--- title: "LeadPost Software Pricing, Alternatives & More 2026 | Capterra" description: "With the help of Capterra, learn about LeadPost Software - reviews, pricing plans, popular comparisons to other Lead Nurturing products and more." source_url: "https://www.capterra.com/p/252261/LeadPost/" page_type: "product" language: "en" publication_date: "2026-09-28" --- # LeadPost Software Review 2026: Features, Integrations, Pros & Cons Last updated on September 28, 2026 Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews) LeadPost ## What is LeadPost? LeadPost maximizes the value of your marketing campaigns by transforming your anonymous website traffic into actionable leads. Designed for agencies and their diverse clientele, LeadPost empowers businesses to identify their website visitors without requiring form submissions or direct interactions. Our cutting-edge software goes beyond traditional analytics, offering a comprehensive suite of tools to engage potential customers across multiple channels. ## What is LeadPost used for? [Lead Nurturing](https://www.capterra.com/lead-nurturing-software/)[Lead Capture](https://www.capterra.com/lead-capture-software/)[Lead Generation](https://www.capterra.com/lead-generation-software/) Top alternative Featured Overall rating Based on 27 user reviews Reviews sentiment Positive 96% Neutral 4% Negative 0% Starting price $249 Flat Rate, Per Month Free trial available Free version not included Capterra Shortlist charts the highest-rated and most popular products... Our "Best of" badge program showcases products with the highest ratings... Our "Best of" badge program showcases products with the highest ratings... Do you work for LeadPost?[Manage this product listing](https://www.g2.com/products/leadpost/claim_requests/new?auto=true) ## Compare with a popular alternative Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status. ### LeadPost 4.9 (27) VS. [4.7 (837)](https://www.capterra.com/p/153508/Omnisend/reviews/) Starting Price $249 Flat Rate, Per Month Starting Price $16 Usage Based, Per Month Free Trial Free Version Pricing Options Free Trial Free Version Ease Of Use 4.8 (27) Ease Of Use 4.6 (836) Value For Money 4.8 (25) Value For Money 4.5 (736) Customer Service 4.9 (24) Customer Service 4.6 (708) ## LeadPost alternatives [4.6 (912)](https://www.capterra.com/p/178819/EngageBay-Marketing/reviews/) Starting price $14.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 97% of reviewers rated it above 4 stars [4.3 (167)](https://www.capterra.com/p/130199/LeadSquared/reviews/) Starting price Contact vendor for pricing Pricing Options Free Trial Free Version User Rating 86% of reviewers rated it above 4 stars [4.7 (249)](https://www.capterra.com/p/252928/Popl/reviews/) Starting price $7.99 Per User, Per Month Pricing Options Free Trial Free Version User Rating 94% of reviewers rated it above 4 stars [4.2 (1,009)](https://www.capterra.com/p/113540/Bitrix24/reviews/) Starting price $69.00 Per User, Per Month Pricing Options Free Trial Free Version User Rating 82% of reviewers rated it above 4 stars [View all alternatives](https://www.capterra.com/p/252261/LeadPost/alternatives/) ## FAQs about LeadPost Overview ### Which roles and teams benefit most from LeadPost? LeadPost is most used by business owners, CEOs, and other executive leaders who want to identify website visitors and assess lead-generation activity. Marketing teams, digital strategists, and media planners use it to connect anonymous traffic with follow-up campaigns, while sales and real estate professionals prioritize prospects for outreach. Answer based on 27 reviews Overview ### What company size and industries is LeadPost built for? LeadPost is for small digital marketing agencies, with 93% of reviewers from small businesses and Marketing and Advertising representing 37%. It also serves midsize businesses (7%) and users in Real Estate (15%) and Construction (7%), primarily for converting anonymous website visitors and supporting lead nurturing. Answer based on 27 reviews Features and Usability ### What are the key features of LeadPost? LeadPost offers website visitor tracking, identification, and behavioral targeting, plus geotargeting and CRM data management. It also includes lead capture, lead generation, lead qualification, and lead nurturing, along with campaign management, segmentation, email tracking, reporting and analytics, and third-party integrations. Integrations ### Which third-party tools and platforms does LeadPost integrate with? LeadPost integrates with 10 third-party tools for email marketing, CRM, and support, including Mailchimp, HubSpot CRM, Salesforce Starter, Klaviyo, Constant Contact, GetResponse, AWeber, Campaign Monitor by Marigold, Zendesk Sell, Robly, and Zapier. Answer based on 3 reviews Getting Started and Support ### What training and onboarding options does LeadPost offer? LeadPost provides documentation and videos to help teams get started. Documentation offers written reference material for setup and product guidance, while videos support visual walkthroughs that users can review at their own pace. Getting Started and Support ### What customer support options does LeadPost offer? LeadPost provides email/help desk, FAQ/forum, knowledge base, phone support, and chat. Reviewers describe customer and technical support as helpful, timely in response and action, and note that support has provided solid, actionable data. This suggests users generally receive practical help without unnecessary delay. Answer based on 2 reviews ## Features AI summary Based on 664 Lead Nurturing reviews Capterra data shows that buyers of lead nurturing software rank the following features as their top priorities: - **Engagement Tracking** (**75%** of reviewers rated this feature as critical) - **Campaign Management** (**53%**) - **Email Management** (**63%**) LeadPost includes **Campaign Management**, but it does not offer **Engagement Tracking** or **Email Management**. Instead, it provides other important capabilities that reviewers also rate highly, including **Drip Campaigns** (**58%**), **CRM** (**58%**), and **Email Marketing** (**65%**). These features can help teams manage ongoing outreach, keep lead data organized, and run email-based follow-up efforts, helping businesses stay consistent with prospect communication and move leads through the funnel more effectively. Campaign Management 4.5 (11) 72.73% of 11 reviewers that rated this feature as important or highly important Create a collection of marketing actions to complete specific goals and plan and analyze campaign results Drip Campaigns 5.0 (2) 100.00% of 2 reviewers that rated this feature as important or highly important Send automated marketing emails based on user actions over a predetermined period Email Marketing 5.0 (5) 40.00% of 5 reviewers that rated this feature as important or highly important Create and send email blasts/campaigns Lead Capture 5.0 (13) 53.85% of 13 reviewers that rated this feature as important or highly important Automatically identify and save contact information of potential customers Lead Engagement 4.6 (8) 75.00% of 8 reviewers that rated this feature as important or highly important Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels Lead Qualification 5.0 (8) 25.00% of 8 reviewers that rated this feature as important or highly important Score a lead on their quality or likelihood to buy based on certain behaviors LeadPost 35 features ### All Features - A/B Testing: Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness - Activity Tracking: Track and document all activities across devices, networks, and other systems - Campaign Analytics: Track and interpret campaign performance metrics - Campaign Management: Create a collection of marketing actions to complete specific goals and plan and analyze campaign results - Campaign Scheduling: Set campaign schedules by selecting start, pause, and end dates - Campaign Segmentation: Group campaigns by project, client, or campaign for better management. - Contact Database: Centralized database of stakeholders and their contact information such as names, address, phone number etc. - CRM: Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system - Customer Segmentation: Process of dividing customers into groups based on common characteristics - Dashboard: Assembly of graphs and charts for visualizing and tracking statistics/metrics - Data: Establish benchmarking data to create an accurate set of metrics to compare with program results. - Data Import/Export: Import and export data to and from software applications - Drip Campaigns: Send automated marketing emails based on user actions over a predetermined period - Email Marketing: Create and send email blasts/campaigns - Email Tracking: Track delivered, received, and opened emails - Features: Provides features to create and manage lists of potential customers - Identification: Identifies the visitor, tracks the pages that they are visiting, and the time they are spending on each page - Lead Capture: Automatically identify and save contact information of potential customers - Lead Engagement: Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels - Lead Generation: Manage the process of attracting and converting business prospects into leads - Lead Notifications: Real-time alerts or notifications that inform teams about new leads or prospects - Lead Nurturing: Engage with a lead throughout the sales process by actively providing information - Lead Qualification: Score a lead on their quality or likelihood to buy based on certain behaviors - Multi-Campaign: Manage multiple campaigns in one system - Multi-Channel Marketing: Coordinate marketing efforts across channels (email, landing pages, social media, etc.) - Personalization: Adjust communications based on previous interactions or personal preferences - Prospecting Tools: Tools designed to streamline the process of lead generation and management for sales teams - Reporting & Statistics: Collection, analysis, and representation of numerical data and generation of reports to understand various patterns - Reporting/Analytics: View and track pertinent metrics to find patterns and gain insights from data - Search/Filter: Search and filter data across systems to locate required information by entering keywords or certain criteria - Social Media: Integrates with social media platforms to collect customer posts that mention or display a particular brand - Social Media Integration: Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc. - Third-Party Integrations: Set up connections to third-party platforms to improve business processes - Visitor Tracking: Track visitors and purpose of visits - Websites: Captures form submissions from existing forms on websites or landing pages --- Get Advice We can help you find the software with the features you need. Features 4.7 (27) 4.7 Based on 27 reviews ## Pricing Value for money 4.8 (25) Free Trial [View pricing plan details](https://www.capterra.com/p/252261/LeadPost/pricing/) B2C $249.00 Flat Rate,Per Month B2B $349.00 Flat Rate,Per Month Value for money 4.8 (25) 4.8 Based on 25 reviews ## Integrations [ HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[ Zapier](https://www.capterra.com/p/130182/Zapier/)[ Constant Contact](https://www.capterra.com/p/31898/Constant-Contact/)[ Klaviyo](https://www.capterra.com/p/156699/Klaviyo/)[ GetResponse](https://www.capterra.com/p/153948/GetResponse/)[ Campaign Monitor by Marigold](https://www.capterra.com/p/76928/Campaign-Monitor/)[ Robly](https://www.capterra.com/p/149327/Robly/)[ AWeber](https://www.capterra.com/p/95949/AWeber-Email-Marketing/) Connect with a Capterra advisor for a free 15-minute consultation Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs. ## Support, customer service and training options Customer Service 4.9 (24) Support - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - 24/7 (Live rep) - Chat Training - In Person - Live Online - Webinars - Documentation - Videos Deployment - Web - Android - iPhone/iPad Typical users - Freelancers - Small businesses - Mid size businesses - Enterprises Customer Service 4.9 (24) 4.9 Based on 24 reviews ## User reviews Overall rating 4.9 Based on 27 reviews Filter by rating Counts reflect reviews available in this feed. 5(24) 4(2) 3(1) 2(0) 1(0) Mentioned topic Recent reviews first, then most helpful Stephen G. Online Search Strategist Used the software for: Less than 1 year ### "LeadPost Helps Me Discover Leads for Clients" 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 8/10 March 27, 2023 The customer and technical support have be helpful and timely in response and action. Pros That we get several leads for both B2B and B2C that have proved valuable. It has enhanced the value-add that my business can offer. Cons The setup can be cumbersome. It could be a bit more clear, including the user interface. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Owner Used the software for: Less than 1 year ### "Badass Solution" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 January 4, 2024 Amazing tool, it gives us actionable and reliable data very fast. Pros The customer support and the the data that was provided was solid and actionable Cons the learning curve is a little tough, but after figuring it out, its amazing Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Marketing Used the software for: Less than 1 year ### "Lead Post" 3.0 Overall Rating 3.0 3.0 Ease of Use 4.0 4.0 Features 3.0 3.0 Customer Service 4.0 4.0 Likelihood to Recommend 7/10 May 12, 2022 It is ok. Too many personal emails are being captured and getting little traction when following up with additional emails. Pros Fairly easy to implement, use and report. Cons There should be a way to save filters in the reporting instead of selecting the same filters for each report. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer Digital Strategist Used the software for: Less than 1 year ### "I almost do not want the word to get out about this awesome tool." 5.0 Overall Rating 5.0 5.0 Ease of Use 4.0 4.0 Features 4.0 4.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 August 18, 2023 It took me awhile to convert over to LeadPost. I had been working with a similar platform and was searching support when I the website. The Headposts staff is knowledgeable, patient and responsive.The client value it tremendous. Pros The ability to append additional date fields and the option of B2C and B2B format. Cons The dashboard is user friendly, but austere in its design. All in all the functionally is solid. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer GM Used the software for: Less than 1 year ### "Finally a solution for lead bounces and mail. " 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 9/10 May 22, 2022 They definitely know their technology. We work in the health and wellness field and I was a little worried about running afoul of privacy regulations but we were fine. We had many customers thank us for reminding them about searching for and finding our site with a postcard. I think the key is serving up a compelling offer a few days after they were on our website. Their customer service is phenomenal. We never had a problem that wasn't addressed and fixed immediately. Pros When I first heard that I could incorporate a solution of capturing website bounces and reengage with them through the mail I didn't believe it. No one was doing this in my market. This technology combined with a compelling offer significantly boosted our overall conversion rate as compared to past campaigns without LeadPost. Cons Ha. Not much. I did tease them about hiding the login button at the bottom of their page. They may have fixed this. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Amanda T. CEO Used the software for: Less than 1 year ### "This has been a Marketing Game Changer" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 17, 2022 Pros I love that this software allows even small businesses with low marketing budgets to enjoy the benefits of remarketing to site visitors who do not convert on the first visit. It is such an amazing tool and charging per lead instead of a large monthly fee is genius! Cons The emails stopped coming to me for some reason, so I am no longer getting the weekly digests. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RB Rick B. CEO Used the software for: Less than 1 year ### "My LeadPost Review" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 October 10, 2023 Capturing a significant amount of missed leads daily that I can reach out to with another offer we are launching. Pros I found this product to be incredibly easy to setup and started to see instant results. I had never realized how many visitors bounce from my site, but now I can capture that lead and reach back out. Cons I've only used it for a short time, but so far I am very happy with all aspects. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. Evan W. CEO Used the software for: Less than 1 year ### "LeadPost is a must for B2B sales." 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 18, 2023 It's a winner to be honest. I love it. Pros The leads it capture are very accurate. The contact data is very accurate. Cons nothing really. It's a great service in my opinion. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. RE Reviewer President Used the software for: I used a free trial ### "Review of LEad Post test" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 July 3, 2023 Very good. Account executives are excellent. Pros It worked as promised. No fuss, no muss. Cons I liked everything. No issues here. Worked as promised. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. David J V. CEO Used the software for: Less than 1 year ### "If leads matter to your business" 5.0 Overall Rating 5.0 5.0 Ease of Use 5.0 5.0 Features 5.0 5.0 Customer Service 5.0 5.0 Likelihood to Recommend 10/10 May 11, 2022 The team was responsive and offered an onboarding experience that was very helpful. Pros What's amazing is the ability to accurately provide leads that visit your website without no friction Cons There's not much we don't like but we suggest a hosted email autoresponder integration option. Review source Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication. [View all Reviews](https://www.capterra.com/p/252261/LeadPost/reviews/) ## Top-rated software of 2026 ### Fill out the form and we'll send a list of the top-rated software based on real user reviews directly to your inbox.