--- title: "Decode Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about Decode Software - reviews, pricing plans, popular comparisons to other Market Research products and more." source_url: "https://www.capterra.com/p/252178/Decode/" page_type: "product" language: "en" --- # Decode Software Review 2026: Features, Reviews, Integrations, Pros & Cons Last updated on September 11, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support) Decode ## What is Decode? Entropik's Decode is an integrated Human Insights AI Platform that replaces fragmented research stacks with a single, comprehensive solution. By unifying consumer research, user experience testing, predictive creative analytics, and insights management with Emotion AI, Behavior AI, and Generative AI, Decode delivers faster, more actionable insights across the entire customer journey. Complete Research Suite: Consumer Insights: AI-powered surveys, qualitative research, diary studies, and shopper behavior analysis using Emotion AI and Behavior AI User Experience Research: Remote user testing, journey mapping, wireframe validation, and live website optimization Predictive Creative Analytics: Real-time eye-gaze tracking, attention measurement, and creative optimization with advanced Neuro AI Insights Intelligence Hub: AI Copilot powered by Generative AI that automatically analyzes research data, calls, and documents to generate actionable recommendations ## What is Decode used for? [Customer Experience](https://www.capterra.com/customer-experience-software/)[User Experience (UX)](https://www.capterra.com/ux-software/)[Live Chat](https://www.capterra.com/live-chat-software/) Top alternative Featured Overall rating Based on 0 user reviews Reviews sentiment Positive \- Neutral \- Negative \- ### Starting price Free trial available Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for Decode?[Manage this product listing](https://www.g2.com/products/entropik-decode/claim_requests/new?auto=true) ## Decode Overview Updated September 2026 AI summary Decode offers live chat and user research capabilities for organizations of all sizes, combining real-time consumer-facing chat, customizable branding, and analytics. With features such as AI Copilot, generative AI, screen sharing, and survey tools, it supports feedback collection and insight generation. Deployment is available via cloud, web, and Android, with integration and collaboration options. ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### Decode 0.0 VS. [4.7 (267)](https://www.capterra.com/p/150695/Lucky-Orange/reviews/) Starting Price Contact vendor Starting Price $39 Flat Rate, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 0.0 (0) Ease Of Use 4.6 (542) Value For Money 0.0 (0) Value For Money 4.6 (377) Customer Service 0.0 (0) Customer Service 4.7 (301) ## Decode alternatives [Hotjar](https://www.capterra.com/p/163516/Hotjar/) [4.6 (545)](https://www.capterra.com/p/163516/Hotjar/reviews/) Starting price $39.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/163516/Hotjar/) [Lyssna](https://www.capterra.com/p/178766/UsabilityHub/) [4.6 (87)](https://www.capterra.com/p/178766/UsabilityHub/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/178766/UsabilityHub/) [User Interviews](https://www.capterra.com/p/169122/User-Interviews/) [4.3 (32)](https://www.capterra.com/p/169122/User-Interviews/reviews/) Starting price $49.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 88% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/169122/User-Interviews/) [Lightster](https://www.capterra.com/p/10018060/Lightster/) [4.7 (9)](https://www.capterra.com/p/10018060/Lightster/reviews/) Starting price $50.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 100% of reviewers rated it above 4 stars [Learn More](https://www.capterra.com/p/10018060/Lightster/) ## FAQs about Decode Overview ### What company size and specific industries is Decode built for? Decode is designed for enterprise brands and market research firms in consumer packaged goods, fast-moving consumer goods, retail, e-commerce, financial services, and healthcare. It is built for large organizations that need research capabilities across these sectors rather than for small businesses or general-purpose teams. Features and Usability ### What are the key features of Decode? Decode offers survey builder tools, survey/poll management, and customizable questions, fields, templates, and branding for feedback collection. It also includes usability testing features such as screen sharing, screen activity recording, video recording/transcriptions, user journeys, heatmaps, and interaction tracking, plus reporting, analytics, and segmentation. Integrations ### Which third-party tools and platforms does Decode integrate with? Decode integrates with 7 third-party tools and platforms, including Slack, Google Drive, Zoom Workplace, Figma, Cint, Dynata Insights Platform, and Toluna Start. Its catalog covers collaboration, file storage, design, and market research workflows, giving teams a set of direct connections across common business and research tools. Getting Started and Support ### What training and onboarding options does Decode offer? Decode provides live online sessions, webinars, documentation, and videos to help teams get started. Live online sessions and webinars support guided instruction, while documentation and videos offer self-paced reference materials for setup, feature review, and ongoing learning. Getting Started and Support ### What customer support options does Decode offer? Decode provides Email/Help Desk, FAQ/Forum, Knowledge Base, 24/7 Live Rep, and Chat. These channels give users several ways to find answers or contact support, including self-service resources and direct assistance at any hour. ## Features AI summary Based on 6,967 Market Research reviews According to Capterra reviewers, these are the live chat features buyers prioritize most when evaluating a solution: - **Chat/Messaging** (**54%** of reviewers rated this feature as critical) - **Real-Time Notifications** (**51%**) - **Multi-Channel Communication** (**44%**) Decode focuses on other live chat capabilities that reviewers also consider important, including **Real-time Consumer-facing Chat** (**43%**) and **Transcripts/Chat History** (**36%**). Together, these features help businesses support direct customer conversations as they happen while keeping a record of past interactions, allowing teams to respond faster, maintain context, and improve service quality over time. A/B Testing Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness Access Controls/Permissions Define levels of authorization for access to specific files or systems Activity Dashboard Dashboard to view the status of ongoing processes, identify current incidents and track past activities AI Copilot A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users Alerts/Notifications Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges API Application programming interface that allows for integration with other systems/databases Decode 62 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Access Controls/Permissions: Define levels of authorization for access to specific files or systems - Activity Dashboard: Dashboard to view the status of ongoing processes, identify current incidents and track past activities - AI Copilot: A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users - Alerts/Notifications: Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges - API: Application programming interface that allows for integration with other systems/databases - Behavior Tracking: Track visitors'/audience's responses across web pages and other optimized content - Benchmarking: Compare key metrics for the business against prominent players in the industry - Charting: Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc. - Collaboration Tools: Provides a channel for team members to share AI models, media files, communicate, and work together - Commenting/Notes: Leave comments and notes on documents for others to view - Conditional Logic: Capability of a software or system to make decisions and perform actions based on specified conditions - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Customizable Branding: Add customized logos and colors to align with company branding - Customizable Fields: Customize data fields to support various needs and use cases - Customizable Questions: Tailored or customizable questions for more targeted and relevant data collection - Customizable Reports: Alter the layout and content of reports - Customizable Templates: Pre-designed layouts that can be customized to match preferences and requirements - Data Import/Export: Import and export data to and from software applications - Data Visualization: Graphical representation of data - Design Management: Collaborate on creating a product by sharing and adjusting designs through a shared portal - Engagement Tracking: Tracks metrics that provide insight into how a user interacts with any interface or product - Face-to-Face: Market research conducted via in-person interviews - For Mobile: Compatible with mobile devices - For Websites: Software is used for working on online pages - Generative AI: Use AI to generate content in the form of text, images, videos, etc. - Heatmaps: A visual display that uses a color spectrum to show how visitors interact with areas of a web page - Interaction Tracking: Track interaction history by documenting conversations for contacts - Monitoring: Observe and track the demand, usage, progress or quality of a system, product, or user - Multi-Channel Distribution: Multiple channels (email, web link, or social media) to distribute products, services, or surveys to customers - Multi-Language: Manage and support multiple languages - Multiple User Accounts: Allow multiple users with individual logins and varying permissions to use the same account, software, portal, or service - Panel Management: Conduct and manage panel discussions for the purpose of market research - Quantitative Metrics: Metrics that are measured statistically. - Question Branching: Survey design technique that directs respondents to different questions based on their previous answers - Question Library: Pre-written repository of questions that can be reused within a course or for assessment or interviews - Real-Time Analytics: Analyze and gain insights into data in real-time - Real-Time Reporting: Active reporting of data and metrics - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Screen Activity Recording: Capture what is happening on a computer screen - Screen Sharing: Digitally share screen view with others - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Sentiment Analysis: Categorize emotions expressed and identify if they are positive, negative or neutral - Single Sign On: Allow users to access multiple services after entering their login credentials once - SSL Security: Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access - Statistical Analysis: Apply statistical/mathematical models to sets of data - Survey Builder: Create and manage surveys - Survey Sample Management: Manage sample of audience for conducting market research surveys - Survey/Poll Management: Create and administer polls and surveys - Surveys & Feedback: Gauge satisfaction and receive information for improvement and success - Tagging: Attach digital tags to documents and assets for identification, search, or monitoring purposes - Template Management: Create, save, and re-purpose templates for emails, forms, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Transcripts/Chat History: View messages sent by both parties during the chat conversation - Trend Analysis: Review data from past periods to reveal recurring tendencies and predict future performance - Usability Testing: Process of evaluating a product or website by testing it with representative users. - User Journeys: Track user's interaction with the prototype - User Management: Manage user accounts, profiles, roles, permissions, and other details across applications, devices or networks - User Research Analysis: Analyze and gain insights into user experience - Video recording/Transcriptions: Recorded video session of the tests - Visual Analytics: Interact with data visualization elements, such as charts and graphs, to drill down into data --- Get Advice We can help you find the software with the features you need. ## Pricing ### Starting price Free trial available ## Integrations [ Google Drive](https://www.capterra.com/p/161425/Drive/)[ Slack](https://www.capterra.com/p/135003/Slack/)[ Zoom Workplace](https://www.capterra.com/p/144037/Zoom-Video-Conferencing/)[ Figma](https://www.capterra.com/p/175027/Figma/)[ Toluna Start](https://www.capterra.com/p/79183/PanelPortal/)[ Cint](https://www.capterra.com/p/119081/Cint/)[ Dynata+ Platform](https://www.capterra.com/p/184633/Samplify/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. 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