# Spoki Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Spoki Software - reviews, pricing plans, popular comparisons to other Marketing Automation products and more.

Source: https://www.capterra.com/p/252301/Spoki

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# 

 Spoki Software Review 2026: Features, Integrations, Pros & Cons

Last updated on March 13, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

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[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Spoki

## What is Spoki?

Spoki simplifies and optimizes business operations by automating notifications,marketing, sales and costumer care communications via the Whatsapp channel guaranteeing consequently more conversions. Spoki allows to: - manage marketing operations on the platform, from CRM to the creation of funnels - send automated mass advertising messages, inserting buttons - create campaign and analyze statistics - integrate with external software, such as email automation and e-commerce platforms

## What is Spoki used for?

[Marketing Automation](https://www.capterra.com/marketing-automation-software/)[Conversational Marketing Platform](https://www.capterra.com/conversational-marketing-platform-software/)[Social Selling](https://www.capterra.com/social-selling-software/)

Top alternative

Featured

Overall rating

Based on 45 user reviews

Reviews sentiment

Positive

89%

Neutral

4%

Negative

7%

Starting price

€399

Usage Based, One Time

Free trial  
available

Capterra Shortlist charts the highest-rated and most popular products...

Our "Best of" badge program showcases products with the highest ratings...

Our "Best of" badge program showcases products with the highest ratings...

Do you work for Spoki?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://nextai.it/&name=Spoki)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Spoki

4.4 (45)

VS.

[4.3 (6,972)](https://www.capterra.com/p/155928/Zoho-CRM/reviews/)

Starting Price

€399

Usage Based, One Time

Starting Price

$14

Per User, Per Month

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (45)

Ease Of Use

4.2 (6,521)

Value For Money

4.3 (42)

Value For Money

4.3 (5,385)

Customer Service

4.4 (44)

Customer Service

4.1 (5,264)

## Spoki alternatives

[4.6 (3,439)](https://www.capterra.com/p/132996/brevo/reviews/)

Starting price

$9.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

94%

of reviewers

rated it above 4 stars

[4.5 (6,229)](https://www.capterra.com/p/171840/HubSpot-Marketing/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[4.7 (836)](https://www.capterra.com/p/153508/Omnisend/reviews/)

Starting price

$16.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

Highest Rated

[Systeme.io](https://www.capterra.com/p/198994/Systeme/)

[4.8 (2,127)](https://www.capterra.com/p/198994/Systeme/reviews/)

Starting price

$17.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

98%

of reviewers

rated it above 4 stars

[Learn More](https://www.capterra.com/p/198994/Systeme/)

[View all alternatives](https://www.capterra.com/p/252301/Spoki/alternatives/)

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Marketing Automation

4.2 (22)

50.00% of 22 reviewers that rated this feature as important or highly important

Automate workflows and trigger campaigns based on customer actions

Event Triggered Actions

3.8 (15)

53.33% of 15 reviewers that rated this feature as important or highly important

Predefined actions automatically performed on the occurance of specific events

Data Import/Export

3.7 (13)

23.08% of 13 reviewers that rated this feature as important or highly important

Import and export data to and from software applications

Engagement Tracking

3.3 (12)

33.33% of 12 reviewers that rated this feature as important or highly important

Tracks metrics that provide insight into how a user interacts with any interface or product

Lead Capture

3.8 (12)

58.33% of 12 reviewers that rated this feature as important or highly important

Automatically identify and save contact information of potential customers

Real-time Conversations

4.3 (11)

63.64% of 11 reviewers that rated this feature as important or highly important

Send and receive messages in real-time via an online communication channel

Spoki 54 features

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Track and document all activities across devices, networks, and other systems

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Application programming interface that allows for integration with other systems/databases

Create and automatically send premade copy in response to customer messages

Track and interpret campaign performance metrics

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Group campaigns by project, client, or campaign for better management.

Communicate using direct chat or messages within the system

AI-based platform which conducts a conversation via auditory or textual methods

Manage and track all internal and external communication conducted via calls, email, text, or chat

Configure existing workflows to meet your organization's needs

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Manage, organize, and store contact information

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

A collection of customer information such as contact details, demographics, previous interactions, etc.

Initiate interactions with customers by proactively starting conversations or providing informational content

Process of dividing customers into groups based on common characteristics

Provide online support for your customers through live chat or help desk functionality

Add customized logos and colors to align with company branding

Create unique call-to-actions to drive clicks (buttons, banners, graphics, etc.)

Customize data fields to support various needs and use cases

Import and export data to and from software applications

Content that alters based on the user's behavior, preferences, and interests, providing a personalized experience

Create and send email blasts/campaigns

Tracks metrics that provide insight into how a user interacts with any interface or product

Predefined actions automatically performed on the occurance of specific events

Group messaging lets multiple people carry on a group conversation

Automatically identify and save contact information of potential customers

Communicate with potential customers by distributing promotional/informational materials via social media, email or other channels

Manage the process of attracting and converting business prospects into leads

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Engage with a lead throughout the sales process by actively providing information

Ability to chat online in real time

Automate workflows and trigger campaigns based on customer actions

Access software remotely via mobile devices

Observe and track the demand, usage, progress or quality of a system, product, or user

Manage and support multiple languages

Send personal messages to clients or attendees

Analyze and gain insights into data in real-time

Send and receive messages in real-time via an online communication channel

Receive data and information in real time

Active monitoring of systems, applications, or networks

Notifications that are delivered to users as soon as an event occurs

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Search and filter data across systems to locate required information by entering keywords or certain criteria

Group leads or contacts based on their specific characteristics

Manage campaigns and track engagement for marketing efforts across social media channels

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Market event via social media tools

Attach digital tags to documents and assets for identification, search, or monitoring purposes

Set up connections to third-party platforms to improve business processes

Create, design and manage workflows for repetitive tasks

Get Advice

We can help you find the software with the features you need.

Features

4.3 (45)

4.3

Based on 45 reviews

## Pricing

Value for money

4.3 (42)

Free Trial

Free Version

[View pricing plan details](https://www.capterra.com/p/252301/Spoki/pricing/)

Starter

€0.00

Plus

€399.00

Usage Based,One Time

Professional

€799.00

Usage Based,One Time

Value for money

4.3 (42)

4.3

Based on 42 reviews

## Integrations

[

PayPal](https://www.capterra.com/p/207944/PayPal/)[

Shopify](https://www.capterra.com/p/83891/Shopify/)[

HubSpot CRM](https://www.capterra.com/p/152373/HubSpot-CRM/)[

Calendly](https://www.capterra.com/p/148036/Calendly/)[

Brevo](https://www.capterra.com/p/132996/brevo/)[

Stripe](https://www.capterra.com/p/123889/Stripe/)[

Pipedrive](https://www.capterra.com/p/132666/Pipedrive/)[

Zapier](https://www.capterra.com/p/130182/Zapier/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.4 (44)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.4 (44)

4.4

Based on 44 reviews

## User reviews

Overall rating

4.4

Based on 45 reviews

Filter by rating

5(30)

4(10)

3(2)

2(1)

1(2)

Mentioned topic

Sorted by most recent

AU

Anonymous User

Ricercatore

Market Research

### "Attenzione Spoki continua ad addebitare ler icariche anche dopo aver disabilitato l'account"

1.0

Overall Rating

1.0

1.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

1.0

1.0

Likelihood to Recommend

0/10

January 3, 2025

Dopo una inziale esperienza positiva, quando ho avviato attività di template di marketing, regolarmente autorizzati, l'account è stato bloccato e addirittura non mi è stato possibile rispondere o inviare msg di auguri per le feste! Una cosa scandalosa!

Pros

Scarsi a fronte dei vantaggi. Dopo una iniziale attività vantaggiosa con messagistica individuale, Spoki è risultata applicazione che presenta troppi vincoli quando viene utilizzata come sistema di Broadcasting per campagne di Marketing.

Cons

Sono stato Bannato senza ragioni oggettive e senza essere stato preavvisato. Hanno continuato ad addebitarmi ricariche nonostante l'account sia stato disabilitato e non riesco nè a mandare messaggi nè a riceverli.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

RT

Ramon T.

Tecnico Marketing

Automotive

### "Ottimo strumento di marketing"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

August 5, 2024

Abbastanza semplice e intuitivo, il support si presenta cordiale e preparato

Pros

Gestione delle chat e automazioni perfette

Cons

Il vecchio sistema di creazione delle automazioni

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

MG

Michael G.

Tatuatore

Arts and Crafts

### "Recensione Spoky"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 11, 2024

Pros

Le automazioni è i video con le spiegazioni dei vari processi

Cons

Eliminazione dei contatti selezionati, a volte non li elimina

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

SP

Simone P.

Cfo

Luxury Goods & Jewelry

### "Ottimo servizio "

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 4, 2024

Pros

Ottimo servizio , automazioni che aiutano il lavoro

Cons

Credito non si rinnova automaticamente.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

GM

Giovanna M.

Event planner

Entertainment

### "Spoki innovativo"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

June 19, 2024

Pros

Un modo semplice per raggiungere diversi acquirenti

Cons

Abbassamento della soglia qualità ingiustificata

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

June 28, 2024

Ciao Giovanna, Grazie per il tuo feedback. Una delle cose su cui Spoki lavora ogni giorno è fornire un’ esperienza utente quanto più semplice possibile. Per gestire la qualità account è una caratteristica ideata da Meta per far si che il canale Whatsapp resti libero da spam, ti lascio alcuni suggerimenti utili a gestirla: https://support.spoki.it/docs/regole-whatsapp/regole-per-evitare-il-ban-da-whatsapp/

AS

Alberto S.

amministratore

Consumer Goods

### "in fase di test"

4.0

Overall Rating

4.0

4.0

Ease of Use

3.0

3.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

7/10

June 8, 2024

Pros

che le persone stando alle statistiche leggono i messaggi in percentuale elevata

Cons

il prezzo, la lungaggine burocratica, non molto semplice da gestire

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

AT

Andrea T.

Account manager

Internet

### "Ottimo servizio per la gestione degli automatismi di Whatsapp"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 21, 2024

Pros

La facilità di utilizzo e la possibilità di personalizzazione degli automatismi e dei messaggi

Cons

Che alcune funzionalità sono solo premium

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

June 28, 2024

Grazie Andrea per averci fatto sapere la tua opinione su Spoki. Forniamo la possibilità di scegliere tra diversi piani proprio per adattarci alle esigenze di qualsiasi cliente. Se necessiti di funzionalità aggiuntive al tuo piano non esitare a contattarci, potrai acquistarla separatamente

RV

Riccardo V.

Project manager

Automotive

### "Molto semplice"

4.0

Overall Rating

4.0

4.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 21, 2024

Pros

Quello che mi piace è la semplicità di utilizzo e la possibilità di implementare azioni di marketing automation

Cons

L’applicazione funziona bene ma è difficile implementare nuove azioni tramite capire. Sarebbe bello se si potesse seguire dei corsi.

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

June 28, 2024

Ciao Riccardo, ci fa piacere che la tua esperienza con Spoki sia positiva.Nell’ambito della formazione Spoki in Dashboard trovi il corso di formazione e il manuale. Inoltre sono disponibili video riguardati alcune funzionalità su Youtube e inviamo periodicamente nuovi webinar gratuiti su specifiche tematiche. Ad ogni modo, non esitare a contattare il Custumer care, saremo felici di aiutarti

EP

Eleonora P.

Employee

Apparel & Fashion

### "Spoki è veramente molto utile "

5.0

Overall Rating

5.0

5.0

Ease of Use

3.0

3.0

Features

5.0

5.0

Customer Service

4.0

4.0

Likelihood to Recommend

10/10

May 20, 2024

Pros

1-Spoki risolve alcuni problemi di Whatsapp, come peer esempio la possibilità di inserire i nuovi numeri dal computer senza usare il telefono. 2-La possibilità di importare liste di clienti permette di risparmiare molto tempo. 3-La creazione di campagne è molto utile per programmare invii di mail massive

Cons

1-Non poter modificare i messaggi una volta inviati 2-Non poter cancellare i messaggi se sbagliati

Reasons for choosing Spoki

\-Molto più completo e semplice da utilizzare -L'assistenza pre e post vendita

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

June 28, 2024

Grazie Eleonora del tuo feedback, siamo felici che tu abbia trovato attraverso Spoki un modo di gestire più velocemente la tua quotidianità. Grazie anche per i suggerimenti che ci hai fornito, appena queste features saranno disponibili per Whatsapp API saremo sicuramente entusiasti nel poterle proporre ai nostri client

BD

Bruno D.

Marketing Automation Strategist

Marketing and Advertising

### "Best platform for WhatsApp with ActiveCampaign"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

May 20, 2024

Pros

Easy to use, great customer service. It's amazing to use with ActiveCampaign.

Cons

It's just great. Would be great to have also an app.

Alternatives considered

[Bird](https://www.capterra.com/p/160795/Bird/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

June 28, 2024

Hi Bruno, we are happy that you enjoyed our integration with Active Campaign, we try to simplify the way our customers use Spoki with their management system every day. If you need to use Spoki from a smartphone you can follow these steps and you will receive notifications as a traditional app: https://support.spoki.it/docs/piattaforma/introduzione-alla-piattaforma/

[View all Reviews](https://www.capterra.com/p/252301/Spoki/reviews/)

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Independent research methodology

Capterra's researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

[Learn more](https://www.capterra.com/resources/proprietary-data-research/)

How Capterra verifies reviews

Capterra carefully verified over 2.5 million+ reviews to bring you authentic software experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

[Learn more](https://www.capterra.com/resources/how-we-verify-reviews/)

How Capterra ensures transparency

Capterra lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. Capterra is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider's website.

[Learn more](https://www.capterra.com/resources/how-we-ensure-transparency/)