# SerpApi Reviews 2026. Verified Reviews, Pros & Cons | Capterra

> Is SerpApi the right Data Extraction solution for you? Explore 64 verified user reviews from people in industries like yours to make a confident choice.

Source: https://www.capterra.com/p/252831/SerpApi/reviews

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SerpApi

5 (64)

[View alternatives](https://www.capterra.com/p/252831/SerpApi/alternatives/)

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. [Learn more](https://www.capterra.com/our-story/)

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Last updated March 13th, 2026

# Reviews of SerpApi

Ease of use

4.9

Customer Service

5.0

## Pros and Cons in Reviews

Amirreza R

CEOInformation Services, 2 - 10 employeesUsed the software for: 6-12 months.

“It is especially useful for data extraction and web scraping tasks, and it saves a lot of time compared to building everything from scratch.“

March 24, 2026

EP

Ed P

Co-founderRetail, 11 - 50 employeesUsed the software for: Less than 6 months.

“You can't use their proxies to directly grab HTML data from random sites.“

November 19, 2024

MN

Murelh N

Web developerInternet, Self-employedUsed the software for: Less than 6 months.

“The JSON file it provides is rich with datas.“

November 24, 2025

SM

Shyam M

CTOComputer Software, 2 - 10 employeesUsed the software for: 6-12 months.

“I didnt find any thing that needs to be improved significantly. If there are any minor issues ( as they are with any product), just talking to their chat support will help resolving it.“

September 21, 2023

Amirreza R

CEOInformation Services, 2 - 10 employeesUsed the software for: 6-12 months.

“I also really like their system because it is clean, reliable, and makes data extraction much easier.“

March 24, 2026

AF

Alex F

CMOFinancial Services, 11 - 50 employeesUsed the software for: Less than 6 months.

“Support documentation is not as clear as it could be so take some trial an error to get working. When exploring the product 100 calls can get easily (accidently) used very very quickly for new users testing ideas out.“

May 17, 2022

SH

SCHEILA H

CEODesign, 2 - 10 employeesUsed the software for: Less than 6 months.

“They were very understanding of my business situation in Brazil and the high USD exchange rate.“

March 20, 2026

RB

Ramin B

CTOComputer Software, 2 - 10 employeesUsed the software for: Less than 6 months.

“The pricing page is a bit lacking.“

June 15, 2023

## Showing most helpful reviews

Showing 1-25 of 64 Reviews

Sort by:

Most Helpful

Rating

Company Size

Reviewer's Role

Length of Use

Frequency of Use

Amirreza R.  
CEO  
Information Services  
Used the software for: 6-12 months

### "Exceptional support and a product built around customer satisfaction"

March 24, 2026

5.0

My experience with SerpApi has been extremely positive. The product works well, is easy to use, and provides real value for money. It is especially useful for data extraction and web scraping tasks, and it saves a lot of time compared to building everything from scratch. More importantly, their support team made a big impression on me. They treated me in a way that made it clear that quality and customer satisfaction are their top priorities. I highly recommend it.

Pros

The best part of SerpApi for me has been their support. They really showed me that customer satisfaction and quality matter more to them than just making money. Their team was helpful, responsive, and professional. I also really like their system because it is clean, reliable, and makes data extraction much easier.

Cons

I honestly do not have any major complaints. The platform has many capabilities, so it can take a little time at first to explore everything, but overall the experience has been very good.

Review Source

Arthur W.  
Founder - Engineer  
Computer Software  
Used the software for: Less than 6 months

### "Great product - even greater support"

January 17, 2025

5.0

I've been really pleased with my experience working with it, although the Go SDK has asked me to write a processing layer on top of it to have good typing. Exchanging with their developers and customer support was excellent

Pros

Fast scraping, good docs, developers are very responsive, really excellent customer support

Cons

Go SDK is non-idiomatic and could benefit from some rework, API key is displayed by default on the dashboard, lacked some info about underlying infrastructure (e.g. viewport size)

Alternatives considered

[Google Maps scraper](https://www.capterra.com/p/228041/Google-Maps-scraper/)[Google Cloud](https://www.capterra.com/p/268690/Google-Cloud-Platform/)

Reason for choosing SerpApi

Cheaper than Google's API, way faster than Outscraper

Review Source

RP

Remmy P.  
Consultant  
Non-Profit Organization Management  
Used the software for: 1-2 years

### "Extracting of publication info using SerpApi"

October 5, 2023

4.0

We needed to estimate the impact of a service that we offer to researchers by compiling the amount of publications that have resulted from the service. SerpApi eased most of the burden.

Pros

The search using DOI was very useful. It brought out exact matches to queries.

Cons

The query using bibliographic parameter brings out too many unnecessary matches.

Review Source

VR

Verified Reviewer  
Designer  
Graphic Design  
Used the software for: Less than 6 months

### "Great tool and great customer service!!"

March 19, 2026

5.0

The customer service is also really great. Super helpful. I had a quick issue and they resolved it immediately. Super nice too.

Pros

I was able to generate hundreds of listings very quickly. this is a great tool!! I synced it up to N8N and it flows perfectly.

Cons

I didn't have any issues. I have nothing to compare it to so I don't know how other services perform.

Review Source

KS

Kevin S.  
Founder, CTO  
Marketing and Advertising  
Used the software for: 2+ years

### "Fast and reliable"

November 8, 2024

5.0

We've relied on SerpAPI for 7 years for critical real-time use cases and we've never run into a problem. What more can you ask of an API service?

Pros

Their API is faster and more reliable than anything else I've tried. It's easy to integrate, their support is excellent, and they have flexible billing that won't halt your operations if you go over your limit.

Cons

It's not the cheapest solution if you make a huge amount of requests, but for us, the speed is well worth the cost.

Review Source

Umidjon V.  
Fullstack Web Dev  
Computer Software  
Used the software for: I used a free trial

### "Reliable, Fast, and Developer-Friendly Search API"

August 28, 2025

5.0

My overall experience with SerpApi has been excellent. It is fast, stable, and developer-friendly, providing highly accurate results without downtime. The support team is professional and quick to respond, which builds trust. I use it for SEO, automation, and data-driven projects, and it has consistently delivered beyond expectations.

Pros

What I like most about SerpApi is its incredible speed, accuracy, and reliability. The API integrates seamlessly into projects, with excellent documentation and clear examples that make development simple. It saves hours of scraping headaches and ensures consistent results.

Cons

Honestly, I haven’t experienced any real drawbacks so far. Everything works as expected, the API is well-documented, and support is responsive. If I had to mention one, it’s that I wish I had found SerpApi earlier—it would have saved me time and effort compared to other solutions.

Review Source

MAD

Milton Abner D.  
Telemarketer  
Information Services  
Used the software for: I used a free trial

### "Fast and Humble Customer Specialist Agent \[sensitive content hidden\]"

April 16, 2026

5.0

Pros

I've barely discovered it and I already feel like I'm going to do amazing things with this thing. My account wouldn't activate during registration; late last night, Agent \[sensitive content hidden\] helped me. If you're reading this, thank you again for your efficiency.

Cons

Nothing as I said I barely discover it. So I will use it before making any suggestions to the team. Thanks

Review Source

DB

David B.  
Senior Program Manager - Kapient.com  
Computer Software  
Used the software for: Less than 6 months

### "Integrated into Kapient.com for access to critical SEO data needs"

March 30, 2026

5.0

Pros

SerpAPI is quite comprehensive and saves us a LOT of effort. We can access a range of data sources for our app. Lessens our technical debt and keeps on top of any changes from the source.

Cons

Nothing so far. we've been using it for six months during QA/beta and have yet to find any issues. The only thing is the tokens get used up pretty quick (which I guess is good)

Review Source

JV

Jose V.  
Director  
Research  
Used the software for: 1-2 years

### "Professionals with a focus on customer service"

February 24, 2026

5.0

Overall, it is very good. The customer support team works in shifts, so tickets are never left unattended. Everyone shares a customer-focused company culture and is very professional.

Pros

What I like most about them is how quickly they respond to customers and the support they provide in exchange for a very reasonable fee. The data and its quality are very good.

Cons

In general, I have no negative criticism to make. When the system changes for any reason unrelated to their system, they repair it within a very reasonable time frame.

Review Source

SH

SCHEILA H.  
CEO  
Design  
Used the software for: Less than 6 months

### "Excellent API with Exceptional Human Support"

March 20, 2026

5.0

I use SerpApi to power a custom viability calculator. From the technical implementation via Firebase to the billing support, the experience has been seamless. \[sensitive content hidden\] from the support team was a lifesaver and helped me transition to a setup that fits my current needs. I highly recommend them!

Pros

The customer support is phenomenal. They were very understanding of my business situation in Brazil and the high USD exchange rate. The API is very stable and integrated perfectly with my Firebase setup to power my viability calculator on WordPress.

Cons

I have no negative points about the service itself. The pricing in USD can be a challenge for small international businesses, but the support team makes up for it by being flexible and truly helping their customers grow.

Review Source

AA

Alamo A.  
Growth Marketing  
Financial Services  
Used the software for: Less than 6 months

### "Excelente experiencia"

March 11, 2026

5.0

Me ha sido muy intuitivo su uso, y cuando necesité ayuda, fue muy fácil acceder al soporte. Todas las automatizaciones que he creado, me ha permitido mucha libertad en su versión gratuita, y en la paga ha sido mucho mejor.

Pros

Simplicidad de uso y muy buen soporte de ayuda. Lo he usado para automatizaciones y realmente me ha ayudado mucho para las búsquedas que requeria. Excelente herramienta.

Cons

No he encontrado ninguna incoveniente, tuve una grata experiencia de uso. Cuando necesite ayuda fueron muy atentos.

Review Source

VR

Verified Reviewer  
Engineer  
Computer Software  
Used the software for: 6-12 months

### "SerpApi is the BEST!"

January 30, 2025

5.0

Pros

SerpApi is hands-down one of the best tools available for extracting real-time search engine results with minimal hassle. Very consumable and fast API. Fantastic customer support.

Cons

No cons whatsoever, I highly recommend them.

Review Source

LR

Leo R.  
Owner  
Information Technology and Services  
Used the software for: Less than 6 months

### "serpapi.com number 1 for all your data aggregation needs! "

October 15, 2024

5.0

The website is very easy to use, providing payload examples and very detailed user docs to use the API calls. Love how you can manually tinker in the playground for all API calls they have before moving them to code. My experience with their amazing support team certainly won me over. For me that is most important.

Pros

The support team are always on hand to support in any issues you may have. I was very impressed with the support I received. For me you can't put a price on this when a business is dependent on a rapid reply. Superb.

Cons

I wish unused API calls could be carried over to the next month or at least a chunk of them.

Review Source

JA

Juan A.  
Senior Systems Analyst  
Hospital & Health Care  
Used the software for: Less than 6 months

### "A useful API with great customer support"

February 7, 2025

5.0

Pros

Easy to use and great customer service - they responded right away to my questions.

Cons

I can't really think of anything honestly

Review Source

NR

Nathan R.  
Student  
Higher Education  
Used the software for: Less than 6 months

### "SerpAPI is an amazing product!"

June 26, 2024

5.0

Very positive! They have a great team as well who are very nice and able to facilitate partnernships with students and companies.

Pros

The development of many APIs that are not offered directly from other web services.

Cons

Cost could be a bit lower; also enhanced customizability would be awesome!

Review Source

SM

Shyam M.  
CTO  
Computer Software  
Used the software for: 6-12 months

### "The best product for extracting information from search engines programmatically"

September 21, 2023

5.0

Execllent.

Pros

We needed to extract information from search engines programmatically in large volumes. We looked around the products landscape and found SerpAPI to be best fit. Their product APIs are very well documented. The playground makes it easy to test the queries in various environments/conditions easily. The SerpAPI support is superb. I have always got answers in very timely manner. Even when some new feature is required, SerpAPI team is responsive on acting on customer requests. Overall We are super happy that we chose SerpAPI and have been a happy customer.

Cons

I didnt find any thing that needs to be improved significantly. If there are any minor issues ( as they are with any product), just talking to their chat support will help resolving it.

Review Source

TL

Tom L.  
Founder  
Civic & Social Organization  
Used the software for: Less than 6 months

### "Total Game Changer!"

June 1, 2023

5.0

Pros

SerpAPI is honestly a game-changer. Their Google Search API, combined with OpenAI using Langchain Agents is like having a superpower. It really lets the LLM genie out of the bottle and provides almost endless use cases for applications that can intelligently fetch real-time data. Plus, the SerpAPI team is super helpful and responsive. Bottom line, if you're building with AI and need real-time data, you seriously need to check out SerpAPI.

Cons

honestly, no complaints. Implementing it was incredibly seamless and I'm extremely happy with the output.

Review Source

RS

Roberto S.  
Artist and developer  
Arts and Crafts  
Used the software for: Less than 6 months

### "Good job SerpApi!"

June 15, 2023

5.0

Serpapi is a game-changer in the realm of search engine data. It's a robust, reliable, and efficient service that provides access to Google's search API, making it an invaluable tool for developers, marketers, and data analysts alike.

Pros

What sets Serpapi apart is its ease of use. The API is well-documented, with clear instructions and examples that make it accessible even to beginners. The integration process is smooth and straightforward, and the support team is always ready to assist with any queries or issues. best customer service

Cons

Depending on the volume of data you need, Serpapi can become quite expensive. While the pricing is reasonable given the service's capabilities, it may be prohibitive for small businesses or individual users with limited budgets but they offer a free plan and the possibility to gain free extra credits

Review Source

AC

Aditya C.  
Data engineer  
Cosmetics  
Used the software for: 1-2 years

### "Great for extracting data from Google services"

December 18, 2023

5.0

The overall experience has been very good. the customer support is great and the service is unmatchable.

Pros

The best thing I liked about SERP is the data accuracy of SERP API. Also the API Response is very good with very little failure rate.

Cons

The plans are not much cost-effective. the lowest plans could have been a bit cheaper or more hits could have been provided.

Review Source

sB

sambit B.  
AI Engineer  
Computer Software  
Used the software for: 1-2 years

### "Great for scraping Google Ads , Organic Results , Shopping Results , Google Lens "

May 26, 2023

5.0

Pros

I have used for various features Google Ads , Organic Results , Shopping Results , Google Lens .I can say that very easy use or integrate with app and response time is so fast.

Cons

Not much.I have tested with various apis it is the best available in market.

Review Source

SK

Sai K.  
Founder  
Design  
Used the software for: Less than 6 months

### "Something i recommend for everyone who needs google search api"

June 5, 2023

5.0

Pros

I fell in love with their support team. something that always makes me use a product. explored the product and integrated it into one of our products and we are happy with it.

Cons

haven't had any roadblocks till now. but I will definitely post if I face anything.

Review Source

IF

Ivan F.  
CTO  
Information Technology and Services  
Used the software for: I used a free trial

### "Must have!"

June 14, 2023

5.0

Perfect from day 0. Trial perfect, support perfect, we were up an running in few minutes.

Pros

API surface is clean and easy to use, performance are amazing and support is great!

Cons

So far so good, we have not yet found or experienced an issue.

Review Source

MN

Murelh N.  
Web developer  
Internet  
Used the software for: Less than 6 months

### "Simple and straightforward"

November 24, 2025

5.0

As said in pros, coming from Google's documentation, SerpAPI offers a relaxing experience. I use it on one website to retrieve reviews. The free plan is does a lot for small project. The JSON file it provides is rich with datas. I recommend. In addition, the team responds quickly.

Pros

\- Ease of Use & Learning Curve : The document would help a lot any beginner, but if you at least working on creating a website, it is so easy to use that we not not really have to talk about "learning curve". As a PHP web developer, I set it up in one hour or less, taking my time to see what I could do. A beginner have take 2 hours maybe (most likely, for most of the time, looking for Google's ids and stuff). Coming from Google's documentation, SerpAPI offers a relaxing experience. - Web Scraping & Data Extraction : SerpAPI does what it says and it does it very well by providing a well sourced and structured JSON file. - Value for Money : I am doing fine with free plan. It gives you 8 reviews (your sort it by date or score, as you wish), width a decent amount of calls/month. The paid plan are not that expensive either, but i do not have the need yet.

Cons

Nothing to say. Only using one offer I did not encounter something that would make me say "that's bad"

Review Source

VR

Verified Reviewer  
Senior Programmer  
Information Technology and Services  
Used the software for: I used a free trial

### "Senior Developer"

July 16, 2025

5.0

Excellent - I am going to sign up to one of their paid plans. Well worth the money - much much better than crawling yourself.

Pros

The support is fantastic! And the data returned is of good quality too. Friendly, fast and to the point.

Cons

To be honest there isn't much i could complain about their services. They make up for gaps left by google and others.

Review Source

BM

Brennan M.  
Director  
Military  
Used the software for: Less than 6 months

### "Great Product even for Beginners"

June 6, 2025

5.0

I use SerpAPI to make LLM prompt chains and AI Agents. So this API system was very very helpful to me.

Pros

I'm new to coding so simplicity is really important. The SerpiAPI team has done a great job putting together all of the functionality in a simple to understand format. I use SerpAPI for several use cases and I just think they've done a great job with the overall product.

Cons

There's not much to not like. What they have works so well I just hope they continue expanding to connect into other systems.

Alternatives considered

[Google Workspace](https://www.capterra.com/p/247901/Google-Workspace/)

Reason for choosing SerpApi

Ease of use, expansive library of sources.

Review Source

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