb as it is easy to use and beginner friendly Pros Dashboards, Display Ad management and recommendations Cons Email marketing as I have not explored it much Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Aman Preet S. Developer Retail ### "How Salesforce retail CRM is better than its competitors " 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 5.0 5.0 Customer Service 3.0 3.0 Likelihood to Recommend 8/10 July 13, 2022 Overall experience is mixed up as on the one side being it's pros is visionary and durable at the same time it is costly , complex and provide poor customer support. Pros Salesforce retail CRM has been marked as World's No.1 CRM and it stood up with the title it has. I'm quite impressed with its policy of long term vision and executing the same. Alongside better strategic acquisitions that none other CRM softwares are providing for long term. Cons Being a premium CRM software it is very expensive in a long term along with that the configuration and setups are often complex as well as time consuming lastly we as a team has suffered with poor customer support. Switched from [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) [CRMNEXT](https://www.capterra.com/p/118388/CRMnext/) [Zendesk Suite](https://www.capterra.com/p/164283/Zendesk/) CRMnext, Zendesk and Zoho CRM lacks the durability which is way better in the case of Salesforce retail CRM alongside it has better reputation with strategies acquisition which we are experiencing in here. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Raul S. Account Director Marketing and Advertising ### "Engage customers and earn loyalty" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 July 4, 2022 Pros You can leverage your business insights to win new customers and build lifetime loyalty by accessing and optimizing their data and customizing messaging and creative. Cons The integrations are sometimes complex which makes it not an ideal solution for small projects, for this reason and for the economic one. Switched from [Zoho CRM](https://www.capterra.com/p/155928/Zoho-CRM/) [Pipedrive](https://www.capterra.com/p/132666/Pipedrive/) [NetSuite](https://www.capterra.com/p/135757/NetSuite/) [Base CRM](https://www.capterra.com/p/219239/Base-CRM/) Alternatives considered [NetSuite](https://www.capterra.com/p/135757/NetSuite/) [Base CRM](https://www.capterra.com/p/219239/Base-CRM/) Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. AS Akshay S. AE Internet ### "Salesforce : Manage your customers with ease" 4.0 Overall Rating 4.0 4.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 June 29, 2022 My overall experience is pretty good and it enables me to manage my customer and their data so that I can personalize their journey with us and help getting more revenue and provide best value to our clients. Pros All the information around individual accounts and customers that help in doing business everyday Cons As the software is pretty heavy in itself, it takes a couple of seconds sometime to load and show us the results that we are looking for. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Gustavo O. Account Manager Financial Services ### "Essential tool in your Tech Stack" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 24, 2022 Overall I've learned that this is an essential tool in our tech stack. Without it our sales organization would not be able to operate. We are excited to continue using this tool. Pros What our sales team likes the most about Salesforce Retail CRM is their 24/7 customer support. We use this tool daily. Without this tool, our organization would not be able to function. It is essential in our tech stack and we greatly appreciate all the support we receive from their team when we have issues. Issues are rare. Cons I understand that this tool can be expensive. It is probably not the best for smaller organizations. Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Abhishek K. Area Sales Manager Real Estate ### "Incredible CRM to use" 4.0 Overall Rating 4.0 4.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 March 21, 2022 Great Experience Pros 1\. Ease of use 2. Detailed implementation 3. Task management 4. Work flow management Cons 1\. Too costly for licence 2. Implementation is slow Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Akanksha R. Vendor Management Lead Apparel & Fashion ### "The best CRM that i have ever used" 5.0 Overall Rating 5.0 5.0 Ease of Use 3.0 3.0 Features 4.0 4.0 Customer Service 4.0 4.0 Likelihood to Recommend 9/10 March 21, 2022 It was a good experience overall Pros 1\. Detailed reporting. 2. They have test environment to test the cases & scenarios 3. UI/UX. 4. Lots of plugins Cons 1\. The price is very expensive. 2. Support from Salesforce is not that great. 3. The Sales team don't negotiate during purchasing Review source Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication. Shivakumar Y. Major Account Manager Human Resources ### "The Best CRM out there" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 4.0 4.0 Likelihood to Recommend 10/10 March 10, 2022 SF is the best CRM that i ever used. It's just amazing. Only Pricing is its downside. Pros 1\. Integrations. 2. UI/UX. 3. Plugins availability Cons 1\. Price is very high. 2. Support could have been better 3. Implementation is too long Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/251959/Salesforce-Retail-CRM/reviews/) Independent research methodology Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology. [Learn more](https://www.capterra.com/resources/proprietary-data-research/) How Capterra verifies reviews Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI. [Learn more](https://www.capterra.com/resources/how-we-verify-reviews/) How Capterra ensures transparency Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website. [Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)