# Columns Software Pricing, Alternatives & More 2026 | Capterra

> With the help of Capterra, learn about Columns Software - reviews, pricing plans, popular comparisons to other Data Visualization products and more.

Source: https://www.capterra.com/p/253033/Columns

---

# 

 Columns Software Review 2026: Features, Integrations, Pros & Cons

Last updated on July 1, 2026

Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team.

[Description](#description)[Use cases](#use-cases)[Alternatives](#alternatives)[FAQs](#faqs)[Features](#features)[Pricing](#pricing)[Integrations](#integrations)[Support](#support)[Reviews](#reviews)

Columns

## What is Columns?

Columns is an AI powered data automation platform, it plugs in your data workflow by connecting to your existing tools like spreadsheets, databases, tools or normal files including images or pdfs. You can simply build data flows in visual canvas using plain language to clean, transform, aggregate and join datasets till final visual results. No code or technical skills required. You can set your data flow on schedule so that it auto runs in sync to update the results in sharing. You can also subscribe any interesting data points to get alerts via email, Slack or webhook.

## What is Columns used for?

[Data Visualization](https://www.capterra.com/data-visualization-software/)[Data Analysis](https://www.capterra.com/data-analysis-software/)

Top alternative

Featured

Overall rating

Based on 13 user reviews

Reviews sentiment

Positive

\-

Neutral

\-

Negative

\-

### Starting price

Free trial not available

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Do you work for Columns?[Manage this product listing](https://digitalmarkets.gartner.com/get-listed/claim-bx?url=https://columns.ai&name=Columns)

## Compare with a popular alternative

Capterra selects software alternatives based on relevant features, verified user reviews and user interactions. Placement may be influenced by client status.

### Columns

4.5 (13)

VS.

[4.7 (85)](https://www.capterra.com/p/10012559/EngineRoom/reviews/)

Starting Price

Contact vendor

Starting Price

$495

Per User, Per Year

Free Trial

Free Version

Pricing Options

Free Trial

Free Version

Ease Of Use

4.3 (13)

Ease Of Use

4.7 (1,865)

Value For Money

4.6 (13)

Value For Money

4.6 (1,271)

Customer Service

4.8 (12)

Customer Service

4.6 (1,205)

## Columns alternatives

[4.5 (389)](https://www.capterra.com/p/109731/Minitab-Statistical-Software/reviews/)

Starting price

$1851.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

93%

of reviewers

rated it above 4 stars

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

[4.6 (1,886)](https://www.capterra.com/p/176586/Power-BI/reviews/)

Starting price

$10.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

96%

of reviewers

rated it above 4 stars

Highest Rated

[Google Analytics 360](https://www.capterra.com/p/177042/Google-Analytics/)

[4.7 (8,098)](https://www.capterra.com/p/177042/Google-Analytics/reviews/)

Starting price

Contact vendor for pricing

Pricing Options

Free Trial

Free Version

User Rating

97%

of reviewers

rated it above 4 stars

[Tableau](https://www.capterra.com/p/208764/Tableau/)

[4.6 (2,356)](https://www.capterra.com/p/208764/Tableau/reviews/)

Starting price

$15.00

Per User, Per Month

Pricing Options

Free Trial

Free Version

User Rating

95%

of reviewers

rated it above 4 stars

[View all alternatives](https://www.capterra.com/p/253033/Columns/alternatives/)

## FAQs about Columns

Overview

### Which roles and teams benefit most from Columns?

Columns is most used by executives, founders, and directors who need clear visibility into business performance and project progress. Product, sales, engineering, and business intelligence teams benefit from tracking metrics, organizing operational workflows, and turning complex data into dashboards and reports that support faster decisions.

Answer based on 13 reviews

Overview

### What company size and industries is Columns built for?

Columns is built for small businesses, which make up 92% of reviewers, especially in Information Technology and Services at 23%. It targets data analytics and BI professionals, including consultants, analysts, scientists, SMB owners, and publishers, with additional use across Computer Software and Airlines/Aviation at 8% each for data visualization.

Answer based on 13 reviews

Talk to an expert

### More questions?

Ask our experts

Features and Usability

### What are the key features of Columns?

Columns offers data management and analysis features such as data connectors, data import/export, multiple data sources, and ad hoc query tools. It also includes dashboards, customizable dashboards, data visualization, visual discovery, real-time analytics, scheduled reports, access controls/permissions, and collaboration tools.

Integrations

### Which third-party tools and platforms does Columns integrate with?

Columns integrates with Airtable, Databricks, GitHub, MySQL, PostgreSQL, Slack, and Snowflake, plus Google Sheets, Notion, and CSV data sources mentioned by users. The catalog covers analytics, databases, and team tools, while reviewer mentions highlight Google Sheets, PostgreSQL, Airtable, MySQL, and Notion.

Answer based on 4 reviews

Getting Started and Support

### What training and onboarding options does Columns offer?

Columns provides in person training, live online sessions, webinars, documentation, and videos to help teams get started. In person and live online formats support guided instruction, webinars cover scheduled group learning, documentation offers written reference material, and videos provide self-paced viewing.

Getting Started and Support

### What customer support options does Columns offer?

Columns provides email/help desk, FAQ/forum, knowledge base, and chat support. These channels give users multiple ways to find answers and contact support. No reviewer feedback is available here, so there is no verified user sentiment about response speed, helpfulness, or common support issues.

## Features

Features with the highest number of reviews are displayed first. Those that have no reviews appear next, sorted alphabetically.

Data Visualization

4.4 (12)

75.00% of 12 reviewers that rated this feature as important or highly important

Graphical representation of data

Data Connectors

4.5 (10)

70.00% of 10 reviewers that rated this feature as important or highly important

Connect to big data sources

Data Import/Export

4.4 (10)

70.00% of 10 reviewers that rated this feature as important or highly important

Import and export data to and from software applications

Data Management

4.2 (9)

44.44% of 9 reviewers that rated this feature as important or highly important

Ability to handle large datasets

Reporting/Analytics

4.3 (9)

77.78% of 9 reviewers that rated this feature as important or highly important

View and track pertinent metrics to find patterns and gain insights from data

Customizable Dashboard

4.4 (7)

57.14% of 7 reviewers that rated this feature as important or highly important

Alter the layout and content of dashboards

Columns 30 features

Define levels of authorization for access to specific files or systems

One-off queries made on an as-needed basis

Generate one-off reports that meet information requirements

Application programming interface that allows for integration with other systems/databases

Manage patient documentation describing all clinical interactions, diagnoses, procedures, medications, etc.

Provides a channel for team members to share AI models, media files, communicate, and work together

Add customized logos and colors to align with company branding

Alter the layout and content of dashboards

Pre-designed layouts that can be customized to match preferences and requirements

Assembly of graphs and charts for visualizing and tracking statistics/metrics

Connect to big data sources

Discover and connect variety of data sources to the application for analysis

Import and export data to and from software applications

Ability to handle large datasets

Graphical representation of data

Assemble applications and processes by dragging over and arranging pre-built components

Online Analytical Processing technology for performing high-speed complex queries or multidimensional analysis on large volumes of data

Predict future data based on historical data sets

Analyze and gain insights into data in real-time

Receive data and information in real time

Active reporting of data and metrics

Receive system updates as soon as any changes are made

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

View and track pertinent metrics to find patterns and gain insights from data

Set a time to generate routine reports automatically

Search and filter data across systems to locate required information by entering keywords or certain criteria

Ability to present data insights in the form of a story to the audience

Set up connections to third-party platforms to improve business processes

Interact with data visualization elements, such as charts and graphs, to drill down into data

Process of visually navigating data and applying analytics to detect patterns, gain insight, and answer specific business queries.

Get Advice

We can help you find the software with the features you need.

Features

4.2 (13)

4.2

Based on 13 reviews

## Pricing

Value for money

4.6 (13)

### Starting price

Free trial not available

Value for money

4.6 (13)

4.6

Based on 13 reviews

## Integrations

[

Slack](https://www.capterra.com/p/135003/Slack/)[

GitHub](https://www.capterra.com/p/129067/GitHub/)[

Airtable](https://www.capterra.com/p/146652/Airtable/)[

MySQL](https://www.capterra.com/p/11482/MySQL/)[

PostgreSQL](https://www.capterra.com/p/48791/PostgreSQL/)[

Snowflake](https://www.capterra.com/p/148267/Snowflake/)[

Databricks](https://www.capterra.com/p/148499/Databricks/)

Connect with a Capterra advisor for a free 15-minute consultation

Get a personalized software list aligned to your business needs with guidance from our expert advisors. Our team has helped 1 million+ businesses like yours find options that fit their needs.

## Support, customer service and training options

Customer Service

4.8 (12)

Support

-   Email/Help Desk
-   FAQs/Forum
-   Knowledge Base
-   Phone Support
-   24/7 (Live rep)
-   Chat

Training

-   In Person
-   Live Online
-   Webinars
-   Documentation
-   Videos

Deployment

-   Web
-   Android
-   iPhone/iPad

Typical users

-   Freelancers
-   Small businesses
-   Mid size businesses
-   Enterprises

Customer Service

4.8 (12)

4.8

Based on 12 reviews

## User reviews

Overall rating

4.5

Based on 13 reviews

Filter by rating

5(8)

4(3)

3(2)

2(0)

1(0)

Mentioned topic

Sorted by most recent

AN

Anonymous User

CEO

Market Research

### "Columns is the budget data visualization tool that you have been looking for!"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

November 27, 2023

Columns has been robust from a data visualization standpoint but this has been exceeded by the caliber of customer support you receive from the team. Columns.ai is an elite SaaS that will level up the way you make charts.

Pros

\- Create charts and maps with ease - Create evergreen data visualizations with Google Sheets integration - Clone charts as templates for future charts

Cons

\- More pre-made templates will likely come with time, but the truth is this tool has quite appealing starting themes for your data visualizations.

Switched from

[Tableau](https://www.capterra.com/p/208764/Tableau/)

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

December 5, 2023

Thanks for your review!

Ulrich F.

CEO

Management Consulting

### "Great tool, very powerful and big value for your money"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

September 21, 2023

The maker of Columns is very dedicated to help onboarding new users and also to extend the capabilities of the tools based on customer needs. Only for that i really recommend investing your time and money into that tool, because you get high value out of it !

Pros

After a little learning curve, i'm able to generate all the visualisations i need using data from Notion, Airtable and CSV. Very happy with Columns !

Cons

I would say it's the fact the because it's powerful, it can be complex to master, there are so much possibilities using it...

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

September 26, 2023

Thank you very much for writing this up!

IL

igor lobo vieira C.

director

Information Technology and Services

### "Great expirience"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

July 13, 2023

Great

Pros

only con is that its not 100% free. I like the way it sets me in the right path with really intuitive tools.

Cons

Made complex graphs accessible by non-technical staff.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

September 26, 2023

Thank you very much for writing this up.

TB

Tunde B.

ceo

Real Estate

### "Great ease of use"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

May 17, 2023

Pros

Column is easy to use and the integration is robust

Cons

There is nothing to dislike about Columns

Review source

Non-incentivized review: any software user can leave a review for any product listed on our site. All submitted reviews are subject to our verification process prior to publication.

Response from Vendor

May 18, 2023

Thanks, Tunde!

BQ

Bader Q.

Sales

Retail

### "data analysis with ai help"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

8/10

May 1, 2023

It is flexible system 

Pros

it is easy to use , data handling simple interface to the graph that you are looking for.

Cons

Looking to get customized dashboard with multiple data figures and reports

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

May 18, 2023

Thanks, Bader, please try "Page", every single visual graph can be set up with a schedule for auto-update, and it can be added to any page, on the page you can adjust the layout for all added graphs. Serving as a dashboard. Feel free to reach out for any questions or feedback!

KC

Keith C.

Senior Business Intelligence Engineer

Information Services

### "Great idea, but I am spoiled with Tableau"

3.0

Overall Rating

3.0

3.0

Ease of Use

3.0

3.0

Features

4.0

4.0

Customer Service

0.0

0.0

Likelihood to Recommend

5/10

April 27, 2023

Bought it on sale on a whim. product is interesting, but needs more growth

Cons

I like having other options especially with less expensive BI tools. Product shows a lot of promise, but does not compare to Tableau or Power BI. Limited toolset, types of vizes

Switched from

[Tableau](https://www.capterra.com/p/208764/Tableau/)

I have not switched. Tableau is my main tool. Just always looking for other options

Reasons for choosing Columns

Cost

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

May 18, 2023

Thanks, Keith, we're improving this product every single day. Please send more feedback to help us grow, love to hear it!

James M.

ceo

Insurance

### "New but promising product"

4.0

Overall Rating

4.0

4.0

Ease of Use

4.0

4.0

Features

3.0

3.0

Customer Service

3.0

3.0

Likelihood to Recommend

8/10

April 26, 2023

Pros

I like the simplicity that it can provide for people who do not need the other more expensive and longer learning curve options

Cons

Nothing. It is not super powerful bu that is its niche

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

April 28, 2023

Thanks, James!

AB

Alexander B.

CxO

Information Technology and Services

### "Columns, a product with a possible good outcome"

3.0

Overall Rating

3.0

3.0

Ease of Use

4.0

4.0

Features

2.0

2.0

Customer Service

4.0

4.0

Likelihood to Recommend

5/10

April 25, 2023

Currently Columns is missing several essential functions to be called a worthy product.I see the potential and growth of the product towards a working environment for the future which if they survive can be a very good add on for other options.

Pros

The basic interface is ok and therefore initially ok to use with small amounts of data or public data.Data reports are easy to publish.

Cons

\- I miss a lot of features which are standard available in other reporting products and/or tools- Lot of the data needs to be brought into the cloud for reporting due to lack of proper integrations- Roles and Rights are missing especially when you work with different teams to allow access to certain data- Its very you in development and many standard options in other products are missing.

Alternatives considered

[Tixio](https://www.capterra.com/p/216720/tixio/)

[Cogency](https://www.capterra.com/p/32114/Cogency/)

[Microsoft Viva Engage](https://www.capterra.com/p/227175/Yammer/)

[Microsoft Power BI](https://www.capterra.com/p/176586/Power-BI/)

[Microsoft Excel](https://www.capterra.com/p/176574/Excel/)

Reasons for choosing Columns

We didn't yet choose for Columns, we currently stick to PowerBI desktop version and publish the outcomes through Microsoft PowerBI Azure or Tixio or Cogency.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

April 28, 2023

Hi Alexandar, thanks for your feedback! Do you have a brief list of "core/essential functions" that you would like to see in Columns? Love to get started from there.

MN

Mohan N.

Product Manager

Computer Software

### "Simple, yet powerful data visualization tool"

5.0

Overall Rating

5.0

5.0

Ease of Use

5.0

5.0

Features

5.0

5.0

Customer Service

5.0

5.0

Likelihood to Recommend

9/10

April 19, 2023

I am happy with Columns.ai so far. I can easily visualize my data in the preferred charts or visualization formats and share them with my clients or my audiences.

Pros

It's a simple and powerful tool to visualize the data. I can present the data I've in various visualization formats available and the most important thing is it quickly does that. I haven't seen any performance lag till the moment. I can connect the data from various other applications like CSV, Google Sheets, APIs etc. and convert them to user-friendly visual graphs. I used to rely on Excel for visualizing data, but its limitations led me to try Columns.ai. Now, I can embed centralized charts on my website and update the data easily. I can also export the chart to images and share them if needed.It's a basic, simple and elegent platform to visualize the data.

Cons

Well, not a dislike but the Columns team can add some advanced visualizations and complex interactivity to the system. The team behind Columns is solid and they've been updating the system frequently and I believe there'll be a time where Columns will become one of the preferred visualization tool amongst others.

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

April 20, 2023

Awesome, Mohan. I'm so glad you liked Columns. We're constantly improving Columns, as you said, we hope it will be the best visualization tool one day, thank you so much!

JH

James H.

Founder

Financial Services

### "Canva for data"

5.0

Overall Rating

5.0

5.0

Ease of Use

4.0

4.0

Features

4.0

4.0

Customer Service

5.0

5.0

Likelihood to Recommend

10/10

April 18, 2023

Overall experience is great, very smooth data connection, helpful with AI recommendations to generate data insights, and straightforward to design beautiful story in a deck.

Pros

I like the concept that Columns discover and shape data stories for me, get insights out of my data, and make it ready for presentation, sharing and embedding with access control is great!

Cons

Dashboard - it has a function to freely filter a dashboard which is called Page on Columns

Review source

Incentivized review: software users are invited to submit an honest review and offered a nominal incentive for their time and effort. All incentivized reviews are subject to our verification process prior to publication.

Response from Vendor

April 20, 2023

Thanks, James, glad that you find it useful. Dashboarding is not the core strength of Columns, we're more focused on end-to-end storytelling.

[View all Reviews](https://www.capterra.com/p/253033/Columns/reviews/)

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